Genius Game Planning

Chapter 209 The anchor who drives the sales of the entire game by himself is really a man

Xie Chunjiao is still struggling with the fact that there is no material to continue to publicize. If this continues, the heat will dissipate in a few days.

But I didn’t expect that when I woke up in the morning, I saw a hot search airborne on Weibo, “Anchor Dameier had a nosebleed during the live broadcast”, clicked on it, and almost jumped up with excitement. It’s not the cold weather and someone Do you want a cotton coat?

She immediately contacted some Weibo big Vs to start fueling the flames, leading this hot search to the game. On the one hand, the game screen is exquisite and the characters are realistic; on the other hand, there are many novel ways of playing in the game, such as this brothel during the live broadcast of Duoer , that is an explosive gameplay.Although there is nothing particularly worth mentioning on the main line, this kind of detail design will make the world view of the game more realistic.

And that's what players like.

Other players like this kind of "less serious" game.

The original hot search on Weibo, but airborne to the ninth position.But with Xie Chunjiao's push, she was directly promoted to the top three.

Dude went to the live broadcast the next day. As soon as the broadcast started, he found that his fans had doubled. When he came up, someone greeted him. When he saw her coming up, the screen suddenly swiped, "Watch Nosebleed Girl!"

"Stay girl, let's go to the swordsman's love again, let's go to a brothel together!"

Screen swiping like this, even if Dude is a carnivorous woman, no matter how thick-skinned she is, she would feel a little embarrassed.However, under the urging of fans, he continued to play the game for two hours before going offline.

The live broadcast of Swordsman's Love directly created a style of funny gameplay. Many anchors did not pay attention to the main plot story at first. Instead, they carefully observed whether there were any "special" gameplay in the game that could quickly attract fans. .

For a time, many game anchors in the Peacock live broadcast room began to broadcast the stand-alone version of Swordsman Love.

This situation led to other things. For example, they really found that there are many detailed designs in the game, which can bring out some special gameplay and branch lines.The more I play, the more I feel that the design of this game is awesome. From the details, it can be seen that the design of this game is indeed very thoughtful.

The anchors all said that the game was fun, which led to the sales of the game again.

The first three days of the game's release was a small climax, and the sales would have been gradually reduced according to a certain downward curve.

However, because the anchors collectively began to look for details, many cloud players also purchased and downloaded the game to see how fun this "scenery here is unique" game is.

So half a month after the release, there was another wave of sales boom, which was unexpected by almost everyone.

It can be said that Dude, with his own strength, drove the sales of the entire game and extended the sales cycle of this game.

Of course, even if there is no Duoer, there will be Duan Meier Dui Jieer to discover the uniqueness of this game design, and then spontaneously promote it on the Internet.It's just that it's not known whether the effect can be so good at that time, and whether the sales can be brought so high.

…………

Liu Neng was once again standing on the land of the United States at this moment, and this time he came specifically to discuss cooperation with ibal.

He came here at the invitation of Ibal, and Abel's matchmaking was indispensable.Some time ago, Liu Neng showed him the game demo of "Clash of Kings", hoping to use this game to open up the mobile game market.At first, Abel thought he wanted to cooperate with Googo, but Liu Neng said that he has his own operating system. Even if Googo's Anzhi system can be implemented, he plans to transplant this version later.

Business competition is inevitable.

But with ibal, there is actually much less business competition.

There is a big difference between the two in terms of design concepts.

The myth operating system is an open source system, while the ibal operating system was originally designed as a closed system for the sake of security.

But this kind of closure is not completely closed. Last year, ibal updated the second-generation ibos operating system, which has opened the interface of the application program to the other party with restrictions.

This means that on the ibos system, it can be made by a third party, and then connect with the ibal company's sdk. After there is no problem, it will be reviewed. After the review is passed, it can be put on their app store.

In theory, if you just want to put a game on the shelves, you don't need to come to the United States to discuss with ibal representatives in person.

This time, I came here for the press conference of ibal company.They took a fancy to the game "Clash of Kings", and hoped that Liu Neng would personally introduce this game to ibal users at the press conference, and use this as an opportunity to create a more open third-party application market , open the market with games, and change the current pattern of the ibal application market.

In the past year, although the ibos operating system has opened the SDK, there are not many third-party application producers.

Prior to this, ibal had actually had contact with Blizzard.

As one of the largest game manufacturers in the United States and even in the world, Blizzard currently does not regard the mobile game business as an important thing to do.

What's more, their company has not set up a mobile game project internally. They still start to focus on PC end games, and are also working on some console games.

ibal searched for collaborators all over the world, and finally settled on a game manufacturer in China. At that time, he was very surprised after seeing Liu Neng's "Snake Battle".At this time, Abel contacted the ibal company through a friend and submitted the cok (clash of kings), and immediately locked on the company Peacock Digital.

Liu Neng set off for the United States on the third day after the other party sent the invitation. After the jet lag, he contacted Abel and then went to the ibal headquarters in California.

On the way, the two chatted about some games, including the development of Dota e-sports in the United States, and their operations.There is also the game including cok, Abel's generous praise.

"I really can't believe that you can make a mobile game with such a high degree of completion in such a short time. The background of this game is completely divorced from the background setting of your country's games. I think it is completely pushed to There is absolutely no problem in the United States or Europe."

Liu Neng smiled, "This game itself is designed for overseas use. I don't plan to promote it in the domestic market within a year."

Abel was stunned for a moment, "Is it just the foreign market? It's unbelievable. In fact, few game producers in your country think so. Their idea is that there are so many players in the country, and they only need to manage the domestic player market well. Now, you can already lie down and make money..."

(End of this chapter)