Age of Dreams

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In such a large department of the fairy canteen dim sum shop, it is naturally impossible to do things carelessly.

It is impossible to rent a storefront in one place casually, and after making food from a simple processing workshop, it is put on the shelf for sale, without planning at all.

Yang Na has great ambitions. There are 56 dim sum shops when they opened in Guangdong. Early planning is very important.

Therefore, every link has been planned at the time of planning. With the strong strength of the Fairy Company and the support of countless money, this plan has been done very closely from the beginning.

After discussing with Xiaoyao Logistics, they quickly set aside a site that had been bought for a long time 30 minutes away from the airport and used it for the Guangdong Branch of Fairy Canteen Dim Sum Shop.

Then it was also the construction company that Xiaoyao Logistics was looking for. According to the plan of the fairy canteen, the land was built into a model like Rongcheng, with refrigerating and freezing rooms, processing spaces, baking spaces... and so on.

Then there are various baking and production equipment, which are also configured in accordance with the standard.

When the pastry chefs from Shuchuan meet with the pastry chefs recruited by Guangdong, the first thing they do is to taste the tastes of the Cantonese, and then they also take the cakes from the Dim Sum Shop of the Fairy Canteen to the Cantonese to taste. , To collect survey opinions, so as to better grasp the intelligence.

Then they entered the new workplace. The pastry chefs from Chengdu began to slowly teach the new pastry chefs to make pastries and start innovative activities.

So although it has been three months since the start of the layout, the whole time is still very tight.

But fortunately, Shuchuan has already had a very smooth operation model. In the early days of its establishment, it would not be an exaggeration to copy it.

Yang Na is a young man, and of course she likes the power of advertising.

When the fairy canteen dim sum shop was still in preparation, she applied to the advertising department of the fairy company and asked them to advertise for themselves in Yuezhou.

Usually, advertising in a region is naturally a very simple matter. It costs less and is highly targeted. It is not as complicated as national advertising.

So from August. Many print advertisements appeared in the streets and lanes of Guangdong, generally showing the grand occasion of the fairy canteen dim sum shop in Rongcheng, the industrial base in Yuanyin City, and the renderings of various dim sum.

Although Yang Na thinks these are a bit old-fashioned, the effect of the advertisement is very good.

"Haha. The fairy canteen dim sum shop finally came to Guangdong! Great! I want to eat!"

"What are the people upstairs happy about? Isn't it just a dim sum shop? We don't have it in Guangdong? Big lotus, Dingji, candy flower... aren't these all quite famous?"

"Yeah, listening to this name, it's just the dim sum in the cafeteria for sale. What's the characteristic? It's just making money with the reputation of the fairy company. Xiao Qi is really getting more and more money."

"The first two. Did they come back from Mars? Have you never been to Chengdu, and haven't you read the news about the fairy canteen dim sum shop on the Internet? How can this kind of dim sum shop, which is known as the most expensive in the country? Is it an ordinary dim sum shop? Not to mention anything else, none of the dim sums I eat at high-end Hong Kong restaurants can be comparable to others!"

"Haha, these two idiots! Do you think that the scene of queuing every day in each store is fake? Do you think it is fake to just buy a little and cost 100 yuan? Do you think the products from the ecological agriculture base of others, It's the same as what you bought in the market? Don't be silly! Go eat and talk again!"

"Yes! Last time my mother traveled to Shuchuan, she brought me a box of dim sum. There are only three varieties, only a few pieces. But it tastes really good! It's exactly the mellow flavor that I had when I was a child! My mother said. No matter which shop you have to queue up for the dim sum in the fairy canteen dim sum shop, it seems that the price is very expensive, but there are many people who buy it! Because they are definitely made of real ingredients, delicious, delicious and healthy. !"

"Blowing too hard, right?"

"Not at all! My brother is in Yuzhou now. You don't know how much they hope that the fairy canteen dim sum shop will be opened there! Now this year, how difficult it is to find a place where you can rest assured, do you know? Anyway? I’m definitely going to buy it! If it’s delicious, don’t buy it every day, it’s OK!"

"..."

People from East Guangdong can eat better than people from Shuchuan. It is that they like all kinds of tricks, but the characteristics of their tastes are the same.

After a series of advertisements, especially after the promotion of the Internet and the posting of Wechat and Weibo. The Fairy Canteen Dim Sum Shop has entered the eyes of most young people, especially girls, who like the beautiful dim sum at the Fairy Canteen Dim Sum.

This is no wonder.

A few months after the fairy canteen dim sum shop started to open to the outside world, Zhang Gu's father kept pace with the times and invited many Japanese, Italian, and French pastry chefs over. Show them how to make the pastries delicious and beautiful.

