Entrepreneurship show: Backhanded acquisition of judges' company

Chapter 150 New Project: Today's Headlines!

"Today's headlines?"

Ye Qingxue thought for a while, and then her mind suddenly turned around: "Is it the mobile version of the news portal?"

"clever!"

Lin Yan couldn't help but clapped his hands and applauded: "You are indeed my favorite employee. I can guess it without saying anything."

Ye Qingxue smiled lightly, put her hands on her chest, shook her head and said:
"Mr. Lin, with the advent of the 4G network, many people have noticed the trend of the mobile Internet you mentioned. Several portals such as Sina and Yahoo are fighting each other, and they have already started to build a mobile version of the portal.

Although you have thought of this, it seems that it is still a bit late. We can't compete with them now. They have a solid foundation in this industry for many years.

If you want to blame it, blame it on you for bringing up the mobile internet as a topic on the show and making everyone more vigilant. "

Ye Qingxue's meaning was obvious, Lin Yan talked too much on the show.

In addition, during this period of time, the competition between Dream Chasing Group and Ali and Penguin Group has attracted the attention of the industry, and now it is not so easy to overtake on a curve.

"It doesn't matter. They only know the outside, not the inside."

Lin Yan didn't take Ye Qingxue's worry seriously, but silently lit a cigarette and exhaled a smoke ring for a long time.

"You can't quit smoking? Smoking is bad for your health." Ye Qingxue pouted.

Lin Yan smirked: "Are you concerned about me?"

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Ye Qingxue was speechless towards Lin Yan, she was already married, so is it really good to flirt like this?
Having said that, Ye Qingxue still admires Lin Yan at work.

"What do you mean by saying that you only know the outside, not the inside?"

Ye Qingxue asked.

Lin Yan said with a smile: "It's very simple. The trend of the mobile Internet I talked about on stage is a general trend. This kind of thing is external. Entrepreneurs with a sense of business can feel it. It's nothing more than the speed of time. I just let them know in advance."

Lin Yan explained briefly, after all, you need to get shock points when you are on the show.

After taking a sip of water, he continued:

"However, the mobile Internet is not simply moving things from the PC side to the mobile phone side, if that is the case, it would be too simple.

The reason why the mobile Internet can become a trend is because of all its attributes: convenience, popularization, speed, and fragmentation
The real thing is the core, among which fragmentation is the key! "

"Fragmentation???"

Ye Qingxue was a little confused, and she felt that she didn't quite understand, so she asked in confusion, "What is fragmentation?"

"Before I answer your question, let me ask you a question."

Lin Yan looked out the window and said, "Have you noticed that everyone's pace of life is getting faster and faster now, especially in first-tier cities like Kyoto." "

Although she didn't know what Mr. Lin wanted to say, Ye Qingxue still nodded:

"Well, indeed. In recent years, the economy of Longguo has been like a high-speed train. People's lives are getting better and better, and their material conditions are getting richer, but correspondingly, everyone's leisure time is getting less and less gone."

Lin Yan said affirmatively: "Well, that's right, let's use an analogy, the current office workers, it is said that they work from nine to five, but they go to work at 9 o'clock, and it takes an hour just to squeeze the bus. Working overtime is commonplace, and when you go home at night, you will have a few more hours to wash and sleep, how much time do you have for yourself?"

After the words fell, Ye Qingxue thought about it.

After 2 minutes, she probably understood what Mr. Lin meant, and said: "Yes, so, fragmentation is to use everyone's fragmented time, such as commuting to and from work? This is the core of the mobile Internet! We have to do The only thing to do is to make something more attractive and make users pay for it.”

"That's right!"

Lin Yan cast an admiring look: "Ye Qingxue, you are worthy of being my general, you really understand everything! But you are only half right."

Ye Qingxue watched.

Her curiosity was piqued.

This idea is correct. If you think about it this way, it is indeed a good idea to use the user's time in a fragmented way to watch news on mobile phones.

Today's headlines will be a good project.

"Fragmentation uses users' time, not just making better content to attract.

As the saying goes, radishes and vegetables have their own preferences, and everyone has different hobbies. You can't satisfy everyone's interests.

The screen of a mobile phone is only so big. To take a step back, if you put all the content you think is good, others will only feel dazzled. "

Lin Yan said.

He remembered the Toutiao of the later generations, which is a super explosive software, and several households appear in everyone's mobile phone.

In the future, if they want to read news, current affairs, and learn knowledge, most people’s first thought is to take out their mobile phones and open Toutiao, which even replaces Baidu’s functions.

It can be said that Toutiao will become a window for many people to understand the world and make their voice heard in the future.

Why is Toutiao, a rising star, able to fight his way out on Yahoo, Sina and other established news portals?
Lin Yan did not choose this project randomly.

Every project is the pioneer of the industry and the leader of the times.

This is true for Pinxixi, WeChat, and live broadcasts.

Today's headlines are no exception!

Since its establishment in 2012, in just a few years of practice, its valuation has soared from a small company of 1 million to a giant in the Internet field worth [-] billion US dollars.

The counterattack was perfectly realized, leaving other former competitors far behind.

Today's Toutiao project is able to overtake in a corner. The most important thing is not only to make good content.

Most importantly, it has something called an "algorithm".

Using algorithms to meet users' personalized content needs, its biggest feature is that it can recommend content that he likes according to the user's preferences.

For example, if a user likes international current affairs, then the news pushed in the headlines are all of this type.

If you like entertainment, then most of what you see is entertainment.

In short, Toutiao recommends what content the user likes.

Lin Yan looked at Ye Qingxue and said simply: "You also know that the screen of a mobile phone is small compared to a computer. The content that can be displayed at the same time is also limited. In fact, it is very difficult for users to find the content they like. , everyone still prefers to use computers to read news, so we have to work hard here!"

"Solve the pain points of users", Ye Qingxue felt that she had grasped something, but she didn't understand it thoroughly.

"That is to say, allowing users to quickly find the content they like is the core!"

"That is to say, we can do a good job of categorizing the content, and then build a search engine, so that users can quickly find what they want to see!"

Ye Qingxue's eyes lit up, she looked at Lin Yan, she was a little excited, and even her cheeks became a little rosy.

She sighed in her heart, as expected of Lin Yan, who can always point to the essence when thinking about problems.

"That's right!"

Ye Qingxue's reaction made Lin Yan feel that entrusting this task to her was a perfect fit, and communicating with her was effortless at all.

"However, content classification and search engines are old methods. We have to do these two things, but we can't distance ourselves from those old giants!"

Lin Yan stood up slowly, his gaze was firm!
"We are going to study a new 'big data algorithm' to directly push the content that users like to watch to their faces!"

“This is the core of today’s Toutiao that truly defeats all opponents!!”

The voice fell.

Ye Qingxue also stood up suddenly, her eyes were deep and hot.

Her heart was undulating like the sea, and she heard a new word from Lin Yan again!
"Big data algorithm!"

(End of this chapter)