Courtyard: My wife is Wen Li

Chapter 206 Advertisement

He Yuzhu continued to ask: "Discuss with me, should it be funds or equipment?"

"On the one hand, Taili wants to borrow equipment, and on the other hand, it also wants to ask you if you are interested in investing. Both of these are large-scale war dramas." Director Yang said: "We have enough manpower, but we definitely don't have enough funds. .”

"However, I will definitely not give you the copyright this time. It depends on your conditions."

He Yuzhu was not surprised. There were many reasons why he was able to obtain the copyright for films such as Journey to the West. However, this was not the case for films such as Water Margin and Three Kingdoms, which were both large-scale war dramas.

The effect of the filming will not be bad, so it is impossible for the TV station to give up the copyright.

He Yuzhu touched his chin. He was not surprised by this, but he couldn't pay for it in vain. The copyright contribution would definitely not be enough, and he couldn't compete with the TV station.

"The investment can be copyrighted or not, but I can't give it away for free, right?" He Yuzhu smiled, "The TV station will advertise for me. This is my condition."

"The funds invested are used as advertising fees, what do you think?"

"Huh?" Director Yang was stunned, but this is feasible. When the TV station lacks funds, there is no way to launch two large-scale TV series at the same time. Even if they are shot separately, the cost will be difficult to recover.

If you use advertising in exchange for investment, this is a good idea.

"Okay, I'll go back and ask." Director Yang took the master tape and said goodbye. He wanted to make a copy of the master tape, and He Yuzhu kept the master tape as a collection. This copy was handed over to the TV station for the first broadcast.

Director Yang took He Yuzhu's request back. The leaders of the TV station were not new to this. Aren't foreign TV stations just selling advertisements?

But they need to be more cautious. Another issue is how to determine the price. After all, the scale of investment is not small. If you want to shoot high-quality works, you need a lot of money.

At the same time, investigate the situation of He Yuzhu's products. The key is word of mouth. Nowadays, TV stations are very serious places, and this advertisement cannot be done randomly.

Fortunately, He Yuzhu was not an ordinary person after all. He was the first self-employed person in Sijiu City, and his subsequent development was very good, and he was also in their news.

This is actually not difficult. It’s like starting two TV series directly. It’s all a matter of one sentence.

Filming all four major masterpieces has a different meaning for the TV station. It is the ambition of some people to collect all four major masterpieces!

He Yuzhu's request is not excessive. Sooner or later, they will also accept commercial advertisements. This time, they regard it as an experiment. After all, advertising is not a strange thing, but their position is rather special.

And He Yuzhu's reputation has always been very good, which has the basis for cooperation. The next step is negotiation.

He Yuzhu came to the TV station again and started negotiations with the other party. The key was the price of the advertisement. The price offered by the other party was not much. He Yuzhu thought it was a cabbage price, but he bargained for it.

After all, the lower the price and the higher the investment, the longer he can advertise.

There is no auction format yet. After the first bidding king appears, if you want to win the advertising space, you will need a lot of funds.

He Yuzhu was laughing like crazy now, but he still looked like he was suffering a loss. Later, the two parties signed a contract and all the funds for the filming were provided by He Yuzhu, and the funds were converted into advertising fees.

Now that the two residences were established at the same time, the next issue was the budget. He Yuzhu took Director Yang to discuss the advertising.

After all, the two of them were familiar with each other. He Yuzhu drove Director Yang directly to a Sichuan restaurant. After ordering hot pot, the two of them ate and talked.

"My idea is to find an actor who looks like a middle-aged woman, and also have a child, who is seven or eight years old." He Yuzhu said: "The child wants to eat instant noodles, but the mother says it is not nutritious, but the child acts like a baby. "

"Mother looked helpless!"

"Then my mother took matters into her own hands and made a bowl of instant noodles..."

"Wait!" Director Yang hurriedly stopped He Yuzhu, "Although I don't know much about advertising, isn't Boss He damaging his own brand by doing this?"

"Listen to what I have to say!" He Yuzhu said happily, "We can't make false claims, and instant noodles are quick foods. They are indeed not nutritious, but children love to eat them!"

"Although the mother dotes on her children, nutrition is indispensable. She boiled an egg, blanched some vegetables and meat slices and put them on top of the noodles. In this way, even picky children can eat them in big mouthfuls."

"Huh?" Director Yang was stunned, "That's a good idea."

"Really?" He Yuzhu smiled proudly, "We don't do false advertising, but as a cook, I know how delicious it is."

"In this way, we can also put different dishes on it. For example, people on the beach can put seafood on it, and make a few more advertising versions. The process is the same. You can change the actors. The focus is on the side dishes."

"Okay, you have the final say on this matter." Director Yang nodded and he had this idea, then it would be easy to shoot.

The main thing is to control the time, "So what else needs to be shot?"

"Hot pot base, dipping sauce, and the sauerkraut I'm planning to launch." He Yuzhu said.

"Sauerkraut, can this be made into high-quality products and sold?" Director Yang was stunned.

Sauerkraut can be found in both the south and the north, but it is not the same thing. The sauerkraut in the north is made by pickling and fermenting Chinese cabbage with coarse salt. It is a kind of winter reserve vegetable.

Especially in the Northeast, almost every household has sauerkraut. This is what He Yuzhu makes. This kind of sauerkraut can be used to make hot pot or stir-fry. It is a very versatile dish.

"Of course, there is no such pickled cabbage in the south, and we are also preparing for the future." He Yuzhu said: "I am going to shoot two scenes, one about hot pot in the south, and one about how to eat hot pot in the north."

"The winter in the south is wet and cold, but it is very suitable for eating hot pot. The winter in the north is dry and cold, so boiling mutton can ward off the cold."

"Yeah, that makes sense." Director Yang nodded slightly.

"I'll just shoot these first, and when my beverage factory goes into production after the Chinese New Year, we'll do the math again." He Yuzhu said with a smile.

"Okay, then it's settled." Director Yang nodded.

The two then chatted while eating, talking about some details and the filming of the TV series. They had a good time. After several meetings and filming, they are now friends.

The conversation soon turned from TV dramas to movies. He Yuzhu said that he would definitely let private people shoot movies in the future. Director Yang also thought so. She actually thought that He Yuzhu could invest in movies in the future.

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