Entertainment, I just like making movies
Chapter 35 As steady as an old dog
After the interview in Shenzhen, the reporter's interest in Fang Ziheng and the other leading actors dropped a lot.
It’s not because the reporters were well-intentioned and spared “The Unknown”.
But they are waiting, waiting for the movie's box office to really take a big dive.
More importantly, media reporters discovered new hot spots.
What Lu Chuan said outside Huayi Company was quickly posted online by the three reporters.
The heat exploded, attracting countless people to watch.
"Senior Brother takes action from a distance and accuses Junior Brother of being vain! 》
Good guy, the entertainment media are in high gear and swarm to interview Lu Chuan and other directors.
In the eyes of the media, instead of interviewing Fang Ziheng and digging out sensational news from his mouth, it is better to seduce other people.
Especially those directors who were pressured by "The Unknown" must be dissatisfied with Fang Ziheng, a newcomer.
However, Lu Chuan did not come forward after saying this. On the contrary, when other directors were interviewed, there was a sense of sadness in their words.
But they won't talk nonsense, after all, "The Unknown" is a work distributed by China Film.
No director would dare to talk nonsense about the main project set by Director Han.
In other words, Hua Yi and the flat-headed Zhang Wei in the new picture, one is doing small tricks secretly, and the other is spraying from the front.
They are all great people.
There are a lot of demons on the Internet, you just sing and I will appear on the stage.
Fang Ziheng did not respond to Lu Chuan's education, nor did he pay attention to his colleagues who made harassment, and he was busy promoting the movie.
Without the reporters chasing him, he was much calmer. He went to promote according to the list every day. After the busy work, he went back to the hotel to rest and polish the script of the second drama.
The box office during this period was similar to what he predicted, hovering between 5 million and 6 million every day.
On February 8, the 14th day of release, the film sold 5.2 million, and the box office continued to fall by 15%.
February 9, the 15th day of release, 5.36 million, a steady harvest.
Saturday, February 10, 6.08 million, a slight increase.
On February 11, "The Unknown" was released for 17 days, with a total box office of 152 million, breaking the media's negative report.
The box office trend of the movie is, in later generations’ words, as stable as an old dog.
Hengyu Media, China Film and the film's creative team were overjoyed and found a treasure.
No matter how much you media exaggerate it, I will remain unmoved.
Lin Feifei, Andy and the creative team's understanding of Fang Ziheng also reached a new level, and a seed of trust sprouted in their hearts.
But it’s useless, the media is still clamoring for bad news.
Perhaps I can't stand the tenacity of "The Unknown", and I can't stand Fang Ziheng's calmness, and the reports are so bad.
Anyway, there are "If You Are the One" and "Red Cliff" in this year's Lunar New Year holiday. If your "The Unknown" is really good, it will surpass these two big brothers.
At this moment, there is no doubt that the true face of entertainment media is on display.
Just two words: make money!
If you don't pay me, just say "hook", and you still want us to help promote the movie, don't even think about it.
On February 13, the box office of "The Unknown" plunged again, with the single-day box office reaching 4.3 million.
Major media and entertainment websites shouted that the time had come, and quickly took out the manuscripts they had prepared in advance and refined them again.
This time, let’s see how I break the golden body of “The Unknown Man”.
February 15th, early morning.
At Didu Entertainment, Wang Qing stared at the rabbit eyes, looking at the editor-in-chief walking back and forth in front of him, and asked in confusion: "Editor-in-Chief, "The Unknown" failed the day before yesterday. Why didn't we publish the manuscript yesterday? We had to wait one more day."
"You don't understand. There is not much difference between 4.3 million and 5 million. Only when the single-day box office is less than 4 million will it be considered a real plunge."
"What if it doesn't fall below 4 million today?"
"impossible!"
The editor-in-chief sneered. He was a middle-aged man with a big belly and thin hair. He was holding coffee in one hand and holding the other behind his back. When he took a quick look, he looked like the God of Fire.
"The Unknown" has been strong for so many days, but the box office has been slowly declining every day. Although it is not much, the media people have already discovered it.
In the past, many media outlets had been actively criticizing the film, but they did not take any serious action. Sometimes they even gave up reporting and touted other movies.
They are waiting for another suitable opportunity.
