Self-cultivation of entertainment bigwigs

Chapter 463 Still Not Fast Enough

Of course, "Master of Hypnotism" can achieve such a good result, which is related to the screening rate of theaters at that time.

"Master of Hypnotism" will be screened on April 4th and will be released nationwide on the 28th. The screening rate is as high as 29%, and there are more than 800 theater screenings.

But that was 14 years ago.

After several years of development, the number of movie theaters has sprung up like mushrooms after rain. In Wanda alone, the number of movie theaters has nearly doubled from more than 160 to 307 now.

If it is shown now, according to the national 80% screening rate, it will definitely explode!
The premise is that Zhao Qian can find a good film distribution company.

If it is an ordinary small distribution company, it will definitely not get such a high film scheduling rate.

The relatively well-known large-scale film distribution companies in China include China Film, Huaxia, Huayi, Xingmei, Guangguang, Bona and so on.

China Film and Huaxia are state-owned enterprises, and their working methods are quite satisfactory, but they have a relatively large influence in theaters.

Huayi Optical adopts a distribution matrix model, that is, there are distribution managers from these two companies in N cities. When the film is released, the distribution personnel will communicate with the local studios and be responsible for the premiere and roadshows, etc. Work.

SMI and Bona are large mainland private companies, and their working methods are similar to those of China Film Huaxia, but they do not have the right to distribute imported films.

Some people may not understand the relationship. To put it simply, the distribution company is the channel provider. Zhao Qian, a producer, needs to hand over the produced products (movies) to the distribution company (channel provider) and take them to theaters (malls). Sales, and then according to the box office (sales), deduct the cost of each link, and finally get it yourself.

For example, for a box office of 100 yuan, 5% of the national special fund for film development and 3.3% of business tax need to be deducted first, and 50% of the theater chain will be divided. (The policy issued by Radio and Television in 09, referring to international regulations, requires that the share of theaters should not exceed 50%)

In other words, the total domestic box office revenue in 2016 was 467.12 billion, where is the 5% of the 22.856 billion special fund used, emmm...

In addition, distribution companies generally account for 5%-15. This depends on the quality of the film. If the quality is good, the share may be lower. If you think about the quality, the share will be higher.

Large distribution companies must charge higher prices, which is related to the issue of film scheduling rate.

Generally speaking, for a box office of 100 yuan, the producer can get about 30 yuan in the end, which is more than 30% and no more than 35%.

Therefore, the industry will say that for a movie, the box office must be at least three times the cost to guarantee no compensation.

For example, a total of 1000 million production + publicity costs, at least 3000 million box office to pay back.

Therefore, even if many movies are released, if the quality is not good enough, they will still be a mess.

Having said so much, it is actually nonsense.

Before that, Zhao Qian had to make the movie first, otherwise it would be useless to think too much!
Zhang Siya was very dissatisfied and helpless with his behavior of "the leader opened his mouth and the subordinates broke his legs", but there was nothing he could do about it.

"Okay, I'll try my best. This new miniseries... Well, how much is the investment for "Reporting the Boss" going to be?"

Zhang Siya casually flipped through the script in her hand, feeling that his head was somehow long, so how could there be so many whimsical ideas.

If others want a good script, they have to spend at least a year and a half to find and choose slowly. Fortunately, he can write any script and it will make people's eyes shine.

Zhao Qian said directly: "Refer to "Unexpectedly", and continue to take the low-cost route."

It's not that he doesn't want to invest too much money, but that urban mini-comedy doesn't need high cost, as long as the work is good enough.

For film and television scripts, the most important thing is to be able to produce popular golden sentences, such as "Become the general manager, become the CEO, marry Bai Fumei, and reach the pinnacle of life" in "Never Expected", so that there will be no worries about the market.

The same is true for many producers when selecting scripts. They only select scripts that can produce golden sentences, and only then find someone to evaluate the script.

Zhao Qian is naturally not worried about the script.

"Reporting the Boss" was originally positioned as a mini-comedy, and it was enough for most audiences to find it good-looking and interesting. As for some people thinking it was bad or bad-looking, Zhao Qian didn't care.

No matter what product, some people think it is good, and some people think it is not good. This is true for novels, animations, games, and film and television works.

Zhao Qian always feels that his works are for those who like them. If you don’t like them, it means that you are not my target audience. Please turn left and go elsewhere. Thank you.

As for the question of whether placing advertisements will be scolded...

If you scold, just scold.

Advertisements will definitely be placed, otherwise how to make money?

No one will do anything for free, and no one is willing to do it. If you want to survive, you must place advertisements.What else?
TOLL?

Like fan fundraising?
If so, the lost audience will definitely be more.

So Zhao Qian decided that "Reporting the Boss" will definitely place advertisements, and like "Never Expected", he will directly tell the audience at the beginning that I am placing advertisements!

Zhang Siya suddenly felt that the boss was unreliable.

But it is such an unreliable boss who has led the company for more than a year, bumping it up to the present, and the scale is getting bigger and bigger. Although it is not a giant in the industry, the works produced are also famous.

When she goes out to deal with people now, when she mentions the name of her company, others may not know it, but when she mentions "Won't Expect", the other party will definitely be in awe.

It can be said that Zhao Qian has opened up a new development route for other industry partners and competitors in the field of mini-series.

Recently, Souhu and iQi video websites have also launched their own mini comedy. Although it is not as good as the phenomenal work of "Unexpectedly", it has also achieved good results.

She is looking forward to what kind of works Zhao Qian will bring to the public this time.

……

However, just two days after Zhao Qian clearly rejected Tang San's invitation and prepared to speed up his own development, a piece of news blasted the entire Internet circle.

"Shenguang Interactive Entertainment has reached a preliminary agreement with Tang San, Dong Ge, and Huayu, the three top Internet literature masters, and will work together to create top Internet literature IP, and carry out all-round and multi-field commercial development, and maximize the economic value of Internet literature IP in advance. .”

Seeing this news, Zhao Qian could only smile wryly: "It seems that I chose a hard mode path for myself."

At the beginning of the six people, apart from Zhao Qian, Xigua and Erping did not join, and Tang San, Dong Ge Liyu and the three chose to form an alliance temporarily.

Zhao Qian didn't join because he didn't want to share his rich IP resources with others.

And watermelon did not join, probably because of personality.

He doesn't like to compete very much these years, whether it's the list or others.Probably because he felt that he had made enough money, and the successful adaptation of the top novel IP games in his hand was enough to make him carefree for the rest of his life.

Ergen is simply not optimistic about this cooperation model and is not interested.

It's just that, Zhao Qian couldn't help feeling more anxious.

"It's still not fast enough!"

　Thanks to "Jinyiwei No. 520", "The Beginning of the King's Sin", "Book Friends 160621131735032", "Pine King", "Trembling Trembling" and "Book Friends 160610152536952" for their rewards, thank you for your support.Let me be frank with everyone, I haven’t been able to update well during this period of time. In addition to Kawen, there is also a dual-opening, which is inconvenient to say.The reason is that this book has reached a bottleneck, and my grades are constantly declining. I can only try to find a new way out.If it flutters over there, then I will honestly come back to the starting point and write.But rest assured, no matter what, this book will continue to be written.I try not to stay up late, get up early to code words, and try to write a complete ending for everyone.I just saw today that there are already a million words, and I don’t know if I can follow the number of words written in the outline.I will do my best.

　　
　
(End of this chapter)