tennis giant
Chapter 408 Sincerity
Chapter 408 Sincerity
On November 11, the second day after the Paris Open, An Sheng secretly appeared in Guangdong City, and under the arrangement of Warwick, he checked into a five-star hotel.
At 10 o'clock in the morning of the same day, Ansheng had a formal meeting with Wang Chenglu, the person in charge of Warwick, and his negotiating team.
"Mr. Wang, I'm a relatively straightforward person. Besides, I have to go to London tonight to participate in the year-end finals of this season, so I won't delay and talk about my thoughts."
After a simple handshake, An Sheng directly explained his intention.
"Of course, Ansheng, business cooperation is about integrity. We are happy to hear your true thoughts." Wang Chenglu arrived simply.
"First of all, Mr. Wang, I hope that your Huawei company can feel my sincerity."
"You also know that so far, I have not had any commercial cooperation projects on me. The reason for this is not that I am unpopular."
"Just ask Zhou Yang about this."
"The reason for this is mainly because of my ambition. I think you all know that my first goal after my comeback is to become the number one in the world. After that, I will take Federer as my goal to catch up with and surpass him. Achievement."
"I believe it won't take long before I can complete the first goal."
"As a result, in terms of self-positioning, I am 'the number one in the world'."
"From your ears, this may be a little arrogant, and you even think that I am arrogant. In fact, it's not just you who think so, and many people also think so."
"But I know what I'm talking about, what I'm doing, and I think I can do it."
Speaking of this, An Sheng stopped on purpose, and did not continue until the faces of Wang Chenglu and the others recovered and digested his statement.
"Before coming here, Zhou Yang had already told me some details of the negotiation, which let me know some of your current concerns, and it was also a few points of conflict between us."
"The first one is about the peak of my career."
"Probably because of my previous car accident, you guys are worried about my physical condition and think that my peak period will be short."
"For this, I can't give a clear guarantee. After all, although I believe in myself, I can't predict the future."
"But you should also see my persistence from my previous experience. Even if it is an injury that is close to paralysis, I can stand up again and do better than before!"
"In addition, regarding this point, we may be able to make some regulations on the details of the contract, for example, linking my grades with the endorsement fee."
"I'm sorry, An Sheng, can I interrupt and ask you a question?" Wang Chenglu interrupted An Sheng's narration somewhat abruptly.
An Sheng didn't annoy him enough, and raised his head to motion for him to ask questions.
"An Sheng, in your opinion, how long is your peak period?"
"More than ten years!" An Sheng replied without hesitation.
"Ten years? In other words, do you think that in the next ten seasons, you will be able to maintain the level of the top ten in the world?"
"That's right! And, if I'm not afraid that you don't believe me, I think that in these ten seasons, unless I encounter a major accident like before, otherwise, I will always remain the number one in the world!"
"If not, how can I have the confidence to surpass Federer? Become No.1 in the history of professional tennis?"
"Sigh~"
There was a gasp in the conference room, obviously shocked by An Sheng's words.
When it came to Wangchenglu who just asked the question, his expression was still calm, but his eyes kept staring at An Sheng, as if he wanted to see something from his eyes.
In fact, Wang Chenglu really saw something, that is An Sheng's self-confidence, a kind of absolute self-confidence!
"Okay, please continue."
An Sheng nodded and continued.
"I just answered your first concern, and the second point is the issue of endorsement fees."
"You think my offer is too high and the term is too long."
"But I think this just shows my sincerity in wanting to cooperate with you."
"Mr. Wang once said before that in terms of business, he also believes that my current value cannot match this offer."
"I think this is correct, but I don't know if you have noticed that in this quotation, I did not request to increase the endorsement fee year by year."
"And you must all understand that when I guarantee my results, my value will only increase as time goes by."
"So, I think you should understand what I mean."
Hearing this, Wang Chenglu frowned and asked, "An Sheng, I understand what you mean, but since this is the case, why don't you accept an offer that increases year by year, instead you ask for such an even price at the expense of future value?" price contract? Isn’t that unreasonable?”