Now, this opportunity has come...
At one o'clock in the morning, the mobile phone in the editor's pocket trembled violently.
He suppressed the excitement in his heart and took out his mobile phone to click on the text message.
"Fuck me, your grandma!"
4.82 million!
The dazzling numbers made the editor-in-chief curse.
Wang Qing shrank his neck and quickly returned to the computer.
Damn it, Fang Ziheng is such a bastard that I worked overtime for nothing today.
The same scene happened one after another in many entertainment media companies.
"Damn it, "The Unknown" was on drugs, how come it still has a box office of more than 4 million yuan."
"Alas, the manuscript that has been revised two or three times is in vain. I have to continue working overtime in the early morning. It's your uncle's fault, Fang Ziheng."
"Which bastard said that "The Unknown" will definitely take a big dive today? This guy can't be Fang Ziheng's!"
"No, luckily for me, brother, I saved it. Xiao Chen, I found the manuscript about "The Unknown Man" from more than ten days ago, picked out one with more words, revised it, and sent it out."
It was only then that the pessimistic media realized that there was something wrong with "The Unknown" and that it was the real dark horse.
The media once again showed their shameless spirit and acted according to the prevailing situation. They picked up the manuscripts they had touted earlier, refined them like treasures, and then uploaded them for publication.
blow..
He changed his pessimistic tone and started bragging to death.
Some smart reporters deleted the articles that made negative accusations in the past few days before blowing the whistle.
Online media can do this, but traditional newspapers will cease to exist. The time is too short to make changes.
Just give up on yourself, break the jar, and be black to the end!
Imperial capital.
Fang Ziheng and his group came out of the airport.
After wandering around for half a month, I finally completed the promotion of the movie.
"The air in the Imperial Capital is smelly and strong enough."
"Everyone go back to your homes and have a good rest until I notify you."
"Understood, director."
Returning to his den, Fang Ziheng stuffed a change of clothes into the washing machine, made a cup of tea and carried his laptop to the bedroom.
After leaving for the past few days, he gave the key to Lin Feifei and asked her to take time to come over and help clean, so the house was as clean as ever.
"Tencent Entertainment reports for you: "The Unknown" has become the biggest dark horse in the Lunar New Year festival. After 30 days of release, it earned 3.2 million at the box office in a single day, and the total box office reached 197 million."
"Sina Entertainment: "The Unknown" has been in theaters for nearly 30 days and has grossed a total box office of 197 million. Rising director Fang Ziheng is unstoppable and aims at 200 million!"
"Didu Entertainment: 22-year-old rising star director, Fang Ziheng's first film "The Unknown" grossed nearly 200 million at the box office, becoming one of the few high-grossing directors in China."
After a few glances, Fang Ziheng stopped paying attention.
Entertainment media’s popularity, popularity, and money generation are just two indicators.
"The Unknown" is still in theaters. Although it has not received an extension key, there are still nearly ten days until the film is released, and there is no obstacle to exceeding 200 million.
The total box office of the previous movie was nearly RMB 800 million. This movie was released ten years in advance, so it was natural that it would earn RMB 200 million.
The two female generals of Hengyu Media, Lin Feifei and Andy, were crazy with joy. Jiantian called and asked when he would come back, mumbling about a big class celebration party.
In addition, Chen Yu, deputy director of China Film Distribution Department, also called twice, one to congratulate and the other to ask about the news of the new film.
Fang Ziheng also has a headache now. China Film, Huayi, and Guangxian, the three giants, have all revealed their intention to cooperate.
Huayi even called out a capped project capital limit of 80 million, giving Hengyu a 30% investment share.
The glorious old man is even more straightforward. He only wants a share of the investment, no matter how much, and does not participate in the production of the project. He only wants the distribution rights.
He couldn't afford to offend any of these three companies, especially China Film and Director Han.
The reason why "The Unknown" became a hit as soon as it was released was due to China Film's publicity. This kind of publicity effect can be compared with the others.
Neither Huayi nor Huayi can do it. They all have to spend more money to increase their publicity expenses.
As for other companies, they were automatically filtered out of Fang Ziheng's mind.
Pony Galloping has insufficient foundation, Rong Xinda rests on his laurels, and Chengtian has too many tricks, making them not good partners.
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