Entertainment, I just like making movies
Chapter 400: Drawing fire from the bottom of the cauldron
Bang bang bang...
Bang bang bang...
When the movie ended, all the guests and the audience stood up and gave the movie thunderous applause.
It can be seen from the joyful expressions of the audience that the premiere of "Charlotte Troubles" was very successful, and the atmosphere was no less than the ending of "Private Custom" a few days ago.
Ning Hao brought the film's creators to the stage and kept bowing to the audience to thank him.
"Is the movie good?"
"It's beautiful, so beautiful!"
The audience was enthusiastic and shouted at the top of their lungs to express their joy for the movie.
Fang Ziheng took a look at it, then came to the side and asked the guests to stay, inviting everyone to the dinner that Heng Yu would prepare later.
"Congratulations to Director Fang, congratulations to Director Fang, "Charlotte Trouble" is another hit!"
"Haha, I'll take my word of luck and have two more drinks later."
"sure."
The guests congratulated each other non-stop. While envious, they also wanted to enjoy the joy of the movie.
Only Wang Zhongjun didn't get along with him. He had a forced smile on his face and quickly left with his hands arched towards Fang Ziheng.
"Hey, what's wrong with Mr. Wang? Why are you leaving in such a hurry today?"
Fang Ziheng pretended to be confused and asked Yu Dong beside him.
Yu Dong's eyes flashed, he stared at Wang Zhongjun's back and suddenly smiled and said: "Haha, Director Wang is probably panicking, worried that "Charlotte Troubles" will surpass "Private Customization"?"
Everyone can hear the gloating tone.
"No way. Director Wang also said before that he is pursuing a win-win situation and that he and I will compete in the Lunar New Year holiday together."
Fang Ziheng was even worse. He smiled slightly and exposed Wang Zhongjun's pretentious words before the premiere.
"Haha, Director Wang is quite humorous!"
As soon as these words came out, the guests were all happy and looked like they were like that.
Everyone is in the industry, producers, supervisors, screenwriters, directors, film and television CEOs, executives, big names and celebrities. They have always looked down and not seen each other. Who wouldn't know Wang Zhongjun's little thoughts.
What a win-win situation.
In the movie market, when has there ever been a win-win situation?
It's just that "Private Order" was a hit, and Wang Zhongjun could stand at a high place and talk without pain in his back. Now that he saw the level of "Charlotte", he felt unsure and panicked.
This old man has a dog face!
Fang Ziheng joked a few words and stopped caring about Wang Zhongjun's whereabouts. He stretched out his hand and smiled at everyone: "Let's go, there's a banquet prepared at the hotel. Let's go over and fill our bellies."
"How about waiting for Ning to guide them?"
"No, let's go there first, they will be here soon."
A large group of people, guided by the staff, passed through the passage and turned to another exit.
The main entrance of the cinema.
Wang Zhongjun slowly walked out with the audience, holding his mobile phone in his hand and about to call his brother Wang Zhonglei.
Wang Zhonglei and Feng Pants were together to see off the creators of the movie "Private Customization". The creators will leave the imperial capital tomorrow to start the film's promotional tour.
"Wonderful, so wonderful, "Charlotte Troubles" really did not disappoint me."
"I feel that the movie is no worse than "Private Order", or even better."
"I also have this feeling!"
"The Lunar New Year comedy, "Charlotte" lives up to its name!"
At this time, the audience's discussion could be heard. They were still interested and excited.
Wang Zhongjun lowered his head, feeling extremely troubled. He just wanted to go out quickly and tell Wang Zhonglei and Feng Pants about the situation, so that they would not underestimate the enemy.
A good while.
He just came out of the crowd, and as soon as he reached his car, he saw a group of luxury cars driving out of the underground parking lot.
The first vehicle was Fang Ziheng's black Maybach.
Behind them were all big-name celebrities and high-ranking people in the film industry. Many of them had attended the premiere and dinner of "Private Customization" before.
