Dad's Entertainment Life
Chapter 132 Coping
Chapter 132 Coping
"Here?" Lin Qirong was not surprised, he waved his hand to signal him to sit down, "Don't worry, have a cup of tea first."
Seeing his unmoved expression, both Li Gaojie and Hu Mei calmed down.
The boss wasn't in a hurry at all, he looked confident, and they also had a bottom line in their hearts, so naturally they wouldn't panic anymore.
"Tell me, how did our internet celebrity do this?" Lin Qirong asked after taking a sip of tea.
"He was very fast and came directly at us."
Li Gaojie has been following Zhang Chenghua's development all the time, so he knew it immediately.
He turned on the laptop he had brought with him, entered the account password with crackling noises, opened a Weibo interface, and turned the screen to Lin Qirong.
"Boss, look, this is Zhang Chenghua's Weibo. He published this article 5 minutes ago."
Lin Qirong nodded and watched intently.
Zhang Chenghua's account is officially certified as a well-known expert in children's psychological education. It has more than 100 million followers, most of whom are parents.
They all followed him because they believed in his profession, so he was able to have such a great influence.
5 minutes ago, his account published an article titled "A cartoon makes people feel sorry for our children".
In the article, Zhang Chenghua bluntly pointed out that the cartoons broadcast on two TV stations recently attracted a lot of attention and attracted the likes of many children, but it also caused anxiety and uneasiness among some parents.
Many parents even took extreme measures to block this cartoon and not allow their children to watch it.
In order to evaluate this cartoon objectively, Zhang Chenghua, who is an expert in children's psychological education, carefully watched the cartoon and made a serious analysis, and the conclusion made people think carefully.
He carefully analyzed the content of "Peppa Pig" in the article, which is still in place, which shows that he has indeed done some research.
Then he changed his style of writing and severely criticized many problems in the cartoon.
The first is the plot, pointing out that the whole "Piggy Pig" is full of elements of European and American animation, and the content is Westernized, which is incompatible with Chinese culture.
He sternly pointed out that the so-called family education presented in this cartoon is actually a copy of the Western family education concept, and it is just wishful thinking.
It does not take into account the actual situation of Huaxia family education, it is just a didactic propaganda, full of the ideology of the production company's xenophilia.
Then he pointed out many problems in this cartoon.
For example, mud puddles can be seen everywhere. There will be big mud puddles on rainy days. There will be big mud puddles when washing the car. Can there be big mud puddles just by pouring water on it?
For example, the relationship between Mother Pig and Grandpa Pig and Grandma Pig, is Mother Pig a child bride?
Peppa Pig's appearance, Peppa Pig's appearance is very ordinary, with a long nose and two eyes.
This is just a profile, so can we think that she should have four eyes?
Pigs, sheep, rabbits, dogs and other small animals can talk, but if they can't speak, they become very magical, but there are small animals that can't speak
I believe everyone has seen such a group of ducks, and the photogenic rate is still very high, but they just can't talk, and there are turtles and birds, why can't they talk?Are you animalistic? ?
In addition, sometimes the plot is very adult-oriented, which will have a big impact on children.
For example, in one episode when Santa Claus was delivering gifts, Suzy chose the same doll as Peppa Pig.
Later, Santa Claus was late, and Page called Susie. Instead of comforting Page, Susie said how good her doll was.
Wouldn't it be crazy if this was Peggy? These are still legendary good friends who fly around when difficulties come.
Will our children do the same when they see such a plot?
In fact, such an impact has already occurred. Many parents reported that after watching this cartoon, their children learned to jump on beds, jump in mud puddles, and howl like pigs all day long. They also asked their parents to come with them, but not with them. Playing together is not enough.
Regarding the education of their parents, they will also refute the content in the cartoon, which makes many parents angry.
At the end of the article, he appealed loudly that such a cartoon has already had a huge impact on our children. It really can’t poison the children anymore. It should be banned and the children should be given a clear environment to grow up.
Although it was only published for less than 5 minutes, there are already a lot of comments and follow-up posts below, and the comments are all overwhelmingly supportive of his content.
