Age of Dreams
Vol 2 Chapter 2756: Different losses
This year's red envelope grabbing activity is even more popular than last year.
Especially after middle-aged people are familiar with this function, the number of red envelopes is further increased, which makes young people and children more rewarding.
Then young people and children have a more serious attitude of comparing each other. In the circle of friends at work, circle of friends of classmates, etc., everyone is playing the game of giving red envelopes to each other, which makes them busy all day long. Non-stop.
To say that the total number of red envelopes issued is limited, but after red envelopes are issued to each other, the total number of red envelopes will increase. The number of red envelopes has once again climbed to more than 30 million in the past few days, which is another record. .
This number is not only created by mainland China, but also in the Chinese circles in Hong Kong, Macao, Taiwan, and Southeast Asia, they are all actively contributing to the number of red envelopes, and further promoting the value of grabbing red envelopes soaring.
There are even comments on Weibo, saying whether the Weibo platform can also introduce the red envelope function. Anyway, WeChat and Weibo can be regarded as a family.
But thinking about it specifically, there are many difficulties.
The first act of issuing red envelopes is generally not external.
Friends circles, work circles, classmates circles, relatives circles... etc. These are all people you know. If you send them a red envelope, you will surely end up well and have a good reputation.
And what about Weibo circles?
This is completely public, the most powerful Weibo celebrity, now has more than 30 million fans.
If you send red envelopes to people on Weibo, even if you set that strangers cannot receive them, do those fans know you? Not the same passerby!
Can they take you well?
I'm afraid I will scold you if I can't get it, right?
Besides, you send WeChat red envelopes. For ordinary people, you can send a few hundred yuan or a few thousand yuan at most in a group. How much did you post on Weibo?
Thousands of thousands are shameful, and one hundred and eighty thousand is not too much. Only tens of one million can be recognized as a Weibo celebrity.
Thus. How high is the cost? Is it worth it?
Obviously it's not worth it, and it doesn't make much sense.
So Weibo is not a very good idea. At least not so much fun and meaning.
Originally, the value of Weibo and WeChat companies seemed to be the same, but now with the more and more development of WeChat companies, the opening of red envelopes, WeChat wallets, etc., has long surpassed the market value of Weibo companies and has become The most profitable company under Huangfu Cai.
On the Weibo company side, the four major portals have a total of% of the shares. Naturally, they are wondering how to increase the value of the Weibo company. Let it catch up with the WeChat company head on.
Of course, this is not to say that Weibo companies are completely depressed.
In fact, Weibo has developed very well in the past two years. Although it can only operate in China due to such restrictions, it has more than 700 million users, which accounts for almost half of the population of China!
In other words, except for the elderly and children, almost all the population of the right age has Weibo accounts!
Even if the monthly active number is only 100 million people, such a huge user base can completely support any company.
only. Nowadays, the operating income of Weibo has not been able to find a big breakthrough point. Basically, it depends on some advertising and promotion, as well as some fee-based services. It is still losing money every year.
Starting next year, they are thinking about launching a Weibo mall, striving to attract some big companies to the Weibo platform. On the one hand, they do their own advertising and on the other hand, they are also looking at whether they can sell something.
There are many difficulties in this, and they cannot be introduced until the regulatory considerations have been completed.
After all, the launch of a new project is just to make Weibo Company grow stronger, not to destroy Weibo Company.
To the current status of the Weibo company. Every step must be steadfast, and you can't move forward presumptuously.
Then again. Although the Weibo company is still losing money, the status of the Weibo company is very high—because it has now mastered more than 80% of the news channels on the Internet and on mobile phones.
Anyone just wants to watch the news now. The first reaction is to open Weibo and read the news of various companies and celebrities that you follow, and then you can know a lot of news and gossip.
Think about it, all websites, newspapers and magazines, TV stations, including state agencies and departments have opened their own accounts on Weibo. Such a platform is really the largest in the country.
Therefore, being able to grasp the Weibo company, the largest channel for disseminating information and grasping public opinion, has already made several companies feel that their losses are worth their money.
In fact, WeChat is still losing money.
From the beginning of making money by selling space, selling cute emoticons, etc., later on, there were more and more users, resulting in more and more server and personnel expenses, so it was also in a loss.
