Reborn in another world as a game
Chapter 138 Maybe you can wait a little longer
Chapter 138 Maybe you can wait a little longer
It's not the same now.
in the past--
The game company only needs to be responsible for the development and production, while the production, promotion, and sales of game cassettes are all in the charge of the Big Three.
now--
Not only the development and production, but also the costs and risks required for production, promotion, and sales are also borne by game companies.
For this part of the money, the Big Three will pay in advance.
If the game is released unfavorably and causes losses, the game company needs to be held accountable.
Many game companies had no choice but to choose bankruptcy and liquidation because they could not afford the sky-high compensation.
The Big Three don't need to take any risks, they just need to lie down and make money. The risk is all the game company's, and the big money belongs to the Big Three.
This disgusting eating behavior makes many practitioners feel faintly sick.
The essence of capital is greed and exploitation, and there is nothing wrong with it.
It's just that some capital will exploit less and save the lives of "cattle, horses and sheep", so that they won't eat so ugly.
……
"If we don't publish games, what will we eat? What will the company's more than 200 brothers and sisters eat?"
Xia Yu asked back.
The reason why many idealistic companies have survived such a severe situation is not only a dream, but also a responsibility.
There are too many people relying on the company for a living. Once the company goes down, everyone will be unlucky.
Xia Yu once also thought about changing careers, but in the current Great Xia Kingdom, there are really not many industries suitable for them. If the career change fails, it will be completely over.
After Tian Moyun changed careers, he made a comeback, but others didn't have the confidence to make a series of hits.
"I heard [Thunder Group] is preparing to enter the game industry, maybe there will be a turning point."
A young man next to him said in a low voice: "As soon as the news was released, the stocks of the Big Three almost fell to the limit, and this is just speculation, it has not been confirmed. If the news is true..."
"It would be nice if it was true."
Xia Yu shook her head: "Tian Moyun made his fortune in the game industry, and he understands the relationship between game manufacturers and publishers best. If he does it, everyone will definitely get preferential treatment, but... I'm afraid that the news will be false."
After that incident, Xia Yu popularized capital science for herself, and gained a new understanding of the world.
The nature of capital is greed, oppression, exploitation, monopoly——
From the perspective of capital, it is not surprising that such a thing can be done.
As for whether the news about [Thunder Group] is true?
Xia Yu is also looking forward to it, but he doesn't hold out hope. He thinks that this is because behind-the-scenes capital is coveting the Big Three, and they just want to set up a situation to enter the arena.
however--
Just as he was about to sign this "hegemonic treaty", the phone on the desk rang.
"Is it Mr. Xia from [Storm Company]? I'm Wei Tiancheng, director of the commercial department of [Thunder Group]. I want to meet with you and talk about business."
[Thunder Group] Wei Tiancheng, director of the business department?
Xia Yu was stunned for a moment.
For him, this precipice is a big man aloft.
In terms of status, he is one of the directors of the [Thunder Group] headquarters, and holds a high position.
In terms of income, after working hard for a year, the money I earn may not be as good as others talking about a few acquisitions.
He really couldn't figure out what kind of business the other party asked him to discuss.
"Mr. Wei, I'm available at any time. Just leave a time and place. I'll be there on time."
While Xia Yu was puzzled, she answered quickly.
"Well, at two o'clock this afternoon, I will come to the door in person."
After Wei Tiancheng finished speaking, he hung up the phone directly.
……
The whole morning.
Xia Yu spent all in a fog.
A senior executive of the company walked into the office, saw the absent-minded Xia Yu, and asked softly, "Boss, have you signed the contract?"
contract--
It refers to the licensing of new games to the Big Three, with a deposit paid, and the other party operating, producing, and publishing them.
According to the agreement, each new game must sign a contract.
Although this contract is very domineering, making people want to tear it up, but in order to survive, they have to endure it.
"I won't sign for now, just wait and see."
Looking at the contract on the table, Xia Yu hesitated and shook her head.
If it wasn't for the phone call just now, Xia Yu would have signed directly.
after all--
In the era of the joint rule of the three giants, these "content providers" have no room for negotiation and can only be forced to accept.
but now--
Xia Yu felt that she could wait a little longer.
"Wait for what?"
The company executive next to him asked.
"The executives of [Thunder Group] called me and asked me to meet at two o'clock in the afternoon, saying that they wanted to discuss a business."
Xia Yu pointed to the phone on the table: "I was thinking... maybe there might be a turning point."
As long as there is a glimmer of hope, he does not want to sign this humiliating agreement.
……
[Storm Company], two o'clock in the afternoon.
A black car stopped at the door, and Wei Tiancheng and his assistant walked into the building.
"Mr. Wei, welcome."
Xia Yu had already been waiting for a long time, and after receiving the news from the front desk, she hurried to greet her.
"President Xia is being polite."
