I am a domestic game design master

Chapter 79
In the past few days when Fantasy Westward Journey is on the shelves, if you are interested, they will find some interesting things, that is, there are a lot of people playing Fantasy Westward Journey.

These people were either the anchors of the song and dance area before, or they played games themselves, but now they all play fantasy.

Is Fantasy Westward Journey fun?It's fun, but that's not what makes it so appealing.

Another reason why so many people love this game is that you can get advertising money for playing the game.

In addition to the live broadcast circle, the entertainment circle also joined in. Westward Journey relied on nonsensical comedy. After its great success, many stars blessed Particle Studio and Fantasy Westward Journey.

hmm~
Some of them just took advantage of the popularity, and some of them charged a retouching fee! ! !

In fact, during this time, Particle Studio had quite a few competitors.

In terms of movies, during the same period, Huayi, comedies directed by Da Pao, and several other movies were released during this period.

But as the most downstream movie theater, Wang Haoran has mastered the theater chain, and they can guarantee the rate of their own movies.

Competitors can only do some small actions, but these small actions do not dare to make big ones.

Because the person who provoked the particle studio before had an accident inexplicably.

Colleagues have never encountered a life-and-death battle, and many people are tied!
In terms of games, there are also many game companies competing!

Mario VI and FireWire Racing VIII, which were launched at the same time, had good income.It's a pity that many people say that this game is just a money grabbing game, another great martial arts produced by Qiangsheng Entertainment, this time it turned out to be very effective.

They have borrowed a lot of game modes from Particle Studio, such as reducing krypton gold, increasing various activities, opening members and lottery draws, and even giving some rewards.After the game was launched, the revenue reached 1500 million in the first three days, and the annual revenue is expected to reach 5 million.

The lifespan of this game is even rated at 5 years!For a game with an investment of only 6000 million, this is already a huge profit.

However, compared with Fantasy Westward Journey, it is still a lot worse.

The end of the new year is approaching, and the magic city, which previously accommodated tens of millions of people, has already left one-third of it.

Maybe half of the floating population will leave in a few days.

In Particle Studio, for those who stay behind to work overtime, these days are the harvest season!
"It exploded, it exploded again, Mr. Wang, so far the number of simultaneous online players in the game has reached 320 million!"

With 320 million online users, this number is already very high for Huaguo's 16 billion population.

"Mr. Wang, there may not be enough server units."

"Plus, hurry up and contact the server provider to rent a server. You can't let the player's experience decline, and you can't make the game freeze."

"Yes!"

"Mr. Wang, so far, the number of rechargers for the game is not high."

Wang Haoran walked over to look at the hints on the data, and nodded after seeing the game revenue of 1200 million: "It's okay, Dream is a casual game, and it's better than persistence."

Fantasy Westward Journey has been open for 24 hours.

Fantasy did not conduct internal testing, public testing and other procedures, and it was launched at the same time as Westward Journey.

The early income of this game is to recharge many players, purchase some value-added services, and the income from drawing pet treasure boxes.

Fantasy Westward Journey did not add gorgeous fashions this time, and there are not many consumption channels for players, which limits the income of the game.

But everyone in the company knows that Fantasy is a long-term weapon. The more players play, the more income they can earn.

Just as Wang Haoran was about to leave, he saw Tu Yiyi approaching suddenly: "Mr. Wang, the topic of Fantasy Westward Journey is very active. The public relations fee we spent before may not be enough!"

"Not enough? Didn't you spend 1.5 million in expenses before?"

"Look at the traffic of Journey to the West first!"

Tu Yiyi handed over today's latest data to Wang Haoran.

From 12:3 am to 07:1.67 pm, Westward Journey received [-] million hits on Weibo hot searches.

In the world of live broadcasting...in the world of games...in the media...in the network media...!
"A single Weibo actually has more than 1 million clicks, is there any data on Weibo?"

This time Wang Haoran did not spend much on the list of Weibo advertising fees. He only put on the list for half a month, and spent only more than 900 million in the list fee.But he signed an advertising agreement that charges for clicks.

The price of ten valid clicks on Weibo is 1 yuan.In just one day, he spent 1600 million!
"It may be that the popularity of the movie has increased greatly, and many people want to watch it!"

Wang Haoran: "..."

Seeing the crazily increasing cost of public relations clicks, Wang Haoran had the idea of ​​cutting off investment in game advertising.

He felt that he was in a good mood, but the cost of publicity was too high.

"Then let's add another 1 million. The publicity seems to be stable. The public opinion of the game must always grasp the direction, and we cannot let any media discredit us."

"Yes."

After giving some more instructions, Wang Haoran returned to the office.

He turned on the computer, clicked on the Particle Studio client, and logged in to Fantasia with a super account. After playing for several hours, he closed the game.

He opened the interactive platform of Particle Studio and looked at the players in the water group. Wang Haoran watched carefully.

"It's really convenient to bundle all the games together and log in with one account."

"The game account is for sale, do you need it? Please forward it to the Treasure Pavilion."

"Ask for game leveling!"

"Look for professional players, play Westward Journey and earn money!"

"To buy game currency at a high price, please contact me: 137xxxxxx!"

There are not only various posts on the forum, but also various videos, the most appreciated of which is actually a video of an acquaintance.

up advocates Yu.

Wang Haoran clicked curiously, and played the video Zhang Yu recorded in the last live broadcast. Seeing the other party introducing that there will be a primary election for professional players in the future, he couldn't help but nodded, and then chose the video reward!
After closing the game client, Wang Haoran stretched lazily on the boss chair.

"Particle Studio's game platform construction has basically completed the preliminary plan."

"The way to open the official trading platform before is really a good strategy! Now players like to gather in the game community to communicate, and the next step is to start looking for game partners."

Wang Haoran's ambition is not small, he not only wants to create a communication platform, but also build a game platform that is more powerful than stream.He hopes that in the future, [-]% of the world's game resources will be integrated into the platform!

Before, in order to let the game platform qualify smoothly, and because he was afraid of arousing the fear of the communication empire of Qiangsheng Entertainment, he used tricks to guide the players bit by bit!

For example, Audition's voice chat tool.

Go to the multiplayer dialogue and chat in the [Killing Game] mode in the Three Kingdoms Killing.

During the period, the updated official message will move the social networking page.

Until the release of Fantasy Westward Journey, the game integration platform and game community were unified.The preliminary platform construction of the game has been completed!
"I'm making a few amazing stand-alone games..."

(End of this chapter)