All round car designer
Chapter 240 5 Ling Hongguang
Chapter 240 Wuling Hongguang
Zhou Fei remembers that when he had a deep chat with Ma Huafu for the first time, he felt that Ma Huafu was very forward-looking in the development of future automobiles. Now, if he looks at this project in conjunction with this project, he is even more convinced of this view.
"President Ma, did you come up with this project alone?" Zhou Fei asked, pointing to the material in his hand.
"I proposed the outline of the whole project. At that time, I decided to develop this model based on the inspiration from the station wagon. However, I had this idea, but because the company's technical reserves were insufficient, it was never completed. Why, Mr. Zhou felt that this Does the project have no implementation value?"
"No, no, on the contrary, I think the value of this project is very great, even greater than what you initially thought, Mr. Ma. Dafeng Automobile chooses to withdraw from this project, and it will definitely regret it in the future." Zhou Fei quickly shook his head.
"Really?" Ma Huafu asked happily when he heard the words. Being able to get Zhou Fei's affirmation at least meant that there was no problem with the original intention of implementing this project.
Otherwise, Ma Huafu would always have the illusion that it was the project he proposed that brought Wei Peng Motor to where it is now.
"It's hard to say how big the specific market is now, but I believe that once this model is launched, it will definitely be loved by ordinary working people, especially in the vast rural areas. This car will definitely occupy these markets quickly!" Zhou Fei Nodding excitedly.
"The general meaning of that week is that you will support the restart of this project?"
"Well, that's for sure. As long as this project is successful, Wei Peng Automobile will definitely be able to create greater glories again! However, I think this project should be renamed...it should be called the MPV project." Zhou Fei said seriously After thinking about it, he replied.
"MPV...what does this mean?" Ma Huafu scratched his head in embarrassment. He just graduated from high school and is not familiar with English.
"The abbreviation of multi-purpose Vehicles, translated into Chinese, means multi-purpose vehicle. It coincides with the dual-use business and civilian use proposed by Mr. Ma, but I think the name MPV is more correct." Zhou Fei smiled. explained.
It is generally believed that MPV evolved from a station wagon. This model combines the large passenger space of a station wagon, the comfort of a car, and the functions of a van. Most of them are hatchback structures that can seat 7-8 people.
Strictly speaking, MPV is mainly a model for family users, and those passenger cars that are transformed from commercial vans and targeted at group customers cannot be regarded as real MPVs.
Compared with family cars with the same displacement, the passenger space of MPV is obviously larger, which is also one of the advantages of this model.
In addition, many people usually confuse MPV with common vans, thinking that vans are also a type of MPV, or simply think that MPVs are vans, but this is not the case.
Although MPVs and vans are very similar in appearance, they are essentially different.
The van is a typical single-compartment structure, the passenger space and the engine are in a frame structure, and the engine is placed under the rear of the driver's seat.
With this layout, the structure of the car body is simple, but the height of the vehicle is relatively increased, while the interior space of the car is increased, and the engine noise is relatively large.And because the front seat is at the forefront of the whole car, the buffer space in front of the driver and the front passenger is very small in the event of a frontal collision accident, so the safety factor is low.
Different from a van, an MPV must first have a hatchback structure. The layout is based on the structure of a car. Generally, the chassis and engine of a car are directly used, so it has a shape similar to a car and the same driving and ride comfort.
At the same time, since the front of the car body is the engine compartment, it can effectively buffer the impact from the front and protect the safety of the front row occupants, so the safety of MPV is far superior to that of vans.
"MPV...Multi-purpose vehicle, this name is indeed better and very foreign. I was still thinking about what kind of name I should choose. I didn't expect that Mr. Zhou would solve this problem as soon as he came up. People are good!" Ma Huafu said with a smile.
"How about this, Mr. Ma, our Mercedes-Benz company will definitely fully support this MPV project. This will also become the next key project of Wei Peng Auto. After Wei Peng Auto stabilizes, I will hold a new management meeting. At that time, I will officially announce the restart of this project.”
Zhou Fei thought about it seriously, and then said to Ma Huafu.
At present, Wei Peng Automobile is in a transitional stage, and both the organizational structure and the staffing are very chaotic. If these things are not handled properly, it will be really difficult to enter the operating state in a short while.
