Entrepreneurial God, I have tens of millions of employees

After returning to his Feiying Entertainment Beijing headquarters.

Wang Yanfeng pays special attention to the news about Tengying Entertainment and Feiyangyang.

He didn't believe that a fruit seller could have such a high level of business thinking.

What the son of a real estate tycoon didn't even think of, how could he, a fruit seller on the street, think of it.

End of February.

The front-page advertisement of Wangfujing, the most popular restaurant in Beijing, was replaced by Shuiyunjian, endorsed by Yang Mi.

The whole introduction is just one sentence, Shuiyunjian is a private beauty space for high-end women.

Who Yang Mi is needs no introduction.

Shuiyunjian has a pretty big one in Shijingshan.

He didn't know much about where this kind of woman spent money. He only knew that his mother spent tens of millions on it every year.

It is truly a hugely profitable industry.

At the same time, a large number of Shui Yunjian introductions appeared on the Internet.

It's like a private club for rich women, the best choice for tasteful women.

The most luxurious place that high-end women must visit in their lifetime.

Rich, tasteful, high-end, look at these words.

Aren't they just after rich women?

This bastard is not only capable of affordable catering, but can also cross over to high-end health care and beauty.

He didn't pay too much attention to Shui Yunjian. After all, there were only a few houses, so there was nothing to pay attention to.

Early March.

Four Feiyangyang shopping mall stores opened on the same day.

Zhao Liying cut the ribbon herself, which was exactly what his military advisor expected.

On the same day, Feiyangyang officially established Feiyangyang Catering Management Co., Ltd.

And announced Zhao Liying as the network recommendation officer.

A large number of hot search terms appeared on the Internet on the same day, which shows that they are deliberately controlling the direction of public opinion.

Manipulate traffic.

The next day, Tengying Entertainment announced the establishment of Tenghui Capital Investment Co., Ltd.

And announced the first investment project to external officials.

Independently completed Feiyangyang’s 100 million Series A financing.

Zhao Liying also officially became one of the original major shareholders of Feiyang Yang.

A series of actions came as expected.

He would be really stupid if he didn't react yet.

Tengying Entertainment has suddenly entered the two major fields of investment and physical catering.

The entertainment industry is just a less important business.

Using entertainment industry traffic to build capital games is Chen Pingsheng's real core plan.

"Master Wang, have you watched the news?"

Zhang Geming is in his early fifties. He has been with his father for more than ten years and now he is sent to support his son.

He has published many important articles in the economic field and is absolutely famous in the professional field.

"Looked at it."

Wang Yanfeng lost his usual cynicism and said seriously: "In finance, entertainment, and on the Internet, countless popular articles about Tengying and Boiling Yangyang suddenly appeared. It is difficult not to attract attention. Teacher, let me tell you The guess is still exactly the same.”

"Yes." Zhang Geming said: "Tenghui announced an investment of 100 million in Feiyangyang, which will be received in ten months. The first 10 million yuan was invested in the Second Ring Road. It is expected that five stores will be renovated and opened at the same time."

“How is the capital market reacting now?”

"There hasn't been much reaction yet."

After Zhang Geming sat down, he said: "In recent years, the main track for capital investment has still been on the mobile Internet. The catering industry has not attracted much attention from capital. The main reason is that it is too difficult to support and requires a series of professional support. In addition, stores Investment is a heavy position.”

"One hundred million is enough for Boiling Yangyang to open fifty stores in the capital."

"Then doesn't he have little prospects?"

"You are wrong about this."

Zhang Geming said: "The so-called four major national consumption items of food, clothing, housing and transportation, food ranks second. No big capital paid attention to it before because no one could take a shortcut in this area.

"Most Internet executives went to the catering industry and tried to use Internet thinking to change the catering industry. Almost without exception, they failed, which shows how difficult it is."

"But look at Feiyang's business. If the four newly opened stores have as good business as the first one, it will prove that Chen Pingsheng really understands catering and can quickly replicate Feiyang. "

"This is very critical, and it also depends on whether Boiling Yang can be truly accepted by the capital market."

It was rare to see his teacher speak so highly of a start-up company.

As his teacher said, there are many Internet executives who work in catering, but only two are truly successful.

There are definitely extremely high barriers between traditional industries and Internet companies.

It doesn’t mean that you can do well if you have Internet thinking.

But Chen Pingsheng is different. He started his career in a traditional industry.

It has extremely high traditional operation capabilities and knows very well about chain operations.

I didn't expect the business of Tengsheng Fruit Supermarket to be so good.

He is now using Internet thinking to boost traditional industries.

To put it bluntly, the core is that Boiling Yangyang itself must be run well, and then supplemented by traffic from the entertainment industry and money from the capital market.

Quickly build a giant catering group.

It is very likely that after the success of Feiyangyang, it will also expand into the catering industry in many fields such as milk tea, late-night snacks, and Haidilao.

"Teacher, you said that if he can really copy Boiling Yangyang, his business will still explode. What will happen next?"

"What happened?"

Zhang Geming slowly lit an old cigar and crossed his legs a little:

"If he succeeds, the next step will naturally be to launch Series B financing. I estimate that the valuation will reach about 500 million. The first diluted shares may not be too much, at most 30%."

"After getting the money from the B round of financing, it is likely to leave Beijing and go to Guangdong or Shanghai. Once Feiyangyang can successfully operate across provinces, the valuation will soar."

"It will definitely not be a problem to push the C round to 2 billion in one fell swoop."

Valuation is like this. It is not worth how much its assets are worth.

But it is worth how much you think it is worth.

Of course, the price has to be accepted by someone.

Feiyangyang has invested more than 100 million yuan, and there are big stars like Zhao Liying to endorse it.

And Tencent Entertainment has continuously attracted traffic for it.

B round of 500 million is definitely a conservative estimate.

If this is an Internet company, it will directly reach 30 to 50 billion.

C round is the real key. Feiyangyang must first prove that it can not only run well in Beijing, but also grow and become stronger in other provinces.

Only by not being limited to one place can it truly prove that it has the ability to expand the national market.

By then, 2 billion is definitely a conservative estimate.

Many people will rush to buy.

Before the final listing, 10 billion may not be a dream.

The capital market is like this. You can make money with it, and it can take you to the top.

Zhang Geming thinks this is still the most conservative estimate.

Compared with Wang Yanfeng, who started a business with five small goals from home, his methods are many times more clever.

He just disagrees with investing in a movie like The Great Wall that burns money.

But Wang Yanfeng thinks LeTV is powerful, and its stock price is soaring. Even if the movie doesn't make money, as long as it doesn't lose money, it's fine.

No one else has this idea.

Tengying is completely different. It simply creates a set of gameplay that suits it best.

As long as they can play the order of Feiyangyang, they can't catch up even if they flatter.

The difference is obvious.