Genius Game Planning
Chapter 81 You Tell Me Selling Skins Doesn't Make Money?
Chapter 81 You Tell Me Selling Skins Doesn't Make Money?
What happened afterwards was that Zhang Yueyang and Zhuge Yuan came to the stage and introduced themselves and their team.Zhang Yueyang not only jumped over by himself, but after carefully inspecting the studio, he also dug over the veterans who used to work in Qicai Technology, so that Qicai Technology, which is now in decline, has only half of its breath left.
Several "reputable" people were sitting at a table eating. Xu Jiaojiao didn't smile at all. She said to Liu Neng who was still chatting with Zhang Yueyang, "Where are you going?"
Liu Neng was stunned for a moment, but he wanted to pretend not to hear and continued to chat with Lao Zhang about the new game. Xu Jiaojiao's voice rose several times, "Let me ask you, where do you plan to go?"
"Where are you going? This is my studio, it must still be in the studio!" He sighed slightly.There are some things that he can't face if he doesn't want to face them.
"Do you think I'm stupid?" Xu Jiaojiao's expression was very ugly. She had not told her about the personnel adjustment before. The key was that everyone had arranged it, but Liu Neng himself did not arrange it. good. "You asked Zhang Yueyang to be in charge of the studio, what about you? Where are you going? You didn't reserve a seat for yourself! Are you leaving?"
"How could I leave? Venus Star was founded by me, and I will always be in Venus Star."
"You're lying, you just want to leave Guanghua City, are you going to Shanghai?" Xu Jiaojiao stared firmly into Liu Neng's eyes, "I hope you can answer my question directly!"
Liu Neng lamented. Sometimes it is definitely not a good thing for a person to be too smart. "If the studio wants to develop, the talents in Guanghua City are obviously not as many as those in Shanghai. When I go there, I also set up a new studio. But here Daystar, also known as Blue Star Studio, is the foundation, and I will come back often."
"Why does it have to be Shanghai? Can't Pengcheng do it? Can't Hangcheng do it? Why does it have to be Shanghai? Is it because there is that big star there?"
"Xu Jiaojiao, don't talk nonsense." Liu Neng's face gradually became a little cold. He felt a little guilty towards Xu Jiaojiao, although he didn't know where this guilt came from. In the studio, Xu Jiaojiao gave him great help, or in the past few months, after getting along day and night, Xu Jiaojiao's vague emotional sustenance made him dodge.
Liu Neng has never thought of accepting Xu Jiaojiao. In a sense, she is a very beautiful and youthful girl, but she is not the type he likes, and her age is unacceptable—in a sense, To him, Xu Jiaojiao was too young, and her thinking was too immature.
For example, at the dinner table today, embarrassing each other.
"We have something to talk about in private. Now is the time for our studio dinner. Don't bring your unhappy mood here." The smile on Liu Neng's face gradually faded away.
"If you're going to Shanghai, I'm going too!" Xu Jiaojiao said firmly.
Liu Neng sighed for the third time today, "You won."
…………
After Zhuge Yuan joined, he took over the design work behind "Three Kingdoms Killing" in an all-round way, and let the planning and procedures of the core design "Three Kingdoms Killing" in the project team also join Mo Sanguo, helping them familiarize themselves with and sort out the current situation as soon as possible. Code structure, but also understand the current design ideas.
Beginning around the second week of January, Mo Three Kingdoms Studio fully started the design of the generals behind.
Before this, there was a discussion between Zhuge Yuan and Liu Neng about how to make money from "Three Kingdoms Online". Zhuge Yuan had three ideas:
1. Make a profit by selling card packs, and sell subsequent card packs at one time, but he actually holds a relatively negative attitude towards this plan, because the price will be relatively high, which is very unfriendly to players;
2. Profit by selling military commander cards is equivalent to an upgraded version of the former, but because the price of a single card is definitely much lower than the price of the card pack, the player acceptance is relatively high;
3. Draw cards.
"The revenue pressure we are facing is not small. Any domestic company is actually far more profitable than us. As far as I know, the aurp value (average revenue per user) of some light games is more than 30 ;The value of some heavy games is more than 200 yuan or even more. Your current approach will definitely lead to a very low aurp value of our game. "
Liu Neng only insisted on his own opinion, "I have to insist on this matter. First of all, revenue is not the only pursuit of the studio, or it is not my only pursuit. The revenue indicator has never been our Assessment standards, so this AURP value doesn't mean much to me. Another thing I want to say is that this model of free through the game body and characters, and charging for skins, the AURP value will definitely not be low. .”
