Entertainment, I just like making movies

………

There are bad movies every year!

It’s the same everywhere, and it’s not exclusive to domestic films.

But in the new era, China's economy is growing at a rapid pace, which has overshadowed the improvement of the basic literacy of the people.

Especially in the entertainment industry, people have money in their pockets, and going to movie theaters to watch movies has gradually become the norm.

At this time, some popular movies that are "sensational and distorted" appear openly in front of the public.

With the help of the Internet and the prosperity of the film market, it has easily won hundreds of millions in box office.

Audiences were confused by the overwhelming publicity, and it was difficult to distinguish the quality of the movie from the bad in time.

As soon as you buy the ticket and spend the money, you realize how big of a scam you have been!

The emergence of "Tiny Times" is just the beginning of popular movies and vulgar movies. When popular stars are born, it will be called a chaotic dance.

Fang Ziheng is always wary of this!

Before, he was a director and a businessman, and he didn't have the opportunity to speak out.

It’s different now!

After joining the Film Association, he became a newly promoted director and had enough confidence to speak out.

In the auditorium.

Some people were surprised and secretly guessed what his plans were. Did he really just want to call on the industry to resist movies like "Tiny Times".

There are those who are disdainful, thinking that they are meddling in other people's business, and that it is none of your business to make money from other people's movies.

Some shook their heads secretly and expressed displeasure, constantly sneering at Fang Ziheng for seeking monopoly and industry hegemony.

You, Hengyu Media, are allowed to produce so many hit movies a year, and no other companies or directors are allowed to make youth movies.

Don't tell me that Su Lun, a contracted director under Hengyu, is not making youth movies!

There were also people with expectant eyes and pleased expressions who greatly agreed with Fang Ziheng's words and raised their hands to support his voice.

More than 500 people had different expressions, and they all looked at him intently.

Fang Ziheng showed no stage fright at all and ignored the gazes of the crowd. He held up the microphone and spoke again: "Behind the success of "Tiny Times" and "To Youth", we can intuitively see the boosting effect of Internet big data on movies.

Different from the operation of traditional film and television companies, the Internet uses big data to quickly and accurately push "Tiny Times" to people who like petty bourgeoisie, love vanity, and are greedy for luxury.

Coupled with the strong online promotion, these people can be lured into the cinema to pay for it in minutes! "

"Director Fang, if you say so, wouldn't the Internet be invincible?"

On the rostrum.

Chen Yu, deputy director of China Film Group Corporation, kicked the ball and pressed the microphone in front of him and asked: "For example, Alibaba Pictures, Tengxun Pictures, and iQiyi Pictures use big data to do business every time they release a movie. Promotion, each movie can accurately target the audience group, so it will be a box office hit and always successful!”

As soon as these words came out, there was an uproar in the auditorium.

Damn it!

This is really the case!

BAT has abundant capital and is an expert in data applications. With such a big killer at hand, it will be difficult for the movies it produces to hit the market!

Could it be that the future film market will be dominated by the Internet?

What else to do!

Many traditional filmmakers were so panicked that they couldn't care less about Fang Ziheng. They all frowned and were worried.

He even looked at the representatives of Alibaba Pictures, Tengxun Pictures, and iQiyi Pictures, wondering if they could come forward to make a good relationship and show their goodwill after the meeting.

Only Wang Zhongjun, Wang Changtian, Yu Dong, and Song Ge, who often dealt with Fang Ziheng, had calm faces and sat firmly on the fishing boat.

After dealing with Fang Ziheng for so long, they have long since come out of their fear of BAT in the past two years and successfully changed their mentality.

As the saying goes, if the sky falls, there will be someone tall to hold it up.

Fang Ziheng is not a fool. Since he dares to confront Alibaba Pictures head-on, he naturally has his own solution.

They can just follow behind and watch the show. If not, they can't make it easier for people on the Internet if they can't join forces.

At this moment, several film and television giants have unprecedented unity and a tacit understanding.

Even though he was jealous of the development of Hengyu Media, Wang Zhongjun was unhappy because Fang Ziheng did not assign projects to him.

Since the beginning of this year, when Alibaba Hangchengma told him that he would sell Huayi's shares in October, Wang Zhongjun saw the situation clearly.

Completely extinguished the idea of ​​​​having both sides!

