game development designer

Chapter 422 Who is in charge of the operation?

Compared with Tianhe Network, Blizzard's life is not so easy now. First, the mobile game turmoil was messed up, and then they fought with Tianhe Network because of the DOTA trademark and launched a Blizzard DOTA.

If it is said that Blizzard DOTA is a big hit, or that its performance is not bad, then forget it.

The point is that Blizzard's DOTA results are a bit touching, and the fact that this situation happened has really given Blizzard a sap.

Although this is related to the gameplay of Blizzard DOTA, it is a complete failure in the eyes of ordinary people. Why did Blizzard DOTA become so popular in the first place that people thought it could threaten the status of League of Legends?
Except those who have in-depth research in the industry know that this is caused by the gameplay of Blizzard DOTA, more people tend to believe that this is Blizzard's own brand effect, which attracts the vast majority of players, and then a large number of players leave because of the hot game. Cool.

This can be said to be quite fatal for Blizzard. It can be seen from the drop in market value, and it can also be seen from the news and public opinion that someone is leading Blizzard's bad news.

As for who it is, it's hard to say.

In short, Blizzard's life is very bad. If you really want to say that Blizzard DOTA, in fact, except for not considering how to cater to most ordinary players, it has done very well.

Even in terms of teamwork and balance, Blizzard DOTA can be said to be not inferior to the DOTA perfected by the icefrog team, and it is even more perfect than League of Legends.

But it is a pity that for most entertainment players, this is not a fun game, at least their game experience in this game is very bad.

Just like what Chuhe said before, Blizzard quickly let go of the dispute over DOTA's copyright.

Because there is no need anymore, whether it is Blizzard itself or others can clearly know one thing, that is, Blizzard DOTA can't be saved.

At most, it is just to keep oneself from dying, but it is almost impossible to do something big.

Under such circumstances, it doesn't make much sense to entangle the DOTA trademark.

So the two parties quickly reached a private settlement. Regarding DOTA Blizzard, it can be used in the non-commercial and profitable war3 and interstellar mods, and Tianhe Network can also use DOTA trademarks and names that have nothing to do with Blizzard.

At the same time, privately, Tianhe Network will also pay certain fees to Blizzard and the icefrog team.

On the day the settlement was reached, the news was released and DOTA2 was officially opened to players around the world simultaneously.

The release of DOTA2 has also attracted the attention of many people. From a certain point of view, DOTA2 can also be regarded as an opponent of League of Legends.

After all, it is a 5V5 tower pushing team game.

However, Chuhe himself sees clearly that it is impossible to surpass the League of Legends in terms of popularity, because the threshold of getting started is doomed.

This is similar to Coca-Cola and tea drinks. Most people can accept sweet things in their mouths, but many people cannot accept bitter things in their mouths.

Even after the bitterness, there is an endless aftertaste.

It has nothing to do with the so-called elegance and vulgarity, it is as simple as the simple player audience.

"Mr. Chu, the first week's data of DOTA2 is out!" Icefrog, who reported the whole Chuhe video call, was obviously very excited.

Although before Blizzard DOTA came out, DOTA2 had been tested secretly, and many professional team players gave a lot of suggestions and praise.

But in the end, it was just an internal test, and it is well known that this kind of game profession and ordinary players have completely different game experiences.

The professional brother said yes, but that doesn't mean that the players also think it's fun.

But after going online, the real data can already explain everything.

The number of people on the line exceeded 3500 million in one week, and the maximum number of people online at the same time was 300 million.

This data is obviously already very good. If it were in the past, people in the industry would definitely be shocked and say that this is another monster that has appeared!

But this time it is a little different from before, because there is an example of Blizzard driving high and low. Although it showed a strong momentum in the first seven days of going online, the follow-up suddenly became cold. It is not impossible to repeat it now in DOTA2.

After all, the name of Tianhe Network is here, and the initial results can't explain anything.

Chuhe was not too excited about the hot data in the first week, and when he received the report from icefrog's studio, he just smiled and nodded: "It's just the initial heat, it will drop soon, it's just a normal phenomenon .”

Most of the players are only interested in this game because of Tianhe Network's name and the previous troubles, and then go to have a look.

Faced with this original game, even if it is perfected on the original basis, adding a novice guide and other systems, it is still too complicated for most players, and it is not their first choice object.

Especially when there are alternatives on the market, more players will not choose him.

The highest number of online users exceeded 300 million in the first week, and soon this number began to decline, and finally stabilized at an average daily online number of 60, occasionally reaching 90 during peak periods.

Such a data is already a very good result for a game, but it is obviously much worse than the previous rumored results.

When they first saw this data, icefrog was a little bit disappointed, after all, the initial momentum was too strong.

As for Chuhe, he was already mentally prepared for what he said. After seeing this data, he didn't feel too much ups and downs. Of course, the most important thing is that Chuhe didn't expect DOTA2 to make too much money for him.

"But who is in charge of the operation department of DOTA2? Really..." Chu He couldn't help laughing at the profitability of DOTA2.

The operation mechanism is the same as that of League of Legends. All game content is free, and there is no need to buy heroes, and you can try them all for free.

At the same time, it has a game drop mechanism. After players participate in an effective game, they will randomly drop accessories, which are the same props as the skin of the League of Legends.

But in DOTA, these skin-like accessories are not as simple as League of Legends, but are divided into several levels, and then divided into parts for players to assemble at will.

Just like the clothes in PlayerUnknown's Battlegrounds, they can be matched casually.

What weapons, shoes, armor clothes, all parts are in bulk.

At the same time, there is also a built-in mall system in the game, which allows players to trade freely.

On the other hand, Tianhe Network acts as a middleman, and takes 2% of the handling fee from each transaction established.

(End of this chapter)