Superstars start as villains

Chapter 206 Dark Horse.

On September 9th, [Painted Wall] was officially released, and the box office on the first day exceeded 29 million. It seems that the future is bright, but judging from the ratings of the audience on the Internet, [Painted Wall] seems to be far from reaching it. The height of [Painted Skin], Douban score is only a pitiful 1300 points.

And [The Legend of the White Snake], which was released on the same day, broke through 1500 million at the box office on the first day, and won the box office champion of the day. About 6.7 points.

In fact, it is not difficult to understand that the box office of the two films is not bad. [Painted Wall] under the banner of [Painted Skin] is a sister chapter, and it is easy to attract some audiences who like [Painted Skin] into the theater, just like Liu Zhenwei as the protagonist of [A Chinese Journey to the West] Director, in the past two years, we have been filming [Yueguang Treasure Box] and [East and West 2011], and there are still audiences who pay for their feelings.

As for "Legend of the White Snake", as Li Lianjie's first work after returning to China, it is predictable how much attention it will get, but what makes Li Lianjie fans regret is that Li Lianjie didn't have many fights in this movie.

Zhou Xing also went to watch this "Legend of the White Snake". Although it is far from Xu Ke's version of "Green Snake", it is not a bad movie. At least it makes people watch it. The special effects of this film are actually quite good. It can be seen that Cheng Xiaodong actually worked very hard to make this film well. Unfortunately, sometimes it is not hard work that can make a good film.

[Legend of the White Snake] had a box office of 7600 million in its first week, and [Painted Wall] had a box office of 5700 million in its first week. With the strangling of these two films, other films released at the same time became cannon fodder, which also made Zhou Xing secretly celebrate that he didn’t get it. 【Broken Love 33 Days】Come to gamble.

However, when it was released in the second week, an interesting scene appeared. [Legend of the White Snake] suddenly had a large number of bad reviews on the Internet, and the Douban score dropped to 3.8 at one point. ]’s box office also began to plummet.

On the contrary, [Painted Wall] actually came from behind, earning 8300 million box office in the second week, surpassing [White Snake Legend]'s 8000 box office to become the box office champion of the week.

Then, the two companies began to compete. [Painted Wall] is a film of Light, while Juli Film and Television behind [Legend of the White Snake] has a Hong Kong-funded background. In this area, Light clearly has the home court advantage.

To be honest, Guangguang's approach is a bit too much. In the past, film promotion was nothing more than trying to make the audience more impressed by his film.

As a result, Guang Guang saw that the box office of [Painted Wall] was not good, so he turned his head and began to write bad reviews for [Legend of the White Snake]. To promote yourself and guard against malicious smears from competitors, the investment in publicity and distribution will be even greater.

Although Juli Film and Television categorically condemned this as malicious competition, however, the negative reviews on the Internet were irreversible, and [Legend of the White Snake] could only be sold at the box office with 2.2 million yuan.

On the surface, [Legend of the White Snake] seems to be a blood loss. After all, the production cost of this drama is as high as 1.8 million, but in reality?Since Huang Shengyi fell out with Master Xing, he has reached the point where there are no more scenes to shoot, so the salary is naturally not that high, and the salary of the other leading actors does not exceed 1000 million.

Of course, Li Lianjie's salary is definitely the first among Chinese actors, and if it is not [-] million, she will definitely not be able to get it. However, in this film, Li Lianjie was originally invited by Cui Baozhu to play a cameo, but in the end she was added to the show and became the leading role. In fact, Li Lianjie took The most important thing is the cameo pay.

Moreover, with Li Lianjie in [Legend of the White Snake], the overseas market has performed quite well, so Juli Film and Television, which seems to be losing money, is actually making a lot of money. This is one of the reasons why Juli did not fight Guangguang to the end. one.

As for [Painted Wall], it earned 1.8 million at the box office in the mainland alone, and the production cost was only 3000 million. The light made a lot of profits from it, and both parties were winners.

Although Guangguang's method is quite shameless, he has indeed made money, which has also caused many film and television companies in the circle to use their brains. At the same time, the film and television companies in the circle have also begun to pay more attention to online evaluations.

