electronics manufacturer

Chapter 371 The Lively End of February
Tong Hao is the largest shareholder of Tianyu Company and Meizu Company, and the supply chains of the two companies can also be said to be very similar.

Meizu Meiwan mobile phone, as a very good game, the performance of the mobile phone can be said to be very good, and the annual release time has basically been determined to be around the time of the year.

In order to give Tong Hao face, Tianyu Company will not choose to release new mobile phones during the period of February, so as to prevent unnecessary competition between the two mobile phone manufacturers at that time.

"Tianyu is Tianyu, Meizu is Meizu, and Meizu is positioned as a gaming flagship. Naturally, it will not be cheap in terms of price. The X series of Pioneer mobile phones mainly focus on thousand yuan phones and mid-range phones at the comprehensive level. There is some competition, but not the kind of competition for the target!"

Tong Hao looked at Chang Cheng's hesitation about his proposal, and said to the other party in a calm tone.

Although Meizu has a lot of shares, the real power is still the founder of Meizu, Huang Zhang.

However, Tianyu Company has developed in its own hands for almost five years, and it has already become its own root. How can it compromise the release time in order to avoid Meizu.

Chang Cheng heard what his chairman said, and now he understood what his chairman meant, so he nodded silently, preparing for the next press conference at the end of February.

Years and years ago, in addition to preparing new mobile phones, the TOS system has basically been used on most of Tianyu's mobile phones in China, and has been recognized by many consumers.

And domestic mobile phone manufacturers have also developed a new custom UI based on the TOS system, and began to try to internally test the new version.

As for the new international system, it has also started to enter the internal testing stage. It is expected that the models released in March will basically have the TOS system installed in advance, completely getting rid of the original Android system.

Of course, next year, each mobile phone manufacturer will come up with the most powerful technology of their own company to face the next competition.

"The second generation of Meiwan mobile phone: brand new beyond!"

On February 20th, Meizu officially launched the posters of the brand new gaming flagship mobile phone on various channels such as the official website and Weibo, which means that Meizu's second-generation gaming mobile phone will also be officially launched at the end of February .

Meizu mobile phone, as a turning point of Meizu technology, has certain significance for Meizu.

Last year, Meizu was on the verge of bankruptcy, and finally successfully got rid of bankruptcy, becoming an influential existence among mobile phone manufacturers.

Last year, the total number of mobile phones sold by Meizu mobile phones also officially exceeded 900 million units, although this number is not very conspicuous compared to other major mobile phone manufacturers.

However, Meizu also relied on such sales, accounting for 1.8% of domestic mobile phone sales, and succeeded in finally realizing the real profit after three years of losses.

Huang Zhang is now full of confidence. In his opinion, Meizu has achieved such excellent results, which is something to be excited about.

The current Meizu not only has a sufficient capital chain, but also has a stronger supply chain, which allows Huang Zhang to see that Meizu will have unlimited possibilities in the future.

"I didn't expect the second generation of Meiwan mobile phone to come out. I'm considering whether to buy the second generation of Meiwan mobile phone or Meizu NEW!"

"If you want to play games, of course you should choose Meizu mobile phone [-]. If you want to pursue balance, you should choose Meizu NEW!"

"Look, I feel that last year's Meizu mobile phone is indeed very fragrant. I don't know if this year will bring surprises!"

Consumers are full of expectations for the upcoming new phones of Meizu. In their opinion, the price-performance ratio of the new phones launched by Meizu is very good. Compared with the Meizu phones in recent years, last year’s Meizu phones have been completely reborn. .

As the first gaming phone of Meizu, Meiwan mobile phone is also the first gaming phone claimed by the industry, but it has been recognized by many consumers.

After all, among mobile phone users, most users still care about games very much, so that there are many game parties who need game phones.

The Meiwan mobile phone relies on castrating the mobile phone camera to improve the performance and cost performance of the mobile phone, but it has been welcomed by many gamers.

After all, in the minds of many users, the so-called camera and camera functions are all virtual. What is the camera of the mobile phone used for?Of course it is used to scan codes.

When many consumers are paying attention to the game phone that Meizu is about to release, the official Weibo of Tianyu Company and Pioneer Mobile also released promotional posters for the new phone.

On the promotional poster, Jay Chou is holding the latest Pioneer mobile phone X20 in his left hand, and singing a song with a microphone in his right hand.

Jay Chou is worthy of being a musical genius. Although this time and space has changed the original background, but relying on his natural musical talent, Jay Chou finally made his way into the world of Chinese music.

The current Jay Chou can be said to be the leader of the younger generation of singers, and he is known as the Little Heavenly King, and his popularity and popularity have almost reached the peak level of Tong Hao's time and space.

With Jay Chou's current achievements, it can be said that Tianyu Company's support for him is indispensable.

And Jay Chou is also a person who values ​​love and righteousness, and he is also very grateful to Tianyu Company. As for the endorsement of Pioneer Mobile, Jay Chou signed the agreement for five years, and the endorsement fee he asked for was only a mere friendship price of 300 million a year.