At this stage, Li Jianneng is doing his best to receive all the assets of Wei Peng Automobile, and the transfer of equity is also going smoothly. In a few days, Zhou Fei will transfer several management staff from the headquarters and parachute here to assist Ma Huafu in managing Wei Peng. Peng car.
After about a week, the structure of Wei Peng Automobile will be slowly set up.
"Okay, I will follow Mr. Zhou's arrangement." Ma Huafu nodded quickly.
After watching for more than half an hour, Zhou Fei roughly understood the current progress of this project, but he is not very satisfied with the currently designed models, so next, Zhou Fei is going to design a car for this MPV project. The most suitable model comes out!
Since the matter here is not over, Zhou Fei and Li Jianneng are still staying in the hotel in Ninghang City for the time being, while Zhang Xiang returned to the headquarters after the acquisition. He still needs to preside over the golf sales. big picture.
At present, the sales volume of golf has been completely stabilized. The monthly sales volume is around 40 units, which is similar to Zhou Fei's initial estimate. Therefore, the production capacity of [-] units can fully meet the domestic demand.
As for the pioneer of Chunqi Dafeng, the sales growth brought about by promotional activities has also stabilized. The monthly sales should be around [-], which is still far lower than that of golf.
Such an ending has been doomed from the very beginning. The cost performance of golf is not comparable to that of the pioneers. Consumers know this better than anyone else.
Therefore, it is impossible for Jonathan to try to make sales surpass golf through promotion.
After returning to the hotel, Zhou Fei took a brief rest first, and then began to seriously consider, which MPV is the most suitable for the current Wei Peng car?
Regarding the memory of MPV, there were many classic MPV models in the previous life, high-end ones, like the Mercedes-Benz R-Class, ordinary ones, like the Honda Ocside, Volkswagen Touran, Caddy, etc., domestically produced ones like Dongfeng Yufeng , Emgrand, etc., are all typical MPVs.
However, considering the current positioning of Wei Peng, whether it is Mercedes-Benz or Touran, Zhou Fei feels that it is not suitable.
"If the target group is placed in rural and suburban areas, then the model must be cheap, practical and able to meet multiple purposes..."
Thinking about it this way, a suitable model suddenly popped up in Zhou Fei's mind: Wuling Hongguang!
(End of this chapter)
Zhou Fei remembers that when he had a deep chat with Ma Huafu for the first time, he felt that Ma Huafu was very forward-looking in the development of future automobiles. Now, if he looks at this project in conjunction with this project, he is even more convinced of this view.
"President Ma, did you come up with this project alone?" Zhou Fei asked, pointing to the material in his hand.
"I proposed the outline of the whole project. At that time, I decided to develop this model based on the inspiration from the station wagon. However, I had this idea, but because the company's technical reserves were insufficient, it was never completed. Why, Mr. Zhou felt that this Does the project have no implementation value?"
"No, no, on the contrary, I think the value of this project is very great, even greater than what you initially thought, Mr. Ma. Dafeng Automobile chooses to withdraw from this project, and it will definitely regret it in the future." Zhou Fei quickly shook his head.
"Really?" Ma Huafu asked happily when he heard the words. Being able to get Zhou Fei's affirmation at least meant that there was no problem with the original intention of implementing this project.
Otherwise, Ma Huafu would always have the illusion that it was the project he proposed that brought Wei Peng Motor to where it is now.
"It's hard to say how big the specific market is now, but I believe that once this model is launched, it will definitely be loved by ordinary working people, especially in the vast rural areas. This car will definitely occupy these markets quickly!" Zhou Fei Nodding excitedly.
"The general meaning of that week is that you will support the restart of this project?"
"Well, that's for sure. As long as this project is successful, Wei Peng Automobile will definitely be able to create greater glories again! However, I think this project should be renamed...it should be called the MPV project." Zhou Fei said seriously After thinking about it, he replied.
"MPV...what does this mean?" Ma Huafu scratched his head in embarrassment. He just graduated from high school and is not familiar with English.
"The abbreviation of multi-purpose Vehicles, translated into Chinese, means multi-purpose vehicle. It coincides with the dual-use business and civilian use proposed by Mr. Ma, but I think the name MPV is more correct." Zhou Fei smiled. explained.
It is generally believed that MPV evolved from a station wagon. This model combines the large passenger space of a station wagon, the comfort of a car, and the functions of a van. Most of them are hatchback structures that can seat 7-8 people.
