All round car designer

Chapter 209 Blazers VS Golf (1)

This press conference of Chunqi Dafeng also adopted the form of webcast, and it was released on-site across the country.

Since this is the first new car launch event in China this year, and Mercedes-Benz's Golf is about to be released in early June, many people have been waiting in front of their computers, preparing to watch this new car launch event.

Zhou Fei also took a break from his busy schedule and called Li Jianneng and Zhang Xiang to chat in his office while watching Chunqi Dafeng's press conference.

"Mr. Zhou, the voices on the Internet about the comparison between the Blazers and golf have never stopped. I have long wanted to ask you what you think." Before the press conference officially started, Li Jianneng looked at Zhou Fei curiously. asked.

Regarding this matter, Zhou Fei never mentioned a single word whether it was in public or in private. Now that there were only three of them in the room, Li Jianneng couldn't help asking.

"Don't ask me what I think, tell me what you think." Zhou Fei smiled, but didn't answer directly, "Don't be cautious, just tell me what you really think, and say what you think."

"Then let me talk about it first. I have the same views as those on the Internet. I think these two cars have their own characteristics. It is true that the performance of the Golf has advantages, but it is also true that the Blazers have a large consumption base, so I think that in terms of sales, it is not necessarily that one side overwhelms the other, and it is more likely to be evenly divided."

Li Jianneng spoke first.

"Brother Xiang, what do you think?" Zhou Fei smiled and looked at Zhang Xiang.

"I think what Mr. Li said is reasonable, but I don't completely agree with him." Zhang Xiang thought about it seriously, and then continued, "I quite agree with one point of view, that is, the last of these two cars If the price of the Blazers is much higher than that of the Golf, then I don’t think there is any equal share at all, and the sales of the Golf must be overwhelming!”

"My thoughts coincide with Brother Xiang's. The focus of the comparison between the Blazers and the Golf will eventually focus on the price. Other aspects, the impact on sales is not absolute, or it is not permanent. .” Zhou Fei replied with a smile.

Comparing the performance parameters of the two cars, the Golf and the Trailblazer, you will find that although the performance of the Golf is more advantageous, the difference is not particularly large. Taking the top speed as an example, it is also 2.0L displacement, and the top speed of the Golf is It reached 200 kilometers per hour, while the pioneer's was 180 kilometers per hour.

The absolute difference between 200 and 180 is not very big, not to mention that in the case of domestic highway speed limits, no one will take the maximum speed as the standard for buying a car. Except for supercars, the maximum speed of civilian cars is more It's just a means of propaganda.

Except for the top speed, the [-]-kilometer acceleration and the overall fuel consumption of the two cars are actually similar, and the Golf has a slight advantage, but it is not enough to form an absolute suppression.

If you have to say where golf is really strong, Zhou Fei will definitely choose comfort and handling stability.

When he was in Munich, Zhou Fei personally drove the third-generation Trailblazer of Dafeng Automobile. In terms of comfort and handling stability, the Trailblazer is far worse than the Golf, and the NVH is even worse than the Golf. cut!

Finally, golf has another advantage that the Blazers cannot compare to for the time being, and that is the ABS system!

The ABS system is related to the safety performance of the vehicle. The Golf can be equipped with an optional ABS system, but the Trailblazer cannot provide this function for the time being. Consumers are undoubtedly very enthusiastic about safety performance, and the Trailblazer cannot provide optional equipment. Before the ABS system, golf had a great advantage.

Of course, this advantage is only temporary. Dafeng Motor is currently developing the assembly process of the ABS system, and it is expected that the ABS system will be available for all its models next year.

Therefore, in Zhou Fei's view, the only factor that can really affect the sales trend of the two cars in the long run is price, and this factor is lasting.

The reason why Zhou Fei took the time to watch the new car launch this time was mainly to obtain information about the price of the Trailblazer car.

"In terms of price, refer to the domestic prices of the previous two generations of Trailblazers, which generally start at 15 yuan, and the top version of the 2.0L Trailblazer is more than 20 yuan, and the maximum will not exceed 22 yuan. The third-generation Pioneer is more advanced in terms of functions and configurations, and the price must be high but not low."

Li Jianneng recalled it seriously, and then said.

In fact, the Trailblazer and the Golf car not only look somewhat similar in appearance, but also have the same price.According to the price of the previous life, the price of the golf ranges from 14 to 23, and it is divided into three grades according to the displacement. The most expensive version is the GTI version, and the price directly soars to 23.

If these price settings from the previous life were copied, then compared to the Blazer, the Golf would not have any price advantage, but would be relatively disadvantaged. But since Zhou Fei can even change the engine of this car, then in terms of price, naturally Changes can also be made.

Since the cost of many component assemblies is controllable, this also provides Zhou Fei with a good room for price manipulation, so in terms of the final price, Zhou Fei will not match the previous life, but according to his own With the profit margin set in mind, a new price plan will be formulated!
"However, Mr. Zhou, what is the final price of our golf car?" Li Jianneng suddenly asked curiously.

The prices of all the products of Feichi Company are determined by Zhou Fei alone. At the Geneva Motor Show, almost all the parameters of the Golf were announced, but the price was the only parameter that had not been announced. Even the internal of Feichi Company, Apart from Zhou Fei, no one else knew.

So not only the outside world is very interested in the price of golf, but people like Li Jianneng inside the company are also very curious, but Zhou Fei never said anything, and they didn't dare to ask.

Since we talked about the price today, taking this opportunity, Li Jianneng just casually asked the doubts in his heart.

After Li Jianneng asked this question, Zhang Xiang on the side also looked at Zhou Fei immediately, obviously wanting to know the answer very much.

However, Zhou Fei smiled mysteriously, "The specific price will be kept secret, but what I can reveal is that the price of golf is definitely lower than that of Blazers."

Li Jianneng and Zhang Xiang couldn't help laughing wryly when they heard the words. Come on, they still couldn't get the answer they wanted.

And in the gap between a few people talking.Chunqi Dafeng's third-generation Pioneer new car conference officially started, and the live broadcast room suddenly became lively, and Zhou Fei and the three of them also focused on the ongoing conference.

(End of this chapter)