In this way, the endorsement fee is much lower than that of other brands of mobile phone endorsements.

Dianyan mobile phone is the mobile phone brand that claims to spend the most on publicity among the company. The annual endorsement fees from celebrities add up to nearly 6000 million. If the publicity expenses are added, the total cost will be several hundred million a year.

However, there are so many publicity fees for Dianyan mobile phones, and its brand premium is also very high. It can be said that the cost of these celebrity endorsements and publicity costs are all from the hands of consumers.

Compared with the profits of other mobile phone brands, the profit of Pioneer mobile phone itself is relatively low. The low endorsement fee of the spokesperson is naturally more conducive to the cost control of mobile phones.

Besides, Jay Chou's reputation is very high now, and his word-of-mouth and prestige can completely match the many spokespersons of Dianyan Mobile.

And Chang Cheng also admires the boss of this company, who scooped up Jay Chou and came to this company as the only artist in the company.

After all, Jay Chou's endorsement fee is the same as that of the Pioneer mobile phone brand, which is very cost-effective.

Of course, apart from an artist like Jay Chou, the boss of his own company recently signed another artist, and this artist usually likes to talk, sing, rap and play basketball the most.

I heard that this artist once worked as a trainee in a certain company, and also participated in many talent shows, but the agreement signed with the former company has been frozen.

Later, relying on his money making ability, Tong Hao finally poached the artist from the other party's former company.

However, Chang Cheng could see that his boss was still very concerned about this artist, and from what his boss said, he could roughly guess that his boss wanted to use this artist to endorse the brand Dianyan.

"Pioneer X20 series: see you on the night of February 2!"

The official Weibo posts released by Tianyu Company and Pioneer Mobile instantly made many netizens feel that something big was happening.

Crashed?Is Tianyu going to fight Meizu?
Since Meizu Company was invested by Tong Hao last year, in the hearts of many netizens, Meizu Company can be said to have a very close relationship with Tianyu Company.

Even in the second half of last year, Huateng G840+, which was known as the most stable Android processor chip, used this processor chip except for the peak mobile phone 5pro and above models, and even the pioneer mobile phone brand did not use this processor chip.

And Meizu's new flagship mobile phone actually uses such a processor chip, which really makes a lot of netizens a little dumbfounded, and many netizens can also see from this incident that Meizu and Tianyu Huateng are two companies. The relationship between.

"It feels like something is going to happen!"

"However, just after the Chinese New Year, there is a lot of lucky money, so you can choose which mobile phone to see which one smells good!"

"Pioneer X series, I feel that the price-performance ratio of Pioneer mobile phones is quite good!"

"Don't the people upstairs know that the price/performance ratio of Meizu mobile phones is not worse than that of Pioneer mobile phones?"

Pioneer Mobile's official Weibo suddenly posted such a news, which immediately caused a lot of netizens to start talking about it.

Obviously, netizens are very concerned about the competition between Pioneer mobile phones and Meizu mobile phones. Even at the end of the netizens, they began to compare the two mobile phone brands, which one is more cost-effective.

This situation immediately put the popularity of the two upcoming mobile phones at a very high level.

However, more users still choose Pioneer mobile phones. After all, the brand of Pioneer mobile phones starts with cost-effectiveness.

Moreover, Pioneer mobile phone is a brand of Tianyu Company, and it is a serious son, while Meizu's Meiwan mobile phone can only be regarded as a godson.

It is certain that the best things will naturally be used on Pioneer mobile phones, and the high refresh rate was first used on Pioneer mobile phones.

"I didn't expect that! But Meiwan mobile phone is not afraid of this problem!"

Huang Zhang didn't expect to collide with Pioneer's mobile phone, but he knew that his company only belonged to the periphery in Tong Hao's eyes, and did not enter the core position at all.

And he also believes that his own mobile phone will not lose to Pioneer mobile phone in terms of cost performance and performance.

After all, since the establishment of Meizu, Meizu has been following the spirit of craftsmanship in manufacturing mobile phones, striving to polish mobile phones with the level of craftsmen, which also makes Meizu have many loyal users.

Soon Meizu also announced the time of the mobile phone recruitment launch conference, and the chosen time was [-]:[-] am on the [-]th of February.

After seeing the release time of the mobile phone announced by Meizu, consumers also fully felt the strong smell of gunpowder between the two companies at this time.

After all, Pioneer chose to release the mobile phone on the evening of the 28th, while Meizu released it in the morning of the 28th. Obviously, the competition between the two mobile phone manufacturers is more intense than consumers imagined.

While everyone was paying attention to the competition between Meizu Mobile and Pioneer Mobile, Rice Company also quietly released a big news.

"Rice Company will release a digital series of Rice Company in the middle of March!"

Rice mobile phone will also launch a digital series in this time period! ?

Such explosive news immediately made netizens feel full of interest in the competition in the mobile phone market in March.