Even if there are a few rebuttal remarks, they will be quickly drowned in the scolding.
This article has also been forwarded many times. It is conceivable that with Zhang Chenghua's influence, it will definitely attract a lot of attention and trigger a chain reaction.
While pondering, Lin Qirong tapped lightly on the table in front of him.
No matter in the previous life or in this world, public opinion is a very special existence.
This is especially true in the entertainment industry. As public figures, celebrities' Weibo and other public platforms are the center of public opinion, and many things are initiated from these places.
The highly developed network makes its influence far surpass any kind of media. If something happens in any place and puts it on the network, everyone in China can see it, causing a storm every minute.
As a result, a group of keyboard warriors emerged, hiding behind computers and giving guidance.
And the Keyboard Man goes one step further and is Zhang Chenghua, a network big V with considerable influence. They rely on their influence to make waves on the Internet, and earn a lot of money by doing so.
The lack of effective supervision allows them to have no scruples at all, and they can be unscrupulous. The black will be whitewashed for you, and the white will be blackened for you. Ordinary people dare not provoke them at all.
Last night he opened his mouth like a lion, and wanted to take advantage of Hu Mei, but he refused himself, and now he really started to take revenge.
"Boss." Hu Mei's face turned pale, "Why don't I invite him to dinner tonight and negotiate to resolve this issue?"
"Ah?" Lin Qirong reacted, and waved his hands when he heard her words, "What are you thinking? Things have come out, do you think negotiating with him can undo the impact that has already been caused?
Besides, if you find him again, the price will not be 300 million.
Needless to say, we cannot do this. "
"But..." Hu Mei bit her lip, not wanting to see Lin Qirong in trouble.
"You're thinking wrong." Lin Qirong shook his head, "I wasn't trying to embarrass this matter just now. In fact, he did this matter so badly that it didn't affect us at all. I just thought of other problems just now."
Li Gaojie on the side breathed a sigh of relief, "I knew the boss wasn't worried about this."
Lin Qirong nodded, "I was thinking just now, we should manage public opinion well.
After all, no matter whether it is animation or future TV series, variety shows or even movies, we have to face more and more complicated public opinion. If we are not prepared, we will be very passive. "
"This is true. Although our Weibo has been opened, it has not achieved the desired effect." Li Gaojie agreed.
"That's because there are no professional people managing this."
Lin Qirong said to him, "Looking back, you recruit a few professionals to be responsible for publicity matters and deal with relevant public opinion topics in a timely manner.
You can temporarily take charge of this matter until there is a suitable candidate. "
"I see." Li Gaojie nodded, "Then shall we use our Weibo account to respond this time?"
Lin Qirong shook his head, "Our influence is much worse than that of Zhang Chenghua, and speaking rashly will only make us more passive."
He smiled slightly, "Fortune is where misfortune lies, and misfortune is where blessings depend. On the surface, this incident seems to have a great impact on us, but in turn, it may not be an opportunity. The key depends on how we do it. "
Both Li Gaojie and Hu Mei looked surprised, looking at him intently, expecting his answer.
"Zhang Chenghua was still eager to teach us a lesson, he acted too hastily."
Lin Qirong said with a smile, "Although the problems he pointed out are indeed problems in our works, it can be said that he has completely pointed out some shortcomings in it.
But he forgot one most important question. "
"What's the problem?" Li Gaojie and Hu Mei asked hastily.
Lin Qirong shrugged, "Then ours is a cartoon, not a reality documentary, so why should we be so reasonable?
Martial arts films can fly over walls and walls, science fiction films can reach heaven and earth, and supernatural films are even more exaggerated. Is it so strange that a cartoon has some unreasonable aspects?
Besides, from a child's worldview, it's so strange that a house might fall down if you blow one breath, and you can jump into mud puddles everywhere?
As for imitating the plots in various cartoons, it is not about imitating murder and arson. Without any output of violent ideas, what is the point of jumping in mud pits and imitating pig braying?