"The standard package of "Three Kingdoms Killing OL" and the first Fenglin Volcano/Army Struggle expansion package must be free; I want to make future expansion packages entertainment-oriented, and they can be micro-krypton, but they must not be very expensive. This is my wish for you. The first requirement is that this principle cannot be changed; the second requirement is that the Fenglin Volcano/Military Struggle Expansion Pack, the most important thing you need to do is to be cautious about the balance between generals, and it is not required to be absolute Balanced, but there must not be some generals whose strength is obviously higher than others. I want to make this game into a competitive game in the future. If the generals are unbalanced and cause the generals to return to the furnace, it will be an accident for us!"
"But I still can't figure out your idea of charging for skins. All your game content related to numerical values is free. How can you make money? Players are not fools. Buying a fancy but not useful Ah, isn't this nonsense?" Zhuge Yuan still couldn't understand.
Liu Neng's first month's revenue data slapped him in the face, "Last month's revenue data shows that there are more than 360 million monthly active players, revenue is 1.5 million, and the player's aurp value is more than 46 yuan. Are you saying they are all idiots?"
Zhuge Yuan's glasses widened, "Damn it, how is it possible? The skin was sold for 1.5 million?"
"Correct a few points of view, not only selling skins, but also dubbing, avatar frames and card frames. In addition, this is because our game has just launched and there are too many activities, and many skins can be obtained through free activities. After selling so much money; continue to operate in the future, on the one hand, the player base will continue to grow, on the other hand, the way to obtain these skins will be reduced, and the expansion pack we will release will also have new generals and new Skin, oh yes, old generals can also make new skins, do you still think that selling skins is unreliable?"
"You cowhide!" Zhuge Yuan had nothing to say, this matter completely overturned some of his past thoughts, "Is there anything else? If not, I will design the skin... No, the general who designed the expansion pack will go Already!"
(End of this chapter)
What happened afterwards was that Zhang Yueyang and Zhuge Yuan came to the stage and introduced themselves and their team.Zhang Yueyang not only jumped over by himself, but after carefully inspecting the studio, he also dug over the veterans who used to work in Qicai Technology, so that Qicai Technology, which is now in decline, has only half of its breath left.
Several "reputable" people were sitting at a table eating. Xu Jiaojiao didn't smile at all. She said to Liu Neng who was still chatting with Zhang Yueyang, "Where are you going?"
Liu Neng was stunned for a moment, but he wanted to pretend not to hear and continued to chat with Lao Zhang about the new game. Xu Jiaojiao's voice rose several times, "Let me ask you, where do you plan to go?"
"Where are you going? This is my studio, it must still be in the studio!" He sighed slightly.There are some things that he can't face if he doesn't want to face them.
"Do you think I'm stupid?" Xu Jiaojiao's expression was very ugly. She had not told her about the personnel adjustment before. The key was that everyone had arranged it, but Liu Neng himself did not arrange it. good. "You asked Zhang Yueyang to be in charge of the studio, what about you? Where are you going? You didn't reserve a seat for yourself! Are you leaving?"
"How could I leave? Venus Star was founded by me, and I will always be in Venus Star."
"You're lying, you just want to leave Guanghua City, are you going to Shanghai?" Xu Jiaojiao stared firmly into Liu Neng's eyes, "I hope you can answer my question directly!"
Liu Neng lamented. Sometimes it is definitely not a good thing for a person to be too smart. "If the studio wants to develop, the talents in Guanghua City are obviously not as many as those in Shanghai. When I go there, I also set up a new studio. But here Daystar, also known as Blue Star Studio, is the foundation, and I will come back often."
"Why does it have to be Shanghai? Can't Pengcheng do it? Can't Hangcheng do it? Why does it have to be Shanghai? Is it because there is that big star there?"
