Genius Game Planning
Chapter 44 About the game's follow-up expansion plan
Chapter 44 About the game's follow-up expansion plan
After teaching Hu Yuehai the most basic operations, he directly gave him the computer to experience this web game.
While Hu Yuehai kept playing, he kept thinking about what effect this game could bring to qc and qc space.
After a brief understanding of the gameplay of this game, he focused on its social gameplay, but the more he watched it, the more he was surprised. This game can almost be said to be tailor-made for the qc space.
Liu Neng took a peek at the other party's expression, probably understood his thoughts in his heart, and said with a smile, "I know that your company is vigorously promoting qc space recently. This kind of product similar to blogging is actually similar to that of bloggers on other portal websites. It’s not the same. Those personal blogs are one-way follow, that is, I can follow a celebrity to view the articles on his blog; but qc is different, it is two-way, and two people must become friends before they can pass qc Visit the other party’s space. Putting aside the advantages and disadvantages of these two product forms and thinking, the product QC space is not suitable for general blog promotion methods, such as finding some celebrities to settle in.”
Hu Yuehai nodded and said yes, "Those celebrities don't want their qc numbers to be exposed to the general public and fans. For qc users, qc numbers are a kind of identity privacy."
"That's right. So as mentioned before, although the two products have similarities, the promotion methods are not the same. Although my web game seems to be simple to play, in fact, it is very important to your company's recent development. The business promotion we do is very helpful, such as the friend ranking list, the gameplay of stealing vegetables, the gameplay of helping to water water and catching insects, etc. These are all consistent with the qc space. Moreover, the interface of the game is relatively Q version, which makes people feel happy. There will be no discomfort. At the same time, this game does not kill the player's gameplay. You can secretly drink some water during working hours and steal some friends' food..."
These words spoke to Hu Yuehai's heart, but due to business negotiations, he couldn't show too much excitement yet.
"In general, I don't think this game has any special shortcomings. It may be a bit single in terms of gameplay, but for such a game that is suitable for everyone, and it is a long-term planning simulation game, its main The core of the gameplay is the social system, not the gameplay. As far as the gameplay is concerned, I still have a series of expansion plans for this game in the later stage, so I don’t need to worry about this content.”
"Oh?" Hu Yuehai couldn't help becoming more interested in the young man in front of him, "Can Mr. Liu briefly talk about the follow-up gameplay settings?"
As far as "Happy Farm" is concerned, the gameplay is indeed relatively simple. Its gameplay system is concentrated in several areas, 1 is the planting, harvesting and upgrading of seeds, 2 is the development and upgrading of farmland, and 3 is stealing vegetables and preventing Steal food, 4 is the help of friends.The first two are stand-alone games, and the last two are social games.It seems that there are as many as four, but for any game, there may be more than four ways to play it (of course, the extremely simple game like "White Block" must be aside).
"In the subsequent versions, on the one hand, we will continue to expand the content of "Happy Farm" itself, such as upgrading the red land and black land to increase mass production, open up fish pond gameplay, increase the upper limit of players' levels and open new types of crops; There will be new dog breeds, dog house decoration, farmland decoration and other system development..."
Hu Yuehai nodded while listening and said yes, he is a product manager with keen insight, so he can naturally capture some key information from it, the dog breeds mentioned above, how to dress up, etc., are actually profit points; Shangfei has already done a very mature value-added gameplay, and can also add other value-added services to the game.
"As for the gameplay of this game itself, in fact, it is almost the same as here. But!" Liu Neng exploded these two words, "We will also make many similar games, such as "Happy Ranch", the main content of which is The gameplay is to raise livestock and poultry, and its gameplay type is similar to "Farm". The key point is that the food that animals need to eat in "Happy Ranch" is all grown in the farm. Of course, some local tyrants can naturally buy it with money. We will make a whole set of games with similar gameplay, from farms, ranches to operating stores, we will have a whole set of such games, and let its products and business needs form a perfect closed loop to create a product matrix. Greatly enrich the gameplay of the game..."
Hu Yuehai was really a little excited this time, and even applauded impertinently, "I went to the venue of the creative competition at the same time before, and when I came back, I said that Mr. Liu is a genius in making games. I was skeptical before, but now I There is really no doubt at all!"
