The three-point line is really too close

Chapter 168 The sneakers are officially on sale!The blind box trend is on the rise!
On the second day after the game with the sun,
Zhang Bolong rushed back to San Francisco in advance by private jet.

There, he will participate in the press conference held by Under Armor to announce the official release of his exclusive boots "Loong generation".

The layout of the whole venue looks very futuristic. After all, it is located in Silicon Valley, and the high-tech area is still well-prepared.

Except for the huge LCD screen in front of him, the scenery around the stadium is composed of his personal Logo and three sneaker posters with different colors.

Highlight the theme and render the atmosphere.

Zhang Bolong is also very satisfied with his Logo.

This shape looks like an L letter composed of coiled dragon shapes, which is indirect and clear without losing the aesthetic feeling. It is also a good embellishment on the shoes.

"The blue clouds go straight up, soaring to the nine heavens!"

Not long after, thick and colorful ancient characters appeared on the screen, and then the introduction and promotion of the sneakers began.

Zhang Bolong's extraordinary performance in the last game can be regarded as another good advertisement for himself.

This press conference also added a bit of enthusiasm because of this, and the entire venue was filled to the brim with reporters from all walks of life.

"Long, hello, I would like to ask, are you confident in the sales of your sneakers?"

"Hello, Frank. If quality represents sales, then I will be full of confidence. Now, UA and I have achieved the best quality. As for sales, I look forward to the fans' practical actions to tell me the answer."

"Long, may I ask if you have discussed with Under Armour, how often do you plan to launch your new shoes?"

"Hello, Annie. We haven't discussed this yet, but I don't think it's necessary. If it sells well, it should be sold sooner. If it doesn't sell well, it might not be sold again."

He spread his hands,

"But this possibility, I think it may not be possible."

Zhang Bolong improvised a tongue twister, which made the reporters laugh out loud.

"Long, yesterday, Langton once again made a negative comment on your new shoes in the "Washington Art Weekly". He said it was a provocation to the popular culture of the lighthouse. What do you think? He thinks it seems that China's Elements are present too much in this shoe."

"He tried to label me? I think it's a sign of panic. He might be in a hurry."

Zhang Bolong smiled like a gentleman,

"Isn't the lighthouse always about inclusiveness and eclecticism? I personally think that this kind of tolerance is one of the reasons why the lighthouse has become a superpower.

Could it be that, in the eyes of Mr. Langton, the lighthouse culture should be narrow, negative and xenophobic, and rest on its laurels? "

"Haha, Long, your question is so sharp that I even want to apologize for him." The reporter sat down with a smile.

Zhang Bolong's answer also made the scene burst into applause.

After the press conference, Under Armor's website and stores officially launched this Loong generation with three color schemes.

quickly,

People who frequently see Xiao Zhengtai Doncic showing off his looks and skills on TV will find that,

The layout of Zhang Bolong and Under Armor is far more than just this delicate advertisement.

First, music supernova Taylor Swift released her new single MV,

In the "Our Song" MV, the angelic Taylor appeared wearing Zhang Bolong's boots and jersey, and also staged his first on-screen shooting show!

Although she got into the basket several times, I am afraid that not many people are interested in her basketball skills.

Beautiful melody, highly recognizable singing voice,
Coupled with the white and beautiful long legs, the big wavy blonde hair and the jersey that hangs down like hot pants,
Dressed like this, Taylor has amazed how many fans...and fans.

And in the NBA arena,
Many journalists noticed that

In today's game, it seems that many players' sneakers are very eye-catching.

Either a soaring golden dragon, or a pair of armored warriors!

It is the "Loong" generation!
From Nate Robinson to Kyle Lowry to Rajon Rondo,

There are also old teammates of the Lakers Andrew Bynum, Sasha Vujacic,
These players who have not signed with the sneaker company are supporting their good brothers in this way.

In addition to these people, Brandon Roy, a new star in the league who is in good shape recently, also got a pair of Loong generation!
Wearing new sneakers, he also scored 37 points in today's game, helping the Blazers beat the mighty Spurs by one point!
……

at the same time,

The blind box event for the sale of sneakers is also being held enthusiastically.

200 pairs of basketball shoes are placed in 10000 limited-sale blind boxes, and the probability of 50:1 does not seem high.

But not everyone can buy this blind box, otherwise Zhang Bolong's fans would flock to it, and the blind box might be sold out before the popularity heats up.

Under Armour's lottery purchase system is adopted, and lucky fans are randomly selected from the fans who sign up to purchase blind boxes to be eligible to purchase.

Every randomly selected fan can get a chance to draw a blind box for only $10.

In the blind box, besides Zhang Bolong's combat boots, there are also various small gifts.

Warriors home game tickets, various figures of Zhang Bolong, various souvenirs of the Warriors, ten Coke Hamburger vouchers at the Oracle Center...

There's even a Taylor Swift album and new song video!
This novel way of lottery drawing set off a boom once it was launched, not only attracted a large number of fans to sign up to buy, but also ignited major forums in the Beacon Country, and many media also began to interview and report.

Even after several people posted a photo of Zhang Bolong's autograph, some fans who missed the lottery offered $100 for a chance to win a blind box.

Blind box sales are actually nothing new.

This kind of culture originally originated from the lighthouse country, and it has flourished in the influence of neon animation, otaku, and rot. It is deeply loved by young people because of its unique freshness, excitement, and social attributes.

Psychological research shows that uncertain stimuli will strengthen repeated decision-making, so in Zhang Bolong's previous life, the blind box became addictive and popular in society for a period of time.

But in this era, this kind of operation is still rare for Under Armour.

The stimulation of the blind box and Zhang Bolong's popularity not only greatly increased the influence of Loong's first generation of boots, but also drove the prosperity and development of the blind box culture, which he did not expect.

When the sales of sneakers were in full swing, the Warriors ushered in their next opponent.

Orlando Magic.

The two sides who had just fought not long ago can be said to know themselves and the enemy, so there is no need for more temptations, and the opening is a big fight.

It's just that the winner this time has changed from the Warriors to Orlando.

(End of this chapter)