All round car designer

Chapter 587

In the announcement of Feichi Travel, it also announced the preferential policies for the trial operation stage, which was warmly welcomed by many consumers.

According to the released preferential policies, Feichi Travel will open registration at 6:15 on June [-]th, and the first [-] registered users will receive cash vouchers ranging from [-] yuan to [-] yuan without threshold. The cash coupons can be distributed Use it once until the consumption amount reaches the upper limit of the cash coupon.

In other words, users with cash coupons can experience any shared car for free travel.

Not only that, users can also get cash coupons again by inviting new users. The more people you invite, the more cash coupons you will get. This way to attract consumers to register.

At the same time, every new registered user has a chance to experience any shared car for free. The experience time is one hour. During this one hour, the car is completely yours!

This is also the first time Feichi Group has adopted this method of "burning money" to attract consumers, and this method is most common in the Internet industry. According to the current preferential policies, only this trial operation, Feichi The group has to spend more than 5000 million!

Of course, compared with other Internet companies, the 5000 million "money burning model" is not an exaggeration, and this is also the price that must be paid for the early promotion.

Gusu, the headquarters of Autohome.

There are less than five days left before the opening and operation of Feichi Travel. Zhou Fei has been staying here during this time, so that he can understand the preparations in all aspects.

"All the shared cars have been shipped from various factories to the designated distribution points. According to Fei Ge's request, each shared car will undergo three quality inspections. After the factory and sales inspections, we will A final inspection of these cars is carried out to ensure that each car will not have any functional problems."

Jiang Yang said while operating the background system skillfully. Through the screen display of the system, he could clearly see the specific location of each car. If he clicked on each car, the system would also display the specific location. Vehicle model, fuel level information and other relevant data.

All these functions were developed according to Zhou Fei's original requirements, and on the basis of these requirements, some functions were upgraded, so that the master control can understand the specific situation of each vehicle anytime and anywhere, which is convenient for timely response. Every car is maintained.

"Have all the offline staff stationed in Shencheng and Jinling?" Zhou Fei asked.

Every once in a while, all shared cars need to be inspected, cleaned and repaired to ensure that the working conditions of the vehicles are optimal, which requires a certain amount of offline staff to undertake this work.

"It's all been arranged. They're all drawn from the after-sales departments of each company, and the technical guarantee is excellent." Jiang Yang said while taking a document from the secretary and handing it to Zhou Fei, "This is our Brother Fei, please take a look at the preliminary charging plan, if it doesn’t work, we will change it right away.”

Although during the trial operation stage, the company will issue a large number of cash coupons, but these cash coupons should not be able to solve all the demand problems, and speed travel must also recover a certain amount of operating costs, so the charging model must also be formulated simultaneously.

However, Zhou Fei did not take over the document, but just waved his hand and said, "You can decide the charging mode internally. I only have these few requirements. First of all, this stage must not be for the purpose of profit, so in terms of charging, try to pay as much as possible." We can do more exploration to accumulate experience for the subsequent comprehensive promotion.”

"In addition, the direct competitors of shared cars are taxis and car rentals, so pricing must be competitive. The price of QQ must be lower than that of taxis. Golf must follow this principle, while BMW The prices of high-end brands such as Mercedes-Benz are lower than the corresponding leasing charges."

Of course, these requirements mentioned by Zhou Fei do not mean operating at a loss, but that the percentage of profit should be lower. Only when the profits are passed on to consumers, the market for Mercedes-Benz travel will be bigger and bigger!
If using a shared car is more expensive than hailing a taxi, why should people choose you?

"The charging mode is finally determined after repeated calculations and comparisons by our finance department. Vehicles of the same level are definitely cheaper than taxis and car rentals. In terms of charging modes, we have set up two modes: charging by the hour and charging by mileage. , for users to choose freely according to the actual situation, we do not make mandatory regulations."

Since Zhou Fei didn't read it, Jiang Yang didn't insist, and then put the material back into the hands of the secretary.

"This model is very good, and it can indeed meet the diversified consumer needs." Zhou Fei couldn't help admiring when he heard this.

Time-based charging and mileage-based charging have their own advantages and disadvantages. No one can tell which method is better. According to different road conditions, even if the origin and destination are all the same, the final charges generated by using these two charging modes It will also most likely be different.

In the previous life, shared cars were charged on time. If you encounter traffic lights, traffic jams, or even forget to return the car, the charges will naturally be very high.

However, if two charging models are provided at the same time, and the right to choose is given to consumers, then the problem of which is better can be perfectly solved, and this is also the best solution for the charging model.

"I don't know why, but I just like Brother Fei to praise me, hahaha." Jiang Yang couldn't help laughing.

"By the way, the official version of the mobile client, let me experience it." After a burst of laughter, Zhou Fei continued.

The last Zhou Fei experience was only an internal test version, and many functions were not perfect.

"It's all ready, Brother Fei, give it a try." Jiang Yang said while clicking on the "Flying Travel" client on his mobile phone.

The operation interface of the client has not changed much, but the clarity has been significantly improved. After entering the operation interface, the system will request location information, and then display the nearby vehicle delivery points according to the specific location. According to the needs of buyers, choose the vehicle you want.

When you click on each car, the specific information of the car will also appear, and if you want to further operate, the system will remind you to register, and at the same time require you to upload necessary personal information such as a driver's license to facilitate subsequent manage.

In general, the entire client is very easy to operate, and there is no difficulty in understanding it.

"We have gone through five rounds of internal testing for this app, and there is absolutely no problem with its stability. It will be available in major app stores tomorrow at [-] o'clock, and a download link will also be provided on our official website."

Zhou Fei was operating while Jiang Yang was in charge of introducing.

(End of this chapter)