Including the app grabbing red envelopes, don’t look at its popularity in the Chinese circle, even in Europe and the United States, it has a lot of reputation, but because of this, the expenditures for WeChat companies are very large, which makes it a little bit of revenue and expenditure. The WeChat company, which is close to the balance, directly fell into a larger loss last year.
But this kind of loss is something WeChat is willing to bear.
An app that grabs red envelopes has added hundreds of millions of users to WeChat. WeChat Tenpay users have now directly exceeded 200 million. This is an effect that can't be achieved with a few billion!
In contrast, a loss of more than one billion is nothing at all.
Especially after catching 200 million users who have opened payment accounts, the next WeChat mall will have more confidence!
Once WeChat Mall starts to do business, look at Alibaba and Xiaoyao Mall, which one is not profitable?
Should you care about such a small loss at that time?
Speaking of it, WeChat has been studying the WeChat mall for almost a year, and the media are also speculating when they will open the mall service, but there is no finalized plan yet.
It's not that they have not made progress. The website design and the design of the online shopping mall are all ready. The key is to use what kind of operating mode.
Some people say that to do Tao Bao, as long as you do a good job of supervision and refereeing, and use TenPay to manage the funds, then no matter what fake or rotten goods, you can't turn it over. WeChat will always be the overlord, which can directly affect hundreds of people. Tens of thousands of merchants, hundreds of millions of users, tens of thousands of enterprise factories, and so on.
Some people also say that just watching others make money is uncomfortable. Let’s be like a boss and build a WeChat version of Xiaoyao Mall. WeChat users are twice as many as Xiaoyao Mall. They can make more than 50 billion yuan in profit. Let’s Definitely too! Think about it, how much profit is more than 50 billion yuan enough for us to do?
Some people say that Taobao can be combined with Xiaoyao Mall. Just like Lotte Mall, there are self-operated and small and medium-sized sellers. Both of the above-mentioned benefits can be obtained. This is called all-you-can-eat!
Among these statements, some are simple and effortless, and you can learn it with the experience of others.
There are also slightly more complicated, but making money is one-of-a-kind strong.
There are also more complicated ones. Although it makes a lot of money, the manpower and supervision and management mechanisms required are more troublesome.
Ok.
There are so many opinions from the WeChat company, everyone has their reasons, and everyone has their plans.
Xiao Qi couldn't offer advice on this.
The most important reason is that when Xiao Qi was reincarnated and reborn, the WeChat Mall didn't even have a shadow. How did he know what WeChat Mall did the most profitable and least troublesome?
Huangfu Cai tends to be the model of Lotte Mall, but it needs to be done slowly. First Taobao, then Xiaoyao Mall, and finally integrate it.
Little Fairy herself doesn't like fighting very much, but seeing Tang Mingxiang develop her company so well, she inevitably wants to make WeChat Company grow stronger and become a well-known existence in China.
In fact, she doesn't need to worry, because with WeChat's 1.1 billion users, she can make a lot of money basically, and it is absolutely impossible to do business at a loss.
Because the difference between WeChat users and Weibo users is too big, the groups of the two are not the same.
For this reason, there are so many Weibo companies that are indispensable than WeChat users. It is unstoppable annoyance. Why has their Weibo company developed into a public platform?
Because the two major companies have been losing money in the past year~www.wuxiaspot.com~, Xiao Qi can only fill this fiscal deficit.
As for Xiao Qi’s favorite woman, Huangfu Cai is definitely among the top three. The meaning of the term childhood sweetheart is definitely not that simple. Therefore, Xiao Qi will send 30 billion yuan to Huangfu Holding Company every year, regardless of this Nian Huangfu Holding Company is not making money. ——Just like the teenager's support for Xiaoniao.com.
Huangfu Cai didn't feel any embarrassment either. What she cares about is the future development of her company, and she is prepared to return the money to her husband if there is any profit.
Moreover, Huangfu Holding Company definitely cannot find any money. As long as she says, whether it is a WeChat company or a Weibo company, it will definitely attract the world's first-class consortia, angel investors, and fund companies to buy shares, and sell some shares casually. That's billions of dollars, enough to lose money for ten years.
However, with Xiao Qi’s financial support, Huangfucai’s technical research and development and polishing of details have never stopped. This has not only laid a solid foundation for the development of Weibo and WeChat, but also right. Users are responsible, so that they can enjoy the best service at any time, so that they can use WeChat and Weibo every day. (To be continued.)
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