Dad's Entertainment Life

Chapter 68 Li Gaojie ([-])
Lin Qirong nodded. There is no doubt that the market development of peripheral products is the most profitable and most important key for an animation company.

The Transformers series in the United States, the Gundam series in neon, various toy dolls, etc., have all brought huge profits to animation companies.

Take the animation company of Neon as an example. To produce an animation, it is necessary to prepare the script, original painting, market development plan, etc., and then look for sponsors.

Whether it can attract sponsors to invest in this animation, the most important thing is whether the animation can attract people, and whether the market development plan has market prospects.

In short, it is whether the subsequent peripheral product development can make money.

Moreover, once these peripheral products are successful, the benefits will be continuous for a long time, just like the Gundam series, no matter how long it takes, children will buy them because they like them.

If Tonghua Entertainment wants to succeed, the development of peripheral products must be considered.

"Appreciate further details."

Seeing Lin Qirong and Hu Mei looking at him intently, Li Gaojie couldn't help but feel a sense of being valued.

In the previous company, he never enjoyed this kind of treatment. Even if he did a good job, he would be disliked by his boss because of his personality. Naturally, there would be no room for improvement.

Fortunately, in this day and age, if you have the ability, you are not afraid of running out of food. You just hope to find a company that can accommodate your personality.

It seems that my luck is not bad so far?

He took a breath, organized his words in his mind, and said, "The development of peripheral products can be said to be the most important thing. I always think that Huaxia's animation company has gone wrong, and they are doing things like killing chickens to make money. Focusing on quick money, ignoring the fact that copyright is the real gold mine, and that steady flow of water and continuous deep plowing and development is the kingly way.

Once an animation work is produced, if the quality is good enough, children will like it, especially those children under the age of three. They stay at home almost every day, and their parents let them watch some cartoons almost every day.

If you like it, you will watch it over and over again. You will naturally be deeply impressed by the characters and props in the cartoon. If you see the peripheral products of this cartoon, you will naturally have the desire to want it.

For the needs of their children, parents are often generous. Even if they usually only sell special clothes when they buy clothes, they will never be stingy about their children's expenses.

Even when they buy gifts for their children, they will take the initiative to consider the children's preferences and buy such and such toy dolls.

In fact, what little boy doesn't have a dozen cars at home?Which little girl's bed is not filled with all kinds of dolls?
Huaxia's huge children's group is our biggest market, and the future of developing this market is limitless. "

He took a sip of water from his cup and continued, "There are two main channels for the development of peripheral products.

One is to develop and design products by ourselves, produce them through cooperation with toy factories, and then sell them through physical stores, online stores, and official websites.

This method is suitable for taking the high-quality and high-end route, but it has a disadvantage, that is, the scope is too narrow and the coverage is not large enough, because your energy as a company is limited.

The second channel is to authorize various companies and manufacturers. By granting copyrights to them, they can develop uses and allow various animation characters to appear in various fields.

Stationery, food, children's daily necessities, building blocks, toys, dolls and even children's tableware, etc., can cover almost all fields.

This is the real gold mine. Who wouldn't want to have such a good thing while sitting on the copyright and letting other companies make money for us? "

Li Gaojie looked like he hated iron but not steel, obviously very disappointed with his original company.

Lin Qirong shook his head and smiled, "This kind of thing is very complicated, even Disney has been able to cover fields from animation production to peripheral product development after years of intensive cultivation.

Old animation giants such as Europe, America, and Neon have developed to their current heights after more than ten years or even decades.

Compared with them, our Huaxia animation company is still in its infancy, and it will always get better in the future.

Of course, this is also our advantage. If we can produce children's animations that parents and children like, then the big market of Huaxia alone will be enough for us to eat. "

"I'm afraid I'll hold on." Hearing what Lin Qirong said, Li Gaojie couldn't help teasing.

"Don't be afraid, our digestion ability is strong." Lin Qirong said, "But to achieve such a goal, we need an excellent marketing director. Are you interested in joining us?"

Li Gaojie nodded readily, "Although I don't know much about your company, you can tell from the owner that your company is ambitious and courageous but also has a sense of proportion. If you are willing to accept me as a thorn, I am happy to be one of them." a member of the

Lin Qirong shook his head, "Today's views on talents emphasize the insight to know talents, the sincerity to love talents, the courage to use talents, the generosity to accommodate talents, and the good way to accumulate wealth.

I may not have other skills, but I still have the generosity of Rongcai. "

"Thank you."

Lin Qirong stood up, shook hands with him and said with a smile, "Welcome to Tonghua Entertainment."

Li Gaojie shook hands with him and asked curiously, "Actually, I'm curious, why is the company name Tonghua instead of Fairytale Entertainment?"

Hu Mei smiled from the side, "Because the boss's daughter is called Tong Tong, the one who serves at three o'clock water."

