Reborn in another world as a game
Chapter 354 Profit Considerations of "My Homeland"
Chapter 354 Profit Considerations of "My Homeland"
【Starry Sky Weibo】Successfully launched, "Shooting the Condors" premiered nationwide.
"Double Dragon" has also set off an upsurge in the game circle. Some players who are new to the game even buy 8-bit machines to experience these games with a relatively simple style.
As for "Jianghu Killing", it still ranks second among online games with an average daily online audience of 300-500 million.
The number one on the list is "My Homeland", which has not yet started making profits.
but……
Although "My Homeland" has not yet started to make profits, Tian Moyun has already thought about the direction of making profits.
"My Homeland" is a business simulation social game, and Tian Moyun doesn't want to directly start the "recharge = become stronger" series, that approach will greatly shorten the life of the game.
And if it is profitable through advertising, it will also bring players a bad gaming experience.
Most importantly, how should Internet advertising be priced?By what means?
Downloads?hits?Play volume?Conversion rate?
This has always been a problem. Internet manufacturers are unwilling to set low prices to lose money, and traditional companies are unwilling to pay high prices for Internet advertising.
The two sides have always been in a stalemate. Even Tian Moyun has nothing to say about this kind of dispute about interests.
after all--
He has both traditional companies and Internet companies under his umbrella, and it is not appropriate to stand on either side, so he can only pretend that he does not hear this voice and play dead.
……
"Recharging = becoming stronger" is Tian Moyun's most repulsive way of playing.
And the path of "traffic = advertising monetization" is currently difficult to carry out.
Tian Moyun also didn't want to turn the "My Homeland", which was made with great difficulty, into this kind of third-rate game with extremely poor experience.
So, you need to find another way out.
And the best profit method that Tian Moyun came up with is——
Monthly card!
To put it plainly, it is the membership system.
Players can get many special benefits on the basis of free play by purchasing a membership.
This profit method is very friendly to players.
Because the cost of the "monthly card" is not high, and all players are unified, there is no such phenomenon as "whoever spends more will cheat".
It can ensure the profitability of the product without damaging the normal lifespan of the game, which is a double win.
……
end of June.
"My Homeland" released two messages on the official Weibo account.
First news-
First of all, I would like to thank the players for their support. The 24-hour online number of "My Homeland" has successfully exceeded the 1000 million mark.
What you need to know is that the most successful online game "Jianghu Killing" before that, the current 24-hour online number has dropped to about 300 million.
This data also shows that "My Homeland" successfully surpassed "Jianghu Kill" and became the most popular online game.
The second message——
"My Homeland" has officially launched a profit model, and an exclusive [Starry Sky Recharge Card: My Homeland Edition] will be released later, priced at 20 yuan.
Players can make purchases in major offline cooperative brand stores, and the duration of a card is 30 days.
The benefits that can be obtained are:
1. Log in every day to receive 5 bags of fertilizer.
2. Randomly present a bag of rose seeds, which can cultivate beautiful roses.
3. Randomly get a goose egg, which can breed white swans. (ps: goose eggs are very valuable)
4. The cultivation time of crops can be accelerated by 5 hour every 1 hours.
5. Randomly get a watchdog to protect the home. If a thief (vegetable thief) appears, there is a certain chance that the opponent will return without success.
6. Get 3 meals of dog food every day, and have a chance to get pet toys, which are used to cultivate the relationship with the watchdog and upgrade the level status of the watchdog.
(When the monthly card expires, the watchdog will not disappear, but it will lose its function and be sullen without dog food)
……
As soon as this news came out, it aroused the attention and heated discussions of the majority of players and manufacturers.
First of all, the player side——
"I'll go, there are 1000 million people in the country playing "My Homeland" every day? Let me just say, why is the chat square so lively."
"It's normal for "My Homeland" to start making money. After all, the cost of servers and other things is very high. You can't do charity every day, right?"
"To be honest, 20 yuan a month is quite cheap, and the rewards you get with this [monthly card] are quite interesting."
"In the future, I finally have goose eggs to eat, so I am happy."
"Goose eggs are so cute, why are you so cruel?"
"If you want to chatter upstairs, just go away, don't bother me."
"Are you sick? Weibo is run by your family?"
