Chapter 178
"Actually, there are some procedures, especially the procedures for leasing the land. You have to go through these yourself."

The hot tea seeped through the sunlight from the window, and there was a faint smoke in the air. While talking, Gu Hua secretly looked at Gu Yunlang who hadn't seen him for more than half a year, and felt that this kid seemed to have changed a lot.

Although he was a lot smarter than in high school last year, he still hadn't faded away the looming childishness, and he looked like a half-grown child who had suddenly matured.

However, the current Gu Yunlang, if he sat there silently, those who didn't know him would think he was a big shot.

As he said that, Gu Hua talked about the matter of cooperating with Chen Wenkang and the others in sanctioning those businessmen from other places, his words were full of pride.

Gu Yunlang could understand the old village chief's mood.

He has worked hard for Liuyun Dam for half his life, so he naturally doesn't want to see the Liuyun Dam built with great difficulty being destroyed by a few unscrupulous businessmen from other places.

It's just that the old village head is so obsessed with meeting, shouldn't he just want to tell him to go through the formalities?
Sure enough, it didn't take long for Gu Hua to talk about the topic, but he still turned a corner and asked

"Has Yun Lang walked around the village these two days? Do you think there are many tourists?"

Recalling the people coming and going in the town and the village, Gu Yunlang replied: "I feel that there are quite a lot of tourists. There are quite a few people coming and going."

Unexpectedly, Gu Hua sighed slightly: "But before you came back, the number of tourists was one-third more than it is now!"

"In other words, in just one week, the number of tourists in Liuyunba has already started to decline. The key is that the summer vacation has just begun!"

Hearing this, Gu Yunlang frowned slightly.

Most of the hot spots in domestic scenic spots are statutory holidays or winter and summer vacations. Even for those famous scenic spots, the number of tourists most of the time is actually not particularly large.

As the summer vacation is the golden period of tourism, the number of tourists in Liuyunba has not increased but decreased, which is obviously not good news.

"How could this be? The occupancy rate of Liuyun Pavilion has been very stable!"

Hearing this, Gu Hua smiled wryly: "But the occupancy rate of the hotels next door has been dropping. They have come to me to complain about this matter several times."

As he said that, he handed over a volume of data, and there was a form on it, which counted the data of tourists who came to Liuyunba once a month.

Liuyunba was first built. Although the area of ​​the scenic spot and the volume of various facilities are not inferior to most scenic spots in China, due to the limitation of geographical location and transportation facilities, the maximum number of tourists per day is 5000-8000.

In the table, the scenic spot is open. In the first week of the early summer vacation, the number of single-day tourists rose to over 4000. A week ago, the number of tourists dropped by a very obvious rate. At present, the summer vacation has only started for more than ten days.

"This is the statistics of the town!"

After a long silence, Gu Yunlang asked: "Why did this happen? Did something go wrong that affected the reputation of the scenic spot?"

Gu Hua smiled wryly and said, "If that's the case, we wouldn't be so helpless."

"Experts from the city came to investigate, and finally thought it was because our publicity was too weak and the exposure was insufficient!"

As he spoke, he took the brochure and turned to the last page, and the data on the last page was the proportion of visitors from each region.

Seeing the data, Gu Yunlang was shocked: "Tourists from other provinces only account for [-]%?"

Gu Hua nodded helplessly and said: "Even the tourists in the province, more than 70.00% are from our city!"

In other words, the reputation of Liuyunba only radiates to this city, let alone the province, not even the city!
"Without traffic and exposure, can't you advertise?"

"I tried it, but it didn't help much!" Gu Hua lit a cigarette, took a deep breath, and said slowly: "The county spent several million before advertising on TV, but the effect was not good, and it also It can only radiate to the province!"

"..." Gu Yunlang frowned, thinking that this county is too unreliable.

What age is this, still advertising on TV?And it's a travel advertisement...
If you can really rely on this to attract tourists, you'll be damned!
"Why don't you advertise online?"

"..." Hearing Gu Yunlang's question, Gu Hua blushed, and then said embarrassingly: "The leaders of the county don't understand this, and they think it's safer to advertise on TV, and then..."

"Since the effect is not effective, why not change the way and continue to promote?"

Hearing this, Gu Hua sighed: "Oh, the number of tourists was not low when the advertisement was advertised, and the above ones are quite satisfied, so I am reluctant to invest more money..."

"..."

Gu Yunlang didn't know what to say for a moment.

The tourism industry is a long-term factory, whether it is publicity or maintenance, it is not a short-term project.

After spending so much money to develop it, now it’s just a little publicity fee, so you can’t bear it?
Seeing Gu Hua's hesitant to speak, Gu Yunlang somewhat guessed his reason for coming.

Immediately said directly: "Third uncle, although I also care about the business of the village, the matter has developed to this point, it is far from being solved by me as an ordinary college student, you tell me these..."

Gu Hua gave him a weird look, and said to himself
Take out 200 million rural children without changing face, you say they are ordinary college students?

But he also knew that his thoughts were a bit generous to others, so he apologized and said with a smile: "You are not an ordinary college student, third uncle knows your skills!"

"Third Uncle..." Seeing that the other party kept beating around the bush, Gu Yunlang was also a little helpless, and said directly: "Don't put a high hat on me, just tell me if you have anything to do, I will definitely help you vague!"

Hearing what Gu Yunlang said, Gu Huacai was delighted and said, "It's definitely possible, it's definitely possible!"

That's how things got going slowly

"It's like this, if Liuyunba wants to attract tourists, it has to continue to invest in publicity.

However, due to the previous mistakes in publicity and distribution, the county was unwilling to allocate more funds in this regard.

All of a sudden, it entered an endless loop.If there is no publicity, there will be no tourists, and if there are no tourists, there will be no money to continue to promote..."

As he said that, Gu Hua gave Gu Yunlang a wry smile, and only then did he express his intention.

"A meeting was held a few days ago to discuss this issue. The county barely allocated more than 100 million yuan, saying that if there is no improvement, it will not dial again anyway."

"When discussing what kind of publicity method to choose, someone suggested that online celebrities be invited to endorse for publicity."

Gu Yunlang raised his eyebrows. Although there have been cases of Internet celebrities bringing goods, there has never been an Internet celebrity endorsement for a scenic spot.However, if someone in the county can think of this, it is a solution.

At least it is much better than advertising on local TV stations for the elderly.

Of course, since there is no precedent, there are many hidden dangers in doing so, and the effect cannot be guaranteed.

Gu Hua also voiced the same concern, and the people in the county had obviously considered this, but there was no better way for a while, so they put the matter on hold.

But the county can't wait, Gu Hua, the old village head of Liuyunba, can't wait.

Especially seeing the number of tourists continue to decline, this has to start to find a way.

And the first thing that came to his mind,

It was Gu Yunlang!
(End of this chapter)

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