prodigal director

Chapter 213 Two Flowers of Movies and TV Shows 【Subscription】

Accustomed to various box office results of billions of dollars, Hao Huan now feels novelty and anticipation about the ratings.

"Liang Shanbo and Zhu Yingtai" filmed by Wang Lexin had an audience rating of 2.18% at its peak. In the current movie market where it is difficult for the audience rating to exceed 1%, the audience rating of 2.18% is not too strong!
Even the most popular variety shows now have an audience rating of only a few percent. Unless a star guest in a certain episode is particularly attractive to the audience, it is difficult for the audience rating to break through 2%.

Therefore, "Liang Shanbo and Zhu Yingtai" has the highest ratings of a TV series in recent years. In the current TV market, basically there are very few TV series with ratings exceeding 2%.

But Hao Huan, people have high hopes for him!Because Hao Huan is a director who does not follow the usual path but can achieve great success!

The movie box office has repeatedly set new high records, and low-cost movies have won hundreds of millions or even billions of box office!

The global box office of "Inception", which has not yet been released, has reached 156 billion yuan, making Hao Huan a lot of money!

Therefore, everyone is looking forward to the ratings results of "I Have a Date with a Zombie". They want to know whether Hao Huan has directed and acted in a TV series in his life, whether he can achieve another glory?Dominate the TV drama field!
Soon, Li Lirong replied to the message, and she sent a screenshot showing the national ratings ranking.

The No.1 audience rating is "News Network", as high as 4.37%.

And No.2 is "I Have a Date with a Zombie", with an audience rating of 2.03%.

No.3 is "Focus Interview", with an audience rating of 1.85%.

Hao Huan felt comfortable instantly. The ratings exceeded 2% on the first day. The ratings will definitely improve in the following days!
What he is looking forward to now is whether there is any chance that the peak ratings of "I Have a Date with a Zombie" will surpass that of "News Network"?
If he surpassed "News Network" once and won the first place in the country's ratings that day, then he can play for the rest of his life!

You know, "News Network" is the news program with the highest ratings besides the Spring Festival Gala!
Except for the Spring Festival Gala, which can easily break 5% in ratings and may even reach 10%, no program or TV series can shake its No. 1 position!

Afterwards, Li Lirong sent another screenshot, and Hao Huan was stunned after taking a look at it!

The rebroadcast at 1.14 o'clock in the morning had an audience rating of [-]%?

Adding all these up, that's a ratings of 3.17%!
Awesome!
It is indeed a TV series produced by me!
The ratings for the premiere broadcast on the first day were so impressive, so why not blow it up next time?
Hao Huan happily replied to Li Lirong's message: "Send me the data of Aiyi's video."

He was too lazy to go and see it by himself, if only Wang Lexin was there, just go on with a sentence, and then listen to Wang Lexin's report the whole time, without the trouble of making a fuss.

Unfortunately, Wang Lexin is currently filming a movie outside!
Soon, Li Lirong sent screenshot data again.

It has only been ten hours since the first broadcast of the iYi video on the whole network at 1.8 o'clock last night, but I did not expect that the first episode of "I Have a Date with a Zombie" in the iYi video is also the only one so far The playback volume has reached [-] million?
This is too exaggerated, right?
1.8 million plays?
Don't many people do it twice and three times?
possible!
For example, some nerds may suddenly click on the opening song on a whim after watching it, the purpose is to pause or take a screenshot, and then stare at Liu Yuxi's beautiful legs!
Not to mention, Hao Huan thinks this is so fucking possible!Otherwise, how to explain the fact that Liu Yuxi's leg was on the hot search?

Of course, the point is that the first episode is free to watch and does not require a membership, so it is normal for the number of views to be high.

According to the current playback volume, it can exceed 24 million times in 3 hours!
In addition, there are barrage data and comment data that surprised Hao Huan!
In the first episode alone, the number of bullet chats has exceeded 5000 million!

There are more than 1000 million comments in the comment area!This enthusiasm, this audience activity is simply invincible!

Sounds like a new record isn't it?
TV series with the most bullet screens!
Most Commented TV Show!
Hao Huan felt that he should not have overestimated. There should be no second TV series on the entire iYi video platform that can achieve such a result!

After eating the breakfast prepared by Wang Lexin, he opened Weibo and took a look. One night later, "I Have a Date with a Zombie" was still at the top of the hot search list, but it was only No.2.

The hot search terms are obviously related to the ratings!

Because now, everyone is waiting for the ratings to be announced, and they are all waiting to see how high the ratings of "I Have a Date with a Zombie" are?

As a result, when netizens who didn't understand the ratings saw the ratings of 2.03%, they felt that the ratings were too low, and they thought the ratings were too high.

Netizens and colleagues who have known the ratings before saw the ratings, and their faces were not normal.

Hao Huan, this is going to be hot again!
It's fine if the movie is a big hit at the box office, but if you make a TV series, the ratings are so high!
It simply does not allow people to live!
Both movies and TV shows are blooming!
Why does Hao Huan always have such smooth sailing and make such successful film and television dramas?

Especially Zhou Zhongcai, when he learned that the ratings of the premiere of "I Have a Date with a Zombie" were as high as 2.03%, his heart became cold.

Movies can't beat Hao Huan anymore, he doesn't plan to make movies anymore, he's ready to make TV series, and now Hao Huan's first TV series is so popular again!The viewership ratings of the premiere are even more than 2%!

Isn't this going to force him not to be a director?

I didn't expect that making a movie was not as good as Hao Huan's being criticized. Now I decided to give up filming and make a TV series. As a result, Hao Huan's TV series got such good results!

It's really disappointing...

