Open business day-to-day

Chapter 383 Breaking through [-] million users
On November 11, the third day after WeChat was released, the number of users dropped rapidly after the rapid growth on the first day.

Even so, within two days, WeChat registered users increased by 700 million again, and the total registered users reached 1700 million.

If you add more than 6000 million overseas registered users, the total number of global users has exceeded 8000 million, and it is well-deserved as the world's largest mobile IM social software.

By the end of this month, the total number of users worldwide has exceeded [-] million, which is very easy.

Seeing that the development of WeChat is going smoothly, Tencent is naturally unwilling to follow suit.At this time, other strategies are no longer effective. The most important thing is to strengthen ourselves, accelerate the development of WeChat, and quickly occupy the dominant position.

Therefore, Fujixun also started to take action next, and launched a series of vigorous promotional activities on WeChat. Not to mention spending money on various resources, he even learned Weiyang Technology and played with the traffic subsidy plan.

With the accumulation of so many resources, the effect was immediate, and the registered users of WeChat also began to increase on a large scale. In just a few days, the total number of users was close to 6000 million.

Weiyang Technology, of course, is not to be outdone, and has increased subsidies, smashing various resources and promotion methods of WeChat one after another.For each new registered user, the free traffic is increased from 200M to 400M.

Also, usage restrictions are reduced.Except for the [-] megabytes that belong to WeChat's exclusive traffic, the remaining [-] megabytes can be used freely.

Every time you invite a new user, the traffic you get increases again.It has tripled from 100M to 300M.And these traffic has canceled the use restriction, not only can be used in WeChat, but also common to all software.

Now, the interest of many people has been aroused again, and they have downloaded WeChat one after another.

……

It's getting even hotter online these days as the two companies go head-to-head.The two softwares, WeChat and WeChat, refresh the screen again and again, and netizens seem to be celebrating the New Year.

"Fuck, WeChat and WeChat are going to fight!"

"Let's fight, let's fight, the more lively the fight, the more benefits we will have, and we can eat melons!"

"Originally, the traffic was not enough, and I wanted to upgrade the traffic package, but now it seems that I don't need it. I have downloaded both WeChat and WeChat, and the subsidized traffic is enough."

Countless netizens thought this way in their hearts, while preparing melon seeds on the bench, they were the melon-eating crowd.

While sitting in the middle, enjoying the double traffic subsidies from Weiyang Technology and Tencent, while using WeChat, download a WeChat to play.

In this heat, both WeChat and WeChat have benefited greatly.

However, compared to WeChat, Weiyang Technology’s WeChat obviously benefits more.

With the current stock of domestic smartphones, Weixin has nearly 6000 million users, and there is little potential for growth.And WeChat, which has just been released in China, obviously has more room for growth by taking advantage of this shareholder wind.

As a result, repeated hype and tit-for-tat confrontation, frequently became popular, and WeChat, which swiped the screen in front of the eyes of netizens, with the help of its fiery popularity, the number of users has been rising steadily.

On November 11th, the tenth day since WeChat was released, domestic users had reached 25 million.It is definitely a miracle to expand from scratch to 3300 million users in ten days.

Of course, Tencent has better data. It is said that the total number of WeChat users has reached 6000 million, which is nearly twice that of WeChat.

However, this is only the domestic market.

On the morning of the same day, the company received user data transmitted from WhatsApp, and the number of WhatsApp overseas users has exceeded 6700 million.

Lin Rui suddenly discovered that with the 6700 million WhatsApp users abroad and the 3300 million WeChat domestic users, the total number of users has reached [-] million.

The global user has exceeded [-] million. This discovery made him a little excited. The whole company was very excited when they heard the news.

Lin Rui opened his Weibo. He seldom posted on Weibo, so he posted one immediately.

"November 11th, a day worth remembering. Congratulations to WeChat, the total number of users worldwide officially exceeded 25 million today."

Just write a short paragraph and hit publish.

As soon as this Weibo was posted, it immediately aroused great repercussions on the Internet.

Many netizens realized that WeChat is different from Tencent's WeChat.Not just a domestic social software, it is a global social software.

Users are distributed all over the world. WeChat is only its domestic version, accounting for only a part of the total users, and foreign users are the majority.

These days, it is not easy for domestic companies to go overseas, and many companies that have been surprised at home are completely unable to play abroad.

This is true not only for brick-and-mortar enterprises, but also for technology companies.In addition to Huawei's combat effectiveness, one domestic company is really not very competitive, and it still focuses on low-end manufacturing.