"The current audience is getting more and more savvy!"

After the National Day schedule, the entire film market began to enter a weak state. According to past practice, this state will continue until the end of November, when the Lunar New Year file opens.

For Wang Kai and Jiao Junyan, this period of time is very important to them, although they know very well that with their two famous names, no matter how many programs they run, no matter how many variety shows they attend, there will not be many viewers entering the theater , but it's better than doing nothing, right?
[33 Days of Broken Relationship] has only 500 million publicity expenses, and it was specially approved by Zhou Xing. The main focus is "Singles' Day" and the atmosphere of broken love.

According to the previous experience of "Du Lala's Promotion", the behind-the-scenes team began to randomly interview young people in the prosperous areas of first-tier cities such as Beijing, Shanghai and Guangzhou.

"Hello, miss, I have a topic to interview. How many times have you been in love so far?"

"Three times."

"Then can you share with us the feeling of falling out of love? For example, what do you want to do most when you are falling out of love."

"Most want to eat. Turn grief and anger into appetite."

"."

Facts have proved that everyone’s state after falling out of love is different. Some people like to go shopping, some people like to lock themselves at home, some people are afraid of being alone, and they go wherever there are many people. When these topics are on the Internet When heated discussions were formed on the Internet, how to spend "Singles' Day" began to become a hot topic among many young people.

Taobao has also started to build momentum for this year's "Double Eleven". Double Eleven is November 11th, four 11s, how lonely, and it's the end of the year. Do you want to buy something to reward yourself?

With the help of Taobao, the movie "Broken Love 33 Days" has also begun to enter the attention of many young people, and the publicity effect is quite good.

Of course, colleagues in the industry did not pay attention to this low-cost movie, and no one would care about such an off-season for movie viewing. All blockbuster movies have avoided this "destined" low-grossing schedule.

"You look handsome." Zhou Xing came backstage to cheer up the creators.

Wang Kai was a little embarrassed, and smiled very honestly.

In addition to Wang Kai and Jiao Junyan, Zhou Xing also found an "acquaintance" Bai Baihe in the background. She played Feng Jiaqi. The reason why she was able to get this role was recommended by Wang Jinghua, but she invited her husband to come as a cameo A role can be regarded as taking what it needs.

"Don't be so nervous, it's just a low-budget movie, are you still afraid that I will lose money?" Zhou Xing smiled seeing that everyone looked preoccupied.

Having said that, Teng Huatao breathed a sigh of relief at first. It is true that the drama plus the promotional cost is only more than 1000 million yuan. Even if it loses money, it will not lose much. After earning the money back, compared to movies, he is more sure about TV dramas.

Wang Kai and Jiao Junyan don't have such a good attitude. As leading actors, no matter how low the cost of a movie, it will hit the street. This should be included in the resume and follow for a lifetime.

What's more, they still want to rely on this drama to soar into the sky.

[33 Days of Broken Relationship] did not hold a premiere, and it was released nationwide on November 11th. Because there were no blockbuster films in the same period, it also got 9% of the filming volume, which is considered a good salary.

Zhou Xing looked back and saw that the attendance rate was less than 50%. The people who walked into the screening room were all young men and women, and the majority of them were single. Think about it, how can men and women in love usually have nothing to do to watch? What about this lovelorn movie?
The title animation of "Zhixing Film and Television" flashed on the big screen.

"Hey, isn't this the film and television company that made [The Wind]?" Some viewers recognized it.

Zhou Xing was slightly touched, as long as the film was made with care, even if it has been a while, the audience will actually remember it.

The beginning of the film is a breakup scene, just a few cuts, and Huang Xiaoxian played by Jiao Junyan appears on the stage.

"So, my breakup scene is full of fragrance."

In fact, the plot of "33 Days of Broken Love" is very flat. It is a novel based on the personal experience of the screenwriter and original author Bao Jingjing. The character Huang Xiaoxian is actually not perfect.

According to what Bao Jingjing said, Huang Xiaoxian is just like her, a very ordinary urban girl, even a bit mean. In her eyes, her colleagues are all strange people, but in fact, she is also strange in the eyes of her colleagues.

