Entertainment, I just like making movies

"Oh, the two Directors Ma are also interested in movies?"

Fang Ziheng spoke with a smile, took his seat safely, and waved to the waiter next to him to pour him a glass of red wine.

Speaking of which, he was quite surprised that Erma arrived today.

These two are considered uninvited guests.

Although Hengyu sent invitation letters to Alibaba and Tengxun, the invitations were sent to Youku Video and Tengxun Video, not to their company headquarters.

But those who come here are guests. Since we are here, let’s have a chat.

After he sat down, the two horses looked at each other, and the Shenzhen horse made an invitation gesture, indicating that the Hangzhou horse would come first.

The corner of Hangcheng Ma's mouth twitched slightly, secretly cursing Xiao Ma for what a thief he was, and then asked him to wade into the water first.

How many times has this happened!

grass!

Regardless of fighting with Xiao Ma, Hangcheng Ma sat up straight, looked at Fang Ziheng and smiled slightly: "Director Fang, you are a master of movies. I want to know how big a plate you think our Chinese movie market can eventually achieve. ?”

"One hundred billion, two hundred billion, or three hundred billion!"

I go!

Why is it this routine again!

Why do these Internet tycoons always like to make pretentious quotes before talking, as if they are afraid that others will not know that they are awesome.

Previously in Shenzhen, four generals from Teng Xun came to the door and asked him how big a Chinese-language movie could be.

Today Hang Chengma asked the same question again, and the two gangsters had exactly the same routine!

You'll die if you don't show off, right?

Fang Ziheng rolled his eyes secretly, feeling extremely speechless.

He was speechless, and others at the table were shocked, with different expressions on their faces.

Director Han, the director of the Film Bureau, and the deputy mayor were stunned. They looked at Da Ma and then at Fang Ziheng. They almost didn't get carried away by this sentence.

The three of them are all directly or indirectly in charge of the cultural film and television industry, so they naturally know the general situation of the Chinese film market.

Haha, three hundred billion!

Damn it, it really came from the Internet. You are so bragging that you didn’t even type a draft.

Almost instantly, Han, Dong and the other two people thought that Da Ma was deliberately showing off and wanted to coerce Fang Ziheng.

They didn't know that Fang Ziheng had said this a long time ago, and the target was Teng Xun's people.

Wang Jianlin lowered his eyes, quickly analyzing the credibility of Hang Chengma's words in his mind, and waited quietly for Fang Ziheng to speak.

Only Xiao Ma was unhurried, a smile flashed across his face, he picked up the wine glass and took a sip.

He has the demeanor of a boss who is calm and confident of victory.

He is an understanding brother. As early as half a month ago, Teng Xun and the other two made detailed reports to him one by one after they returned, informing Fang Ziheng of his expectations for the Chinese film market.

"Dr. Ma, are you asking the wrong person?"

"The market is made by people. How big it can be depends on everyone's efforts and hard work."

Fang Ziheng smiled faintly and moved the topic away.

In this situation, as the master, he is not suitable to talk about probability issues.

He had a vague hunch that as long as he answered the call, no matter which number he said, Hang Chengma would double it.

If he shouts 100 billion, the other party will shout 200 billion!

If he shouts 300 billion, the other party will dare to shout 600 billion.

Anyway, it was just a cannon fire, and Hang Chengma was not responsible.

He is different. If he dares to shout randomly on such an occasion, he will definitely be on the trending news tomorrow and be known to the people across the country.

Even if I beat him to death, he wouldn't be able to answer this.

Later, Fang Ziheng did the opposite and told everyone: "China's film market will definitely grow bigger and bigger. This is a good thing. It shows that the national economy continues to improve, and more and more people want to watch movies and like to watch movies." Come more and more.”

"This is true. The amount of capital entering the film market in the past two years has been much higher than in the previous two years. Everyone wants to get a piece of the movie market!"

Wang Jianlin nodded lightly and glanced at the two horses, indicating something.

Facing Lao Wang's glance, Erma looked relaxed and didn't care.

