Feature Shows Extravaganza

The premiere was a success!

It's inevitable to get rave reviews.

The so-called premiere, with limited seats, who can come in?

Celebrity guests who have a cooperative relationship with Pengda, media and film critics who have made money from Pengda, fans of the leading actors who won tickets to the premiere...

Among this group of people, who would give a negative review?

Real audience feedback didn’t trickle in until around two in the morning.

Why this time?

Of course, it's because the nationwide release starts at 12 o'clock in the morning, and it's already 2 o'clock after watching the movie. Film reviews that appear after 2 o'clock are the most valuable real audience feedback.

“Xinao’s design is great!”

The monster capsule is interesting!

I've finished watching the movie, and I think it's okay! I just want to complain, can Mr. Meng make a new leather holster? Doesn't King Lei's conscience hurt?

Second! I want to see new monsters!

Meng Lang finally felt relieved as he stayed in front of the computer and looked at the movie reviews that flashed on the screen.

The response was okay!

Especially for Severn, who made his first appearance, his holster style was unanimously recognized by the audience. This is what makes him happiest.

He was used to the bald head of the first generation and Zoffi, and suddenly a Savin with a completely different head shape appeared. He was worried that the audience would not be able to accept it.

So far, the debut has been a success.

Anyone who has watched the theatrical version is looking forward to the upcoming Saiwen TV drama.

that's enough.

Meng Lang is very self-aware, and he also knows that what he is filming is not a masterpiece. The main purpose of this film is to pave the way for Severn's TV series.

And, promote toy derivatives.

Speaking of toy derivatives, there are many types of extensions from the theatrical version, but the audience’s favorite toy is actually the “Monster Capsule”!

A small transparent round bottle about the thickness of a thumb, containing an extra-small monster doll. Just such a gadget has actually won the unanimous love of men, women, and children, and its shipment volume is higher than that of the upgraded β magic wand.

What a surprise.

Surprised, the audience is willing to spend money to buy derivatives, can Mengzi not sell them?

In addition to the monster capsules, considering that the release date of the big movie is the Mid-Autumn Festival, Meng Lang also creatively launched a mooncake gift box for the three Ultra brothers.

There are three months of cakes in the gift box.

These three-month cakes contain different fillings and have different images of Ultraman on the surface, representing the original, Zofi and Severn respectively.

This gift box is very popular.

It's the Mid-Autumn Festival, and every household has to buy mooncakes. It doesn’t matter who sells mooncakes, why not buy Mengzi’s Ote mooncakes?

Eat Ultra mooncakes and watch Ultra movies.

Mengzi will spend this Mid-Autumn Festival with you!

…

The three Ultra brothers have a good schedule.

Although it is the Mid-Autumn Festival holiday, not many new films have been released. Apart from low-budget comedies and romance films, there is only one ancient costume war film War Hero with an investment of 80 million.

The war hero was born at the wrong time.

Although it is well-made, the story is too depressing and tragic, and it is not very popular with the market on the Mid-Autumn Festival, a day of family joy.

On the other hand, the three Ultra Brothers are a good show for children and adults alike, and can be enjoyed by the whole family.

The first-day box office is out.

Zhan Xiong was under the pressure of number one in investment during the same period, but only received 31 million box office. The three Ultra Brothers, whose investment was slightly lower than that of War Hero, grossed 84.5 million at the box office, easily claiming the single-day box office championship.

There is no doubt that this is due to the schedule.

There are also reasons for scheduling and announcing the film.

The story of the three Ultra brothers is not tortuous and exciting, the leading actors are not popular stars, and the director is not an internationally famous director. Except for the excellent special effects, everything else is average.

Being able to have this box office is entirely due to the right time, place, people and people.

The so-called timing is that after the first generation came out, it set off a huge wave of hero craze in the country, and the theatrical version was released immediately after the TV series.

The so-called geographical advantage refers to the fact that Pengda has PY deals with theater chains, and its film schedule is higher than other films. In addition, Mengzi was willing to spend money and spent a lot of money on publicity channels.

The so-called Renhe can be understood as a family-friendly plot, which is more suitable for the Mid-Autumn Festival than other films.

The quality is passable and this score is normal.

Besides, the first-day box office has a lot to do with the number of films scheduled.

No one has seen the newly released movies, and there is no word-of-mouth reference. I decide which movie to watch entirely based on the movie promotion.

After the first day, when everyone decides what movie to watch, they will definitely consider the reputation of the movie.

As for word of mouth.

Audiences who have not watched the original TV drama have mixed reviews, while those who have watched the TV drama mostly give positive reviews.

Qualified fan-oriented movie!

This is the pertinent evaluation given by many viewers after watching the three Ultra Brothers, and it is also the evaluation that is most in line with Meng Lang's psychological expectations.

Fans are right!

If you really take the picture and show it to passers-by, it’s over.

Audiences interested in Ultraman must have watched the TV series. For viewers who are not interested in Ultraman, no matter how exciting your movie is, it will still be boring to them.

Tokusatsu movies, successful works usually have two labels - feelings and fans-oriented!

And those big movies that wanted to tear off these two labels were all thrown into the street without exception.

Do you want to go the superhero route?

Before having this idea, I suggest you investigate the average age of Marvel fans, and then compare it with the average age of your own fans.

The positioning is completely different!

Meng Lang's three-step film strategy, although the ultimate goal is to break out of the strange circle of sentimental fans, does not mean to completely get rid of these two labels.

Everything must be done step by step.

First create a main Ultra universe of Earth-Land of Light, and then create a bunch of parallel Ultra universes.

The main universe consolidates the fan base, and the parallel universe goes out of the box to try new things.

If your attempt succeeds, you will cause trouble in the parallel universe. If your attempt fails, you will shrink back to the main universe and continue to cherish your fans and make bad money.

This theatrical version tells the story of the Ultra Universe.

He is also a qualified fan of movies.

After the movie was released, discussion posts about the plot can be seen on major forums on the Internet.

Some people even said they cried while watching it.

Ultraman is indeed dead, but Meng Nan can become Ultraman, and what he said before transforming, do you really understand?

Meng Nan has inherited everything from Ultraman. After this transformation, he is Ultraman, and Ultraman is him. This is why Zoffe said he can't come back.

I feel so sorry for Meng Nan! After becoming Ultraman, he not only lost his identity as a human, but also gradually watched Akiko grow old, watched his relatives and friends grow old... and finally went to the Kingdom of Light alone, as Ultraman Man lives as a substitute.”

This kind of plot discussion is relatively reliable, and unreliable viewers have already made up a complete analysis report on the social structure of the Kingdom of Light and its status in the universe!

Let’s not talk about whether these analyzes are nonsense. The fact that there are people who are keen on studying the plot has already proved one point.

The movie succeeded.