Shenhao's richest daddy
Chapter 349 Rejecting Hunger Marketing
Chapter 349 Rejecting Hunger Marketing
On the second day after the end of the new product launch conference, the second-generation smartphones finally officially began to go on sale.
In just half a day, the offline channels were directly sold out, and the online channels were almost out of stock several times.
If it weren't for the fact that the production capacity of the Weiwei Group is not what it used to be, I'm afraid it would have been unable to meet the needs of many consumers.
"Boss, the factories we set up all over the world are now started with the family's horsepower to start production. Even so, it will only meet everyone's needs. If our production capacity does not explode in the future, I am afraid There will still be out of stock in some countries and regions.”
When Yang Fan reported on the work situation of the day, he felt both pain and happiness.
Although the financial report data of the entire company is very beautiful, this out-of-stock situation is not a particularly good phenomenon for the company.
Because it is easy to be slandered and attacked by opponents.
Moreover, if consumers cannot buy goods for a long time, they will always have a negative emotion.
Why can others easily get the goods they want?And I have to wait so long to get it?
Over time, this kind of emotion will continue to accumulate, which is likely to have a very negative impact on the reputation and reputation of the entire company?
Therefore, if possible, whether it is Yang Fan or Wei Feng, they are trying their best to avoid the company's lack of productivity, which leads to the out-of-stock situation.
At this point in time today, there is no such way of hunger marketing.
Wei Feng also knows how hunger marketing should be done, and if his own smartphones are sold in this way, Wei Feng believes that great results will be achieved!
It is even possible to make a kind of history.
But Wei Feng does not want to base the interests of the company on the losses of consumers.
In essence, hunger marketing is still a kind of exploitation of consumers.
Wei Feng used to be very disgusted with the hunger marketing method. When he started a company in his last life, every time his subordinates proposed such a sales method, Wei Feng would immediately reject it.
So much so that Wei Feng once fired an executive who proposed such a plan.
Since then, no one in the company has dared to mention the word hunger marketing in front of Wei Feng, because it may mean that he will lose his job.
"The lack of productivity really needs to be resolved properly, otherwise it will affect our reputation..."
Wei Feng thought about it while talking.
Finally, he said: "Well, you can contact some manufacturers who are capable of producing our mobile phone-related components, and ask them if they are willing to cooperate with us, and we can help them upgrade their technology."
"Ensuring that their craftsmanship can meet the requirements of our mobile phone parts requires them to pay a certain fee."
"Then, we can send specialists to guide them in production. In this way, they get a large number of orders and spend a small amount of money to upgrade their craft."
"We can also use their strength to get rid of the dilemma of insufficient production capacity. This is also a win-win thing. What do you think?"
After hearing Wei Feng's proposal, Yang Fan was immediately pleasantly surprised.
"Okay, boss, this is a good idea. I don't know how many people are trying to get our orders and cooperation. I believe there will be many people who are willing to start this kind of cooperation with us! I will now Find someone to arrange."
Wei Feng smiled slightly and nodded.
After Yang Fan left, Wei Feng was not idle, and immediately notified Xing Fang and some senior executives of the logistics system to hold a meeting.
Because online mobile phone sales use their own logistics system, the recent hot sales are likely to put a certain load on the entire logistics system.
Especially things like mobile phones are considered valuables. When transporting them, you must be careful and careful, and you must be reminded in time in many places.
Or provide certain training for professionals to prevent too many problems in the process.
Thus affecting the consumer experience.
When Wei Feng came to the meeting room, everyone was almost there. Xing Fang was sitting beside him, looking at Wei Feng very seriously, obviously waiting for Wei Feng to start today's meeting.
"Okay, everyone, please be quiet, today's meeting officially begins."
"Actually, I don't have anything particularly important to tell you today. The main thing I want to talk about is those few old-fashioned things. One is our service quality, and the other is our service efficiency!"
"Recently, there will be a large number of mobile phones in our express shipments, so I hope that there will not be too much violent sorting or cause losses to consumers."
"If there are more cases like this, I may punish the relevant departments by deducting bonuses! This is originally a good thing, and I don't want this to become a bad thing!"
"And everyone's treatment is the same as everyone else's. After this busiest time has passed, everyone can get a chance to take a paid vacation, so in the next period of time, everyone, please play enough Spirit, work hard."
After Wei Feng said something briefly, the meeting room immediately burst into applause.
Moreover, everyone suddenly heard that they, like the mobile phone research and development department, had the opportunity to take paid vacations. Everyone was very pleasantly surprised.
Those who can come to this meeting can already be regarded as prominent figures in the Wei Wei Group today.
However, they are essentially still employees in the company.
So everyone naturally hopes very much to have a chance to rest.
In the next period of time, everyone knows very well how busy it will be.
So in this case, being able to know in advance that there will be a certain period of rest in the future will still have a very positive impact on everyone's working status.
At least life suddenly seemed to have something to look forward to.
After the meeting, the content gradually returned to work, especially on the issue of combining logistics and information. Wei Feng also hoped that these people present could handle the problem well.
At the same time, Wei Feng proposed a new concept at this meeting.