The so-called backing is to rely on mountains to fall, but to rely on water to flow.

He is a dignified CEO of Huayi. The market value of his companies exceeds 60 billion, and he does not necessarily need Alibaba’s support.

Even if Fang Ziheng does not give him a project this year, he is still confident that he will lead Hua Yi to take a further step and make more and better blockbuster movies!

It’s not a life and death battle, Wang Zhongjun and others know exactly what to do!

To make peace within, we must first fight against the outside!

Seeing everyone's worried expressions, Fang Ziheng smiled and said with relief: "My colleagues, don't worry too much. Big data has its advantages, but it also has its shortcomings and weaknesses!"

"As the saying goes, there are only three things that can happen. A movie with any theme can fool the audience once, but not twice or three times.

No one is a fool. As long as it is a bad movie, it will definitely be cast aside by the majority of the audience.

The best way to resist such bad movies is for us filmmakers to take a more serious attitude and produce more excellent movies.

First, cultivate the audience's appetite so that they have enough excellent movies to choose from and watch. In less than two or three years, no matter how big data recommends it, the audience will not buy it.

By then, the entire movie market will no longer have room for bad movies! "

Talk about this.

Fang Ziheng paused slightly, glanced at the people who were lost in thought, then faced the rostrum and said to the leaders: "Dear leaders, what Ziheng just said was about the difficulties and solutions that the industry will face in the future.

I believe that in order to better enable the film industry to develop healthily, relevant departments must make policy adjustments and guidance! "

"Oh, Director Fang, do you have any good suggestions?"

In the center seat, the leader of the Propaganda Department smiled, touched the microphone and asked with a somewhat encouraging tone.

"It's very simple. Movies with unhealthy views must receive certain sanctions, and we cannot give such movies any room to exploit.

If it were just a simple bad movie or a vulgar movie, it would be okay, and the market would call such movies a good person.

However, once a movie with unhealthy views is released on a large scale to hundreds of millions of people, it is likely to instill bad habits in young people, especially teenagers.

Capital is greedy and disgusting, just to make money!

They don't care about the quality of the movie, and they don't care about the mental health and growth of teenagers.

If any movie can be a hit, it will definitely encourage this unhealthy trend and disturb the peace of the entire industry.

When bad movies pile up, the audience will cry out, and eventually it will backfire on the Chinese film market itself, becoming a wedding dress for Hollywood movies! "

Moreover, too many bad movies will also bring trouble and losses to those who make movies with heart and soul.

If things continue like this, if good movies cannot be promoted and are defeated by bad movies, who will still put their heart into making movies and who will have the heart to revitalize Chinese-language movies! "

The powerful words resounded throughout the Zhengxie Great Hall.

Everyone was stunned by Fang Ziheng's speech, and their faces became serious.

With so many bad movies, the market will be counterattacked and become a wedding dress for Hollywood.

Bad movies are rampant, defeating good movies, so that no one will put their heart into making movies.

Revitalizing Chinese-language films has completely become empty talk!

The words highlighted three crises, each of which is fatal to Chinese-language films.

At this moment, no one thought that Fang Ziheng was being alarmist.

There were mostly smart people present, and after a little analysis, they came to the same conclusion.

Especially the sentence "make a wedding dress for Hollywood", it seems like a poisonous thorn stuck in everyone's heart.

It took so many years and so much effort for Chinese-language films to finally beat Hollywood films in the local market.

As soon as the market prospered and Chinese-language films began to take off, some people forgot their original intentions and the hardships of the past.

Making movies in crooked ways, going to theaters to collect money, thereby ruining the market environment, and serving as a vanguard for Hollywood to conquer the city!

I'm going to play with my mother!

You big traitors, I will kill you.

boom..

The auditorium instantly boiled, and the heroes were furious, with comments and curses everywhere.

"Boycott, boycott, must boycott!"

"Have the investors and director of "Tiny Times" come? Let them stand up and make it clear!"

"Okay, it turns out that BAT is the biggest culprit, the rat shit that disrupts the movie market!"

"Damn it, our Chinese-language movies finally have some hope, these evil-minded people are going to destroy it, kill them!"

"I suggest that "Tiny Times" be removed from shelves immediately and that films with unhealthy views be strictly censored!"

"Second, it must be removed!"