If our works are not suitable for children, then wouldn't those anime works that fight and kill be destroyed humanely?
As for the idea of education is copied from the West, this is even more nonsense. Experts in the field of education have been calling for family education to be done in this way. Isn’t it more worthy of our Chinese parents’ reflection to have a direct model now? "
"That's what I said, but netizens don't think that way. If Zhang Chenghua leads the way, the result is hard to say. Fans are irrational."
"That's why I said that misfortune is where good fortune rests." Lin Qirong laughed, "I'm still worrying about how to let more people know about our cartoons.
Relying solely on the cartoon channels of Red Maple TV and Shonan TV was too slow, and he gave us an assist in the end.
Hu Mei, he is not the only one of the media you have contacted and the big V, right? "
Hu Mei nodded, "There are several more, but they are not as famous and influential as him."
"It doesn't matter." Lin Qirong waved his hand, "You contact them and help us increase the publicity. We can provide materials, articles, etc., and the price will be doubled directly. The goal is to refute Zhang Chenghua's point of view online.
Reflections on educational concepts, how to guide children's psychology, etc., in short, everything that can be involved, must make this topic hot and become one of the hottest topics.
I believe they like this kind of thing the most, Zhang Chenghua has exposed such a flaw, they are probably gearing up to replace it, we provide them with enough ammunition, and there is still money to take it, haha! "
Li Gaojie was stunned, "Then our animation will attract more people's attention."
Lin Qirong smiled slightly, this kind of method is really nothing in the entertainment industry.
In the entertainment industry, as long as there is a hot topic, whether it is good or bad, celebrities will flock to it.
Some movies even engage in negative publicity. The more the movie is complained about, the higher the box office will be.
They naturally don't engage in negative publicity, but as long as there is hype, the name of "Piggy Peggy" and the name of Tonghua Entertainment will be known to more people.
He firmly believes that the content and quality of "Peppa Pig" will make those who open it curiously like it, and then make their own judgments.
As long as one's work is excellent, no matter how Zhang Chenghua slanders it, it will be useless.
(End of this chapter)
"Here?" Lin Qirong was not surprised, he waved his hand to signal him to sit down, "Don't worry, have a cup of tea first."
Seeing his unmoved expression, both Li Gaojie and Hu Mei calmed down.
The boss wasn't in a hurry at all, he looked confident, and they also had a bottom line in their hearts, so naturally they wouldn't panic anymore.
"Tell me, how did our internet celebrity do this?" Lin Qirong asked after taking a sip of tea.
"He was very fast and came directly at us."
Li Gaojie has been following Zhang Chenghua's development all the time, so he knew it immediately.
He turned on the laptop he had brought with him, entered the account password with crackling noises, opened a Weibo interface, and turned the screen to Lin Qirong.
"Boss, look, this is Zhang Chenghua's Weibo. He published this article 5 minutes ago."
Lin Qirong nodded and watched intently.
Zhang Chenghua's account is officially certified as a well-known expert in children's psychological education. It has more than 100 million followers, most of whom are parents.
They all followed him because they believed in his profession, so he was able to have such a great influence.
5 minutes ago, his account published an article titled "A cartoon makes people feel sorry for our children".
In the article, Zhang Chenghua bluntly pointed out that the cartoons broadcast on two TV stations recently attracted a lot of attention and attracted the likes of many children, but it also caused anxiety and uneasiness among some parents.
Many parents even took extreme measures to block this cartoon and not allow their children to watch it.
In order to evaluate this cartoon objectively, Zhang Chenghua, who is an expert in children's psychological education, carefully watched the cartoon and made a serious analysis, and the conclusion made people think carefully.
He carefully analyzed the content of "Peppa Pig" in the article, which is still in place, which shows that he has indeed done some research.
Then he changed his style of writing and severely criticized many problems in the cartoon.
The first is the plot, pointing out that the whole "Piggy Pig" is full of elements of European and American animation, and the content is Westernized, which is incompatible with Chinese culture.
