Open business day-to-day

Chapter 454 Star Sports Club

On the sofa in the living room, Lin Rui put one arm around Bai Xiaobing's plump waist, mosuo gently, and held the remote control in the other hand, changing the program.

As one of the two major cable TV stations in Hong Kong, ATV has many internal channels, including Hong Kong Channel, News and Finance Channel, Dynamic Information Channel, Charming Information Channel, Cultural Information Channel...

There are also the mainland's comprehensive CCTV channel and Shenzhen Satellite TV.

Overseas international channels, American channels, Southeast Asian channels...

In China, its scale is equivalent to a provincial TV station.

Moreover, because it is located in Xiangjiang, it is more free in terms of supervision and review, and has greater authority than the province and Taiwan.

For example, there are similar news and financial channels, dynamic information channels, cultural information channels...

There are also international channels for overseas, American channels, Southeast Asian channels... This is the treatment that only CCTV has.

The only disadvantage is that it cannot access the mainland market, only the local market of Hong Kong, a small number of markets in Southeast Asia, Japan and South Korea, and some overseas Chinese markets.

It seems that the scope of influence is broad, but the population covered is incomparable with domestic provincial TV stations. Without a large enough market, ATV's weakness can be imagined.

If ATV can enter the mainland, facing a vast market with a population of more than one billion, its valuation and future development space can be increased by more than ten times in an instant.

Among other things, it is no problem to have a touch with Mango Terrace.

Unfortunately, this is too difficult!
Facing the domestic supervision and review system, half of the programs may have to be cut.

In this regard, Lin Rui does not have illusions. Next, ATV needs to work hard on its internal skills, in addition to consolidating its Hong Kong TV, news and financial channels, and cultural consulting channels.

Focus on creating overseas-oriented international channels, American channels, Southeast Asian channels, etc...

Extending its influence globally, even if not to the extent of Al Jazeera, should be the goal.

……

Just returned to Los Angeles, the "Starry Sky Sports Club" ordered to be formed some time ago has already been prepared.

Even though it is a newly established sports club, it is also the top in the country in terms of financial strength.

As a subsidiary of Xingkong Technology Group, its registered capital is as high as 80 billion yuan, all of which are paid in.

Moreover, an agreement has been reached with the city government of Los Angeles to acquire a 36-square-meter commercial land in the core area of ​​the east district of Los Angeles not far from Weiyang Technology headquarters at a price of [-] million.

A super-large luxury sports hall will be built here, not only will there be regular fitness programs, such as archery hall, swimming pool, fencing hall, bowling alley... There will also be professional football and basketball courts inside.

Among them, Lin Rui separately divided an area of ​​[-] square meters and planned to build the most professional martial arts club in China.

Including, martial arts hall, boxing hall, mixed martial arts hall... The purpose is to cultivate and select talents in martial arts and fighting.

The total investment is expected to exceed 40 billion.

Such a large area and such a high investment are unique among private enterprises except for some state-led stadiums.

As a fighting and traditional martial arts enthusiast, Lin Rui also has some understanding of the development of domestic professional boxing and kickboxing.

In general, like football, it has no international presence.

The difference is that domestic companies have spent a lot of money on football, but they still cannot support it.

Kickboxing and professional boxing are more neglected, and no company is willing to invest money in it, which cannot form effective business operations, let alone talk about development.

Seeing that there was no future in this line of business, those seedlings with potential couldn't keep them, so they changed careers one after another.

Even if they insist on staying, because of the domestic industry's overall environmental problems, they are basically in a miserable situation.

Among other things, compared to foreign professional competitions, there are very few in China.

The vast majority of practitioners are facing the embarrassing situation of unemployment, no income, and no events to participate in.

Even in the past two years, the mixed martial arts MMA event in China has improved slightly, and its performance is not satisfactory.

The development of the world's four major boxing organizations in China is also lacklustre. Not to mention that they have not organized any influential events, and they have not invested much resources, basically in a semi-stagnant state.

In recent years, the most influential and longest-running competition in China has turned out to be a program called "Wulin Style" hosted by Zhongyuan Satellite TV.

People have to sigh.

In such a large country, with such a large population, and with so many traditional martial arts, there is not even an authoritative large-scale commercial martial arts competition.

In such an embarrassing situation, don't blame the country for not being able to produce masters.We all know that there is no future in this industry, how many parents will train their children in this aspect from an early age.

Even talented people have to change careers in the face of bleak prospects in the future.

This makes martial arts training just an interest and hobby.

There are fewer and fewer people who devote themselves to it as a profession.

It seems to form a vicious circle.

The less promising it is, the less interest everyone has, the fewer people invest in it, the further shrinking the market size, the smaller the audience, and the more hopeless it is.

The only way to get ahead is to go abroad.

It is printed abroad, and then exported to domestic sales.

However, this method has a high threshold, and 90.00% of domestic practitioners cannot even find channels.

Even those who are famous and participate in domestic competitions can't make much money. They can only rely on endorsements, or participate in some variety shows, and beat around the bush to generate income.

This situation makes Lin Rui, a martial arts enthusiast, very sad. China has a history of martial arts for thousands of years, and it ranks first in the world in terms of the types and quantities of martial arts.

Why do you have such a deep background, but now you suddenly can't do it.

Without him, there is no market.

The ceiling of this industry is too low, and the prospects are bleak. With modern people's shrewdness and seeking advantages and avoiding disadvantages, only a few can persist.

How to stimulate people's enthusiasm and attention, and greatly increase the number of practitioners?

"Prospects, career prospects, let this line of work have bright career prospects, and continue to raise the ceiling of career development."

This point, many people can realize.

However, there is no solution for them. They simply do not have the ability and energy to promote the healthy development of domestic martial arts and fighting.

Lin Rui wanted to give it a try and see if he could change the status quo of the domestic industry.

Next, he plans to set up several martial arts, boxing, free kick and mixed martial arts clubs under the Star Sports Club.

Using strong financial resources, we will find a group of practitioners with perseverance and potential from all over the country, set up several training camps, and conduct professional training and exercise.

It can also support and invest in a group of domestic potential professional fighting and fighting clubs.

Improve competitiveness and create a group of high-level professional teams.

Once you have the foundation, you can spend money to set up a large-scale professional competition in China, and attract all the domestic masters to participate with super high prize money.

At the same time, Weiyang Technology uses publicity resources to secretly fuel the flames, create heat, attract more people's attention, and cultivate audiences.

As long as the attention is high enough, advertisements and sponsorships will come to you, and you will have the ability to make blood.

Even if Lin Rui lets go of it in the future and does not continue the blood transfusion, I believe a virtuous circle can be formed.

The future and ceiling of this industry will continue to improve, attracting more practitioners.

(End of this chapter)