Genius Game Planning

Chapter 262 The Era of Comprehensive Mobile Games
As of September, Wanqu Technology has successively released a number of mobile games, which can be described as frenzied for the industry.

In addition to the simultaneous release of "Everyday Love Elimination" at the press conference, the other two end games that were originally agreed to be released have also been successfully launched, namely "All Airplane Wars" and "All People Parkour".In addition to "Clash of Kings", which was exported to domestic sales, and "Battle of Snakes", which was released at the beginning of the year, by the way, he also specifically put on the series of happy games that have not completely dissipated the popularity. cellphone screen.

Wanqu Technology has completely established the company's leading edge in mobile games.

And this kind of leading edge, not only in the country, but also in the global scope, is in a leading position.

Even so, Liu Neng is still not idle. Fingertip Studio has already had a work gap, but he immediately gave them several game project proposals and asked them to choose to develop them.

This is another topic.As the first cooperative game after the reconciliation with Liu Neng, the news of "My name is MTol" has just appeared, and it has already shown an overwhelming publicity posture.

It has to be said that Feiliu Entertainment is indeed a company with a background in entertainment, and they have paid considerable attention to this game.Although there are still doubts within their company about the profitability of this "card game", Guo Yu defied public opinion and positioned this game among the company's projects as: the most important project of the year, and all others items, all slightly later.

Naturally, there will be no delays in the promotion. The news of the cooperation is bombarding the audience's attention one after another. In particular, it is a new concept mobile game, and the helm of Wanqu Technology, the gold medalist The producer, Liu Neng, a hall-level game production master, worked together.

Then quickly followed up and released a series of game design concept drawings, the yellow-skinned MT, the blue-skinned villain, and the green-skinned dumb thief. Although the looks have changed ever-changingly, many "Warcraft Players" are still the first time I recognized the inextricable connection between this design concept drawing and the game "Warcraft", and called it interesting.

Immediately afterwards, a series of IP creation plans were announced, spending a lot of money to invite a first-class domestic animation production team, and then a first-class voice actor team, to animate "My name is MT".

Of course, there will be quite a group of people who sneered:

"Let me tell you a joke: domestic animation."

"It seems that Feiliu Creative Entertainment is still very ambitious. It is involved in more and more industries. First it was the entertainment industry, then the game industry, and now it is also the cross-border animation industry? Unfortunately, you can't make animation just by having money. Otherwise, wouldn’t the United States be a big animation country?”

"Don't run away upstairs, isn't the United States a big animation country? Don't you know about Marvel and DC?"

"Ignore the United States, anyway, I think that Fei Liu wants to make animation, this thing itself is a joke. And looking at the concept design of the character I call MT, such an immature animation, I think I am rejecting it. Yes. We are not three-year-olds anymore, can we watch something that adults can watch?"

……

……

However, one month after the publicity, after the first season of "My Name Is MT" released three episodes at once and went live online, there was a burst of "true fragrance warning".

From the animation screen, "My name is MT" is not even qualified to break into the top [-].But this anime has been a fan-oriented work from the beginning. Everyone can see their daily life playing "Warcraft" from this anime, from the silver scale breastplate, to the wailing, to the line "I" in the opening song. "Selling card repair weapons" can make people instantly get the moment of the game.

Even if a person who does not play "Warcraft" sees this anime, he will quickly enter the entrance because of the funny style.

Guo Yu watched happily. After the animation was broadcast, the number of players of "Warcraft" increased steadily by 20.00% within two weeks. .

Except for Feiliu Chuangyu, because of the beginning of the full popularity of smartphones, they all started to move around.

In August, some research institutions began to study the market report of the game industry in the first half of the year.

In their pen and ink, they emphatically mentioned the decline of the web game market, the stagnation of the end game market, and the siege of the mobile game market.

Regarding the downturn in the first two game markets, the performance of the mobile game market can be said to be extremely dazzling. Among the game revenue of Wanqu Technology in the first half of the year, "Clash of Kings" released globally at the ibal conference in early March " and "Eliminate Everyday Love", which was released only two months ago, accounted for more than 3% of the company's revenue.

For many game companies that are still waiting and watching, this is the final nail in the coffin for them to vigorously develop their mobile game business.

You may not have a clear impression of how profitable Wanqu Technology is.But being able to play with the mobile operating system and invest in it on a large scale for a long time, everyone still has a real feeling in their hearts about how rich Liu Neng is.In a few months, the sales volume of "Famine" has exceeded [-] million. Although the unit price is not very high, it has also earned Liu Neng hundreds of millions of dollars.

In the first half of the year, several other games under his banner continued to make profits, and at least they could contribute several hundred million in revenue.

This means that the revenue of just two mobile games may reach or even exceed hundreds of millions of dollars.

This is enough for the majority of game manufacturers to invest in mobile games on a large scale.

In particular, several of Liu Neng's games have been released for a long time. For the interactive mode of mobile games, there is already a complete set of solutions, which can be used immediately.Some time ago, when Liu Neng was the target of public criticism, when he held a meeting with many game manufacturers in China to jointly promote the game rating system, he promised to publish the technical documents and standardized procedures of the mobile game industry.

This is actually a very important benefit for other game manufacturers.

In just a few months, the vast majority of game manufacturers have started to set up their own mobile game projects, not just simple casual games, some even started to set up projects for arpg games that are relatively difficult to get started.Of course, the development cycles of those games are relatively long, and it is still necessary to supplement them with casual games.

In the past, there may still be many players who were skeptical about how casual games could make money.But after Liu Neng's "Everyday Love Elimination", "Everyday Cool Run" and "National Airplane Wars" came out, after the forecast data in the industry slapped them severely, the most important thing is to invest in seizing the blue ocean as before. things.

(End of this chapter)