All round car designer

Chapter 281 Enlightening the Future (3)

The picture in front of me was dark.

Immediately afterwards, there was a "buzzing" sound of the engine starting, followed by another "snap", and the vehicle's double flashes suddenly lit up, like a beast in the dark, constantly flashing its own eyes, hitting people directly Depths of soul!

Then, the double flashes stopped, and various lights such as rear taillights and headlights turned on in turn, and the picture became brighter and brighter. The video showed the process of the car lights from off to on from a 360-degree perspective. But the audience can see, but only the rear and front of the vehicle.

The blackened taillight shape, the daytime running lights that hit the soul... Coupled with the cheerful background music, everyone who sees this short film has a feeling of blood boiling.

A simple short film, but the lighting, color and soundtrack are used to the fullest. Even the most professional appraisers can't find any faults.

"Audi, inspire the future!"

"March 2017, 3, Shanghai International Expo Center, Audi's new car launch, we will see you there!"

At the end of the promotional film, there are two lines of subtitles like this, pointing out the theme of the entire promotional film.

The short film released by Feichi Company immediately attracted everyone's attention and triggered a wave of heated discussions on major social platforms.

Not long after it was awarded the title of "Top [-] Automobile Manufacturers in the World", Mercedes-Benz chose to announce the release date of its new car today. The focus of the media will naturally be on it.

"At first I thought that Mercedes-Benz had switched to making movies, but I didn't expect it to be a promotional video for a new car!"

"It really feels like a big movie! When the car lights suddenly turned on, I was shocked!"

"Audi should be the name of Mercedes-Benz's luxury car, and the theme of enlightening the future is really suitable for the occasion. The picture changes from darkness to light, and the headlights shine into the distance. Isn't it enlightening the future!"

"Although I only see the front and rear of this car, I can feel that this car must be extremely luxurious! And the design of the lights is really exquisite and full of technology!"

"As someone who has previously criticized Mercedes-Benz's entry into the luxury car market, I feel that this time I will be warned again!"

"Videos can be post-processed. Maybe the car is not very good, but this special effect is used to deceive consumers!"

"It will be released on March [-]st, and we will definitely see you there!"

On the mobile phone and PC terminals of major platforms, this short film of Feichi Company has almost exploded on all major platforms, and received rave reviews. It seems that it has jumped out of the dimension of promotional videos and has become a fashion trend.

Laymen watch the fun, and insiders watch the doorway. While many netizens are eating melons, many industry insiders interpret this short film from their own professional perspective, believing that the image of luxury cars shown in the short film has reached the The first-class level is no less than that of the Lufeng series!

Even Falcao of Chunqi Dafeng was shocked by the few shots in the short film. Although he still doesn't know the overall picture of the vehicle and the specific configuration, it can only be inferred from the pictures he has seen. , Falcao feels that the Audi brand that Mercedes-Benz is about to release this time will definitely bring a huge impact to the Lufeng series!

The success of the short film has made the slogan "Enlighten the Future" a popular phrase recently. Many people are even imagining how this Audi car will inspire the future.

****
During the week when the short film was aired, the topic of Mercedes-Benz Company was the most popular news about automobiles. Zhou Fei himself did not expect that it would be so successful. The warm-up effect can be said to far exceed his own Imagine, much easier to use than posting spy photos.

"Mr. Zhou, the short video we shot was reposted wildly on several short video platforms, and was spoofed into various types of short videos by many netizens. It can be said that it has become popular all over the Internet. Even a few hundred million won't be enough." Zhang Xiang couldn't help but said to Zhou Fei with a smile.

The cost of shooting the whole short film before and after is only more than 200 million, but it has produced an advertising effect worth tens of millions, which is really surprising.

"I didn't expect that. If I knew it was like this, I should have done it like this before, hahaha." Zhou Fei also responded with a smile.

However, the successful broadcast of the short film is only the first step, and Zhou Fei and the others still have a lot of things to do, so the topic of the two of them quickly changed from the short film to Audi's production and press conference and other related matters.

"I visited Ninghang this time and discussed it seriously with Mr. Ma of Weipeng. The new factory will be officially put into use on February 2th."

"On the 15th, it's about the same as I expected. It just so happens that the preparations for the press conference are about the same. When it goes into production on the 15th, you can also accumulate some stock cars for emergencies." Zhou Fei nodded, and then continued, "Then Inform all departments to participate in the opening ceremony of the Audi factory on the 15th!"

In the following period of time, Mercedes-Benz entered the busiest period since the beginning of the year. Everyone in the company was busy with the production and release of Audi. Audi has become the most important work of Mercedes-Benz now!
The time soon came to February 2th. With the attention of all parties, the luxury car production base of Feichi Company in Ninghang City was officially put into use, including the main management of Feichi Company and some structural leaders of Ninghang City. Attending the production ceremony this time announced that the Audi A15 has entered the formal production stage.

At the same time, the two golf production bases located in the headquarters and Yanjing also started to produce the Audi A3 at the same time after the early online trial production. On A3.

In this way, the two Audi A3 and A4 cars have entered the production process at the same time, and at this time, there is only half a month left before the release of the two cars.

The International Expo Center in Shencheng seems to have become the venue for the Mercedes-Benz company's new car launch. With the preparation experience of the previous few times, the preparations for Audi's launch this time are more complete than before. The scale of participation has set the largest record since the establishment of Mercedes-Benz.

As for the Mercedes-Benz company, it was also on the 26th that Zhou Fei led a group of senior executives to Shanghai, preparing to attend the new car launch event that started on the third day.

Even though the press conference has not yet started, the major media have already focused on Mercedes-Benz, warming up for the press conference in advance.

"All eyes are on: Mercedes-Benz new car launch is about to begin!"

"Are you ready for the new Mercedes-Benz that inspires the future?"

"Audi, inspire the future!"

…………

Under everyone's expectations, the time finally came to March 2017. Audi's new car conference finally kicked off!
(End of this chapter)