"Upstairs...forget it, the appearance of this [Monthly Card] finally solved my most troublesome thing. I will raise a dog in the future to see who dares to steal my food."
"The watchdog only has a certain probability, and it cannot 100% detect the thief. I think the biggest highlight of this update should be keeping pets."
"I have always wanted to raise a dog, but there are too many news about dogs biting people. My mother strictly forbids keeping dogs. I am happy to be able to raise dogs online in the future."
"Am I the only one who finds this setting to be tricky?"
"what does it mean?"
"According to the official statement, the watchdog is a direct gift from the [monthly card], and it will not disappear even after the expiration date, but the dog food and pet toys... tsk tsk tsk."
"Without dog food, the dog will be unhappy, will be pitiful, will make your mother's love overflow, and will make you save money from your teeth to buy [monthly card]...you taste it carefully."
"Well...it doesn't matter, anyway, it's only 20 yuan a month, just buy less snacks."
"By the way, when will this event start? I want to buy [Monthly Pass]."
"Don't worry, it's probably only a few days. If you are in a hurry, you can go to the offline brand store and ask. Maybe they have inside information."
……
The fact that "My Homeland" is about to start making money has not been rejected by the players, most of them expressed their understanding and support.
This is also related to the current relatively good "payment awareness" in China.
If it was the environment of "free Internet" and "free game piracy" in the previous life, I am afraid that this system will be able to dissuade a large number of players.
and--
The 20 yuan [Monthly Card], for most players, does not have any financial pressure.
In this era, no one who can afford a home computer will care about such a small amount of money.
Before "Jianghu Killing" recharged to draw generals, there were many people who directly entered tens of thousands a day.
Compared with drawing generals, this thing is really not worth mentioning.
……
at the same time.
The new version of [Star Recharge Card] is also being intensively produced, and it has been shipped to all parts of the country in batches.
When players clicked on "My Homeland" to prepare for today's "making a living", they found that the system was prompted to update, and they clicked to update the software, and it automatically restarted after a few minutes.
Immediately afterwards, the players discovered that "My Homeland" seemed to have become much more exquisite, with a slightly brighter color.
In addition, next to the top "sign in today", a small dark green circle has been added, with four words "monthly card service" on it.
(End of this chapter)
【Starry Sky Weibo】Successfully launched, "Shooting the Condors" premiered nationwide.
"Double Dragon" has also set off an upsurge in the game circle. Some players who are new to the game even buy 8-bit machines to experience these games with a relatively simple style.
As for "Jianghu Killing", it still ranks second among online games with an average daily online audience of 300-500 million.
The number one on the list is "My Homeland", which has not yet started making profits.
but……
Although "My Homeland" has not yet started to make profits, Tian Moyun has already thought about the direction of making profits.
"My Homeland" is a business simulation social game, and Tian Moyun doesn't want to directly start the "recharge = become stronger" series, that approach will greatly shorten the life of the game.
And if it is profitable through advertising, it will also bring players a bad gaming experience.
Most importantly, how should Internet advertising be priced?By what means?
Downloads?hits?Play volume?Conversion rate?
This has always been a problem. Internet manufacturers are unwilling to set low prices to lose money, and traditional companies are unwilling to pay high prices for Internet advertising.
The two sides have always been in a stalemate. Even Tian Moyun has nothing to say about this kind of dispute about interests.
after all--
He has both traditional companies and Internet companies under his umbrella, and it is not appropriate to stand on either side, so he can only pretend that he does not hear this voice and play dead.
……
"Recharging = becoming stronger" is Tian Moyun's most repulsive way of playing.
And the path of "traffic = advertising monetization" is currently difficult to carry out.
Tian Moyun also didn't want to turn the "My Homeland", which was made with great difficulty, into this kind of third-rate game with extremely poor experience.
So, you need to find another way out.
And the best profit method that Tian Moyun came up with is——
Monthly card!
To put it plainly, it is the membership system.
Players can get many special benefits on the basis of free play by purchasing a membership.
This profit method is very friendly to players.
Because the cost of the "monthly card" is not high, and all players are unified, there is no such phenomenon as "whoever spends more will cheat".
It can ensure the profitability of the product without damaging the normal lifespan of the game, which is a double win.
……
end of June.
"My Homeland" released two messages on the official Weibo account.
