American Fortune Life

When Andy and his group walked out of the airport with their checked luggage and three pet-packed flight cases, San Francisco was shrouded in darkness, and the airport lights illuminated the entire night sky.

Blair has been waiting for a long time. After Andy and they got into the car, the car slowly started to drive and ran on the wide road full of street lights.

In the car.

Andy watched from time to time standing upright in the trunk of the SVU and lying on the back of the seat to lick his witch and Quicksilver, and reached out and touched their heads. There was no discomfort along the way, and only the delicate little Laura lay on Andy's thigh and meowed from time to time, and Andy could only stroke his head to soothe him.

Blair handed Andy a bottle of mineral water. Andy unscrewed and took a few sips, and carefully started feeding Laura.

"How are you preparing for these two days?" Andy asked while feeding Laura.

"The advertising company has already made the first version of the advertisement. It has used a lot of scenes and trial effects in the game. After watching it with Bill and his development team, I feel pretty good. After the boss confirms you, we will It's time to advertise. "Blair replied seriously to Andy's inquiry.

"What about the production of game discs?" Andy is very concerned about the launch of the demo version of "Minecraft". He understands how fascinating this game is, although it takes a lot of time and talent to master the game. , But ordinary people are not good at buildings, but the damage is still fine.

"Boss, rest assured, I'm watching this thing personally, after all, this is our company's first product, and I will supervise every link throughout the process." Although Blair, the CEO of this new game company, has worked very hard to make the previous Some of the remaining games were repackaged and sold to promote the company's profitability to achieve the company's normal daily balance of payments. However, the effect was really not significant. After all, the previous games were really not doing well.

And this "Minecraft" is not only developed according to the boss's creativity, but also he is very optimistic about the prospect of this game. After all, it is from a sales background, he is too clear about the quality of the product.

Andy looked up at Blair strangely, and found that he was frowning and thinking about something, and he couldn't help but ask, "Blair, is there a problem?"

"It's a bit of a hassle. I feel that once Minecraft is launched, even if it is just a trial version, it can bring huge profits to the company. I think it should start to reserve talent. After all, this game needs to be as soon as possible. To perfect the version, it ’s not enough to rely on Bill ’s current team. It ’s just that the company ’s funds are already stretched. After all, the game ’s promotional work still costs a lot of money. ”Blair directly asked Andy ’s questions that bothered him. Speak it out.

Andy smiled. To be honest, he only has less than 5 million US dollars left in his account. Some time ago, he felt that he made a lot of money, but every pen has its own destination. He still owes a bank loan. Although most of his money has been bought by Apple stock, and the profit is very considerable, as long as he does not sell the stock, Andy can only look at the numbers silly.

Maybe your investment strategy needs some adjustments.

Andy groaned for a while and said, "Tomorrow I will inject $ 2 million into the company and wait for" Minecraft "to go public. The game company will no longer need my blood transfusion to live."

When Blair heard what Andy said, he couldn't help but feel relieved. To be honest, the sales of a game, in addition to the quality of the game itself, must be in place for publicity, whether it is television advertising, online advertising, or newspapers and magazines. You need to spend money, especially some soft papers, creating topics, forming trends, and spending money in all aspects.

To be honest, if you really want "Minecraft" to quickly spread across the United States and the world, millions of advertising costs are absolutely not enough. Fortunately, the game is only a trial version, and it is not necessary to conduct a full range of advertising.

But what he said next, he was a bit stumped by Andy, and still wanted money!

However, the money required this time is not a small amount, but tens of millions, because Blair liked a physical technology development studio and a 3d game company. He wanted to acquire these two to increase the company's development capabilities. To fill the company's shortcomings, after all, the American game market is dominated by TV console games, and online games are mostly 3D games.

But now the mocking bird game company does not even have a decent 3D game engine. The development of 3D games is almost from scratch. The best and easiest way is to acquire a 3D game company.

There are many such game companies in Silicon Valley, and there are also many game companies that have technical but poor operations, or lack of funds to face bankruptcy. To be honest, there are many such companies in Silicon Valley, and some companies can rely on a good creative game Out of the most difficult stages of entrepreneurship, but more closed down.

Andy was a game player in his previous life. Although he was a mobile game, he was very aware of the shortcomings of this game company. The main purpose of his purchase of this company was also to make a mobile game, but facing the huge TV in the United States Hosting market, he really hesitated.

Of course, the main thing is that he can't afford so much money at present. At present, only the hundreds of millions of funds lying on Apple stock can be used. Yes, it is hundreds of millions of funds, or more than 120 million. Apple's stock is currently in a period of shock consolidation, with some slight declines, but the overall upward trend has not changed. Withdraw funds now, the loss is Certainly, but the game company is now on track, and expansion and improvement is imperative.

The 3D game engine is also a key point. There are a lot of games in Andy's mind. One of the most downloaded mobile games in the past is a game that is popular all over the world. It needs a 3D engine-"Temple Escape".

This 3D third person perspective escape escape parkour mobile game has received 500 million downloads worldwide, which shows its influence. Especially the 3D effect gives a super-realistic dynamic experience.

Of course, the 3D graphics and music of the previous "Escape from the Temple" are absolutely rough and simple. Time will make people feel boring. The bigger reason is that the game is difficult.

Andy's philosophy of making games is to make it easy for players to get started, but it is difficult to master. "Escape from the Temple" is undoubtedly the best embodiment of this concept. It is suitable for all ages and can be easily learned, but there are not many good players.

Blair didn't bother the boss's thinking. He thought the boss was considering whether to use the money to expand the company. In fact, he knew there that Andy could not wait to grow the game company now, but he couldn't afford so much money now. Come. Of course, it is not that there is no money, but that you are not willing to give up the huge profits that can be easily obtained.

The car quickly arrived at the Four Seasons Hotel in the heart of San Francisco. To be honest, why did most of the previous blog posts like the protagonist to enter the Four Seasons Hotel, Andy really didn't understand it in the sky, but after wearing it, he chose the Four Seasons Hotel because of several times of curiosity, and in New York and After Ivana lived in the expensive presidential suite, Andy, who has been upgraded to VIP at Four Seasons Hotel, understands why.

Apart from the excellent hardware conditions of the Four Seasons Hotel, the most important point is the service. They will establish detailed customer records, various small habits, various preferences, food preferences and so on. As long as the customer enters any Four Seasons hotel in the world, the hotel can provide guests with more intimate and comfortable services based on records.

Andy chose a business suite. Although he can live in the presidential suite alone, it is not necessary, he is not really stupid, and he does not need to support 13 squares. People who are really cattle 13 do not need to prove themselves. How many cattle 13!

At the hotel, Blair did not rush to leave, but wanted to continue to discuss the company's development ideas with Andy. Andy was also a bit helpless. He couldn't beat his CEO's mood. He was a bit hungry, so he called and asked the hotel to prepare a dinner for six. The four bodyguards would n’t like to go for an airplane meal .

For personal bodyguards, Andy is still willing to use some small favors to pull into each other's relationship. Although they all look at the beauty of the knife to protect Andy, but people are emotional animals, always inadvertently Will be slowly changed and moved, which is undoubtedly very important to Andy's security issues.

The old ancestor's words are true. "Eating people with short mouths and short manpower!" Is also the only way to win people's hearts.