Chapter 87: Fighting for Ye Ran’s spokesperson! [1/5, please vote for the new book]
Why do you say it is shocking news?
It's because Ye Ran's Legend of the Demon Cat is so popular.
Different from hero promotional videos, hero promotional videos rely on [Eternal Emperor] and [Domineering】、【Fans who generally like to watch big scenes that shock the audience are basically male fans.
This cannot be changed.
More than 70% of the market is determined by female fans, which is why traffic niches are so popular.
Because most boys don't like to watch TV series unless they really have nothing to do, but girls are different. Most girls are actually quite relaxed. There are also strong women, but most girls tend to be relaxed.
So 'chasing drama' has become a feature.
Whether it's"Hero" or"Chongzhen", female fans don't watch these two movies very much, and they watch very few of them.
So although Hero and Chongzhen are indeed popular, why is Ye Ran still just a quasi-A-list star?
It’s because there are few female fans.
What are the advantages of having many female fans?
The ability to pay, to pay for everything about Ye Ran, this is the power of female fans.
Times Square provides advertisements for you, LED taxi advertisements in a city celebrate a happy birthday, and even Dibaita directly displays"Happy Birthday to XX", all are made by female fans.
Male fans fall into the category of technical support.
For example, a scarf war or a fan war. Once this happens, the power of male fans is instantly revealed.
But what are you going to say about picking up? Go specially to watch? Sorry, I might as well reward myself with Yasuo.
It's so real and it's impossible to resist.
If one day, the paying ability and number of male fans catch up with female fans, then there will not be so many traffic niches in the entire film and television industry.
Instead, there are various girl groups, there are countless, and then TV series, all of them are playing, a male protagonist, the heroine and the major supporting female characters are in love and entangled.
The result is that the girls are yelling and swearing there.
"Why is this TV show so bad in terms of perspective! They are all a bunch of vixens!"
That's pretty much it.
And now Ye Ran, through and through, has attracted a large number of fans with the help of"The Legend of Demon Cat".
In"The Legend of Demon Cat", Ye Ran is dressed in white, like a poet of the Tang Dynasty, full of fairy spirit, In the promotional video, his every move is like an immortal, his peerless face, coupled with his extraordinary temperament,
Ye Ran, Li Bai, has become a hot topic on the Internet during this time. It is said that it has exploded in the ancient style circle.
How many female fans are crazy about it. The Hanfu circle, CPY circle, and Chinese style circle are simply boiling.
This time, Ye Ran really shows off her good looks. Not only the appearance, but also the sense of immortality is overwhelming. Coupled with the post-production, the scene where Li Bai reads the poem is so beautiful that it makes people speechless.
In the Hanfu circle, a new label was given to him:"The First Person in Chinese Style".
After this label appeared, no one dared to deny it, and every scene in which Ye Ran appeared was made into a popular wallpaper. The value directly reached the terrifying 20 million
"Director Ye, according to market research, since the promotional video of Legend of the Demon Cat was released, your market popularity has increased significantly in just three days. The number of fans has exceeded at least 8 million, and 62% are female fans. Thirty-eight percent are male fans, the number continues to increase, and the proportion is constantly changing."
"This popularity and number of fans are no worse than any first-line stars. The most important thing is that the data is still growing. Now the label given to you by netizens is: Li Bai, the poet, the first person in Chinese style."
"Therefore, Adidas and Lining found us at the same time yesterday and agreed to the last signing conditions."
Ye Qingrou reported the work situation very seriously.
"To sign or not to sign?"
Ye Ran looked at Ye Qingrou and asked.
"Don’t sign!"
Ye Qingrou shook her head. Her face was exquisite and beautiful, but at this moment, she showed a capable expression:"They came to us before. At that time, Director Ye's popularity was not very high. The important thing is that they fancy him. It’s Director Ye’s overseas market"
"Heroes were popular in Japan, and Chongzhen was popular in Han Dynasty, so they approached us to sign a contract."
"But things are different now. Although Heroes has been released in China and its popularity in overseas markets has gradually declined, the popularity has not completely reached freezing point. However, with the play of the promotional video of The Legend of the Demon Cat, Director Ye's popularity has rebounded again. This proves that a little"
"Director Ye, you have great potential. You can bring a different feeling to the audience every time. At the same time, the audience will pay for any information related to Director Ye, so this means that Director Ye indeed has the status of a first-line star. , it’s just a lack of time and accumulation."
"According to this rising popularity, once the major awards from Xiangjiang, Wanwan, and Mainland are announced, Director Ye will almost be promoted to the front line."
"So signing the contract now is a huge disadvantage for us."
"Of course, the most important thing is that now they are no longer here to discuss the signing, including Nike, who also came to us to discuss the signing situation."
"With so many companies vying for Director Ye’s endorsement, it is naturally impossible for us to agree to the previous conditions."
Ye Qingrou is simply a business genius. She advances when it's time to advance and retreats when it's time to retreat. In business, she always falls out.
One second, she still wants to sign a contract. The next second, her popularity rises and she immediately re-signs a contract.
But it is this kind of person who can strive for the greatest interests for the company
"Okay, then just wait for this period of time."
Anyway, there's nothing going on in November, so it's best to wait.
Just like that, in the blink of an eye, two days have passed.
As of today.
The official promotional video of"The Legend of the Demon Cat" has been played a total of 30 million times and reprinted 60 times. Fifty thousand, and 1.85 million comments.
The number of hot searches is 32, and it is in the top 10 or 15 of Zhihu.
Today, Ye Ran’s popularity reached a new high through the Internet Star Popularity Survey.
As of November 10th,
Ye Ran's personal data has appeared.
------
Ye Ran
Popularity: 62.02 million.
Number of fans: 10 to 15 million (first-line stars)
Male to female ratio of fans: 70%/30%.
Age breakdown of fans: under 15 years old (1%), 15~18 years old (21%), 18~25 years old (63%), 25~40 years old (15%), over 40 years old (1%)
Tag: Qiangu The first emperor, the professional emperor, the poet Li Bai, the first person in national style
------
This is a statistic of scarves, which is basically similar to that calculated by major entertainment companies, and the error will not exceed 10%.
After Ye Ran's personal data appeared, it was instantly reposted by countless netizens.
However, the most pitiable person is the Emperor.
With the release of Ye Ran's data file, Zhonghuang once again became the laughing stock of the industry.
But just for today.
Advertising departments from three companies, Adidas, Li Ning, and Nike, have come to Ali Building one after another!
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