This is especially the case in the Internet industry, where they play games by themselves behind closed doors. They thrive at home, but they falter when they leave the country.

Weiyang Technology's move this time can be regarded as achieving what many domestic Internet companies have failed to do. With WhatsApp, it directly entered the global market.

Although, through the way of acquisition, it is not to fight hard to open up the market, but the effect is the same, which is enough.

As the world's largest mobile IM social software, its users are all over the world, and the total users have exceeded 1 million.

Under this halo, WeChat's compulsion suddenly became much higher.

Tencent's WeChat has more domestic users, and the user experience is not bad, but after all, it only works in China.Compared with social software like WeChat, which has users all over the world, it suddenly makes people feel that its structure is a bit low, lacking a global vision and better expectations.

Lin Rui just announced that WeChat has more than 1 million users worldwide, and Weiyang Technology's official WeChat account also officially announced the news.

At the same time, the company's publicity and distribution resources began to exert force.

With the help of netizens, self-media, and Weiyang Technology, this news spread across the entire network in an instant, causing countless surprises.

Some people feel that this is the first time that a Chinese Internet company has successfully gone overseas.Even in the field of mobile IM social networking, it occupies a leading position in the world, and its future development prospects are bright and very promising.

Expanding overseas is what domestic Internet companies should do, instead of staying at home and trying to dominate.

"Expert in fighting inside, outsider in fighting outside!"

All kinds of self-media came out to catch the heat, and the news that WeChat's global users exceeded 1 million instantly swamped the screen again.

Under this influence, WeChat once again ushered in a surge of users.

The outside world is disturbing, but Lin Rui is thinking about WhatsApp's overseas development plan at this time.

Since WhatsApp was founded in 09, due to financial reasons, it has not done any effective publicity.

This is also the reason why, as the world's first mobile IM social software, the development is not as fast as expected.

It was founded in 09, and by the beginning of 10, their users were only hundreds of thousands.The founder raised part of the funds by himself, together with Sequoia Capital, the angel round invested 15 US dollars, and persisted until May 11, and the company's users exceeded 5 million.

It was only then that Sequoia Capital paid attention to it and invested another 800 million US dollars.

Now being acquired by Weiyang Technology, the 800 million US dollars raised half a year ago, there are still more than 500 million US dollars left, which is the ultimate savings.

In this regard, Lin Rui both understands and feels a little bit emotional!
From the beginning of 10 to May 11, in more than a year, the company's users grew to 5 million, and the company's expenditure was only a few hundred thousand.

From May of this year to the present, in half a year, the number of users has increased from 5 million to more than 2000 million, and the company's total expenditure is less than 6000 million US dollars.

And most of the expenses are cloud service usage fees. The real company has a pitifully low expenditure. Such a money-saving company makes people have to sigh!
……

In fact, this is nothing!
If the original trajectory is followed, and WhatsApp has not been acquired by Weiyang Technology, the 800 million US dollars of funds have been supporting the development of WhatsApp for two years.

It wasn't until 2013, when WhatsApp's global users exceeded 5200 million and the funds were insufficient, that Sequoia Capital invested another US$[-] million.

Until the end of 2014, before being acquired, WhatsApp, which had 50 to [-] million users, had just over [-] employees.

Such a small number of employees is also one of the reasons for the low operating costs.

……

Now that WhatsApp has been acquired by Weiyang Technology, Lin Rui will naturally not be stingy. He will not let WhatsApp develop freely without doing any promotional means.

WhatsApp can operate more than 6000 million users around the world without any means of publicity.

Lin Rui wanted to see how large the number of users of this software could reach in Europe and the United States, where smartphones are more popular than in China, under the large-scale publicity and marketing.

On November 11th, the day when the number of global users reached 25 million, Lin Rui and the head of WhatsApp, Jane Combe, reached a consensus after more than two hours of communication and negotiation.

Weiyang Technology will directly inject [-] million US dollars into WhatsApp to support WhatsApp's large-scale marketing and publicity around the world, or to implement a limited traffic subsidy plan in some regions.

At the same time, the WhatsApp operation team will also undergo a round of expansion and set up a branch in the UK to take charge of the European business.

Set up a branch in Singapore to be in charge of Southeast Asia and South Asia business.

After the news came out, it caused a burst of enthusiasm on the Internet. While everyone was lamenting Weiyang Technology's ambition and grand layout, Weiyang Technology's image in the eyes of netizens also gradually changed.