Then there are many pastry chefs going abroad for training, and the money spent is almost in the millions.

After so long of hard work and practice, after all, in addition to the taste, the appearance has become very beautiful. It belongs to the kind that people like when they see it, especially white-collar petty people, they can eat and drink fairy canteen snacks. The cakes, drinks, etc. on the shop, as a completely wonderful enjoyment.

This kind of feeling, the closer it comes to opening, the more anticipated it will be.

Yang Na went to Yuezhou a few days ago to check the various preparations before the opening.

"The time to choose to open on October 28." Yang Na said with excitement: "We are ready over there. The tasting products delivered to major hotels for about a week are very popular. Twice a day. Three million free tastings. The only requirement we gave was that the trademark of the fairy canteen dim sum shop outside should not be torn off, and when customers inquired, we had to answer them where the cakes came from."

Because you want to try out, it must be large-scale production. After all, baking, cold production, etc., can not only do a little, and various scenes during large-scale production must be considered, and extreme experiments must be done.

The current two or three million yuan of pastry is only the cost of the raw materials, without the production cost, labor cost, etc., or at least six or seven million.

Yang Na is very smart.

She did not go to the street or in the decorated shop of the Fairy Canteen Dim Sum for an interview to eat, but chose to go to a high-end five-star hotel.

In this way, on the one hand, it is to cultivate more consumer groups with the ability to consume, on the other hand, it does not waste so many cakes, juice drinks, etc., and the third aspect is to resolutely not reduce prices outside and try for free, so that it will not Lower the level of the fairy canteen dim sum shop.

Yang Na has always believed that as a company with a sense of responsibility and long-term business philosophy, price cuts and discounts are not a good thing. Always maintain stable prices, and more stable product quality and service, that is what a responsible company should made.

Her man's fairy company products, whether it is a tablet or a smart phone, are such a strategy, which makes the beautiful and charming girl have a kind of heart-warming feeling.

Another thing that is better in Guangdong is that the weather here is very hot, and all kinds of freshly squeezed fruit juices, drinks, etc. are much better to sell than Rongcheng, especially in winter, the sales can exceed Rongcheng.

So in terms of sales, Yang Na has great expectations for the 56 stores in Guangdong. Once the sales are as good as expected, the second batch of stores will be ready to open.

Compared with Rongcheng, Guangdong is much more developed, and its economic aggregate is not at the same level.

Therefore, Yang Na felt that even the 200 fairy canteen dim sum shops would not be a problem.

"You talked about fruits, but you can build more farms in places like Western Guangdong, Thailand, Vietnam, and Malaysia to provide us with more fruits." Xiao Qi muttered, "After all, if there is a drink in this area, It must also consume a lot of money to do it."

"Well, when it's autumn and winter here, I'll go to these places to take a look. These places are pretty warm anyway." Yang Na smiled and said, "If conditions permit, I still like to do it in China. Western Guangdong The climate here is suitable, and it can benefit more of our own people. Naturally, it is much better than going abroad to grow fruits."

"It makes sense." Xiao Qi said admiringly.

Xiao Qi's vision would not be so narrow, and he had to get all good things in his hometown.

The province that produces the most fruits in China is Western Guangdong.

There are many lofty mountains here and the climate is hot and rainy, so it is most suitable for tropical fruit growth.

As long as you put an end to the idea of ​​quick success and quick profit, and honestly make ecological fruits, then both the yield and the quality will be better than those in Yuanyin City.

"That is to say, the cost of buying the shop is too expensive~www.wuxiaspot.com~ otherwise we will be able to guarantee profit within one year." Yang Na blinked her big eyes.

All the shops in the Fairy Canteen Dim Sum Shop are the same as in Chengdu, and they are all purchased, not leased.

This has the effect of maintaining and increasing value, and it also lays the foundation for long-term store opening.

But if you do this at the beginning, the cost will inevitably be very expensive, especially in large cities like Beijing, Shanghai, Guangzhou and Shenzhen. The ordinary first-floor facades are at least 350,000 square meters. The more prosperous the area, the more expensive.

Only Xiao Qi had the financial resources. He spent about 500 million yuan in Yuezhou in one go to buy these 56 shops.

"It's good to have a store. Even if there is a bad business in the future, after selling the shop, you can still get a large amount of money. If you count it, you may make a profit!" Xiao Qi said with a smile.

"That's true!" Yang Na pursed her lips and smiled, "but don't worry, husband, I promise to make the fairy canteen dim sum shop for you, let them see, I have real skills!"

While speaking, Yang Na's eyes flashed with confidence! (To be continued.)