"I heard that "Tiny Times 2" is in preparation for project approval. The project is suspended and the script is re-reviewed!"

The more people talked, the more excited they became, and the more they talked, the angrier they became, like aroused lions who wanted to kill the producers behind the bad movie.

Especially the seniors and leaders in the first row were completely outraged, blowing their beards and staring as if they were about to fight.

Fang Ziheng's words inexplicably ignited their desire to revitalize Chinese-language films and ignited their resentment against bad movies.

We must not let bad movies become big, let evil practices destroy the market, and hand over the Chinese film market to Hollywood!

Seeing this, Fang Ziheng looked at the time and added another handful of water.

“Dear colleagues, boycott is inevitable and must be boycotted as soon as possible.

At the same time, we must also try to make as many good movies as possible and not give bad movies a chance to dominate the market!

Just imagine, if one or two excellent movies are released every month, it goes without saying that the audience will know how to choose, and no one will be stupid enough to watch a bad movie.

The current situation is that our market continues to develop and expand, but there are too few excellent movies every year and cannot keep up with the development speed of the market.

Domestic audiences have no choice, especially those who live in big cities. They watch one movie every week on average. People go for good movies, but there are no good movies in cinemas, only bad movies! "

"Even if the audience wants to support good movies, they can't do it. They can only hold their noses and watch a terrible movie, thus losing hope and confidence in domestic movies!"

As Fang Ziheng's voice became more serious and higher, the expressions of everyone in the auditorium changed again.

Many people looked unhappy or even ashamed.

Fang Ziheng seemed to be criticizing bad movies, but in fact he was slapping them in the face.

Among the 500 people present at the show, many of them have made so-called bad movies in the past two years and were scolded by the audience.

Although these bad movies are not as evil as "Tiny Times", they have also caused certain harm to the market.

On the contrary, all the leaders on the rostrum slightly raised their heads, with a clear understanding in their hearts, and they greatly agreed with Fang Ziheng's words.

Just like when "Tiny Times" was released last year and "To Youth" was released this year, there were better movies on the market.

But the number is too small to meet the audience's viewing requirements.

With a huge audience, once there is no choice, there will naturally be room for bad movies to survive.

The director of "Tiny Times" Guo Jinming and the director of "To Youth" Zhao Yanzi are both figures with their own appeal.

Coupled with the Internet behind it and the big data boost, the box office of the two movies easily exceeded hundreds of millions.

Boycotts are boycotts, sanctions are sanctions!

In the final analysis, you have to be strong to strike iron!

Only by producing more good movies can the market be balanced and the market develop in an orderly and healthy manner.

good movie!

More great movies!

The problem is found, how to solve it?

The leaders' thoughts were swirling and they subconsciously looked at the handsome and outstanding Fang Ziheng standing in the audience.

It seems

The movies this little guy makes, as well as the movies produced by his companies, are all good movies.

Still an excellent movie!

Almost instantly.

The leaders of the Propaganda Department and several leaders of Optoelectronics smiled knowingly and had an idea.

A leader of Optoelectronics turned his head and muttered to Director Han of China Film Bureau, then nodded to Kang Xian of the Film Bureau, and decided on a general strategy.

then.

The meeting once again entered a critical moment.

Ignore everything else, the most important thing is to express your stance. The leader is the one who comes first, and everyone immediately criticizes a wave of bad movies.

Whether they were people within the establishment or private film and television workers, they all looked impassioned.

Even Zhang Qiang and Zhang Wei from Alibaba Pictures, Chen Wu from Tengxun Pictures, Sun Zhong from Tengxun Video, and Gong Yu from iQiyi Pictures.

One by one, hold high the banner to defeat bad movies, vulgar movies, and movies with unhealthy views!

Hao told the leaders that the filmmakers present were all good children, and that we were incompatible with films with erroneous views.

After the meeting.

Everyone left in an orderly manner.

Fang Ziheng's mouth felt a little dry and he was thinking about where to get some water.

I was just focusing on firing shots in the conference room, and even forgot about the tea on the table.

"Director Fang, wait a minute!"

At this time, Chen Yu came forward, waved to Fang Ziheng, and stopped Wang Zhongjun, Wang Changtian, Yu Dong, and Song Ge.

"Several bosses, the leader invites you."