These people had previously vowed to him that "Private Customization" would definitely win the Lunar New Year championship this year.
Unexpectedly, just a few days later, they would come to lick Fang Ziheng's smelly feet.
"Damn, what a bunch of wallflowers!"
Wang Zhongjun sneered and dialed his brother Wang Zhonglei's phone number.
"Hey, brother, the dinner is over so soon?"
"If you still eat a piece of wool, our Lunar New Year champion will be gone!"
Wang Zhongjun snorted softly and said solemnly: "You and Xiaogang should be together. I tell you that "Charlotte Troubles" is not a good thing and is a great threat to "Private Customization"."
"real!"
A rough voice came from the other end of the phone.
In a luxurious suite of a five-star hotel in the Imperial Capital, Wang Zhonglei, Feng Pengtong, Ge You, and Li Xiaoru were playing mahjong.
"It's absolutely true, Xiaogang, you can't be careless in your upcoming promotional itinerary. I will let the group's publicity department fully cooperate with you, and we must keep the popularity!"
"I understand, I will pay attention."
Feng Pants's face darkened, he returned to the mahjong table and took out his cell phone, quickly checking the news related to "Charlotte Troubles".
The reports about the premiere on the Internet have not yet come out. Most of them are hot reports produced by Hengyu, which have little reference value.
Despite this, Feng Tongtong was still very cautious and waved to Ge You and Li Xiaoru: "Youzi, Xiaoru, let's play here for today. You go back and have a rest early."
"Okay, let's get here today. We have to get up early tomorrow."
Ge You smiled faintly, winked at Li Xiaoru, and stood up first to go out.
Li Xiaoru behaved very well, smiled calmly, and followed Ge You's footsteps.
As soon as the two of them left.
Wang Zhonglei turned on the phone and asked in a hurried voice: "Brother, what's going on?"
He is still confused now. Even if there is a threat from "Charlotte Troubles", the eldest brother and Xiaogang are still facing a formidable enemy!
"Private Customization" not only has the first-mover advantage, but may also achieve good results of 400 million in five days, I'm afraid of a hair!
Compared with his elder brothers Wang Zhongjun and Feng Pants, Wang Zhonglei is much less sensitive and does not think "Charlotte Trouble" can pose much of a threat.
He was even fooled by Fang Ziheng's past argument about "accommodating the film market" and thought it could really be a win-win situation.
"What's going on? Didn't I make it clear enough?"
""Charlotte Troubles" is coming in a big way, and it is very likely to compete with "Private Customization" for the Lunar New Year season championship. Do you know how important the Lunar New Year season championship is to the company's stock price?"
At the entrance of Hengyu International Cinema, Wang Zhongjun shouted and asked the driver to drive.
As soon as the car turned around, he saw two slender figures walking quickly. They were Huayi's two new artists, Wu You and Yang Caiyu.
Wang Zhongjun covered his cell phone, rolled down the window, frowned at the two of them, and said, "Why are it just you two, where are Xiao Ming and the others?"
"Brother Xiao Ming and Sister Yang Ying went to the dinner party. The others are waiting for you, Mr. Wang!" Wu You pursed his lips and spoke weakly.
"Did not go?"
Wang Zhongjun felt much better after hearing this, and waved Wu You and Yang Caiyu to get in the car: "Get in the car, I'll take you back to the apartment!"
Not bad, not bad. It seems that the artists still have a strong sense of belonging to Hua Yi, and they have not imitated those idiots who flattered Fang Ziheng.
As for Xiao Ming?
Forget it, Xiao Ming’s position is different, it’s not a bad thing to make more friends!
The premiere of "Charlotte Trouble" ended successfully.
The thank-you dinner was filled with laughter and laughter, lively and harmonious, and very lively.
Ning Hao, Shen Teng, and Damimi once became the most handsome and beautiful cubs at the dinner party and received countless blessings.