"No! Mr. Wang, you are a business boss, and you should understand business affairs very well, so I don't need to hide it from you. The reason why I reported this seemingly unreasonable quotation is because I Now we need to complete a 'positioning' in terms of commercial endorsement!"
"As long as I have this value positioning, I can get more returns in my other business activities."
"Of course, in our cooperation with you, it is a win-win situation for us."
Wang Chenglu nodded. In fact, he had already seen An Sheng's plan, but he did not expect that An Sheng would be so frank, and this also showed from another aspect that An Sheng was indeed very confident.
"Finally, I also want to express some of my views on the scope of the endorsement, or in terms of positioning."
"As far as I know, Huawei mobile phone has always had a good reputation in China, and its brand concept is 'Practice words with deeds', which represents the brand spirit of being aggressive, daring to challenge, and creating excellence."
"And I think that this brand image is very consistent with my personal image in professional tennis."
"This is also the key reason why I attach great importance to you and have always wanted to cooperate with your Huawei mobile phone."
Wang Chenglu was really surprised when he heard this. In fact, there are many spokespersons for Warwick mobile phones, but among these celebrities, very few people pay attention to the brand concept.
And An Sheng was able to consider this, regardless of whether he really regarded it as the key reason for cooperation, at least it showed that he was really serious and sincere.
"In addition, Warwick Mobile is an international company, and its business scope is not limited to domestic."
"This is the biggest difference between me and those domestic entertainment stars, and it is also my advantage. My influence is global."
"It can be seen that I and Huawei Mobile are very consistent in terms of image, concept, and global positioning."
"From this, I think it is a very good choice to become your 'global brand ambassador'."
······
Wang Chenglu was very steady and did not express his position directly.
However, An Sheng no longer struggled with it. He had already done what he had to do, and he had expressed enough sincerity. If this did not lead to cooperation between the two parties, then he could naturally find another way out. Hanged from this tree.
(End of this chapter)
On November 11, the second day after the Paris Open, An Sheng secretly appeared in Guangdong City, and under the arrangement of Warwick, he checked into a five-star hotel.
At 10 o'clock in the morning of the same day, Ansheng had a formal meeting with Wang Chenglu, the person in charge of Warwick, and his negotiating team.
"Mr. Wang, I'm a relatively straightforward person. Besides, I have to go to London tonight to participate in the year-end finals of this season, so I won't delay and talk about my thoughts."
After a simple handshake, An Sheng directly explained his intention.
"Of course, Ansheng, business cooperation is about integrity. We are happy to hear your true thoughts." Wang Chenglu arrived simply.
"First of all, Mr. Wang, I hope that your Huawei company can feel my sincerity."
"You also know that so far, I have not had any commercial cooperation projects on me. The reason for this is not that I am unpopular."
"Just ask Zhou Yang about this."
"The reason for this is mainly because of my ambition. I think you all know that my first goal after my comeback is to become the number one in the world. After that, I will take Federer as my goal to catch up with and surpass him. Achievement."
"I believe it won't take long before I can complete the first goal."
"As a result, in terms of self-positioning, I am 'the number one in the world'."
"From your ears, this may be a little arrogant, and you even think that I am arrogant. In fact, it's not just you who think so, and many people also think so."
"But I know what I'm talking about, what I'm doing, and I think I can do it."
Speaking of this, An Sheng stopped on purpose, and did not continue until the faces of Wang Chenglu and the others recovered and digested his statement.
"Before coming here, Zhou Yang had already told me some details of the negotiation, which let me know some of your current concerns, and it was also a few points of conflict between us."
"The first one is about the peak of my career."
"Probably because of my previous car accident, you guys are worried about my physical condition and think that my peak period will be short."
"For this, I can't give a clear guarantee. After all, although I believe in myself, I can't predict the future."
"But you should also see my persistence from my previous experience. Even if it is an injury that is close to paralysis, I can stand up again and do better than before!"
