All round car designer

Chapter 340 Competing for Strangeness and Beauty (4)

In fact, since Fred appeared, Zhou Fei and Ma Huafu had already appeared there, but most of them were attracted by the new car released by Dafeng, and both of them were wearing sunglasses , so no one noticed Zhou Fei's existence.

"How about it, what is that Fred talking about? Or you can tell me directly, Mr. Zhou, what is going on with this Lu Bo."

Ma Huafu couldn't help but said to Zhou Fei while standing on tiptoe and looking inside.His English was not very good, and Fred even had a German accent, so Ma Huafu sounded even more awkward, basically he didn't understand what he was saying.

"It is indeed a very good luxury car brand!" Although Zhou Fei couldn't understand all of them, he could at least hear all of them.

Whether it is the body design or the powertrain part, the newly launched Lubo is at least one grade higher than the Lufeng series. It can be said that I have completely reborn, and many technical updates have been made.

No wonder Dafeng Motor has such high confidence in this series. If this car is launched at the same time as the Audi series, Zhou Fei believes that the sales of Audi will definitely not be as crazy as they are now, and the annual sales will be reduced by at least [-] units about!

"From the appearance, it is indeed very good. It is much improved than the Lufeng series. How about the internal configuration, how does it compare with Audi?" Ma Huafu continued to ask.

"At least in my opinion, it's comparable." Zhou Fei couldn't help pricking up his ears and listening for a while, "From the engine to the gearbox, all are newly developed, six-cylinder engine + direct injection technology + dual-clutch transmission In this regard, it is no worse than the Audi, and even stronger than the Audi in terms of power!"

"Does Mr. Zhou feel a little regretful now that he sold the direct injection technology to Dafeng Automobile?"

Zhou Fei smiled and shook his head, "That's not the case, business still needs to be done, and direct injection is not too core a technology, even if we don't sell it, Dafeng Motor can still pass It was obtained through other means, but I was a little surprised that they were able to calm down and seriously develop a car."

Dafeng Motor has not launched a brand new car series like Lubo for nearly ten years before. They are all replaced on the basis of the original models, and the actual changes of each generation are not big, because Dafeng Motor also knows that even if it is In this way, consumers have to buy it, because they don't have many choices except Dafeng, and Futong and Benma Automobile also do the same.

All in all, the homogenization of vehicles on the market is very serious.It was not until the appearance of Mercedes-Benz, which gradually enriched people's car purchase choices, that forced Dafeng Motors to refocus on the development of new cars and invest a lot of money in research and development. Only then did Lubo come out.

It can be said that it was the emergence of Mercedes-Benz that forced the three giants headed by Dafeng Motor to correct their mentality and start to take consumers' car purchase needs seriously.

"This also illustrates a truth, as long as you really want to develop a new car, instead of just taking profit as the only important goal and blindly eating from your laurels, no matter which company it is, it can always develop a car that satisfies most people. New car." Ma Huafu couldn't help but sigh with emotion.

"There is indeed some truth in what Mr. Ma said, but it's not all like that. You need to have a certain amount of technology accumulation. If it's a domestic joint venture company, even if you have this idea, I'm afraid it's too far away." Zhou Fei smiled. road.

Dafeng Automobile was able to do this because it has strong development capabilities, but it has not paid attention to this aspect before.

Ma Huafu nodded silently, and then turned his attention back to Fred. At this time, Fred had already started to introduce Lubo's interior, which is also an important criterion for judging the quality of a luxury car.

"What does Mr. Zhou think the price of Lu Bo will be this time?" Ma Huafu suddenly asked.

"It must be lower than the Lufeng series." Zhou Fei replied very firmly.

Ma Huafu was startled, obviously everything was better than Lu Feng, why did Zhou Fei think that Lu Bo's price would be lower than Lu Feng's?
"Why, Mr. Ma doesn't believe it?" Zhou Fei saw the doubts in Ma Huafu's heart, and asked with a smile, "I also guessed that after the release of Lubo, the Lufeng series will be fully reduced in price!"

"Intuition tells me that Mr. Zhou's conjecture must be correct, but he also finds it unbelievable. Doesn't Dafeng Motor's doing so contradict Lufeng's price?"

"The launch of Lubo itself is to fight against our Audi series, so in terms of price, it will definitely be closer to us, otherwise the competitive advantage is not great. I think the final price will be more than 1 more expensive than Audi, but it is definitely Cheaper than Lu Feng." Zhou Fei explained with a smile.

Among vehicles of the same level, Lu Feng is nearly [-] more expensive than Audi, which is of course at a disadvantage in the competition, but with Lu Bo's configuration, if it is only [-] to [-] more expensive, the price difference is almost negligible. Only the price can meet the original intention of Lu Bo.

"They are going to announce the price." Ma Huafu suddenly reminded.

While the two were talking, Fred had finished introducing the Lubo series, and now it’s time to announce the price. It seems that Dafeng Automobile completely regards this auto show as Lubo’s new car launch up.

“……陆博K4系列的起售价为30万，顶配版为38万，而陆博K6的起售价则为41万，顶配版为55万！”

K4 series 30 to 38!
K6 series 41 to 55!
As Zhou Fei said, they are all lower than the Lufeng series of the same level, and the price is almost the same as that of Audi's benchmark models!
Such a price is undoubtedly like a dream for consumers who are accustomed to the high pricing strategy of Dafeng Automobile. No one thought that the final price of such a high-end configuration of the Lubo series would be even higher than that of Lufeng. Low!

"God, did I hear you right!"

"Looking at it this way, aren't Lu Bo and Mercedes-Benz's Audi series very close in price!"

"Dafeng Automobile has finally done something bold. Facing Lu Bo like this, even Audi may be hard-pressed to stand up to it!"

"What are you thinking, Mercedes-Benz is not just Audi, they also have a new luxury car brand BMW!"

…………

It has to be said that Dafeng Motor’s final price for Lubo really shocked all the onlookers. According to Dafeng’s previous pricing strategy, this time Lubo would start at 40 at least. Unexpectedly, the K4 would only cost 30. You can buy it as soon as you start!
"Mr. Zhou, you have a thorough understanding. In this case, Audi's sales will definitely be impacted." After hearing Lu Bo's price, Ma Huafu couldn't help giving Zhou Fei a thumbs up.

Zhou Fei smiled, "Audi's sales are not only impacted by Lu Bo, but also by BMW! Let's go, it's time for us to make our debut."

(End of this chapter)