Strictly speaking, MPV is mainly a model for family users, and those passenger cars that are transformed from commercial vans and targeted at group customers cannot be regarded as real MPVs.
Compared with family cars with the same displacement, the passenger space of MPV is obviously larger, which is also one of the advantages of this model.
In addition, many people usually confuse MPV with common vans, thinking that vans are also a type of MPV, or simply think that MPVs are vans, but this is not the case.
Although MPVs and vans are very similar in appearance, they are essentially different.
The van is a typical single-compartment structure, the passenger space and the engine are in a frame structure, and the engine is placed under the rear of the driver's seat.
With this layout, the structure of the car body is simple, but the height of the vehicle is relatively increased, while the interior space of the car is increased, and the engine noise is relatively large.And because the front seat is at the forefront of the whole car, the buffer space in front of the driver and the front passenger is very small in the event of a frontal collision accident, so the safety factor is low.
Different from a van, an MPV must first have a hatchback structure. The layout is based on the structure of a car. Generally, the chassis and engine of a car are directly used, so it has a shape similar to a car and the same driving and ride comfort.
At the same time, since the front of the car body is the engine compartment, it can effectively buffer the impact from the front and protect the safety of the front row occupants, so the safety of MPV is far superior to that of vans.
"MPV...Multi-purpose vehicle, this name is indeed better and very foreign. I was still thinking about what kind of name I should choose. I didn't expect that Mr. Zhou would solve this problem as soon as he came up. People are good!" Ma Huafu said with a smile.
"How about this, Mr. Ma, our Mercedes-Benz company will definitely fully support this MPV project. This will also become the next key project of Wei Peng Auto. After Wei Peng Auto stabilizes, I will hold a new management meeting. At that time, I will officially announce the restart of this project.”
Zhou Fei thought about it seriously, and then said to Ma Huafu.
At present, Wei Peng Automobile is in a transitional stage, and both the organizational structure and the staffing are very chaotic. If these things are not handled properly, it will be really difficult to enter the operating state in a short while.
At this stage, Li Jianneng is doing his best to receive all the assets of Wei Peng Automobile, and the transfer of equity is also going smoothly. In a few days, Zhou Fei will transfer several management staff from the headquarters and parachute here to assist Ma Huafu in managing Wei Peng. Peng car.
After about a week, the structure of Wei Peng Automobile will be slowly set up.
"Okay, I will follow Mr. Zhou's arrangement." Ma Huafu nodded quickly.
After watching for more than half an hour, Zhou Fei roughly understood the current progress of this project, but he is not very satisfied with the currently designed models, so next, Zhou Fei is going to design a car for this MPV project. The most suitable model comes out!
Since the matter here is not over, Zhou Fei and Li Jianneng are still staying in the hotel in Ninghang City for the time being, while Zhang Xiang returned to the headquarters after the acquisition. He still needs to preside over the golf sales. big picture.
At present, the sales volume of golf has been completely stabilized. The monthly sales volume is around 40 units, which is similar to Zhou Fei's initial estimate. Therefore, the production capacity of [-] units can fully meet the domestic demand.
As for the pioneer of Chunqi Dafeng, the sales growth brought about by promotional activities has also stabilized. The monthly sales should be around [-], which is still far lower than that of golf.
Such an ending has been doomed from the very beginning. The cost performance of golf is not comparable to that of the pioneers. Consumers know this better than anyone else.
Therefore, it is impossible for Jonathan to try to make sales surpass golf through promotion.
After returning to the hotel, Zhou Fei took a brief rest first, and then began to seriously consider, which MPV is the most suitable for the current Wei Peng car?
Regarding the memory of MPV, there were many classic MPV models in the previous life, high-end ones, like the Mercedes-Benz R-Class, ordinary ones, like the Honda Ocside, Volkswagen Touran, Caddy, etc., domestically produced ones like Dongfeng Yufeng , Emgrand, etc., are all typical MPVs.
However, considering the current positioning of Wei Peng, whether it is Mercedes-Benz or Touran, Zhou Fei feels that it is not suitable.
"If the target group is placed in rural and suburban areas, then the model must be cheap, practical and able to meet multiple purposes..."
Thinking about it this way, a suitable model suddenly popped up in Zhou Fei's mind: Wuling Hongguang!
(End of this chapter)
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