After all, Meizu Pioneer and Rice Company are synonymous with cost-effective mobile phones, and these three mobile phone manufacturers choose to release mobile phones at this time is obviously competing.

What's more, Rice has not released a digital series phone for almost a year. Logically speaking, it should have released a digital series last year, but Rice chose to temporarily postpone the original digital series to this year for its own flagship MIX2.

"Mr. Yu, why don't we release the mobile phone in advance?"

Zhao Riyue, the person in charge of Huawei's internal Honor mobile phone, looked at the current chaotic market, and felt a little itchy in his heart.

This year Honor will start to learn from Pioneer mobile phones to expand its influence, and the Honor series is fully prepared to release a new series of mobile phones this year.

And Zhao Riyue looked at the current fierce competition in the mobile phone market, and she also looked forward to the entry of Honor to compete with these major brands.

Yu Dazui looked at Zhao Riyue in front of him, and now he lowered his head and began to think about whether to let Glory join this battle.

"These three mobile phone manufacturers all have good strength. Although Honor is not afraid of these three manufacturers, if it enters the game and competes with these three manufacturers at this time, it will not take advantage of it!"

After careful consideration, Yu Dazui finally rejected Zhao Riyue's suggestion.

Honor was originally a sub-brand of Huawei in order to curb the development of Rice Company and accelerate its high-end development.

It's just that the development of Honor in recent years has not been as smooth as imagined. Not only was it held back by the Mihong mobile phone, but the entry of Pioneer mobile phones later also restricted the development of Honor.

Even the development of Pioneer mobile phones has also affected the progress of Huawei's mobile phone brand towards high-end.

After the discussion at the meeting at the end of last year, Huawei will increase its investment in Honor this year, and strive to build Honor into a brand like Pioneer and Rice, so that Huawei mobile phones can truly move towards high-end.

"Then follow the original plan!"

Zhao Riyue saw that Yu Dazui rejected his proposal, and did not refute anything. Although he said that he was looking forward to fighting with other mobile phone manufacturers, he also knew that the current company still needs to be steady.

The mobile phone circle at the end of February has become extremely lively, and all users are looking forward to the release of mobile phones by the three major manufacturers at this time.

Rice, Meizu and Pioneer mobile phones basically follow the cost-effective route, and consumers now have a very good perception and impression of these three brands.

The choice of these three mobile phones to release mobile phones at the same time naturally made countless consumers feel extremely excited.

The time has come to the 28th, and Meizu officially held this time the release conference of the Meizu mobile phone in the morning.

"Dear friends, welcome everyone, this press conference, we will bring the brand-new second generation of Meiwan mobile phone to the audience!"

As the head of Meizu, Huang Zhang turned towards the consumers present with a hint of excitement in his tone.announced the start of the conference.

Meiwan mobile phone, as a brand new series launched by Meizu, has been focusing on gaming mobile phones since its launch.

Huang Zhang is a person who likes to listen to opinions very much. Although the brand new series of Meizu is very good overall, there are still some shortcomings that cannot be ignored by everyone.

As a mobile phone, the primary capability it possesses is naturally the gaming level and cooling capacity of the mobile phone.

And the Meiwan mobile phone released last year.Although the performance is very good, but in terms of heat dissipation, it is somewhat unsatisfactory.

After all, the mobile phones released last year were pursuing a better thin and light feel, which led to the poor heat dissipation level of the mobile phone, which also made mobile consumers complain for a long time.

Huang Zhang pursues mobile phones to the utmost, so he is naturally aware of such things.

In order to truly establish the characteristics of the Meizu mobile phone, Huang Zhang made a new choice to stack and change the internal components of the mobile phone.

Many heat dissipation measures have been added inside the mobile phone to ensure the normal gaming level of the mobile phone.

"This time we have brought a brand-new second-generation Miwan mobile phone to consumers. This is a mobile phone with a very powerful experience and a very good level!"

Huang Zhang is very confident about the next mobile phone released. In his opinion, this mobile phone is definitely one of the most representative mobile phones this year.

Compared with the previous generation, this mobile phone has changed many things, retained the characteristics of the original mobile phone, and also changed many defects of the mobile phone. It is an extremely extreme mobile phone product.

"We are in the design, this time we added the design concept of cyberpunk, so that the mobile phone has a brand-new sense of technology!"

Standing on the stage, Huang Zhang introduced the design and appearance of this mobile phone to the users present with a touch of confidence in his tone.

In order to reflect the modernity and sense of technology of this new mobile phone, it can be said that many changes have been made to this mobile phone. In terms of appearance, the back of the mobile phone has a cyberpunk design concept, giving people a new look and feel.

"I feel that the design sense of the mobile phone is directly filled at once, which is simply amazing!"

"Sure enough, Meizu never disappoints me in terms of mobile phone design!"

"This phone is simply too cool!"

The appearance design of the brand-new Meiwan mobile phone now makes all the netizens feel very cool, and makes people feel a sense of future technology.

And Meizu mobile phones have always been ahead of other manufacturers in terms of design, which has always been beyond doubt.

(End of this chapter)