It is no longer in a general sense that a start-up company with great potential has become a powerful company that can directly challenge the existence of the three giants of the domestic BAT network.

Just as the outside world turned its attention to WeChat, Weiyang Technology Investment Fund made another move, this time targeting Xiaomi.

After such a long time of communication and exchange.

Lei Jun even flew to Los Angeles specifically and had a long talk with Lin Rui for more than three hours.He communicated with Lin Rui about the reasons for making mobile phones, his vision for Xiaomi's future development, and his views on the mobile phone industry.

After this communication, Lin Rui became more optimistic about Xiaomi's philosophy and future development prospects.

Naturally, the shot is also more generous.

When other venture capitalists gave Xiaomi a valuation of US$6 million, Lin Rui directly raised Xiaomi's valuation to US$8 million, and promised a large number of promotional resources.

This is something that other VCs simply cannot do. Even if they can give a valuation of US$8 million, they still cannot give Xiaomi the exposure and promotional resources it needs.

And this is what Xiaomi is most in short supply. Whether it is exposure and promotion resources, it is an indispensable part of Xiaomi's future development.

Therefore, relying on high valuation and resource commitment, Weiyang Technology Investment Fund defeated a large number of venture capital investors and became the exclusive investor of Xiaomi's B round.

On November 11th, in the imperial capital, Xiaomi held a grand press conference, where the financing results were announced.Weiyang Technology will invest 28 million US dollars in Xiaomi, accounting for 20% of the shares, becoming Xiaomi's second largest shareholder after Lei Jun.

And Xiaomi Technology, with a pre-investment valuation of US$8 million and a post-investment valuation of US$10 billion, has become a unicorn company with great potential and has attracted a lot of attention.

In addition to equity investment, the two companies will also cooperate in many aspects, for example, pre-installing Weiyang Weibo, WeChat, WeChat payment and other software in mobile phones... to achieve resource sharing.In terms of big data and security, there will also be limited cooperation.

This matter, fueled by the marketing team and various resources, spread rapidly, and Xiaomi company became popular instantly, attracting the attention of countless netizens.

Xiaomi mobile phones are born for fever, and the slogan of extreme cost performance is spread all over the Internet.

With such a large exposure and publicity, Xiaomi’s official website, Mi 1 pre-orders once again ushered in a surge, reaching the point where it is hard to find a machine.

Even, a lot of people grab one, and the price increases by two or three hundred, and they can easily change hands.

This kind of hunger marketing has made Xiaomi mobile phones more popular, and there is even a saying that if you buy it, you can earn it.While attracting more attention and traffic, more people began to flock to Xiaomi mobile phones.

Xiaomi gradually began to become popular in China, cultivated a group of fans, and showed its unique influence.

……

On this day, Lin Rui had just finished processing the work at hand, and Shang Yansong came to report that the school recruitment for this season of this year was completed.

In recent years, with the intensification of competition among domestic enterprises, the competition for talents has become increasingly fierce.Out of the consideration of recruiting high-quality talents, many employers are entering the campus earlier and earlier, intervening in campus recruitment in the form of campus presentations.

October is the busiest peak season for school recruitment, and the climax will last until the end of November. Around the Spring Festival is the off-season for school recruitment.

"In March and April next year, there will be a small upsurge in school recruitment, mainly for a group of graduates who failed the civil service examination and postgraduate examination.

In order to reserve talents, Weiyang Technology took out 1000 places this time and started the school recruitment work nationwide.

After nearly two months of busy work, the school recruitment is finally over.

Developed to the scale of Weiyang Technology, the total number of employees worldwide is now close to 6000, and they have the energy and time to cultivate talents according to their own employment philosophy.

After several years of professional study, these fresh graduates already have a systematic professional theoretical foundation.Strong learning ability, good at accepting new things, less rules and regulations in mind, easier to accept the company's management philosophy and culture.

Although I have little work experience, white paper is easy to draw on and has greater plasticity.

Chatting with Shang Yansong for a while, Weiyang Technology is very popular in the recruitment market now, the quality of the school's recruitment this time is good, especially the technical experts, this time we recruited a lot.

Of course, the three major universities in Los Angeles, especially Lin Rui's alma mater, Los Angeles University, have also given a lot of school recruitment places, and Weiyang Technology is also the company that fresh graduates from several universities in Los Angeles are most yearning for.

As the company's various affairs are advancing one after another, the time is gradually approaching the end of the month, and another month has passed in the blink of an eye
(End of this chapter)