Chapter 431
Of course, saying this is actually a bit far-fetched.

In a word, let's put it bluntly, whether it is a price war or attracting dealers, these are very common methods in the competition of similar products.

Especially the method of attracting dealers is even more common.

After all, as the old saying goes, if you want a horse to run, you have to feed the horse.

Only by giving them enough profits in the middle and lower reaches will they have enough motivation to sell your products, and even take the initiative to help you promote them.

Otherwise, how many people are willing to do things that are not beneficial?
And to be honest, this time, Niang Shifu and Tongyi are not just a means of simply sharing profits in terms of price.

The two even played with alternative incentives!
However, within one month, distributors who can distribute 20, 50, or [-] boxes of instant noodles will receive additional rewards from Master Chew or Tongyi Group.

For example, vans and cars that are still scarce these days.

And such a frenzied profit sharing and incentive plan naturally aroused the enthusiasm of dealers, big and small, which is simply crazy!

After all, in the current market, although Fangyuan instant noodles are more recognized by the common people, they are more famous.

But then again, it's just the approval of the common people.

For dealers, as long as it can make them more profitable, it is better!

Anyway, they are all selling instant noodles, instead of selling round cards, but they don't get any extra benefits.Then why not sell Niangshifu and Tongyi?
At any rate, you can earn more, and even have the opportunity to get incentive prizes such as vans and cars for free!
Under this situation, Fangyuan Foods has naturally become extremely passive.

Even according to the person in charge and the head of the sales department, in the past few days, more and more dealers have called to ask whether Fangyuan should learn from Master Chew and Tongyi to come A wave of benefits and incentives.

They were simply greedy, and even played the trick of threatening, claiming that if Fangyuan Food didn't have a corresponding increase in welfare, then they would return the product immediately, and completely cut off the cooperation with Fangyuan Food!

In the face of this threat, Fang Yuan has always had an attitude.

"If they are unwilling to cooperate, then let them go. This kind of dealer who takes advantage of the fire is like a white-eyed wolf who is not familiar with it. Instead of getting used to them, it is better to let them have a long memory."

"But Mr. Fang, although I think these dealers are too much. But if this goes on, we will also suffer.

And the most important thing is that now we must find a way to solve the troubles from Master Ni and Tongyi, otherwise it will take a long time, and we will be the ones who will be unlucky in the end. "

"Don't worry about this, I have already thought of the solution."

Faced with the frowning of the person in charge, Fang Yuan looked like an old god at the moment.

This kind of attitude made Sun Miao, who was always quite calm around her, a little curious.

"Boss, do you really have a solution? What is the solution? If you don't mind, can you let me know first?"

"Is this... for the time being, I think you don't quite understand it, anyway, you just wait and see how it gets better.

In addition, you are familiar with Chuzhou, help me contact the Academy of Fine Arts here, I need to hire some painters to design something. "

In fact, Fang Yuan had already thought up the means to deal with Master Niang and Tong Yi when the person in charge called last time.

Like Master Chew and Tongyi, the means of making it easier for dealers to exist in the "mid-end and mid-range" is indeed a powerful means of competition.

But in the same way, this business competition, in addition to starting from the "middle-end link", can also start from the end!
In other words, "pleasing" the mid-range presence can indeed form a strong competition.

But "pleasing" the end consumers... This is also a powerful means of competition!

And Fang Yuan's current method is aimed at end consumers!

Or more specifically, it is aimed at the most special group of end consumers!
A group of people who have almost no earning power, but quite strong spending power!
Teens and children!

……

Looking back on my previous life, instant noodles have been loved by consumers since they came out.

After all, instant noodles, instant noodles, for consumers, the picture is a convenience.

However, in fact, if you really want to study it carefully, instant noodles are not just a single category. In fact, they can be subdivided into boiled noodles, instant noodles, dry/crispy noodles, etc.

And when it comes to crispy noodles, the two names that must not be avoided in the previous life are Xiaomoujia and Xiaoxiong!

And if we take a closer look at why the crispy noodles of these two sub-brands can make a big splash in the entire instant noodle market, then in addition to their own "dry food" attributes, we have to mention one that is familiar to the [-]s and even the post-[-]s. word out!
Collect cards! ! !

Even for many friends who are [-], simply mentioning the words Xiaomoujia, Xiaoxiong and Jika can feel the DNA move in an instant!

After all, the Water Renewal Card, Three Kingdoms Card, and Fengshen Card back then were one of the golden childhood memories of countless people!

Even Fang Yuan, when he was young, in order to collect cards, he did not hesitate to trick his parents into buying boxes of crispy noodles from a certain family. Beautiful card!

The collection card trend has been popular for too many years, until Fang Yuan gradually lost interest in it because he turned from a teenager to a young man.

And Fang Yuan's current method of dealing with Master Niu and Tongyi is actually borrowing from this point!
Collect cards!

While launching the crispy noodles, it also opened the legendary card collection routine of the previous life!

And the reason why I asked the person in charge to contact the Academy of Fine Arts was also to find an artist to design the cards!

After all, for cards, of course, the more delicate and exquisite the better.If it is too shoddy, even if it is released, it will probably be rejected, and even copied and surpassed.

And designing a set of cards is actually quite a labor-intensive task. After all, even if we only take the Water Margin as an example, the 108 generals of Liangshan, plus the four villains, four loyal ministers, and powerful figures such as Fang La, are almost the same. Two hundred sheets are small.

Each one has to be designed independently, and three or four templates are required, which is extremely labor-intensive.

But fortunately, no matter what age, money can be a ghost.

It may be difficult for one or two designers to be responsible for these things, but if hundreds of thousands of millions of dollars are spent, and dozens of people are dispatched together, the entire construction period will naturally become extremely short!

(End of this chapter)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like