He sternly pointed out that the so-called family education presented in this cartoon is actually a copy of the Western family education concept, and it is just wishful thinking.
It does not take into account the actual situation of Huaxia family education, it is just a didactic propaganda, full of the ideology of the production company's xenophilia.
Then he pointed out many problems in this cartoon.
For example, mud puddles can be seen everywhere. There will be big mud puddles on rainy days. There will be big mud puddles when washing the car. Can there be big mud puddles just by pouring water on it?
For example, the relationship between Mother Pig and Grandpa Pig and Grandma Pig, is Mother Pig a child bride?
Peppa Pig's appearance, Peppa Pig's appearance is very ordinary, with a long nose and two eyes.
This is just a profile, so can we think that she should have four eyes?
Pigs, sheep, rabbits, dogs and other small animals can talk, but if they can't speak, they become very magical, but there are small animals that can't speak
I believe everyone has seen such a group of ducks, and the photogenic rate is still very high, but they just can't talk, and there are turtles and birds, why can't they talk?Are you animalistic? ?
In addition, sometimes the plot is very adult-oriented, which will have a big impact on children.
For example, in one episode when Santa Claus was delivering gifts, Suzy chose the same doll as Peppa Pig.
Later, Santa Claus was late, and Page called Susie. Instead of comforting Page, Susie said how good her doll was.
Wouldn't it be crazy if this was Peggy? These are still legendary good friends who fly around when difficulties come.
Will our children do the same when they see such a plot?
In fact, such an impact has already occurred. Many parents reported that after watching this cartoon, their children learned to jump on beds, jump in mud puddles, and howl like pigs all day long. They also asked their parents to come with them, but not with them. Playing together is not enough.
Regarding the education of their parents, they will also refute the content in the cartoon, which makes many parents angry.
At the end of the article, he appealed loudly that such a cartoon has already had a huge impact on our children. It really can’t poison the children anymore. It should be banned and the children should be given a clear environment to grow up.
Although it was only published for less than 5 minutes, there are already a lot of comments and follow-up posts below, and the comments are all overwhelmingly supportive of his content.
Even if there are a few rebuttal remarks, they will be quickly drowned in the scolding.
This article has also been forwarded many times. It is conceivable that with Zhang Chenghua's influence, it will definitely attract a lot of attention and trigger a chain reaction.
While pondering, Lin Qirong tapped lightly on the table in front of him.
No matter in the previous life or in this world, public opinion is a very special existence.
This is especially true in the entertainment industry. As public figures, celebrities' Weibo and other public platforms are the center of public opinion, and many things are initiated from these places.
The highly developed network makes its influence far surpass any kind of media. If something happens in any place and puts it on the network, everyone in China can see it, causing a storm every minute.
As a result, a group of keyboard warriors emerged, hiding behind computers and giving guidance.
And the Keyboard Man goes one step further and is Zhang Chenghua, a network big V with considerable influence. They rely on their influence to make waves on the Internet, and earn a lot of money by doing so.
The lack of effective supervision allows them to have no scruples at all, and they can be unscrupulous. The black will be whitewashed for you, and the white will be blackened for you. Ordinary people dare not provoke them at all.
Last night he opened his mouth like a lion, and wanted to take advantage of Hu Mei, but he refused himself, and now he really started to take revenge.
"Boss." Hu Mei's face turned pale, "Why don't I invite him to dinner tonight and negotiate to resolve this issue?"
"Ah?" Lin Qirong reacted, and waved his hands when he heard her words, "What are you thinking? Things have come out, do you think negotiating with him can undo the impact that has already been caused?
Besides, if you find him again, the price will not be 300 million.
Needless to say, we cannot do this. "
"But..." Hu Mei bit her lip, not wanting to see Lin Qirong in trouble.
"You're thinking wrong." Lin Qirong shook his head, "I wasn't trying to embarrass this matter just now. In fact, he did this matter so badly that it didn't affect us at all. I just thought of other problems just now."
Li Gaojie on the side breathed a sigh of relief, "I knew the boss wasn't worried about this."