Before he knew it, the film had played nearly one-third of the time. Zhou Xing watched it, and he was a little surprised that very few viewers left or went to the toilet.

On the big screen, Huang Xiaoxian was drunk, she almost stuck her phone to her face, and finally found that there was only one person who could take her home.

However, the ex-boyfriend finally broke out outside the restaurant. He blamed Huang Xiaoxian for being too aggressive, hurting his self-esteem again and again, as if it was not his fault that they broke up.

Huang Xiaoxian stood on the steps and said lightly: "Okay, I can go home by myself."

Lu Ran left by taxi.

However, soon, Huang Xiaoxian found that she was not as strong as she imagined, and she started chasing the taxi away, until Wang Xiaojian stopped her on the way and slapped her hard.

"Youcenar said something that I have always thought was extremely mean but extremely precise: the dirtiest thing in the world is self-esteem. At this moment, I suddenly realized that even if it is dirty, I still need this kind of self-esteem for the rest of my life." Shadows follow."

Suddenly, a little girl burst into tears at the scene, but at the moment everyone looked at her, the little girl forced her mouth and nose to prevent herself from making a sound, even though the line just now was like a sharp knife into her mind.

In fact, there are many shadows of ordinary urban girls in Huang Xiaoxian. They are of ordinary origin and mediocre appearance. They are neither born with a golden spoon nor have a 36D proud figure, but they have self-esteem and self-love, and at the same time they dream of having a perfect love. destination.

At the same time, when it comes to love, they are not humble or cowardly. If you dump her or hurt her, she can hold her head up and smile in front of you, holding back her tears until she turns around. Fangmen is worse than life.

At a friend's wedding, Wang Xiaojian schemed against Lu Ran, and gave Huang Xiaoxian a bad breath.

At the scene, some female audience even waved their fists unconsciously.

"As for me, I actually want to ask a question on behalf of unmarried women at the grassroots level."

"Excuse me."

"Look, for an outstanding young man like you with enough hardware and good software, there should be a lot of room for choice. I don't know what kind of girl will be left in the end, but I don't think it should be like Li Ke. Yes, of course, you are not an exception."

"Examples like you and Ms. Li are very common. Many excellent boys around me are matched with such a girl. She opens her mouth to LV and shuts her mouth to Prada. If you want to talk to her about the true meaning of love, she will definitely tell you , The credit card overdraft limit you gave me is the true meaning of my love."

As soon as this line came out, many girls at the scene began to look at the men around them.

However, the next line made many girls present contemplate.

"Actually, the answer to this question is very simple. Just two words save trouble. To put it simply, the wife we ​​are looking for is very simple. Even if love does not exist, marriage can still be maintained through other relationships. For Li Ke, LV is a necessity of life, love is a luxury, and for a girl like you, LV may be a luxury, but love must be a necessity.”

Well, the truth is out, it's realistic and true.

At the end of the movie, five seconds after the subtitles rolled and the lights came back on, suddenly, there was a burst of sparse applause, which gradually merged into an ocean.

Jiao Junyan burst into tears as soon as she burst into tears. Although it was not the first time she acted in a movie, it was the first time someone applauded her performance, especially for her.

Wang Kai couldn't help but his eyes turned red. These applause were so unfamiliar, and he hadn't heard them after a long time since he graduated.

After the movie ended, Wang Kai and Jiao Junyan also started a new round of publicity, while Zhou Xing and Gao Qunshu began to anxiously wait for the release of the first day's box office data.

The next day, a set of box office data was released on the Internet, and it aroused doubts almost at the moment of the release.

"Could it be that the statistics are wrong?"

"An extra zero?"

[33 Days of Broken Relationship] The box office on the first day marked 2000 million. This was something that no one had thought of, even Zhou Xing and Gao Qunshu hadn't thought of it.

However, this is indeed a fact. For a while, almost all theaters began to urgently adjust the production volume, and after watching the movie on the first day, many viewers' evaluations of this film have further affected other audiences.

[Broken Love 33 Days] This low-cost dark horse has gradually entered the field of vision of more audiences and media.

(End of this chapter)