Becoming the richest man starts with making complaints

Cao Shen wanted to say that you really couldn't handle the chip I wanted to make, but he still nodded in a friendly way to express his gratitude.

The tall man fell into deep thought. He had thought about making electric cars and promoted this matter, but the result was obviously not as expected.

This is not a glorious event for his entire career.

However, after only hesitating for a moment, the tall man decided to share this "failure case" with Cao Shen.

The first is to give him a warning, and the second is to know what good ideas he has.

This was a regret he once had, and he wanted to mend it.

So, the tall man said with a heavy voice:

"Cao Shen, our country has also promoted the development of electric vehicles. In order to support this area, the country has also invested a lot in car companies.

The first batch of electric vehicles were launched in 2008, but the market response was very poor, and this matter was not promoted vigorously.

Overall, consumer acceptance of electric vehicles is really low.

You will definitely face this problem when making an electric vehicle.

It is impossible for you to launch self-driving electric vehicles to attract the market from the beginning. I estimate that the first batch of products will be equipped with assisted driving systems.

In terms of functionality, at least on the surface it looks similar to mid- to high-end fuel vehicles.

You spend a lot of time, energy and cost. If the sales of the car you make are not good, it will be difficult to make up for the cost. What are you going to do?

The cost here is not just time cost, but also opportunity cost.

Entrepreneurs like you may get a more certain return if you spend your time, energy and money on the mobile Internet. "

Cao Shen nodded, the tall guy was really a down-to-earth leader.

He has ideals, sentiments, and is also very down-to-earth.

Cao Shen said:

"In this regard, our mobile Internet company may have some advantages in making cars."

"Oh? What do you say?" The tall man was very interested.

“The first thing our mobile Internet company must consider when making products is the usage scenarios of this product.

If you leave the scene and talk about products, the probability of failure is almost certain.

The same goes for electric vehicles. From the market expansion route, the first thing we consider is the scenario.

As ordinary consumers, of course, it is impossible to accept electric vehicles immediately.

After all, electric vehicles have a rigid problem of battery life. Before the domestic charging pile network is intensively rolled out, they are only suitable for urban transportation.

For most consumers, this makes electric cars the ‘second’ car of choice.

Families or individuals who can own two cars at the same time obviously have the ability to buy mid-to-high-end cars in terms of financial strength.

A new brand of electric vehicles is obviously more difficult to target.

Unless you try to attract emotional users, emotions cannot support true scale.

Therefore, the electric vehicle usage scenario we first choose is definitely not individual consumer users.

First, the product may still need to be adjusted. From the launch of the first car to truly meeting consumer needs, a lot of user experience needs to be improved.

Secondly, we hope that the electric vehicles sold to consumers in the future will at least reach the L2+ or even L3 level, rather than ordinary electric vehicles.

This requires us to have mature products for at least L2+ and L3 in autonomous driving.

Autonomous driving itself requires a large amount of data for training. It is impossible for us to let consumers be guinea pigs and accompany us to complete this upgrade process.

This in itself is damage to the experience and brand for consumers.

In Internet product design, there is a link called grayscale testing.

The so-called grayscale test is to first conduct a small-scale trial work, and then slowly increase the volume until this new function covers all system users. In other words, there is a gray between the black and white of the new function.

When applying this method to automotive products, our principle for grayscale testing is to conduct it based on the scenario.

First of all, our electric vehicles with autonomous driving systems will be used in scenes such as ports and industrial parks, and are mainly used to carry cargo.

In this scenario, the road conditions are relatively simple and the resilience to accidents is relatively high.

Path planning is also somewhat complicated because it involves transportation and the interaction of multiple vehicles.

This data will help us further improve the scheduling, safety and efficiency of the autonomous driving system, and can also improve the level of path planning algorithms.

In fact, the demand for this type of scenario is not small, and the income can basically guarantee the normal operation of the company.

Later, when in this scenario, the security of our system reaches a certain indicator.

We will expand the scene to fixed route scenes such as scenic spots and a small number of buses.

This scenario has higher safety requirements because it carries people, but the lines are relatively fixed and the complexity is not that high.

Later, we will expand the scenario to more complex highway driving, focusing on freight transportation.

After it becomes more mature, it will be expanded to high-speed passenger transportation.

After that, we hope to use cars with L2+ or even L3 driving systems in taxis through government centralized procurement.

First of all, taxi drivers are high-frequency driving users. They face complex urban road conditions every day, which naturally allows us to return complex urban driving data to us.

Second, they have rich driving experience. When autonomous driving encounters an unexpected situation and cannot handle it, they can take over in time to avoid safety problems to the greatest extent.

Third, they are high-intensity driving workers. Autonomous driving can greatly reduce their labor intensity, and they will have positive demand for this product.

Fourth, their use of new energy vehicles is a good demonstration for the majority of passengers, allowing ordinary consumers to contact and experience the advantages of this new type of vehicle.

In this way, we can gradually complete the market education of consumers.

