Entertainment starts with travel

Chapter 47 Finding Dad a Job
It's raining.

After Ye Kai woke up, what he heard was the sound of heavy rain hitting the house and the ground.Opening the curtains, the torrential rain outside seemed to be connected in a thread, covering the whole world.

This room only has a desk and a bed. The right side of the bed is close to the wall, and the left side is about one meter away from the wall. There is a bamboo pole on it for placing clean clothes.

This is Ye Kai's room at home. Going out of this room is the place where his parents live, and the last is the ladder to go downstairs.

Anyway, I'm going to buy a house today.

The clothes he wore last night smelt of alcohol, Ye Kai threw them aside for a while to wash, and took off the clothes he was wearing before from the bamboo pole.Because I grew taller, my previous clothes were a little too small.

Maybe the parents heard the movement in the room inside, came to knock on the door, and said, "Xiao Kai, are you awake?"

"Wake up, Mom, go out with me when you have nothing to do."

Putting on her clothes and pushing open the door, Li Meili was waiting outside the door, holding a bowl for eating in her hand, with three pig cakes in it, steaming out.

"It's raining so hard, what are you doing? Eat something, your favorite food."

Zhuerba is a special snack in Southwest China. Li Meili cooks it in Tiancheng's way of eating. It uses pork, bacon and beans for meat filling, and there are other places that don't use stuffing.

Ye Kai touched it, it was a little hot but he could eat it, he bit one, and said in his coat: "Our family has to buy a house, didn't we buy it before because we didn't have money, now we have it, call Dad, let's hurry up of."

Ye Kai ate the pig cake and said vaguely, "I don't want to live here tonight, I just get a hardcover room and move at night."

Ye Xiuqiang went to discuss things with his uncle early in the morning, but now that he is not at home, Li Meili called and asked Ye Kai to make arrangements, and Ye Kai will be the master in the future.

"..."

Uncle is right, they must find something to do, which is too Buddhist.

Not far from here is a newly built residential area with an area of ​​8500 square meters.Ye Kai and Li Meili kept discussing, and finally bought a set 8 on the 135th floor, [-] square meters.

The most important thing is hardcover, you can move in directly.

This is already the best community in Tiancheng. Judging from the supporting facilities here, don’t even think about it in Rongcheng for less than [-] yuan. Wanting to buy it is basically a dream.

Contact the moving company, buy home appliances, new bedding, and finally get everything done before dinner.In the future, their household registration address will finally be their own house.

Ye Kai stepped on the carpet at the entrance, looked at the simple-style living room, put his hands on his hips and said, "I declare that our Ye family will come back to life starting today!"

Ye Xiuqiang snorted coldly behind him, and walked in with Li Liping carrying the tableware, followed by his uncle and aunt, only his brother-in-law couldn't come because he was working overtime today.

When moving, you usually have to treat guests to dinner. In ancient times, this was a very important house-entry ceremony.

But the Ye family can only invite Li Dashan's family.

My grandparents left early, and my uncle went to other places since he was a child. There has been no news for decades.Grandpa also came to Sweet City by himself, and there are no relatives on both sides.

The first meal in the new home today was cooked by Li Meili herself.

Although she hasn't been cooking for a long time, once she learns this skill, she can't throw it away, and cooking skills will not be updated, so tonight's meal is still delicious.

"Xiao Kai." Li Dashan said: "Your father and I discussed it for a day, and we decided to start the beverage business together in the future. Leju yogurt was messed up by me, but now there is a new product."

"We take out the product, you pay, and we start a new company. As for the shares, you own 70% and Leju 30%. If you don't want to take care of things, let your father come out."

"Of course it will be given to my dad. He is the former general manager." Ye Kai said, "How much will it cost? If it is too much, I still can't afford it now. I have to wait until December to get the manuscript fee."

Since Li Dashan stated the share ratio, his father did not refuse, which means that his father at least acquiesced in such a share.Ye Kai didn't argue with Li Dashan either.

"About 500 million, is it okay? If you can't get it now, there is no rush, just have a 200 million to build a factory."

Ye Kai nodded and said: "That's okay, I still have more than 200 million here, let's do the preliminary work first. But what kind of drink do you want? Is Leju not good?"

"It's a sports drink called Tiger Dragon."

"Tiger Dragon?"

Li Dashan's Leju Company started from following the trend of Wahaha yogurt, and finally made its own independent brand.But to put it bluntly, it still belongs to the township enterprise and the pheasant brand.

Maybe less than $40 a year.

In the past few years, sports drinks were popular, such as screaming and pulsating, so Li Dashan wanted to develop a sports drink that was different from them, and it took five years to launch it on the market this year.

Le Ju's sales are getting lower and lower, and Li Dashan is always struggling.

After Hulong went public, its sales volume was twice as low as that of Leju. Li Dashan found it unbelievable, so he found a market research company to do market research.

Tiger Dragon's failure has four points.

The first is to distribute goods. Li Dashan's strength can only distribute goods within the territory of Tiancheng, and he can't get out of this city at all, let alone enter the market of other cities.

The second is advertising. Due to the lack of funds, Tiger Dragon is tantamount to zero publicity and went public naked. Many people do not know this drink.

The third is because of the taste problem. The taste of Tiger Dragon is very strange, sweet and sour, and sometimes it can feel bitter.

But it's not that the taste is bad, it's just that there are no other drinks with this taste in the world, so it is regarded as a niche drink. Drinking Tiger Dragon is not as good as drinking a bottle of Coke for them.

Finally, there is the issue of branding.

Leju Company also has Leju yoghurt. The poor quality packaging and low price make people feel that Tiger Dragon is also an earthy drink, and they feel that drinking this is too low.

So it happens that Ye Kai is rich now, so he decides to hand over Hulong to Ye Kai, and he still manages Leju yoghurt.

Li Dashan asked his daughter last night, only then did he know that Ye Kai is now one of the hottest best-selling authors, and can write songs, and knows big stars like Wang Dafeng and Zhang Zi.

He is a propaganda point himself.

After dinner, several people went shopping in the street, and Ye Kai was taken to a retail store by Li Dashan.

He took out two bottles of drinks, one was a boxed Leju, the packaging was light pink, the pattern was a cow, and it looked like the style of the 90s.

The other bottle is Tiger Dragon, the packaging is still not good-looking, the whole is red, and the liquid inside is yellow.

Ye Kai tasted it, he had never had this drink before, but he thought it tasted good.

Li Dashan said: "How is it? There are many elements in this drink. I also added taurine and caffeine, which is many times better than the sports drinks on the market."

"The taste is not bad." Ye Kai said: "If you want to open a new company, this name will definitely not be used. What do you think is better?"

"What do you think?" Li Dashan asked.

"Green bull, green represents hope and vitality. I hope that those who drink green bull will have the wildness and spiritual power of a bull."

"Then it's settled. The registered company is called Qingniu Food."

(End of this chapter)