Age of Dreams
Vol 2 Chapter 2620: Privatizing Sharp?
October 29th, Thursday. +◆,
Nagoya Stock Exchange in Japan.
Jackie Lee, an executive of Samsung Group, announced a news that shocked all Japanese people.
"Samsung Group has acquired 28% of Sharp Group through market acquisitions; Fairy Company also owns 39% of Sharp Group. The specific share summary will be completed within three days. Together, our two companies, We have already controlled most of Sharp’s shares, so we will apply to the Sapporo Stock Exchange, the Nagoya Stock Exchange and the Fukuoka Stock Exchange to privatize the Sharp Group!"
"boom……"
Anyone who heard the news was dumbfounded.
Whether it is the so-called financial circles or not, whether it is a professional electronic industry or not, it is of course shocking to hear that Sharp, one of Japan's pride, is controlled by a foreigner and is going to be privatized!
Several major TV stations in Japan, except for the most weird Tokyo TV, immediately stopped broadcasting other programs and broadcast the "Sharp Privatization Incident" throughout.
Sharp is a veteran Japanese electronics company. It can also be said that in the 1980s and 1990s, in the consumer electronics field, their brilliance was not inferior to that of Panasonic, Toshiba and Hitachi, and even in many cases they were the same.
Especially LCD TVs produced after 2000 were all the rage, and they were still occupying the mainstream of the world until Xiao Qi was reborn and reborn.
But unfortunately, it was also when Xiao Qi was reincarnated and reborn. Sharp had already fallen into a quagmire and had been on the verge of bankruptcy several times.
Speaking of it, it is full of emotion. They are obviously the inventors of LCD TVs, but they have suffered huge losses in LCD. So much so that the amount of loss exceeded the value of the club, which is really impressive.
But if you carefully analyze Sharp’s debilitating process, you will feel that Sharp is actually torturing himself, making himself the way he is now, and he can’t blame others at all.
Actually. It's not just Sharp. Sharp's torturing itself can also be extended to Japanese electronics manufacturers such as Toshiba and Hitachi. They all look the same.
Take Sharp as an example.
It was Sharp who invented the LCD TV first, and it achieved great success all at once. In a year or two, Sharp relied on high-end LCD TV products to obtain a huge market and huge profits.
But a company cannot occupy a market forever, there will always be chasers joining in. Grab market share.
The same is true for LCD TVs. As people are not satisfied with high-priced large LCD TVs, and as manufacturers such as Samsung, LG, and Treasure Island continue to be involved in the LCD panel industry, Sharp’s advantage suddenly becomes very weak.
It's not that Sharp's technology is behind. In fact, Sharp's technology has always been the most advanced. Even when they went bankrupt, the production line of the 10th-generation LCD technology was only available in the world.
It's just that Sharp's idea is behind.
They looked at manufacturers such as Samsung, LG, and Baodao. Constantly beginning to occupy the low-end market share, they are reluctant to put down their bodies. Go to the low-end market to compete with other manufacturers.
It just so happens that they are still number one in high-end, so Sharp made the worst decision.
Sharp decided that Sharp’s LCD products abandon the low-end market and extend to the high-end market in order to meet the needs of high-end customers in Japan, South Korea, Europe and the United States.
As a result, they piled up LCD technology time and time again. Good LCD products come out time and time again.
But the facts have proved that these actions of Sharp, on the one hand, occupy a large amount of research and development funds, on the other hand, they must pursue high profits in order to be worthy of the expensive manpower and material resources they have spent.
In this way. Sharp's high-end LCD TVs are not cheap.
Users in Europe, America, Japan and South Korea are not as concerned about the quality of TV sets as Sharp imagined, and they don't pay much attention to high-end LCD TVs.
For the same LCD TV, I only need more than 12,000 yuan to buy a 50-inch Samsung, and more than 18,000 yuan to buy a Sharp. How big is the difference in viewing effects? I don't watch movies at home every day!
On the other hand, whether it is Samsung, LG, or Treasure Island's LCD panel manufacturers, they all sell their own LCD panels to downstream TV manufacturers, which is also a large part of their profits.
But Sharp is not the case. The LCD screens they produce are only used for their own use. Even if others want to buy Sharp’s LCD panels, they will not give it, for fear that after others use Sharp’s LCD screens, they will treat them themselves. Sharp LCD TVs have a competitive impact.
However, even if others do not use their LCD screens, Sharp's LCD TV market share is now declining.