Unlike Shen Teng and Damimi, who were really happy, Ning Hao was more steady and maintained a humble and reserved attitude throughout the whole process.
Nothing else.
It's not time to celebrate yet.
There are still two obstacles standing in the way of the celebration of "Charlotte Troubles", especially "Private Customization", which can be called a huge Siberian tiger.
Fortunately, the movie has a sufficient schedule. Hengyu Media secured 32% of the movie's schedule, which is almost the same as "Private Customization".
You know, "Private Order" accounted for 48% of the film schedule in the past two days. Movies are currently in hot demand. "Charlotte" can grab some of the film schedule, which shows that major theaters are doubly optimistic about it.
Ning Hao is also a great director after all. He has produced several blockbuster comedies in a row. He may be tight, but he is not afraid at all!
Just one word, do it!
He broke Feng's pants and firmly secured his seat as a famous director.
Although there is no established directorial ladder in the Chinese-language film industry, it does have its own set of default rules by the media and the industry.
Famous Chinese director and film master, these two titles truly stand at the top of the industry.
He, Ning Hao, has been titled as a cutting-edge director, a blockbuster director, and a commercial director, but he does not have the titles of famous Chinese director, famous mainland director, and film master.
Film master, there is currently only one Lao Mouzi in the entire Chinese film industry.
Even Fang Ziheng, because he is too young, only uses this title occasionally in the media and does not have widespread recognition.
As for famous Chinese directors, there are only Chen Daren, Wu Baige, Wong Jiawei, Zhou Xingchi and Feng Pengtong.
As a director, Ning Hao also wants to go further!
What could be more valuable than pulling a famous director down and stepping on him to get to the top?
At this moment, Ning Hao's fighting spirit was unprecedentedly high!
Along with it, there is also the publicity and distribution team of Hengyu Media, each one is ready for the battle and has used all its strength.
They received the order to promote "Charlotte" with all their strength, helping the movie to overturn "Private Order" and reach the top spot in the Lunar New Year festival.
There is absolutely no room for failure in this battle!
………
The next morning.
The box office of "Private Custom" is out on the last day of this week.
68 million in a single day!
Achieved the achievement of 400 million in five days and submitted a perfect answer.
Wang Zhongjun came to the company early in the morning. Unlike the boredom last night, he was in a good mood today.
Sitting on the chairman's throne, he dialed the internal phone number and asked the two heads of the publicity and distribution departments to come over and report.
Then, he opened a copy of today's morning newspaper and read every line of it leisurely.
As expected, "Charlotte Troubles" occupied the front pages of major entertainment newspapers today.
Hengyu's promotional strength is not limited, it is no weaker than Huayi's, and he has created a huge popularity for the movie in a short period of time.
He also had a bad experience last night. He was frightened by the atmosphere of watching "Charlotte" and lost his previous calmness.
Thinking about it now, let alone whether "Charlotte Troubles" can bloom on the first day today, even if it blooms, it is still a long way from "Private Customization".
"Private Customization" not only blooms, but also bears fruits, and the fruits will ripen quickly.
As long as the film's current advantages are maintained and the box office trend is stabilized, Huayi will sit firmly on the fishing boat.
This year’s Lunar New Year festival is set for Huayi!
In an instant, Wang Zhongjun regained his bearing as an entertainment tycoon, and even looked forward to the results of "Private Customization" as soon as possible.
Not long after.
The directors of Huayi's publicity and distribution departments arrived, and Wang Zhongjun personally issued instructions to deploy the publicity and suppression campaign for "Charlotte Troubles".
"Remember, this is a tough battle, which not only affects the stock price of our group, but also affects the group's position in the industry."
"You two departments must cooperate sincerely and exert 200% of your strength!"
"Chairman, the publicity funds are running out!"
"Money is not a problem. I will immediately notify the Finance Department to approve 20 million publicity funds for you. We must stabilize the advantage of "Private Customization" and beat the momentum of "Charlotte Troubles"!"