First news-
First of all, I would like to thank the players for their support. The 24-hour online number of "My Homeland" has successfully exceeded the 1000 million mark.
What you need to know is that the most successful online game "Jianghu Killing" before that, the current 24-hour online number has dropped to about 300 million.
This data also shows that "My Homeland" successfully surpassed "Jianghu Kill" and became the most popular online game.
The second message——
"My Homeland" has officially launched a profit model, and an exclusive [Starry Sky Recharge Card: My Homeland Edition] will be released later, priced at 20 yuan.
Players can make purchases in major offline cooperative brand stores, and the duration of a card is 30 days.
The benefits that can be obtained are:
1. Log in every day to receive 5 bags of fertilizer.
2. Randomly present a bag of rose seeds, which can cultivate beautiful roses.
3. Randomly get a goose egg, which can breed white swans. (ps: goose eggs are very valuable)
4. The cultivation time of crops can be accelerated by 5 hour every 1 hours.
5. Randomly get a watchdog to protect the home. If a thief (vegetable thief) appears, there is a certain chance that the opponent will return without success.
6. Get 3 meals of dog food every day, and have a chance to get pet toys, which are used to cultivate the relationship with the watchdog and upgrade the level status of the watchdog.
(When the monthly card expires, the watchdog will not disappear, but it will lose its function and be sullen without dog food)
……
As soon as this news came out, it aroused the attention and heated discussions of the majority of players and manufacturers.
First of all, the player side——
"I'll go, there are 1000 million people in the country playing "My Homeland" every day? Let me just say, why is the chat square so lively."
"It's normal for "My Homeland" to start making money. After all, the cost of servers and other things is very high. You can't do charity every day, right?"
"To be honest, 20 yuan a month is quite cheap, and the rewards you get with this [monthly card] are quite interesting."
"In the future, I finally have goose eggs to eat, so I am happy."
"Goose eggs are so cute, why are you so cruel?"
"If you want to chatter upstairs, just go away, don't bother me."
"Are you sick? Weibo is run by your family?"
"Upstairs...forget it, the appearance of this [Monthly Card] finally solved my most troublesome thing. I will raise a dog in the future to see who dares to steal my food."
"The watchdog only has a certain probability, and it cannot 100% detect the thief. I think the biggest highlight of this update should be keeping pets."
"I have always wanted to raise a dog, but there are too many news about dogs biting people. My mother strictly forbids keeping dogs. I am happy to be able to raise dogs online in the future."
"Am I the only one who finds this setting to be tricky?"
"what does it mean?"
"According to the official statement, the watchdog is a direct gift from the [monthly card], and it will not disappear even after the expiration date, but the dog food and pet toys... tsk tsk tsk."
"Without dog food, the dog will be unhappy, will be pitiful, will make your mother's love overflow, and will make you save money from your teeth to buy [monthly card]...you taste it carefully."
"Well...it doesn't matter, anyway, it's only 20 yuan a month, just buy less snacks."
"By the way, when will this event start? I want to buy [Monthly Pass]."
"Don't worry, it's probably only a few days. If you are in a hurry, you can go to the offline brand store and ask. Maybe they have inside information."
……
The fact that "My Homeland" is about to start making money has not been rejected by the players, most of them expressed their understanding and support.
This is also related to the current relatively good "payment awareness" in China.
If it was the environment of "free Internet" and "free game piracy" in the previous life, I am afraid that this system will be able to dissuade a large number of players.
and--
The 20 yuan [Monthly Card], for most players, does not have any financial pressure.
In this era, no one who can afford a home computer will care about such a small amount of money.
Before "Jianghu Killing" recharged to draw generals, there were many people who directly entered tens of thousands a day.
Compared with drawing generals, this thing is really not worth mentioning.
……
at the same time.
The new version of [Star Recharge Card] is also being intensively produced, and it has been shipped to all parts of the country in batches.
When players clicked on "My Homeland" to prepare for today's "making a living", they found that the system was prompted to update, and they clicked to update the software, and it automatically restarted after a few minutes.
Immediately afterwards, the players discovered that "My Homeland" seemed to have become much more exquisite, with a slightly brighter color.
In addition, next to the top "sign in today", a small dark green circle has been added, with four words "monthly card service" on it.
(End of this chapter)
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