Lin Qirong nodded, "I was thinking just now, we should manage public opinion well.
After all, no matter whether it is animation or future TV series, variety shows or even movies, we have to face more and more complicated public opinion. If we are not prepared, we will be very passive. "
"This is true. Although our Weibo has been opened, it has not achieved the desired effect." Li Gaojie agreed.
"That's because there are no professional people managing this."
Lin Qirong said to him, "Looking back, you recruit a few professionals to be responsible for publicity matters and deal with relevant public opinion topics in a timely manner.
You can temporarily take charge of this matter until there is a suitable candidate. "
"I see." Li Gaojie nodded, "Then shall we use our Weibo account to respond this time?"
Lin Qirong shook his head, "Our influence is much worse than that of Zhang Chenghua, and speaking rashly will only make us more passive."
He smiled slightly, "Fortune is where misfortune lies, and misfortune is where blessings depend. On the surface, this incident seems to have a great impact on us, but in turn, it may not be an opportunity. The key depends on how we do it. "
Both Li Gaojie and Hu Mei looked surprised, looking at him intently, expecting his answer.
"Zhang Chenghua was still eager to teach us a lesson, he acted too hastily."
Lin Qirong said with a smile, "Although the problems he pointed out are indeed problems in our works, it can be said that he has completely pointed out some shortcomings in it.
But he forgot one most important question. "
"What's the problem?" Li Gaojie and Hu Mei asked hastily.
Lin Qirong shrugged, "Then ours is a cartoon, not a reality documentary, so why should we be so reasonable?
Martial arts films can fly over walls and walls, science fiction films can reach heaven and earth, and supernatural films are even more exaggerated. Is it so strange that a cartoon has some unreasonable aspects?
Besides, from a child's worldview, it's so strange that a house might fall down if you blow one breath, and you can jump into mud puddles everywhere?
As for imitating the plots in various cartoons, it is not about imitating murder and arson. Without any output of violent ideas, what is the point of jumping in mud pits and imitating pig braying?
If our works are not suitable for children, then wouldn't those anime works that fight and kill be destroyed humanely?
As for the idea of education is copied from the West, this is even more nonsense. Experts in the field of education have been calling for family education to be done in this way. Isn’t it more worthy of our Chinese parents’ reflection to have a direct model now? "
"That's what I said, but netizens don't think that way. If Zhang Chenghua leads the way, the result is hard to say. Fans are irrational."
"That's why I said that misfortune is where good fortune rests." Lin Qirong laughed, "I'm still worrying about how to let more people know about our cartoons.
Relying solely on the cartoon channels of Red Maple TV and Shonan TV was too slow, and he gave us an assist in the end.
Hu Mei, he is not the only one of the media you have contacted and the big V, right? "
Hu Mei nodded, "There are several more, but they are not as famous and influential as him."
"It doesn't matter." Lin Qirong waved his hand, "You contact them and help us increase the publicity. We can provide materials, articles, etc., and the price will be doubled directly. The goal is to refute Zhang Chenghua's point of view online.
Reflections on educational concepts, how to guide children's psychology, etc., in short, everything that can be involved, must make this topic hot and become one of the hottest topics.
I believe they like this kind of thing the most, Zhang Chenghua has exposed such a flaw, they are probably gearing up to replace it, we provide them with enough ammunition, and there is still money to take it, haha! "
Li Gaojie was stunned, "Then our animation will attract more people's attention."
Lin Qirong smiled slightly, this kind of method is really nothing in the entertainment industry.
In the entertainment industry, as long as there is a hot topic, whether it is good or bad, celebrities will flock to it.
Some movies even engage in negative publicity. The more the movie is complained about, the higher the box office will be.
They naturally don't engage in negative publicity, but as long as there is hype, the name of "Piggy Peggy" and the name of Tonghua Entertainment will be known to more people.
He firmly believes that the content and quality of "Peppa Pig" will make those who open it curiously like it, and then make their own judgments.
As long as one's work is excellent, no matter how Zhang Chenghua slanders it, it will be useless.
(End of this chapter)
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