The two people's shamelessness and psychological quality have long been cultivated to the point where they are as thick as a city wall and can't stand up to the weight of Mount Tai.

I saw Hangcheng Ma pick up a lobster and put it on the plate. He slowly put on disposable gloves and peeled the shrimp while saying: "Getting into the movie theater is not the problem. How many good movies can be made is the fundamental thing!"

“Three leaders, Director Fang, I work on the Internet, and Alibaba’s Taobao specializes in serving hundreds of millions of users across the country.

This kind of service is very similar to making movies. When making movies, you can make movies that the audience likes. Taobao also provides customers with high-quality products. "

"I have always felt that the Internet can completely cooperate with movies. One side provides a platform and the other side provides content to further explore the potential of the market and let more people see the movies they want to watch and the movies they like!"

As soon as these words came out, Shencheng Ma's eyes narrowed and he nodded heavily: "Yes, what Brother Ma said is also what I think. The Internet connects millions of households. The era of intelligence has arrived. Everyone has a mobile phone. A good movie can be easily pushed through the Internet. It can be seen by tens of millions or hundreds of millions of people!”

The two sang in harmony and instantly turned the topic to the Internet's help in movies.

The three leaders' eyes flickered, and for a moment they didn't know how to define the benefits and drawbacks of the Internet to movies.

The three of them smiled, neither nodded nor denied, but did not speak in agreement.

The energy of Erma may be great in the information industry and information department, but it is just like that in the entire entertainment industry and the film and television field.

With the position of three people, there is no need to hold on to two people.

Wang Jianlin looked disdainful and didn't believe Erma's nonsense at all.

Although he was not an expert on the Internet, he had learned about it several times. It had little technical content and relied entirely on the expansion of national infrastructure and the support of secure information transmission.

None of the four people wanted to choke, so Fang Ziheng had no choice but to do it by himself.

He put down his glass, nodded and said solemnly: "The Internet is a good thing. I believe that in a few years, as film and television copyrights become more standardized, people will be able to watch any movie, TV series, and variety show on the Internet."

"The Internet era has arrived, and using the Internet to promote movies has become a major promotional tool for producers. The addition of the Internet is indeed a great thing for the film industry!"

As soon as he came up, he pointed out the key!

The entry of the Internet into the market is a good thing, but it only goes as far as publicity.

As for big data, forget it.

That thing is only useful for women’s shopping and short videos, but not at all helpful for movies.

After affirming the advantages of the Internet, Fang Ziheng calmed down and said in a deep voice: "But we also need to know that the film and television industry is different from other industries. It is a high-risk and high-volatility industry.

So far, almost no movie can determine the success or failure of the movie before it is released. "

"The content of a movie covers too many aspects!"

"Oh, Director Fang, can you tell me in detail?" Xiao Ma's eyes lit up and he asked.

"For example, let's take "The King of Kung Fu" as an example!"

Fang Ziheng rapped the dining table lightly with his knuckles, and softened his tone and voice slightly: "The combination of Uncle Long and Brother Jie is the first time they have appeared in front of the Chinese people. Logically speaking, "The King of Kung Fu" should have a box office of hundreds of millions, right? ?”

"However, the fact is that "The King of Kung Fu" only received 170 million soft sister coins in the mainland market. You must remember that this was in 2007, and there were already movies on the market that exceeded 300 million."

After hearing this, Hangcheng Ma added casually: ""The King of Kung Fu" has grossed nearly 130 million U.S. dollars at the global box office. Isn't it considered a loss?"

"It's not a loss. The production budget was 58 million U.S. dollars, and the copyright was sold for 33 million U.S. dollars. It can be considered as a box office in the Mainland and surrounding areas in Asia. It can be said to be a return on investment."

Fang Ziheng chuckled lightly, shook his head and said, "But judging from the appeal of Uncle Long and Brother Jie, the box office of this movie obviously did not achieve the expected results!"

"It can be seen that just having a superstar join does not guarantee that a movie will be a hit!"