When Liu Neng heard these words, he knew that the transaction was almost stable this time, and said with a smile, "Boss Hu is serious."
The next thing to talk about is relatively easy, but there are still problems. For example, when Tengfei Company purchased the game agency rights, Hu Yuehai gave Liu Neng three choices:
1. Buy out, spend 500 million to buy out the agency right of this game;
2. Share: 50 yuan is spent to buy the agency rights of the game. At the same time, after deducting the operating expenses, the profits generated by the game in the future will be divided 6:4 between Daystar Studio and Ascendas Company;
3. Guarantee. The two parties agree on three different revenue standards. When the revenue reaches a certain stage, a certain fee will be paid to Venus Game Studios; this revenue standard can be discussed in detail.
Liu Neng chose to share it almost without thinking about it. It is true that the current 500 million can bring him a lot of help, but he really understands how much energy this seemingly simple game can contain, especially Under the impetus of social networks, what kind of terrible revenue will be released.
But on the issue of whether to be an exclusive agent, Liu Neng and Hu Yuehai argued again. Hu Yuehai naturally hoped to be an exclusive agent. After all, this one has no other branch, which will bring great help to qc chat.However, Liu Neng insisted that he was unwilling to be an exclusive agent. He still hoped that this game could bring about some new changes in the SNS social media.
Of course, he also said the reason, "This game, the expansion plan I just mentioned is not counted. In fact, it is a very simple game in essence. It is easy for other game companies to reproduce it at the pixel level. Of course, it is impossible for everyone The appearance is so ugly, but you can still make it quickly if you change the skin, right? The sole generation does not mean much to you, but it is more suitable for you to just buy the management right, and the price you need to pay is also greater.”
Hu Yuehai pondered for a while, "I hope to sign another supplementary agreement with Mr. Liu. In the future, there is no need to make a special distinction in the update of the game version; but if it is to release other related products, such as the "Happy Ranch" just mentioned, I will I hope that our Tengfei company can release it three days in advance, that is, three days earlier than other agency companies; at the same time, for this agreement, I can increase the operating expenses to 100 million."
Liu Neng thought for a moment and agreed to the request.
(End of this chapter)
After teaching Hu Yuehai the most basic operations, he directly gave him the computer to experience this web game.
While Hu Yuehai kept playing, he kept thinking about what effect this game could bring to qc and qc space.
After a brief understanding of the gameplay of this game, he focused on its social gameplay, but the more he watched it, the more he was surprised. This game can almost be said to be tailor-made for the qc space.
Liu Neng took a peek at the other party's expression, probably understood his thoughts in his heart, and said with a smile, "I know that your company is vigorously promoting qc space recently. This kind of product similar to blogging is actually similar to that of bloggers on other portal websites. It’s not the same. Those personal blogs are one-way follow, that is, I can follow a celebrity to view the articles on his blog; but qc is different, it is two-way, and two people must become friends before they can pass qc Visit the other party’s space. Putting aside the advantages and disadvantages of these two product forms and thinking, the product QC space is not suitable for general blog promotion methods, such as finding some celebrities to settle in.”
Hu Yuehai nodded and said yes, "Those celebrities don't want their qc numbers to be exposed to the general public and fans. For qc users, qc numbers are a kind of identity privacy."
"That's right. So as mentioned before, although the two products have similarities, the promotion methods are not the same. Although my web game seems to be simple to play, in fact, it is very important to your company's recent development. The business promotion we do is very helpful, such as the friend ranking list, the gameplay of stealing vegetables, the gameplay of helping to water water and catching insects, etc. These are all consistent with the qc space. Moreover, the interface of the game is relatively Q version, which makes people feel happy. There will be no discomfort. At the same time, this game does not kill the player's gameplay. You can secretly drink some water during working hours and steal some friends' food..."
These words spoke to Hu Yuehai's heart, but due to business negotiations, he couldn't show too much excitement yet.
"In general, I don't think this game has any special shortcomings. It may be a bit single in terms of gameplay, but for such a game that is suitable for everyone, and it is a long-term planning simulation game, its main The core of the gameplay is the social system, not the gameplay. As far as the gameplay is concerned, I still have a series of expansion plans for this game in the later stage, so I don’t need to worry about this content.”