"Xu Jiaojiao, don't talk nonsense." Liu Neng's face gradually became a little cold. He felt a little guilty towards Xu Jiaojiao, although he didn't know where this guilt came from. In the studio, Xu Jiaojiao gave him great help, or in the past few months, after getting along day and night, Xu Jiaojiao's vague emotional sustenance made him dodge.
Liu Neng has never thought of accepting Xu Jiaojiao. In a sense, she is a very beautiful and youthful girl, but she is not the type he likes, and her age is unacceptable—in a sense, To him, Xu Jiaojiao was too young, and her thinking was too immature.
For example, at the dinner table today, embarrassing each other.
"We have something to talk about in private. Now is the time for our studio dinner. Don't bring your unhappy mood here." The smile on Liu Neng's face gradually faded away.
"If you're going to Shanghai, I'm going too!" Xu Jiaojiao said firmly.
Liu Neng sighed for the third time today, "You won."
…………
After Zhuge Yuan joined, he took over the design work behind "Three Kingdoms Killing" in an all-round way, and let the planning and procedures of the core design "Three Kingdoms Killing" in the project team also join Mo Sanguo, helping them familiarize themselves with and sort out the current situation as soon as possible. Code structure, but also understand the current design ideas.
Beginning around the second week of January, Mo Three Kingdoms Studio fully started the design of the generals behind.
Before this, there was a discussion between Zhuge Yuan and Liu Neng about how to make money from "Three Kingdoms Online". Zhuge Yuan had three ideas:
1. Make a profit by selling card packs, and sell subsequent card packs at one time, but he actually holds a relatively negative attitude towards this plan, because the price will be relatively high, which is very unfriendly to players;
2. Profit by selling military commander cards is equivalent to an upgraded version of the former, but because the price of a single card is definitely much lower than the price of the card pack, the player acceptance is relatively high;
3. Draw cards.
"The revenue pressure we are facing is not small. Any domestic company is actually far more profitable than us. As far as I know, the aurp value (average revenue per user) of some light games is more than 30 ;The value of some heavy games is more than 200 yuan or even more. Your current approach will definitely lead to a very low aurp value of our game. "
Liu Neng only insisted on his own opinion, "I have to insist on this matter. First of all, revenue is not the only pursuit of the studio, or it is not my only pursuit. The revenue indicator has never been our Assessment standards, so this AURP value doesn't mean much to me. Another thing I want to say is that this model of free through the game body and characters, and charging for skins, the AURP value will definitely not be low. .”
"The standard package of "Three Kingdoms Killing OL" and the first Fenglin Volcano/Army Struggle expansion package must be free; I want to make future expansion packages entertainment-oriented, and they can be micro-krypton, but they must not be very expensive. This is my wish for you. The first requirement is that this principle cannot be changed; the second requirement is that the Fenglin Volcano/Military Struggle Expansion Pack, the most important thing you need to do is to be cautious about the balance between generals, and it is not required to be absolute Balanced, but there must not be some generals whose strength is obviously higher than others. I want to make this game into a competitive game in the future. If the generals are unbalanced and cause the generals to return to the furnace, it will be an accident for us!"
"But I still can't figure out your idea of charging for skins. All your game content related to numerical values is free. How can you make money? Players are not fools. Buying a fancy but not useful Ah, isn't this nonsense?" Zhuge Yuan still couldn't understand.
Liu Neng's first month's revenue data slapped him in the face, "Last month's revenue data shows that there are more than 360 million monthly active players, revenue is 1.5 million, and the player's aurp value is more than 46 yuan. Are you saying they are all idiots?"
Zhuge Yuan's glasses widened, "Damn it, how is it possible? The skin was sold for 1.5 million?"
"Correct a few points of view, not only selling skins, but also dubbing, avatar frames and card frames. In addition, this is because our game has just launched and there are too many activities, and many skins can be obtained through free activities. After selling so much money; continue to operate in the future, on the one hand, the player base will continue to grow, on the other hand, the way to obtain these skins will be reduced, and the expansion pack we will release will also have new generals and new Skin, oh yes, old generals can also make new skins, do you still think that selling skins is unreliable?"
"You cowhide!" Zhuge Yuan had nothing to say, this matter completely overturned some of his past thoughts, "Is there anything else? If not, I will design the skin... No, the general who designed the expansion pack will go Already!"
(End of this chapter)
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