I contracted the entertainment industry

Chapter 141 Popularity Soars (4 More)

Chapter 141 Popularity Soars (Fourth Update)
Time flies by, and it's almost the end of the month!

These past few days, Mu Feng has been living a very leisurely life. He goes to the station every day to drink tea, brag with his colleagues, and when he has free time, he goes to the studio to see everyone's work, ask questions and listen to FM research and development process.

But on the day the concert ended, Mu Feng was almost detained, but fortunately, Li Lu had someone let him go.

Of course, the reason for his detention was not fare evasion, but the illegal restriction of personal freedom.

In fact, in the last 5 minutes, Mu Feng managed to get into the central control room, tied up the three staff members inside, and got the microphone. They didn't come out to call the police until the concert was over.

After Li Lu learned about this incident, he must have controlled Mu Feng immediately, but after mediation and negotiation, and with the consent of the three staff members, he released Mu Feng.

The three of them did not pursue Mu Feng's responsibility!
One was that they knew that Mu Feng had no malicious intentions, and the other was that there was a reason for the incident, and they expressed their understanding. Besides, Mu Feng had already apologized to them, so there was no need to be unforgiving.

It is also worth mentioning that "Because of Love" became popular!
Now this song is played everywhere in the streets and alleys, including on the Internet, and even elementary school students and the elderly can hum a few words.

Squares, shopping malls, clubs, KTV, bars, all single loops.

Its download volume even surpassed that of "I Only Care About You", topping the music list for five consecutive days, and its popularity value is more than the sum of No.2 to No.10.

With so many golden songs and such good results, the industry has truly recognized Mu Feng's status as an ace lyricist. For a while, no one took advantage of him.

"Because of Love" made Mu Feng's fame skyrocket, and his net worth also increased accordingly. Now his Weibo followers are almost breaking one million.

These are all real people, unlike some celebrities who have tens of millions of followers, 90.00% of them are zombie fans.

In the past few days, countless singers, celebrities, studios, and media companies have called, either begging him to write a song, or wanting to spend a lot of money to sign him, but Mu Feng rejected them all.

Do not sign a brokerage company!

This is something that Mu Feng has decided long ago. He likes freedom, and no matter how much money and conditions are given, this point cannot be changed.

The most interesting thing is that a commercial company even came to him to endorse the advertisement, and offered 300 million. At that time, Mu Feng's heart trembled with fright, but after careful consideration, he did not agree.

Now that a celebrity endorses a product for a company, his personal reputation will definitely affect the company's product, but similarly, the company's product will also affect the star who endorses it.

Any product that invites celebrity endorsements, if the two parties are compatible enough, can bring considerable exposure, which is a win-win situation for the celebrity and the company.

But from the company's point of view, choosing celebrities as endorsements is also a bet-like gamble.

Because with the rise of the Internet and new media, information is updated quickly and spread widely, and the image of a star is likely to collapse overnight.

To give a simple example, the brand that Ke Moumou endorsed lost billions in an instant because of the Xing× incident.

After the extramarital affair between Wen and Yao was widely exposed, although the public relations team tried their best to mediate, the reputation of Wen and Ma as a model couple was ruined.

Subsequently, the companies that intend to discuss endorsement matters with Wen all decided to withdraw in order not to affect their brand image.In addition, the film Wen Mou participated in was also boycotted, and the biggest loss was the investor who signed a contract with him.

In fact, in the entertainment industry, a community of interests bound by couples like Wen and Ma usually has additional clauses when they endorse, that is, the image of the couple must not be damaged, and corresponding compensation must be made if the image is damaged.

Generally, the higher the endorsement fee, the finer the additional terms and the higher the corresponding compensation amount.

And the recent white lotus incident, which has caused a lot of turmoil, instantly brought Bai's image to the bottom, and the brands she endorsed definitely suffered heavy losses, including the movies and TV shows she participated in.

This is the impact of the star image on the company's products, and in turn, the company's products can also deceive the stars.

For example, if there is a problem with the skin care products endorsed by a certain celebrity, the celebrity must bear certain responsibilities, and even be accused of false endorsement, harming and misleading consumers.

But this is not the worst. Some time ago, the wealth management product endorsed by Huang Moumou ran away, causing hundreds of millions of funds to be stolen by the boss. All investors found the star who endorsed it at the beginning, demanding full compensation, and even pursuing Joint and several liability.

Therefore, when a celebrity endorses an advertisement, the risks borne by the two parties are mutual. If one party has a problem, the other party will have a hard time.

It is precisely because Mu Feng has considered this point that he does not want to casually endorse others for advertisements. If there is a problem with this product, then he will be the one to take the blame.

In addition to invitations for songs and commercials, there were also eighteenth-line directors who wanted to ask him to make TV and movies, but they were basically not popular roles, and he thought he didn't have much acting skills, so he declined.

"Brother Feng, the audience rating of yesterday's program has dropped to 1.28%. If this momentum continues, we will soon fall below 1%." Shi Mengya walked up to Mu Feng with a stack of documents in her arms and said .

"It's okay, don't worry, the decline in the audience rating is within my expectation, but it is unlikely to fall below 1%." Mu Feng said confidently.

Before NO.20 of this month, the listening rate of "Passing Through Your World" has been fluctuating around 1.1%.

In the past few days, the reason why the program's ratings have dropped significantly is because Fang Yaxuan was invited to the radio station by Mu Feng on the second day after the concert.

That's right, I don't know what benefit this guy promised Fang Yaxuan, but he actually invited her.

As a result, the listening rate of the program soared to 1.75% that day, but it quickly fell, and so far, it has dropped to 1.28%.

"Brother Xiaofeng, why don't you invite sister Yaxuan again?" Shi Mengya suggested weakly.

Seeing her starry eyes, Mu Feng shrugged helplessly, are you thinking about the show, or do you have other plans?
Anyway, Mu Feng is more inclined to the second type, Shi Mengya just wants to meet Fang Yaxuan!
"Hey, do you think my face is big? Inviting her to come here once makes me almost tear up my mouth. If you invite her again, you don't even have to think about it, it's impossible!" Mu Feng said decisively.

The last time Fang Yaxuan was able to come, it was all because of her friend's face. For this face, it is enough to use it once, but it is too much to use it twice.

"All right!"

Shi Mengya stuck out her tongue, knowing that her little plan had come to nothing.

(End of this chapter)

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