The bidding method adopted by Cao An is to force the buyers to reveal their bottom line directly.
It is rare to bargain with them.
And there is another interesting point.
That is the choice of exclusive broadcast and first broadcast.
Exclusive broadcast, as the name suggests, only this TV station can broadcast it during that time period.
First broadcast is worth pondering. The first broadcast of a TV station is the first broadcast, and the broadcast of multiple TV stations together is also the first broadcast.
If you want to get the broadcast rights more safely, you must not only give your bottom line directly, but also check the first broadcast.
If you want to broadcast exclusively, unless you are confident in the price you offer, otherwise it is a very unsafe decision.
“Everyone can think carefully, I will not disturb you, I will send someone to collect it in half an hour.”
Cao An turned to his assistant and said, “Xiaoling, you stay and take care of the guests.”
“Okay.”
Coming out of the conference room here, Cao An met Fang Haoli who was walking over.
She was in charge of the online broadcast rights. Seeing that she had come out, it indicated that the buyer of the online broadcast rights had been determined.
“Let me guess, it was Penguin Video that bought the online broadcast rights, right?”
Fang Haoli smiled and said, “Yes, how about the boss guessing the price again?”
“The number of views of “The Beginning” is 1.9 billion, and Penguin gave a total of 69 million. “The Beginning” has only 12 episodes, but you have 21 episodes, so this time I guess 100 million per hand.”
“Haha, boss, you guessed wrong this time.”
Fang Haoli compared one and two and said, “120 million, but this time it is a one-time buyout price, and no additional funds will be added based on the number of views.”
Hearing this price, Cao An was also surprised.
He thought that 100 million was already very high, but he didn’t expect Penguin to directly offer 120 million.
On average, the price of 5.7 million per episode is unrivaled in modern urban love dramas.
Cao An also had to sigh that Penguin is rich.
After chatting with Fang Haoli about some interesting things about the sale of online broadcast rights, Xiaoling came with the forms filled out by the heads of several major TV stations.
“Boss, they have all filled them out.”
Cao An took it and looked at it. As he expected, none of the five TV stations checked the option of exclusive broadcast, but chose the first broadcast.
It seems that none of them are willing to give up Cao An’s drama.
But the prices offered are different.
The highest was Xiangchu Satellite TV, which offered 100 million.
The second was Didu Satellite TV, which offered 90 million.
Modu Satellite TV offered 70 million, and Zhijiang Satellite TV and Jianghuai Satellite TV only offered 65 million.
This price still surprised Cao An.
Generally speaking, the price offered by TV stations is lower than that of online video platforms.
After all, those who engage in the Internet are rich.
So Cao An’s expectation was between 50 million and 70 million.
Unexpectedly, Xiangchu Satellite TV directly offered 100 million, which made sense when I thought about it.
Xiangchu TV is famous for broadcasting love dramas. My Love from the Star is an urban love drama produced by Cao An. Coupled with the previous hit of The Beginning, it is hard for them not to be jealous.
After watching it, Cao An said to Fang Haoli: “Sister Fang, ask Didu TV if they are willing to pay 100 million. If they are willing, Xiangchu and Didu will premiere together.”
“Okay.”
Fang Haoli took the documents and went out.
After a while, she brought good news that Didu TV was willing to add 100 million.
So the two TV stations signed a contract with Fanxing on the same day.
After signing the contract, Zhou Jie came to Cao An and said, “Director Cao, you have really hurt me this time.”
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“What do you mean by hurt? I think it’s worth it.”
Cao An joked, and then said to Li Zhiye, the person in charge of Xiangchu Satellite TV, “Brother Li, you came all the way to the capital, so I have to show my hospitality.”
The next day, the capital satellite TV, Xiangchu Satellite TV, Penguin Video and Fanxing Film and Television jointly announced the decision.
And it was scheduled to be broadcast on February 9, the first day of the Lunar New Year.
The popularity of “My Love from the Star” was immediately pushed to the highest level.
Combined with the trailers and shooting highlights released by Fanxing Film and Television from time to time, the audience’s expectations were directly raised.
And those TV series that were scheduled to be broadcast during the Spring Festival suddenly felt the pressure.
Costumes and anti-Japanese war dramas are okay, but those urban love dramas are regretful. Why do they have to collide with Cao An’s drama?
After this series of commercial operations, Cao An’s “My Love from the Star” has made a net profit of 300 million yuan.
After the show is broadcast, there will be a steady stream of income flowing into Fanxing’s account.
This return on investment directly shocked Fang Haoli. She was excited and wanted to find someone to share it with, but after looking around, she foundNo one could accept her sharing.
Fanxing is not a listed company, so such business secrets cannot be disclosed.
Except for the tax bureau, try not to let other people know, otherwise it will cause unnecessary trouble.
It will also have a bad impact on Fanxing’s future sales of dramas.
In addition to Fang Haoli being very happy, the entire Fanxing company’s employees are also very happy.
Because they are wise, handsome, and generous, the boss gave them red envelopes.
Cao An learned the lesson of the previous celebration banquet, and he never held a large celebration banquet afterwards.
At most, he invited a few core members to have a meal together.
Although there was no celebration banquet, the red envelopes were not reduced.
As the leading actor, Gao Yuanyuan also received a big red envelope.
“Wow! Director Cao is generous.” Wang Luodan looked at the check in the red envelope, and her eyes were shining with envy.
“Director Cao makes money, and it’s normal for a little actor like me to give me a little benefit!”
Although she didn’t care on the surface, she felt warm in her heart.
At least it proves that Cao An is not a ruthless person, and he still has his own heart.
That night.
Ziyu Manor, Villa No. 25.
Cao An hugged Gao Yuanyuan and watched TV in the living room, but neither of them was paying attention to the TV.
“Yuanyuan, when will you come to Fanxing?”
“After the New Year, it’s not good for me to join Fanxing right after finishing your drama.”
Gao Yuanyuan leaned her head on Cao An’s shoulder and said.
“Okay, will you still live in the original room?”
“Well, I’m used to that room.”
Cao An buried his face in her arms, smelling the faint body fragrance, and asked: “Will you accompany me these days?”
Feeling Cao An’s rotating face rubbing her itchy, Gao Yuanyuan asked back: “Aren’t you a busy person?”
“It’s almost the New Year, what’s wrong with me taking a few days off?”
“Okay, okay, I’ll accompany you, don’t scratch, don’t scratch.”
Gao Yuanyuan couldn’t help laughing as Cao An tickled the tender flesh on her waist.
Seeing that the other party agreed, Cao An directly picked her up like a princess.
Feeling his strong power, Gao Yuanyuan was a little scared and a little expectant.
Liu Yifei and the others had all gone to Shanghai these days, so there was no one to accompany her. Fortunately, there was still one person.
The next day, Cao An slept in for a rare time.
Before he had time to wash up, he received a call from Fang Haoli.
“Boss, the company received an invitation from the Golden Rooster Organizing Committee, saying that “Your Name” and “Invisible Guardian” were both nominated.”
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