"Oh." Li Gaojie suddenly said, "But it's quite interesting. Compared with fairy tale entertainment, it looks more high-end."

Lin Qirong smiled happily, "Then I will trouble you to go through the formalities with Hu Mei, and I hope you can have a good time here."

"Thank you."

After Lin Qirong left, Hu Mei cast a glance at him, "Didn't you say that you don't understand the world? I think you're a good flatterer."

"Ah?" Li Gaojie was stunned for a moment before he said, "You're wrong, I really think this name is good, if it is a fairy tale, it would seem a bit vulgar."

Hu Mei pursed her lips, turned around and left.

"Come with me, is there any other request for salary?"

Li Gaojie shook his head, "The price you offered is enough, and there is a commission, I am very satisfied."

Hu Mei nodded, "That's good, I don't have your office right now, so I'd like to trouble you to feel wronged in the outside office first.

We have already rented a bigger office next door. After a little rest, the animation team will move there as a whole, and an office will be reserved for you.

You are currently the only one in the marketing team, and you can recruit personnel from the office or from the outside if you need them. If you have any requirements, you can tell me, and I will notify you if someone applies for the job. "

Li Gaojie said, "Thank you, I just need to get used to it first, especially to understand the progress of the animation team."

"Yes." Hu Mei said, "But let me remind you, there are many beauties in it, but none of them are easy to provoke, especially Sister Fangfang. If you annoy her, you will have nothing to eat."

Li Gaojie was stunned, "Is there anyone more difficult to mess with than you?"

"What do you mean?" Hu Mei raised her fist angrily.

"It's nothing." Li Gaojie said with a smile, "You see that we are so destined, why don't I treat you to dinner tonight to make amends?"

Hu Mei rolled her eyes, "Think beautifully, you just need to work hard, don't think so much about other things.

Our place is not so complicated, there is no need to play tricks, and in fact no one can play tricks in front of the boss. "

Li Gaojie nodded in approval, "Our boss is not simple. I was influenced unconsciously in front of him. You didn't see how upright I was sitting behind, and I became a good student."

"Of course." Hu Mei raised her head proudly, as if to praise Lin Qirong was to praise her.

"Haha." Seeing her appearance, Li Gaojie couldn't help laughing again.

"I really know how to beat you."

Li Gaojie waved his hands again and again, "I'm sorry, because you are so cute."

※※※

At [-]:[-] in the afternoon, Lin Qirong arrived at the gate of the kindergarten on time.

This is the time for the kindergarten class to leave school.

The door was already full of parents waiting for their children to leave school.

After a while, under the command and guidance of the teacher, the children of a class came out of the teaching building carrying their schoolbags in a line, walked to the small square and sat down on a row of stools.

In just one day, they had a good order. Sure enough, the school is a big classroom for children to grow up.

The teacher stood at the door and took the pick-up cards handed over by the parents, calling the children's names one by one, and then the parents picked them up one by one, in order.

Lin Qirong waited for more than ten minutes before it was the turn of Primary One to come out. The one who walked in the front was Teacher Zuo Youran, whose perfect figure attracted the attention of many parents.

Lin Qirong saw Tongtong walking forward with her small schoolbag in the middle of the team, turning around from time to time to talk to Cao Zixuan behind her.

After she came to the stool and sat down, she saw Lin Qirong, and quickly stood up and waved to him with a sweet smile, which warmed Lin Qirong's heart all of a sudden.

Today is Lin Yitong's first day of class. Not only is she not used to it, but she is also not used to it. When going to work, she always feels that there is something missing around her, because usually Lin Yitong would sit beside him and play by herself.

Now seeing her happy smiling face, my heart suddenly felt at ease.

"Lin Yitong."

After receiving the pick-up card, Teacher Zuo Youran called out Tongtong's name, and Tongtong ran over with his schoolbag on his back and spread his hands.

"Father." She rushed into Lin Qirong's arms and shouted coquettishly.

"Hey." Lin Qirong hugged her and replied, "Goodbye to Teacher."

"Goodbye, teacher." Lin Yitong obediently waved goodbye to Teacher Zuo Youran.

"Goodbye, Tongtong, you're so good." Teacher Zuo Youran smiled softly, "Please give me the score if you have time, I also need a little time to practice, and I will have to practice together later."

Lin Qirong nodded, "Okay, I'll let Tongtong bring it to you another day, bye."

"Goodbye."

Lin Qirong took Tongtong's hand and turned to leave.

"Did you have a good time today?"

"Happy." Lin Yitong replied loudly.

"Anything fun to do?"

Lin Yitong flexed his fingers and told what happened today one by one.

On the first day of class, everything was new, which left a deep impression on her, like every treasure.

The golden light of the setting sun shone on them, leaving two shadows, one big and one small, so warm.

(End of this chapter)