"Oh?" Hu Yuehai couldn't help becoming more interested in the young man in front of him, "Can Mr. Liu briefly talk about the follow-up gameplay settings?"
As far as "Happy Farm" is concerned, the gameplay is indeed relatively simple. Its gameplay system is concentrated in several areas, 1 is the planting, harvesting and upgrading of seeds, 2 is the development and upgrading of farmland, and 3 is stealing vegetables and preventing Steal food, 4 is the help of friends.The first two are stand-alone games, and the last two are social games.It seems that there are as many as four, but for any game, there may be more than four ways to play it (of course, the extremely simple game like "White Block" must be aside).
"In the subsequent versions, on the one hand, we will continue to expand the content of "Happy Farm" itself, such as upgrading the red land and black land to increase mass production, open up fish pond gameplay, increase the upper limit of players' levels and open new types of crops; There will be new dog breeds, dog house decoration, farmland decoration and other system development..."
Hu Yuehai nodded while listening and said yes, he is a product manager with keen insight, so he can naturally capture some key information from it, the dog breeds mentioned above, how to dress up, etc., are actually profit points; Shangfei has already done a very mature value-added gameplay, and can also add other value-added services to the game.
"As for the gameplay of this game itself, in fact, it is almost the same as here. But!" Liu Neng exploded these two words, "We will also make many similar games, such as "Happy Ranch", the main content of which is The gameplay is to raise livestock and poultry, and its gameplay type is similar to "Farm". The key point is that the food that animals need to eat in "Happy Ranch" is all grown in the farm. Of course, some local tyrants can naturally buy it with money. We will make a whole set of games with similar gameplay, from farms, ranches to operating stores, we will have a whole set of such games, and let its products and business needs form a perfect closed loop to create a product matrix. Greatly enrich the gameplay of the game..."
Hu Yuehai was really a little excited this time, and even applauded impertinently, "I went to the venue of the creative competition at the same time before, and when I came back, I said that Mr. Liu is a genius in making games. I was skeptical before, but now I There is really no doubt at all!"
When Liu Neng heard these words, he knew that the transaction was almost stable this time, and said with a smile, "Boss Hu is serious."
The next thing to talk about is relatively easy, but there are still problems. For example, when Tengfei Company purchased the game agency rights, Hu Yuehai gave Liu Neng three choices:
1. Buy out, spend 500 million to buy out the agency right of this game;
2. Share: 50 yuan is spent to buy the agency rights of the game. At the same time, after deducting the operating expenses, the profits generated by the game in the future will be divided 6:4 between Daystar Studio and Ascendas Company;
3. Guarantee. The two parties agree on three different revenue standards. When the revenue reaches a certain stage, a certain fee will be paid to Venus Game Studios; this revenue standard can be discussed in detail.
Liu Neng chose to share it almost without thinking about it. It is true that the current 500 million can bring him a lot of help, but he really understands how much energy this seemingly simple game can contain, especially Under the impetus of social networks, what kind of terrible revenue will be released.
But on the issue of whether to be an exclusive agent, Liu Neng and Hu Yuehai argued again. Hu Yuehai naturally hoped to be an exclusive agent. After all, this one has no other branch, which will bring great help to qc chat.However, Liu Neng insisted that he was unwilling to be an exclusive agent. He still hoped that this game could bring about some new changes in the SNS social media.
Of course, he also said the reason, "This game, the expansion plan I just mentioned is not counted. In fact, it is a very simple game in essence. It is easy for other game companies to reproduce it at the pixel level. Of course, it is impossible for everyone The appearance is so ugly, but you can still make it quickly if you change the skin, right? The sole generation does not mean much to you, but it is more suitable for you to just buy the management right, and the price you need to pay is also greater.”
Hu Yuehai pondered for a while, "I hope to sign another supplementary agreement with Mr. Liu. In the future, there is no need to make a special distinction in the update of the game version; but if it is to release other related products, such as the "Happy Ranch" just mentioned, I will I hope that our Tengfei company can release it three days in advance, that is, three days earlier than other agency companies; at the same time, for this agreement, I can increase the operating expenses to 100 million."
Liu Neng thought for a moment and agreed to the request.
(End of this chapter)
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