Feature Shows Extravaganza
Chapter 348 Free! free!
President, fortunately you have fulfilled your mission!
On the eve of the Mid-Autumn Festival, Bai Cang finally completed the filming of Metal Hero Gaban, and the crew successfully completed the filming.
It’s not easy!
After nearly a year of back and forth, Bai Cang finally completed his mission and produced the first game in the Metal Heroes series.
Although it is about a week later than previously estimated, nine months have passed. What does a mere week count?
The filmed material has not been edited, and the post-production special effects and soundtrack have not been done. It will take some time to broadcast it as soon as possible. But there is no problem in cutting a promotional video to promote the warm-up.
The TV station is very interested!
Shirakura is not a new director, he is after all one of the main producers of Kamen Rider. Coupled with Pengda Film and Television's consistent high-quality strategy, the TV station is full of confidence.
Before I even saw the finished film, the quotation once exceeded 1 million for a single episode.
But Mengzi was still not satisfied.
Including post-production and publicity and promotion, the total investment in the Jiaban project is definitely in the hundreds of millions. A single episode costs 1 million, and a total of 44 episodes only sold 44 million. Even if the second and third rounds of income are included, I am afraid that it will not be able to make back the money.
At least 2 million!
This is Meng Lang's bottom line.
The price for the first broadcast is the highest, and the price for reruns will definitely be significantly discounted. If you can't sell at a high price in the first round, you won't be able to make money in the replay.
As soon as this price was announced, many TV stations were instantly scared away. It’s not that they don’t want to buy it, but that their financial resources don’t allow it.
The remaining television stations, except for a few with deep financial resources, are all red-eyed gamblers. Pengda's dazzling record made them lose their most basic ability to judge.
The transaction price is 4 million!
Crazy! Really crazy!
Director Tao shook his head and said: If the director of this show is you, four million is fair. But the director is Bai Cang, so two million is the top!
“It’s really expensive!”
Even Meng Lang himself felt that four million per episode was too expensive. After all, the metal hero Garban is a life-size hero. Being popular in Neon does not mean that he will be popular in China.
A fair price of two million!
Recovering money in the first round, making money in the second round and subsequent replays, this is the best outcome Meng Lang envisioned.
But he didn't expect that because of Pengda's past performance, Beijing Satellite TV would make serious decision-making mistakes. He chose to buy the first-round broadcast rights of Jiaban for a sky-high price of 4 million.
The total price is 176 million!
Although Beijing Satellite TV is doing well, its annual film purchase budget is only four to five billion, right? Spending half the year's budget in one go is completely a gambler's mentality.
Everyone is happy if they win the bet!
If the bet fails and Jaban does not bring the expected benefits, then this huge loss may cause some people to lose their jobs.
This is no joke!
Director Tao is not very optimistic about Jiaban's prospects. Although it was a work that was comparable to Kamen Rider, Shirakura's ability to direct it made him doubtful.
He wants an armored warrior!
Bidding for Metal Hero was just a matter of course. Director Tao had been dealing with Pengda for so many years and had long since developed a pair of sharp eyes.
Want to buy Pengda drama?
Then look for Director Meng Lang!
As for other directors, although their works are okay, TV stations can't make big money. If you want to make big money, it must be a work directed by Meng Lang himself.
Armored warriors are not cheap!
Meng Lang chuckled and said, Let's not talk about the price for now. Let's talk alone after the shooting. For the sake of my old friend, I will recommend you a baby!
Transformers?
That's right!
Meng Lang snapped his fingers and said, It's Transformers, Pengda's grand finale this year. With our relationship, I'll take a small loss and sell it to you for five million!
Where's your face?
Director Tao scorned: Sell me the extended version of the toy commercial at a loss? With your words, it would be a pity not to sell it!
What happened to the toy commercials?
Meng Lang said sadly: Director Tao, you can't forget your roots! Have you forgotten the Firepower Young King?
Can the properties be the same?
Although Fire Boy King is a toy commercial, the broadcast rights are free! A single episode of Transformers costs five million, do you think I'm stupid?
What if it's free?
It's free... then I definitely want it! It will be broadcast on prime time and come with a 15-second advertising spot!
It's a deal!
etc!
Director Tao was stunned and asked in disbelief: Free? Are you sure?
Of course! Meng Lang nodded.
In essence, Transformers: Proof of the Leader is not much different from Huo Power Boy King. They are both works launched to sell peripheral derivatives.
Why not free?
Not only is it free in China, but TV stations in other overseas regions are also licensed for free. It really doesn’t matter if broadcast rights are free as long as it reaches a larger audience.
I can’t bear to let the child catch the wolf!
After all, it is the first work of Transformers. If you want to become famous as soon as possible, you need to adopt some extreme methods.
As long as the reputation of Transformers is established, there will be a market for related derivatives, and the money lost in the past can be doubled back soon.
In fact, you can also charge a fee.
If the broadcast rights are charged, Pengda can recover the production costs as soon as possible and achieve profitability. Based on the quality of Proof of the Leader, Transformers' IP popularity will not be low.
But this efficiency is too low!
Charges will inevitably scare away some TV stations, and without these TV stations, Transformers will not reach as many viewers as free movies.
For a cartoon of high quality and guaranteed ratings, if the broadcasting rights are free, no TV station can refuse this temptation.
Jiangchuan TV is no exception.
Director Tao agreed on the spot, fearing that Meng Lang would regret it, so he even pulled Meng Lang to sign the agreement of intent.
After seeing off the overjoyed Director Tao, Meng Lang approached Wang Kui and asked about the progress of the Transformers project.
very smooth!
Wang Kui grinned and said: Thanks to the motion capture studio for overcoming a technical difficulty, the production efficiency of Transformers has been greatly improved.
What technical difficulties?
I don't know anything about three-dimensional coordinate measurement and trajectory tracking. Anyway, it's about top-notch motion capture technology, and even Americans don't know it.
So powerful?
Meng Lang hasn't had much control over Pengda's motion capture studio since the acquisition, and it has been in a state of overwhelm.
Not only Wang Kui didn't understand motion capture technology, but even Meng Lang didn't understand it. He just thinks that this technology has future prospects and can greatly improve the efficiency of filming and reduce costs.
It's a pity that it didn't come in handy!
Pengda's leather case craftsmanship is getting better and better, and the motion capture studio has been in a state of turmoil. Meng Lang originally thought that he would find a home for them to sell it when he had time.
I didn’t expect it to develop so rapidly!
Since it is a technology that even Americans have not mastered, it must have merit. The tool man works so hard, and as the boss, he should express his gratitude.
On the bonus arrangement!
In addition to material rewards, a trophy certificate was also made, which was issued by Mr. Meng personally, reflecting Pengda's company culture of valuing talents and clear rewards and punishments.
after all……
With top-notch technology in hand, even if you want to sell this studio, you can still get a good price!
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