"In addition, regarding this point, we may be able to make some regulations on the details of the contract, for example, linking my grades with the endorsement fee."
"I'm sorry, An Sheng, can I interrupt and ask you a question?" Wang Chenglu interrupted An Sheng's narration somewhat abruptly.
An Sheng didn't annoy him enough, and raised his head to motion for him to ask questions.
"An Sheng, in your opinion, how long is your peak period?"
"More than ten years!" An Sheng replied without hesitation.
"Ten years? In other words, do you think that in the next ten seasons, you will be able to maintain the level of the top ten in the world?"
"That's right! And, if I'm not afraid that you don't believe me, I think that in these ten seasons, unless I encounter a major accident like before, otherwise, I will always remain the number one in the world!"
"If not, how can I have the confidence to surpass Federer? Become No.1 in the history of professional tennis?"
"Sigh~"
There was a gasp in the conference room, obviously shocked by An Sheng's words.
When it came to Wangchenglu who just asked the question, his expression was still calm, but his eyes kept staring at An Sheng, as if he wanted to see something from his eyes.
In fact, Wang Chenglu really saw something, that is An Sheng's self-confidence, a kind of absolute self-confidence!
"Okay, please continue."
An Sheng nodded and continued.
"I just answered your first concern, and the second point is the issue of endorsement fees."
"You think my offer is too high and the term is too long."
"But I think this just shows my sincerity in wanting to cooperate with you."
"Mr. Wang once said before that in terms of business, he also believes that my current value cannot match this offer."
"I think this is correct, but I don't know if you have noticed that in this quotation, I did not request to increase the endorsement fee year by year."
"And you must all understand that when I guarantee my results, my value will only increase as time goes by."
"So, I think you should understand what I mean."
Hearing this, Wang Chenglu frowned and asked, "An Sheng, I understand what you mean, but since this is the case, why don't you accept an offer that increases year by year, instead you ask for such an even price at the expense of future value?" price contract? Isn’t that unreasonable?”
"No! Mr. Wang, you are a business boss, and you should understand business affairs very well, so I don't need to hide it from you. The reason why I reported this seemingly unreasonable quotation is because I Now we need to complete a 'positioning' in terms of commercial endorsement!"
"As long as I have this value positioning, I can get more returns in my other business activities."
"Of course, in our cooperation with you, it is a win-win situation for us."
Wang Chenglu nodded. In fact, he had already seen An Sheng's plan, but he did not expect that An Sheng would be so frank, and this also showed from another aspect that An Sheng was indeed very confident.
"Finally, I also want to express some of my views on the scope of the endorsement, or in terms of positioning."
"As far as I know, Huawei mobile phone has always had a good reputation in China, and its brand concept is 'Practice words with deeds', which represents the brand spirit of being aggressive, daring to challenge, and creating excellence."
"And I think that this brand image is very consistent with my personal image in professional tennis."
"This is also the key reason why I attach great importance to you and have always wanted to cooperate with your Huawei mobile phone."
Wang Chenglu was really surprised when he heard this. In fact, there are many spokespersons for Warwick mobile phones, but among these celebrities, very few people pay attention to the brand concept.
And An Sheng was able to consider this, regardless of whether he really regarded it as the key reason for cooperation, at least it showed that he was really serious and sincere.
"In addition, Warwick Mobile is an international company, and its business scope is not limited to domestic."
"This is the biggest difference between me and those domestic entertainment stars, and it is also my advantage. My influence is global."
"It can be seen that I and Huawei Mobile are very consistent in terms of image, concept, and global positioning."
"From this, I think it is a very good choice to become your 'global brand ambassador'."
······
Wang Chenglu was very steady and did not express his position directly.
However, An Sheng no longer struggled with it. He had already done what he had to do, and he had expressed enough sincerity. If this did not lead to cooperation between the two parties, then he could naturally find another way out. Hanged from this tree.
(End of this chapter)
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