"Yes, I promise to complete the mission!"
The two responsible persons come and go quickly. The chairman is not afraid of spending money, so they naturally have ways to stabilize their publicity advantage.
at the same time.
Hengyu has also stepped up its promotional lineup for "Charlotte Trouble".
Soft articles were uploaded to the Internet from all over the country and pushed to the public through the mouths of the media and film critics.
On Weibo's hot search list, Hengyu spent tens of millions of dollars at once to select four hot searches for "Charlotte Trouble".
The No. 1 hot search on Weibo: [Ning Hao and Fang Ziheng join forces again to create a top-notch New Year comedy! 】
The second most popular search on Weibo: [Damimi is youthful and invincible, playing the role of a young and beautiful high school beauty! 】
The fifth most popular search on Weibo: [Give you a chance to travel through time and be reborn, back to your high school days! 】
The seventh most popular search on Weibo: ["Charlotte's Troubles", take stock of the troubles in your heart! 】
Four hot searches.
Each one is accurately touched upon, poking directly into the tender hearts of the audience and netizens.
The major media and film forums are full of voices about "Charlotte", and its momentum is comparable to "Private Order".
In addition to the Internet, the offline promotion lineup is even stronger.
Hengyu Media is based on Hengyu Cinemas across the country, radiating to 200 prefecture-level cities and nearly 500 prosperous counties, and issuance of additional publicity resources point-to-point.
Buses, taxis, community elevators, large electronic screens in squares, LEDs in parks, office buildings, and leisure gathering places in business districts will not be spared.
Hengyu Cinemas, Xingmei Cinemas, Hengdian Film and Television Cinemas, Jinyi Zhujiang Cinemas, and even Wanda Cinemas.
The five cinemas communicate with each other, and under the organization of Hengyu Maoyan APP and Hengyu Advertising Company, they set up movie viewing locations one after another.
Audiences purchase tickets from the Hengyu Maoyan APP and can watch the movie directly with their mobile phone number and APP scan, without the need to collect movie ticket stubs on site at the cinema.
Moreover, all movie ticket stubs are discounted, the price is as low as 30%!
Fang Ziheng issued an additional 50 million for the second time, of which 40 million was used to make up for the votes.
The movie ticket price of "Charlotte Troubles" is 45 yuan. Audiences can grab tickets from the Hengyu Maoyan APP and only need to pay 15 yuan to watch offline. The viewing address is still the local city center cinema.
This considerate service not only instantly increased the number of downloads of Hengyu Maoyan APP, but also made "Charlotte Troubles" spread among young people in a very short period of time.
After all, "Private Customization" did not engage in ticket replenishment this time!
Fang Ziheng caught Hua Yi off guard. With Hengyu Maoyan App, "Charlotte Troubles" was naturally better than "Private Customized" in terms of publicity!
If you want to replenish your tickets, you can replenish your tickets. There is no need to share profits with other platforms.
Huayi is different. Not only do you have to spend a lot of money every time you buy a ticket, you also have to satisfy the appetite of the ticket purchasing app.
If the quality of the movie is too poor, it may even be rejected by the ticket-purchasing app platform on the grounds of word-of-mouth, making it impossible to replace tickets.
It will take two or three years until the pattern of the ticket purchasing platform is completely settled before everyone will let go.
………
Near Dongzhimen.
In a luxurious suite on the top floor of the hotel where the "Charlotte Troubles" dinner was held last night, a scene of martial arts was going on.
It took a while.
With a high-pitched cry, the room fell silent.
Under the sunlight, an indescribable atmosphere rose in the bedroom.
Fang Ziheng stroked the beauty's pink back with his hand, looking enjoying it and praising her repeatedly.
"Mimi, you are really stupid."
"Hmm, how about comparing with Liu Qianqian?"
Da Mimi lay on the bed, raised her head with difficulty, and looked at her lover who spoke softly and warmly.
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