Everyone who attended the meeting was shocked, because they had never heard of this concept.
station!
(End of this chapter)
On the second day after the end of the new product launch conference, the second-generation smartphones finally officially began to go on sale.
In just half a day, the offline channels were directly sold out, and the online channels were almost out of stock several times.
If it weren't for the fact that the production capacity of the Weiwei Group is not what it used to be, I'm afraid it would have been unable to meet the needs of many consumers.
"Boss, the factories we set up all over the world are now started with the family's horsepower to start production. Even so, it will only meet everyone's needs. If our production capacity does not explode in the future, I am afraid There will still be out of stock in some countries and regions.”
When Yang Fan reported on the work situation of the day, he felt both pain and happiness.
Although the financial report data of the entire company is very beautiful, this out-of-stock situation is not a particularly good phenomenon for the company.
Because it is easy to be slandered and attacked by opponents.
Moreover, if consumers cannot buy goods for a long time, they will always have a negative emotion.
Why can others easily get the goods they want?And I have to wait so long to get it?
Over time, this kind of emotion will continue to accumulate, which is likely to have a very negative impact on the reputation and reputation of the entire company?
Therefore, if possible, whether it is Yang Fan or Wei Feng, they are trying their best to avoid the company's lack of productivity, which leads to the out-of-stock situation.
At this point in time today, there is no such way of hunger marketing.
Wei Feng also knows how hunger marketing should be done, and if his own smartphones are sold in this way, Wei Feng believes that great results will be achieved!
It is even possible to make a kind of history.
But Wei Feng does not want to base the interests of the company on the losses of consumers.
In essence, hunger marketing is still a kind of exploitation of consumers.
Wei Feng used to be very disgusted with the hunger marketing method. When he started a company in his last life, every time his subordinates proposed such a sales method, Wei Feng would immediately reject it.
So much so that Wei Feng once fired an executive who proposed such a plan.
Since then, no one in the company has dared to mention the word hunger marketing in front of Wei Feng, because it may mean that he will lose his job.
"The lack of productivity really needs to be resolved properly, otherwise it will affect our reputation..."
Wei Feng thought about it while talking.
Finally, he said: "Well, you can contact some manufacturers who are capable of producing our mobile phone-related components, and ask them if they are willing to cooperate with us, and we can help them upgrade their technology."
"Ensuring that their craftsmanship can meet the requirements of our mobile phone parts requires them to pay a certain fee."
"Then, we can send specialists to guide them in production. In this way, they get a large number of orders and spend a small amount of money to upgrade their craft."
"We can also use their strength to get rid of the dilemma of insufficient production capacity. This is also a win-win thing. What do you think?"
After hearing Wei Feng's proposal, Yang Fan was immediately pleasantly surprised.
"Okay, boss, this is a good idea. I don't know how many people are trying to get our orders and cooperation. I believe there will be many people who are willing to start this kind of cooperation with us! I will now Find someone to arrange."
Wei Feng smiled slightly and nodded.
After Yang Fan left, Wei Feng was not idle, and immediately notified Xing Fang and some senior executives of the logistics system to hold a meeting.
Because online mobile phone sales use their own logistics system, the recent hot sales are likely to put a certain load on the entire logistics system.
Especially things like mobile phones are considered valuables. When transporting them, you must be careful and careful, and you must be reminded in time in many places.
Or provide certain training for professionals to prevent too many problems in the process.
Thus affecting the consumer experience.
When Wei Feng came to the meeting room, everyone was almost there. Xing Fang was sitting beside him, looking at Wei Feng very seriously, obviously waiting for Wei Feng to start today's meeting.
"Okay, everyone, please be quiet, today's meeting officially begins."
"Actually, I don't have anything particularly important to tell you today. The main thing I want to talk about is those few old-fashioned things. One is our service quality, and the other is our service efficiency!"
"Recently, there will be a large number of mobile phones in our express shipments, so I hope that there will not be too much violent sorting or cause losses to consumers."
"If there are more cases like this, I may punish the relevant departments by deducting bonuses! This is originally a good thing, and I don't want this to become a bad thing!"
"And everyone's treatment is the same as everyone else's. After this busiest time has passed, everyone can get a chance to take a paid vacation, so in the next period of time, everyone, please play enough Spirit, work hard."
After Wei Feng said something briefly, the meeting room immediately burst into applause.
Moreover, everyone suddenly heard that they, like the mobile phone research and development department, had the opportunity to take paid vacations. Everyone was very pleasantly surprised.
Those who can come to this meeting can already be regarded as prominent figures in the Wei Wei Group today.
However, they are essentially still employees in the company.
So everyone naturally hopes very much to have a chance to rest.
In the next period of time, everyone knows very well how busy it will be.
So in this case, being able to know in advance that there will be a certain period of rest in the future will still have a very positive impact on everyone's working status.
At least life suddenly seemed to have something to look forward to.
After the meeting, the content gradually returned to work, especially on the issue of combining logistics and information. Wei Feng also hoped that these people present could handle the problem well.
At the same time, Wei Feng proposed a new concept at this meeting.
Everyone who attended the meeting was shocked, because they had never heard of this concept.
station!
(End of this chapter)
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