In addition, the use of new energy vehicles in taxis is also beneficial to the demonstration of urban environmental protection work.

Of course, the centralized procurement of taxis also requires the support of leaders.

Otherwise, we will not be able to complete this final step.

Only when all links are cleared, will we introduce new energy vehicles to consumers.

Of course, consumers purchasing new energy vehicles will not only benefit the development of the domestic automobile industry, but also benefit environmental protection and energy security.

As of this year, the number of domestic cars has reached 120 million, and it is expected that this number will reach 280 million by 2020.

By then, automobiles will consume approximately 400 million tons of refined oil per year.

According to 7.33 barrels of crude oil per ton, that is approximately 2.9 billion barrels.

Calculating this, cars alone consume 2.9 billion barrels of oil a year, which is equivalent to 8 million barrels a day. This is 60% of our daily consumption of 13 million barrels of oil.

East Asia relies on imports for two-thirds of its current oil consumption.

According to our current development rate of oil consumption, it is expected that the amount of imported oil will exceed that of the United States by 2017.

As a large user of oil, automobiles will become the main force relying on imported oil, leading to increasing oil imports from the East.

This will affect East China's energy issues and strategic security.

Therefore, I hope that the country can vigorously develop new energy vehicles.

Some policies, such as tax cuts and subsidies, can be provided to companies and individuals who purchase new energy vehicles. "

Cao Shen glanced at the round-faced lady and continued: "For example, financial credit discounts, etc."

Everyone nodded, thoughtfully.

Yes, the energy issue is an extremely critical international issue.

The significance of developing new energy vehicles is not only an issue at the industrial level and technological level.

There is a higher strategic significance here!

The tall man listened to every word very seriously.

Today, he really learned a lesson!

Scenes!

Grayscale test!

R\u0026D feedback loops and market penetration rhythms!

He finally realized deeply why the country had invested so much money before, but there was no splash at all.

Just investing money won’t work, you have to have a strategy!

In the past, car companies just took the money to make cars, and then sold them after they were finished. How could there be such a step-by-step detailed plan?

I learned it, I really learned it.

Is this what Internet companies often call iteration and penetration?

It’s really worth it to come and listen to a talk today!

Sure enough, we should study more across borders and learn more from outstanding young people.

They are active in thinking and dare to try, but they are rational, strategic and rhythmic.

marvelous! It's really great!

The tall man was so excited that his whole body was shaking, and he dug his fingers hard at the edge of the table:

"no problem!

Cao Shen, I can agree to your request now.

Taxi centralized purchasing, yes!

Subsidies, tax cuts, no problem!

And it must be heavily subsidized!

If you have any other needs, just ask.

Even if you don’t think of it today, if you write a document for me later, I will give you my full support in whatever you can do!

You think very well, very well!

I believe you can do it! "

The round-faced lady also added:

“We will definitely support the preferential financial policies for purchasing new energy vehicles.

This is a mutually beneficial thing! "

Cao Shen nodded to express his gratitude and continued:

“In addition, the network of charging piles is an important concern for whether users are willing to buy new energy vehicles.

Therefore, we also hope that the state can provide some supportive policies when it comes to the laying of charging piles.

Such as site, funds, power line support, etc.

Especially in the prosperous commercial centers of big cities, every inch of land is at a premium.

But the usual behavior of users is to drive nearby to eat, go shopping or conduct business work. It would be very inconvenient if it cannot be charged. "

Everyone nodded, and Old Man Yu spoke as a representative:

“That’s no problem, we can send the relevant documents later.

Let the local government give the green light. "

Cao Shen said to the round-faced lady again:

“Charging piles are a type where assets are invested in the early stage and the money can be recovered later.

Moreover, it has to be laid all over the country, and the initial capital investment is very large.

In this regard, I hope that the state will provide relevant financial services to companies engaged in the construction of charging piles. "

"Oh?" the round-faced lady said with interest, "What kind of financial service do you want?"

"Asset securitization." Cao Shen said.

The round-faced lady nodded:

“This is a good idea. The subsequent income from charging piles can be packaged in the form of assets, which can be split into financial products for sale.

This allows charging pile laying companies to quickly recover investment and reinvest funds into new laying.

This financial model should be calculable. I will ask someone to make a model later to see if it meets the standards of asset securitization.

If it meets the requirements, we will provide relatively loose policies to allow institutions that meet the conditions to sell or act as agents for such financial products. "

Cao Shen expressed his gratitude to all leaders for their support.

At this time, the handsome man who had been silent until now spoke:

“Seeing how enthusiastic everyone is, I’m very envious.

Our Science and Technology Committee also wants to participate.

Self-driving new energy vehicles are very exciting to think about.

But it seems like nothing happened to me, sorry, old man, I’m so sorry! "

Cao Shen looked at the handsome old man and grinned:

"Of course not, you are very important here, that's what I was about to say!"

The handsome old man’s eyes lit up:

"Seriously! Tell me!"

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