Wei Tiancheng smiled and shook hands with him: "Mr. Xia, please show me your company."
Xia Yu was taken aback for a moment, then nodded in agreement.
After Wei Tiancheng and the two had a tour, they went to the conference room.
“[Storm Company] is doing better than I expected.”
Wei Tiancheng said: "President Xia, what do you think of the current situation of the game industry?"
"How else can you see it?"
Xia Yu smiled wryly and shook his head: "The three giants jointly oppressed, many small manufacturers can no longer survive, and even our relatively well-known companies are forced to make ends meet. The game market has lost its fresh blood, and the number of players is not enough. Increases instead of declines... This is the power of capital, they can always use their powerful resources to destroy industries one by one, make a lot of money, and leave a lot of chicken feathers."
"So, Mr. Xia is not optimistic about the future of the game industry?"
Wei Tiancheng continued to ask.
"Yes, not optimistic, everyone is not optimistic."
Xia Yu said: "Unless the monopoly of the Big Three is broken, unless 'content providers' can get dignity and due benefits, otherwise, it will only be a matter of time before the disintegration of video games. An industry that has lost its vitality is already close to death. Not far away."
What is the most important thing in the game industry?
Creativity of course.
Only rich enough creativity can create a good game that makes players tempted.
but--
With the change of the agreement of the Big Three, in order not to lose money, game manufacturers would rather throw away their excellent ideas than take risks, fearing that they will not be sold.
In this situation--
More than [-]% of "content providers" in the industry have become conservative.
The games they launched are all classic types in the past.
What is a classic?
Can be called a classic, of course, is the best.
However, if homogeneous works are rampant, even classic works will make players feel like vomiting.
Just like the movie.
If you watch a good movie once, you will be moved to tears, and if you watch it twice, you will have new feelings, but if you watch it dozens or hundreds of times...it will definitely make you so disgusting that you don't want to go to the theater for the rest of your life.
And what is the game industry doing now?
Renovating the so-called "classic works and classic gameplay" time and time again, allowing players to play games with almost the same core, is to force shit on players.
Disgusted to this point, but also trying to increase the number of players?
Isn't this bullshit?
However, the logic of capital is so unreasonable.
In order to gain huge profits, they aggressively and domineeringly destroy the ecology of the entire industry. They directly buy out the long-term benefits by killing chickens to get eggs and catching fish, and then exit the market with huge sums of money.
After the capital exits, what is left?
It is a market that has been completely destroyed and no longer has any vitality.
(End of this chapter)
It's not the same now.
in the past--
The game company only needs to be responsible for the development and production, while the production, promotion, and sales of game cassettes are all in the charge of the Big Three.
now--
Not only the development and production, but also the costs and risks required for production, promotion, and sales are also borne by game companies.
For this part of the money, the Big Three will pay in advance.
If the game is released unfavorably and causes losses, the game company needs to be held accountable.
Many game companies had no choice but to choose bankruptcy and liquidation because they could not afford the sky-high compensation.
The Big Three don't need to take any risks, they just need to lie down and make money. The risk is all the game company's, and the big money belongs to the Big Three.
This disgusting eating behavior makes many practitioners feel faintly sick.
The essence of capital is greed and exploitation, and there is nothing wrong with it.
It's just that some capital will exploit less and save the lives of "cattle, horses and sheep", so that they won't eat so ugly.
……
"If we don't publish games, what will we eat? What will the company's more than 200 brothers and sisters eat?"
Xia Yu asked back.
The reason why many idealistic companies have survived such a severe situation is not only a dream, but also a responsibility.
There are too many people relying on the company for a living. Once the company goes down, everyone will be unlucky.
Xia Yu once also thought about changing careers, but in the current Great Xia Kingdom, there are really not many industries suitable for them. If the career change fails, it will be completely over.
After Tian Moyun changed careers, he made a comeback, but others didn't have the confidence to make a series of hits.
"I heard [Thunder Group] is preparing to enter the game industry, maybe there will be a turning point."
A young man next to him said in a low voice: "As soon as the news was released, the stocks of the Big Three almost fell to the limit, and this is just speculation, it has not been confirmed. If the news is true..."
"It would be nice if it was true."
Xia Yu shook her head: "Tian Moyun made his fortune in the game industry, and he understands the relationship between game manufacturers and publishers best. If he does it, everyone will definitely get preferential treatment, but... I'm afraid that the news will be false."
After that incident, Xia Yu popularized capital science for herself, and gained a new understanding of the world.
The nature of capital is greed, oppression, exploitation, monopoly——
From the perspective of capital, it is not surprising that such a thing can be done.
As for whether the news about [Thunder Group] is true?
Xia Yu is also looking forward to it, but he doesn't hold out hope. He thinks that this is because behind-the-scenes capital is coveting the Big Three, and they just want to set up a situation to enter the arena.
however--
Just as he was about to sign this "hegemonic treaty", the phone on the desk rang.
