All round car designer

Chapter 279 Enlightening the Future (1)

Chuncheng, the headquarters of Chunqi Dafeng.

Falcao naturally saw the news that Mercedes-Benz was selected into the annual list of the world's top ten automakers. Falcao naturally also saw the debate on this matter on the Internet.

To be honest, Falcao still agrees with the opposite point of view, not that he is jealous of Mercedes-Benz, so he wants to deliberately belittle the other party.

It is true that Falcao is jealous of Mercedes-Benz, and he does not want to deny it, but objectively speaking, although the 200 million sales data of Mercedes-Benz is not fake, as many people say, "the gold content is too low"!
Of the 202 million sales announced by Mercedes-Benz, only the golf sales of more than 70 can really be counted in the selection criteria. The remaining two cars, QQ and Weipeng Hongguang, cannot all be counted. Based on the sales of the two cars, multiply by a coefficient to be able to participate in the selection as the final indicator.

The positioning of these two cars, QQ and Hongguang, is so low that Falcao can’t regard them as cars. If all cars are like this, then it’s as simple as four wheels with a sofa!

The automobile industry is known as the pearl of all industries, and the appearance of cars like QQ is a complete blasphemy against this pearl!

Zhou Fei abruptly lowered the standard for car definition!

Falcao thinks this is the most unbearable thing. Lowering the definition of cycling is tantamount to lowering the value of the entire auto industry!
But Falcao also has to admit that Zhou Fei is indeed a car genius, who was able to develop the Mercedes-Benz company to its current scale in just five years, and no one can do it!
However, what Falcao is most concerned about now is not whether it is reasonable for Mercedes-Benz to be included in the top ten list, but the luxury cars of Mercedes-Benz, which should be released soon.

***
At the same time, the Mercedes-Benz company headquarters far away in his hometown.

Since "Consumer Report" announced this year's top ten list, Zhou Fei has also been paying attention to the dynamics on the Internet from time to time. To be honest, Zhou Fei himself is very surprised that Feichi can be included in this list, after all Unknowingly, Mercedes-Benz has grown into the tenth largest car manufacturer in the world!
As for the controversial content on the Internet, Zhou Fei’s opinion is similar to Falcao’s. At this time, the credibility of Feichi Company is indeed not high. The 200 million sales volume of Feichi Company cannot be compared with the top nine.

But now that the list has been announced and Feichi Company has been successfully selected, Zhou Fei must seize this opportunity and work hard to enhance the company's brand value.

"During this period of time, the Internet has been really lively, especially the external network, which has been divided into two camps. One side is praising us, and the other side is criticizing us. Even many domestic netizens have jumped over the wall. Go to the Internet to support our Feichi company, this time the list selection is really lively."

In Zhou Fei's office, Li Jianneng sat across from Zhou Fei and said with a smile, and next to him was Zhang Xiang from the sales company.

Zhou Fei smiled, "It's normal to have disputes. To be honest, I also think it's a bit surprising that Feichi was selected. It's really a bit uncoordinated."

"Mr. Zhou also thinks that Feichi Company should not be included in the top ten list?" Zhang Xiang asked with some surprise.

"It's not that it shouldn't be. Since the selection criteria for the previous list was based on sales volume, there must be no problem with the procedures for our Feichi company to be selected this time. It's just that the credibility is not high. Those people on the Internet are right. , ours is indeed taking advantage of QQ and Hongguang." Zhou Fei explained with a smile.

"Actually, if you think about it seriously, it does make sense. The price of a QQ should be less than [-]. In terms of sales, Mercedes-Benz has indeed taken advantage of it." Li Jianneng also nodded.

"Okay, this matter is over for the time being. Since the credibility of our Feichi company's selection this year is not high, then we will strive to be selected next year with real strength and shut everyone's mouths!"

Zhou Fei paused, and then continued, "Let's focus on the release of the two Audi cars."

After nearly a year of preparation, Audi A3 and A4 have almost entered the production stage. Currently, only the high-voltage calibration is left to be completed in the testing and calibration work, which is expected to be completed in early February.

As for the factory in Ninghang City, after this period of catching up, it is almost completed, and the production line is currently being laid, and it will be put into use in late February at the latest.

Under such circumstances, the release of the two cars should also be on the agenda.

"When does Mr. Zhou plan to release the specific release time?" Speaking of this matter, Zhang Xiang's expression also became serious.

"March [-]st." Zhou Fei replied.

"If it's March [-]st, then our preparations should be accelerated, and there is still about a month left." Li Jianneng also said.

"One month is too late. This is not the first time we have released a new car. All the processes are similar. The most important thing now is that we have to do some warm-up work before the launch event." Zhou Fei laughed.

Since announcing its entry into the luxury car market, Mercedes-Benz has never released any information about these two cars, and consumers know nothing about these two cars.

Seeing that the two cars will be released soon, Zhou Fei always feels that it is not safe for Mercedes-Benz, which is developing a luxury car for the first time, without increasing the exposure.

"Are you still releasing the spy photos?" Zhang Xiang asked curiously.

For the previous models, Mercedes-Benz released spy photos to warm up before the release, which can be said to have been tried and tested.

"No, let's change the method this time." Zhou Fei smiled and shook his head, "This time we don't use the static method, but use the dynamic method to shoot a short promotional video."

The expressive power of spy photos is far inferior to that of dynamic videos. There is a lot of information, and a picture alone is far from enough.

"It's indeed a better choice to make a short film." Li Jianneng nodded seriously, "How do you plan to shoot that week? Or should you leave this matter to a professional advertising company to plan?"

"You don't need to hand it over to the advertising company. I already have a preliminary idea. Let us plan and shoot it ourselves. The theme of the short film is to inspire the future." Zhou Fei smiled and shook his head.

"Enlighten the future?"

Zhang Xiang and Li Jianneng couldn't help saying something in a low voice. This theme sounds quite appropriate.

Audi, inspire the future!
"The Audi brand, I emphasize the pursuit of a sense of technology, so in the short film, we must highlight the brand's sense of technology, and at the same time try to show the theme of enlightening the future."

The "BBA Troika" has its own characteristics. Since Audi is the endorsement of "technology", Zhou Fei must highlight this point!
(End of this chapter)