The five people at the table nodded slowly, and Director Han's eyebrows showed a hint of understanding and recognition.

Superstars may not be reliable!

Then, Fang Ziheng raised two fingers and said: "If actors are the first unstable factor, then directors are the second uncontrollable factor!"

"Director Fang, we understand this. Many directors have the problem of adding scenes, changing scenes, and letting their inspiration wander freely!"

The Director of the Film Bureau smiled and spoke, revealing the key factors beyond the director's control.

The representative figure among them is Chen Daren!

Wang Jianlin thought for a while and then looked up: "Director Fang, besides the actors and the director, are there any other uncontrollable factors?"

"Of course there is. The production team can call it the third uncontrollable factor in a movie!"

Fang Ziheng nodded affirmatively.

When he made "The Unknown", he used the production team brought by Xu Zhengla. At that time, everyone was not well-known and had little ability.

He invited a few meals and easily got along with everyone.

When filming "Detective Chinatown", Xu Zheng's team returned, and China Film and Hua Yi sent two teams.

Coupled with the new team formed by Hengyu, it is not an exaggeration to say that the crew is a mixed bag.

But at that time, everyone was in Thailand, thousands of miles away from home. Fang Ziheng wrote, directed and acted, taking the lead and conquering the entire crew bit by bit with his beautiful directing skills.

By the time "Four Famous" was filmed, he was already a billionaire director, and no one on the crew dared to challenge him.

But in order to unite the entire crew, he specially formed a director's department, and held a meeting every night to smoothen the crew and fine-tune the work plan for the next day.

In this way, he truly developed a team that can hit wherever he points and command like an arm.

The training of the three dramas created the tacit cooperation between "Edge of Tomorrow" and "The Secret of the Dragon".

hehe!

Ali and Teng Xun want to enter the film production industry, but how can they do it without some tuition.

Xiao Ma picked up a glass of wine, shook it, toasted Fang Ziheng, and asked with a smile: "Director Fang, I heard that the script is the foundation of a movie and is known as the foundation of a drama. What does this say?"

"Yes, what do you mean by this?" Wang Jianlin raised his eyebrows and interjected.

When talking about the script, Lao Wang also became interested and recalled something that Song Ge, the head of Wanda Film and Television, reported to him before.

At that time, Song Ge came to Fang Ziheng to talk about cooperation with the outline of the story of "The Great Wall" created by an expert, but he was severely despised.

The original story of "The Great Wall" was scorned by Fang Ziheng and he didn't like it at all.

Fortunately, he originally decided to hand over all the rights to Fang Ziheng, including the script and filming rights to Hengyu Media, and Wanda was only responsible for investing the money.

It was Wang Jianlin's courage and sincerity that led to Fang Ziheng's joining, and Hengyu Media's full commitment, willing to cooperate with Wanda Film and Television to create a costume blockbuster with a large cast.

"One play! One of the prerequisites for the systematic path of the Hollywood film industry, or one of the criteria for Hollywood films to be successful worldwide!"

"I can say without any hesitation that if Chinese-language films want to go abroad, scripts are the most important thing!"

The loud words rang out, instantly making waves in the hearts of everyone present.

As Fang Ziheng finished speaking, Hangcheng Ma put down the lobster in his hand, wiped his mouth with a hot towel, and slowly raised his head and looked over.

He has a very good memory and clearly remembers Alibaba’s internal investigation of Fang Ziheng and Hengyu Media Group.

Fang Ziheng is a master screenwriter, and he is at the top of the world in screenwriting.

As for Hengyu Media Group, one of the fifteen main business departments includes the Cultural Screenwriting Department, and Tian Xia Ba Chang, the author of "Ghost Blowing the Lamp", is one of the directors.

It can be seen that Fang Ziheng puts the screenwriter and script in a crucial position!

But after hearing it, Hangcheng Ma didn't quite agree with Fang Ziheng's words.

In his opinion, Alibaba has huge resources at hand. Even with a pile of resources, he can still produce several box-office hits.