"Is it Mr. Xia from [Storm Company]? I'm Wei Tiancheng, director of the commercial department of [Thunder Group]. I want to meet with you and talk about business."
[Thunder Group] Wei Tiancheng, director of the business department?
Xia Yu was stunned for a moment.
For him, this precipice is a big man aloft.
In terms of status, he is one of the directors of the [Thunder Group] headquarters, and holds a high position.
In terms of income, after working hard for a year, the money I earn may not be as good as others talking about a few acquisitions.
He really couldn't figure out what kind of business the other party asked him to discuss.
"Mr. Wei, I'm available at any time. Just leave a time and place. I'll be there on time."
While Xia Yu was puzzled, she answered quickly.
"Well, at two o'clock this afternoon, I will come to the door in person."
After Wei Tiancheng finished speaking, he hung up the phone directly.
……
The whole morning.
Xia Yu spent all in a fog.
A senior executive of the company walked into the office, saw the absent-minded Xia Yu, and asked softly, "Boss, have you signed the contract?"
contract--
It refers to the licensing of new games to the Big Three, with a deposit paid, and the other party operating, producing, and publishing them.
According to the agreement, each new game must sign a contract.
Although this contract is very domineering, making people want to tear it up, but in order to survive, they have to endure it.
"I won't sign for now, just wait and see."
Looking at the contract on the table, Xia Yu hesitated and shook her head.
If it wasn't for the phone call just now, Xia Yu would have signed directly.
after all--
In the era of the joint rule of the three giants, these "content providers" have no room for negotiation and can only be forced to accept.
but now--
Xia Yu felt that she could wait a little longer.
"Wait for what?"
The company executive next to him asked.
"The executives of [Thunder Group] called me and asked me to meet at two o'clock in the afternoon, saying that they wanted to discuss a business."
Xia Yu pointed to the phone on the table: "I was thinking... maybe there might be a turning point."
As long as there is a glimmer of hope, he does not want to sign this humiliating agreement.
……
[Storm Company], two o'clock in the afternoon.
A black car stopped at the door, and Wei Tiancheng and his assistant walked into the building.
"Mr. Wei, welcome."
Xia Yu had already been waiting for a long time, and after receiving the news from the front desk, she hurried to greet her.
"President Xia is being polite."
Wei Tiancheng smiled and shook hands with him: "Mr. Xia, please show me your company."
Xia Yu was taken aback for a moment, then nodded in agreement.
After Wei Tiancheng and the two had a tour, they went to the conference room.
“[Storm Company] is doing better than I expected.”
Wei Tiancheng said: "President Xia, what do you think of the current situation of the game industry?"
"How else can you see it?"
Xia Yu smiled wryly and shook his head: "The three giants jointly oppressed, many small manufacturers can no longer survive, and even our relatively well-known companies are forced to make ends meet. The game market has lost its fresh blood, and the number of players is not enough. Increases instead of declines... This is the power of capital, they can always use their powerful resources to destroy industries one by one, make a lot of money, and leave a lot of chicken feathers."
"So, Mr. Xia is not optimistic about the future of the game industry?"
Wei Tiancheng continued to ask.
"Yes, not optimistic, everyone is not optimistic."
Xia Yu said: "Unless the monopoly of the Big Three is broken, unless 'content providers' can get dignity and due benefits, otherwise, it will only be a matter of time before the disintegration of video games. An industry that has lost its vitality is already close to death. Not far away."
What is the most important thing in the game industry?
Creativity of course.
Only rich enough creativity can create a good game that makes players tempted.
but--
With the change of the agreement of the Big Three, in order not to lose money, game manufacturers would rather throw away their excellent ideas than take risks, fearing that they will not be sold.
In this situation--
More than [-]% of "content providers" in the industry have become conservative.
The games they launched are all classic types in the past.
What is a classic?
Can be called a classic, of course, is the best.
However, if homogeneous works are rampant, even classic works will make players feel like vomiting.
Just like the movie.
If you watch a good movie once, you will be moved to tears, and if you watch it twice, you will have new feelings, but if you watch it dozens or hundreds of times...it will definitely make you so disgusting that you don't want to go to the theater for the rest of your life.
And what is the game industry doing now?
Renovating the so-called "classic works and classic gameplay" time and time again, allowing players to play games with almost the same core, is to force shit on players.
Disgusted to this point, but also trying to increase the number of players?
Isn't this bullshit?
However, the logic of capital is so unreasonable.
In order to gain huge profits, they aggressively and domineeringly destroy the ecology of the entire industry. They directly buy out the long-term benefits by killing chickens to get eggs and catching fish, and then exit the market with huge sums of money.
After the capital exits, what is left?
It is a market that has been completely destroyed and no longer has any vitality.
(End of this chapter)
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