Then, under countless envious glances, Fang Ziheng and the other five followed Chen Yu into the car and left in a hurry with the convoy of leaders.

After the convoy left, the others left in frustration.

Zhang Qiang and Zhang Wei glanced at Chen Wu and Sun Zhong from Tengxun Pictures, and made a tacit understanding to get into a car.

………

in the car.

Zhang Qiang rubbed his brows and said with a slight worry: "Today's meeting was a bit tricky. Fang Ziheng's rash words will definitely affect the views of the three of us in the minds of the superiors."

"It will definitely have an impact. Fang Ziheng is right, the use of big data is best to add icing on the cake, rather than to exhaust the effort!

Let alone movies, if the Taobao platform alone promotes inferior products to users over and over again, it will cause dissatisfaction and complaints from users! "

Zhang Wei made a faint sound, and while talking, he took out his mobile phone and sent a text message to Chairman Fan Luyuan to inform him of the meeting just now.

The corners of Zhang Qiang's mouth twitched, and Yapi was depressed.

I'm fucked!

At the beginning, you were steadfast in your promises and boasted that big data was awesome. Looking at the world, traditional film and television companies are nothing more than chickens and dogs.

Better now!

After being exposed by Fang Ziheng's words, I just sent it!

As if he had guessed what Zhang Qiang was thinking, Zhang Wei raised his head, glanced at him who was unhappy, and smiled confidently: "President, I never said that Alibaba Pictures would make bad movies and rely solely on big data to conquer the world.

If you think about it better, what would happen if a high-quality movie is promoted with big data? "

What can be done?

"To Our Lost Youth" is of good quality, isn't it? Wasn't it beaten down by Hengyu Media?

Zhang Qiang rolled his eyes, as if you are a woman and I won't mess with you.

He suppressed the unhappiness in his heart and said in a solemn voice: "Mr. Zhang, the summer season is in full swing. There is still one month before the release of "The Seven Stars of Lu". We have to discuss the promotion of the movie when we get back!"

"What does the president mean?" Zhang Wei raised his eyebrows and looked over.

"What I mean is very simple. Just looking at Fang Ziheng's attitude and his past conflicts with Lu Chuan, Hengyu Media will definitely block "The Seven Stars of Lu"!"

"He dares!"

"Didn't the two sides already agree? No one should interfere with the river, no one will cause harm, and everyone will make a living based on their ability!"

Zhang Wei was stunned, his eyes widened and he said in confusion.

Zhao Yanzi gave in. You, the president of Alibaba Pictures, apologized to Fang Ziheng in front of the leader. He has already promised to live in peace, how dare you still mess around?

"You think too much!"

Zhang Qiang sneered in his heart and sighed: "The resistance I am talking about is not to use propaganda to smear the movie. Hengyu Media can use a high-level movie to compete during the release of "Qixing Luwang"!"

"Didn't he just say that as long as there is an excellent movie released in a certain period, the audience will naturally know how to choose."

"Do you think "Qixing Luwang" can beat Hengyu Media's most popular movies released during the summer season?"

After reading the straightforward words, Zhang Wei was choked and dumbfounded, and Nainai was so angry that it hurt!

Just when the two people from Alibaba Pictures were suspicious and startled, Fang Ziheng and others followed the leaders' motorcade to the Optoelectronics Building.

A group of people had a light meal first, and then took a nap in the rest room prepared by Optoelectronics.

2 p.m.

Fang Ziheng and the other five came to a luxurious small conference room.

Leaders from the Propaganda Department, Optoelectronics, Film Association, and Federation of Literary and Art Circles came in chatting and laughing.

"Everyone, sit down and don't be so serious."

The leader of the Propaganda Department waved to everyone and invited everyone to take their seats.

Fang Ziheng looked at the others and came to sit on the right side of the conference round table.

The central seat belongs to the big leader, and the leaders of each department sit on the left.

There's nothing wrong with them sitting on the right side of the round table.

The staff served tea and the conference room door closed.

A deputy from Optoelectronics knocked on the table, gathered everyone's attention, and spoke with a steady expression.

"Everyone, the afternoon meeting has only one theme, which is to discuss how to effectively boycott bad movies and crack down on movies with vulgar complexities, sensationalism, and incorrect views."

“Today’s meeting is confidential, please speak freely!”