Moreover, Alibaba also has powerful big data at hand, so it can achieve precise push and perfect clicks.

Select appropriate users to push movies to them. Just like Taobao recommends products to customers, movies can also be differentiated from the audience.

Period movies are recommended to users who like to watch period movies, and action movies are recommended to users who like to watch action movies.

Even before the project is established, the approximate final box office can be obtained through big data surveys, and then the costs can be calculated in advance.

What Hangcheng Ma has in mind is almost exactly the same as the procedures used by the three major platforms of Youku, Tengxun Video, and iQiyi to produce major online movies a few years later!

Bad movies are piled together and pushed to users who like them, and they are forced to feed shit to users.

Then users backfired, causing the three major platforms to lose tens of billions of soft sister coins every year, and finally returned to the content.

But it’s useless, the dog can’t change its habits!

Senior Internet white-collar workers and golden-collar workers who are used to big data can at most create one or two popular movies for the platform, and the rest of the time they are mostly bad movies.

In other words, the three major platforms share the traffic, otherwise users will teach them how to behave in minutes.

This is the reason why Fang Ziheng is unwilling to accept investment from three Internet companies.

He doesn’t believe in big data, and he doesn’t believe that these people who engage in data and sell traffic will sincerely make movies and TV series.

What he just said may be true or false, and I don't expect Erma to listen to it.

Mainly I want to tell the three leaders and Wang Jianlin, hoping to add some benefits to the development of Chinese-language films.

Big Laowang is a real person with a strong backbone and a lot of money but no place to spend it. Since he wants to make waves in the global film market, it doesn't matter if Hengyu helps him.

………

After talking about this, a few people clinked glasses, picked up their chopsticks and took a few bites of the food.

At this time, Wang Zhongjun, Jia Yueting, Wang Changtian, and Yu Dong came over from the table next to them carrying red wine.

"Director Fang, congratulations!"

"Haha, I must have two drinks with Director Fang today to celebrate."

As soon as the four of them came over, they toasted to Fang Ziheng. Their eyes were bright, and they looked at him like a little girl.

Nima

With a smile on his face and a tingling feeling in his heart, Fang Ziheng stretched out his hand to invite the four of them to sit down.

He could clearly see the ambiguous looks in the four people's eyes, which were very different from the ones at the opening ceremony of "The Secret of the Dragon" last year.

They all have the same meaning, beat the autumn wind!

Sure enough, as soon as the four of them sat down, their fox tails quickly emerged.

Wang Zhongjun first clinked glasses with everyone, then sat down next to Fang Ziheng, and said in a low voice: "Director Fang, let me tell you, how many projects is Hengyu planning to develop this year?"

This guy is also funny. He seems to speak in a low voice, but his expression is urgent and he is instantly captured by everyone.

It’s not because he drank too much!

We are all at the same dining table, so close together that no one can hear you.

Fang Ziheng misunderstood.

There was only one reason why Wang Zhongjun spoke urgently in person. He was worried that Hengyu's project would be divided among China Film, Alibaba, Tengxun and Wanda in advance.

Before coming here, he had boasted to his brother Wang Zhonglei that he wanted to win at least one of Hengyu's projects this year.

Wang Changtian and Yu Dong also had the same thoughts as Wang Zhongjun. They were also afraid of being robbed by the three giants.

As for Jia Yueting, this guy is here to fool people. He wants to join forces with Fang Ziheng to engage in film and television industry stocks and go public together to make money.

Several people looked at Fang Ziheng eagerly, hoping to hear satisfactory news.

Director Han, Wang Jianlin, Hangcheng Ma, and Shencheng Ma also thought about it and gave Wang Zhongjun an appreciative look.

Boy, that’s a good question!

If you don't speak up, how can we, as big bosses, have the nerve to take the initiative to mention Hengyu's project.

By the way, Erma wants to invest in movies not because he wants to make money at the box office alone, but because he has other reasons. This will be reflected in subsequent chapters.