In its heyday, Sharp's LCD TVs accounted for one-third of the market in Japan and South Korea, one-third of the European and American markets, and one-quarter of the Chinese market, but now they have fallen to half of the previous ones.
Coupled with the high annual research and development expenses, Sharp has fallen into serious losses over the past few years.
Since the end of last year, the subprime mortgage crisis in the United States has severely hit Japan's export market, which has also led to a continuous decline in Japan's stock market. Electronics manufacturers have also suffered heavy losses. Sharp's stock has not escaped the fate of continuing to fall.
However, Sharp is really stubborn. Even though it has received a lot of blows, it not only insists on their high-end line, but also this year, the tenth-generation LCD panel production line that has plunged Sharp into the quagmire is still launched as promised.
You may not know what the tenth generation LCD panel production line is, but if you tell you that Samsung, LG, etc. are only using the 8.5 generation in 2013, then you can know that it will be launched in 2009. How advanced is the tenth-generation LCD panel production line?
However, there is still the problem, no matter how good your stuff is, no one will buy it, there is no way!
The tenth-generation LCD panel production line has reduced the profit margin from 30% of the eighth-generation LCD panel to about 8%. This means that the operating rate of 80% must be maintained in order to make money.
But from the beginning, Sharp’s production line was only 60%. When the European debt crisis broke out in September, it hit 40% suddenly. This tenth-generation production line can be described as a hot potato. Not anymore!
Under such circumstances, Xiao Qi and Li Jianxi's acquisition of Sharp Club has made great progress.
In August last year, when he went to the capital to watch the Olympics, Li Jianxi and Xiao Qi discussed the acquisition of shares in Sharp Corporation, so as to control Sharp and obtain various advanced technologies from Sharp.
Li Jianxi was looking for UBS, and Xiao Qi was looking for Citibank.
Because the subprime mortgage crisis in the United States broke out and affected the Japanese stock market, the two giants helped them acquire shares of Sharp Corporation, which went smoothly from the beginning.
By April of this year, Li Jianxi had bought enough 15% of the shares that he had originally said, but Citibank suggested that Xiao Qi continue to absorb the shares of Sharp Corporation in order to achieve absolute control.
Otherwise, Sharp's technology is really not available.
Xiao Qi later discussed with Li Jianxi, Li Jianxi agreed to increase his share to 28%, which is the same share as the Takahashi family, and Xiao Qi is going to buy 39% of the shares, so that it will reach 67%. , Fully forming an absolute holding.
Except Xiao Qi, everyone felt that this would be a long process, because to acquire so many stocks, more patience and opportunities are needed.
What I didn’t expect was that in September, with the outbreak of the Greek debt crisis, the Japanese stock market was hit again. Sharp’s stock price continued to plummet. By mid-September, it was only 17 billion U.S. dollars, almost plummeting compared to the same period last year. By a third!
Seeing such a good opportunity, UBS and Citibank immediately took action, operating skillfully on the Japanese stock market. Through continuous suppression and increase of stock prices, under repeated fluctuations, by mid-October, Sharp's stock price had been suppressed to the point. Around $12.8 billion.
With such a continuous plunge, many people who held Sharp shares in their hands could no longer hold on to it. They sold their own shares one after another and were absorbed by UBS and Citibank.
Because Japan’s recent stock market is generally not good, many financial predators are making waves in it, and UBS and Citibank are experienced, so Sharp’s stock volatility has not attracted many people’s attention.
Now it was suddenly said by Samsung that it had jointly controlled with the Fairy Company and was preparing to privatize Sharp. The Japanese people first expressed their unacceptability.
"It's hard to imagine~www.wuxiaspot.com~Sharp, a brand that our family has been using decades ago, was actually bought by foreigners like this?"
"Although Samsung and Fairy are both good companies, we still hope that Sharp is the sharp of the Japanese!"
"Wow, Samsung and the Fairy Company are really powerful! But looking at this privatization, I think it must be Xiao Qi, a greedy miser. He has used this trick many times in Europe and America! Samsung has instead No!"
"Yes! Is Xiao Qi's magic hand about to reach Japan finally? It is Sharp now, will the next step be Toshiba and Hitachi?"
"I know that the Chinese have ambitions for Japan. They are ready to control our economy first, and then control our lives!"
"Resolutely oppose the privatization of Sharp. Japanese entrepreneurs, facing the two giants Li Jianxi and Xiao Qi, it is time to show your courage and ability!!"
"..."
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