Zhou Zhongcai felt that with Hao Huan around, it would be difficult for him to return to the top and hold his head up in his life.

……

the next day.

As expected, the ratings of "I Have a Date with a Zombie" have increased significantly, as Hao Huan expected.

2.48%!

This ratings increase is astonishing!
What's even more astonishing is that the ratings of the late-night rebroadcast were actually a little higher than the first day's, rising to 1.57%!

Adding the two together, the ratings directly exceeded 4%!

At this moment, Jiangcheng Satellite TV made a lot of money!At the same time, he secretly rejoiced that Hao Huan didn't let the TV series go because he was too greedy.

Otherwise, they just cry without tears!
Soon, various advertisements found Jiangcheng Satellite TV and Hao Huan's Red Ear Film and Television Company.

This time for "I Have a Date with a Zombie", Hao Huan not only bought out the copyright of the first broadcast according to the number of episodes and authorized it to Jiangcheng Satellite TV, but also asked for a [-]/[-] split of the advertising profits.

This request was too much, so Jiangcheng Satellite TV didn't want to cooperate with Hao Huan at first, because they thought Hao Huan was too greedy!
It's okay to spend 1.3 million yuan to buy out the copyright of the first broadcast, but the TV commercials have to give him 40% of the advertising profits, so the TV station will still make a lot of money!
As a result, after the ratings of "I Have a Date with Zombies" continued to skyrocket, sky-high advertisements began to appear!
According to the advertising space and broadcasting time, Jiangcheng Satellite TV did some calculations. Based on the current bidding price, the total amount of large and small advertisements can be at least 8 million in advertising fees!

Therefore, even if Hao Huan is allocated 40% of the advertising fee, and the cost is deducted by 1.3 million yuan, Jiangcheng Satellite TV can still earn at least 3 million yuan!
The profit of this advertisement is even better than those super popular variety shows!Because among those variety shows, the most popular ones, the title advertisement for a quarter is only 2 billion yuan.

However, the title advertisement of "I Have a Date with a Zombie" has already reached 6 million yuan in bids!

It can be seen that what a crazy advertising price this is!
But compared with variety shows, this price can't be said to be very expensive!Because these popular variety shows broadcast one episode a week, and after a quarter, even if it is counted as 5 episodes a month, there will only be 15 episodes at the end of three months, and the normal season time is actually only 13 episodes. collection only.

On average, the title advertisement for the first episode of these variety shows is 2000 million yuan.Therefore, the 33 episodes of "I Have a Date with a Zombie" are calculated based on 2000 million episodes, and the title advertisement of 6 million yuan is understandable!

Besides, the ratings of "I Have a Date with a Zombie" are much higher than all the variety shows currently on air!

Especially when Jiangcheng Satellite TV rebroadcasted "I Have a Date with a Zombie", the ratings were still so high, so the title advertisement was bid for a sky-high price of 6 million!

This has greatly exceeded people's expectations!
And the reason why Hao Huan asked the TV station to give him 40% of the advertising profit after he proposed to buy out the copyright fee for the first broadcast was because he realized this.

That's why he made this kind of request for cooperation that was considered too much by others.But it turns out that Hao Huan only takes 40% of the advertising revenue, which is already very generous for Jiangcheng Satellite TV!Otherwise, even if Hao Huan wants to take the lead, most of the TV stations are willing to cooperate!
Of course, no TV station could accept his excessive and unreasonable request when there was no sky-high price named advertisement.

But after learning from this experience, the next time he makes a TV series, he will naturally be more excessive and unreasonable.

Although he is not interested in money, he also doesn't want to watch the movies and TV dramas he has worked so hard to make, only to have soup when others eat up all the meat!

This time, it was cheaper for Jiangcheng Satellite TV.

Hao Huan thought for a while, and sent a message to Gu Zhaohong: "How many TV stations want to buy the rights to broadcast "I Have a Date with a Zombie"?"

Although the copyright of the first broadcast of "I Have a Date with Zombies" is exclusively authorized to Jiangcheng Satellite TV, Hao Huan can also sell the copyright of the delayed broadcast to other TV stations. Although the price will be much lower, according to the current popularity, there will definitely be Many TV stations want to buy broadcast rights.

Of course, even if other TV stations bought the broadcast rights, they would have to wait until "I Have a Date with a Zombie" was halfway through the broadcast on Jiangcheng Satellite TV before it could start broadcasting.

Gu Zhaohong quickly replied: "Nine TV stations have contacted us now. According to the price you proposed, only Mango TV is acceptable. Other TV stations think it is too expensive. After consultation, there is no further talk."

Hao Huan smiled bitterly and said, "Two million yuan is too expensive for an episode? It's only 200 million yuan for 33 episodes! You don't dare to spend such a small amount of money, so don't expect to make a lot of money!"

Gu Zhaohong actually wanted to complain!
Brother, you are not the first broadcast copyright!

Others' premiere TV series may not necessarily be able to sell 200 million episodes!In the end, you are lucky. It’s not that the price of the first broadcast has reached 200 million yuan per episode. Except for the rich and powerful Mango TV, other TV stations really can’t afford it, and they don’t want to buy it!
It feels like Hao Huan is crazy about money!
If you usually set a price of 100 million for an episode, others will still be a little bit excited, but if you set a price of 200 million for an episode, this is indeed a bit too much!
The market has been messed up by Hao Huan!
Drive up the price of film and television cooperation!

Drive up the price of advertising cooperation!

Hao Huan not only set box office records, but also the most expensive film and television cooperation record and advertising cooperation record!
Now, he is the only one who dares to do this. If it were someone else, he would be crazy about money!
(End of this chapter)