Feature Shows Extravaganza
Chapter 581: Long on me and short on me (33)
Chapter 581: Bullish on me (33)
what happened?
Meng Lang held up his phone and asked in disbelief: I'm on the hot search list for nothing? And two hot searches at once? WTF?
What the hell is the Propaganda Department doing?
Kuaga has just released a pre-heating promotional video, and it will not be officially launched until next Thursday. Is it too early to buy hot searches now to build momentum?
Isn’t this a waste of money?
Just when I was about to scold the person in charge, I heard Ma Teng on the other side of the phone explain: It's strange to say that we didn't buy this hot search, but it appeared out of nowhere.
Appeared out of nowhere?
This is unreasonable!
Don’t say that Kongwo didn’t start broadcasting. Even if it started broadcasting, it might not be on the hot search list.
After all, the tokusatsu circle is small and the traffic is limited. Don’t expect children to be like the girls in the fan circle, ranking for perverts in tights to gain traffic.
What exactly happened?
Out of curiosity, Meng Lang opened Weibo. In the real-time hot search list, I found the extremely fast-rising names of #买球我# and #空我who#.
Looks like I have some clues!
When he continued to dig deeper, he finally found the source. It turns out that these two hot searches are related to the Kuuga trailer released two days ago.
After the sample film produced by Bai Cang passed the review of the production committee, in order to better warm up the publicity, ANB sent people to cut a trailer and put it on the TV network to increase the exposure.
Then it became popular!
Probably the setting of Kuuga is more attractive, the various forms of leather cases are very eye-catching, the mysterious Gurangi characters are also attractive, and the trailer is very popular.
As mentioned before, the localization of Kamen Rider has been done very well, and its influence in Neon's hometown is unparalleled.
Coupled with Ishimori stepping down, Kamen Rider enters the Shirakura era. The old and the new are changing. Whether they admit it or not, fans are looking forward to Kuuga's new work. This level of anticipation determines that the trailer is definitely very hot.
Who are the fans?
Leeuwenhoek per capita!
The five-minute trailer analyzes the details frame by frame and circles the key points worth noting. This level of seriousness made Meng Zai feel ashamed.
During this process, the like gesture frequently used by the protagonist Yusuke Godai caught their attention.
At first, everyone just thought it was fun.
Later, there was a bad boy named It is impossible to work part-time. When making a strong summary video, he cut the main character's likes to the end of the video to ask the audience for more likes.
Then, the video went viral!
No one expected that the like gesture in the trailer could be used in this way! While marveling at the genius, he also did not forget to say: I understand, you must be short on me!
The meaning of this sentence is very simple. The video likes are deliberately misinterpreted as be short on me, thereby teasing the video blogger and expressing the arrogant thought of you ask me to like it, but I won't.
The video went viral, and so did the sentence!
When Jiangchuan Satellite TV got the trailer and started broadcasting it in China, the meaning of this sentence took on a new level and became synonymous with definitely next time.
When Bilibili’s UP owners, whether in the game area, life area, or even the ghost and animal area, began to include the likes of Godai Yusuke at the end, the popularity started to rise.
Slowly spreading to the entire network...
After understanding the whole incident, Meng Lang was finally relieved that the tool man did not waste funds, and the hot search did not spend any money.
That's a good thing!
Kuga was about to premiere, and he and Shirakura were worried about how to promote it. Unexpectedly, a trailer would generate such terrifying popularity!
what is this?
My dead house baby had a leak, and I planned to spend money to replace it with a new one, but a beautiful girl fell from the sky, crying and wanting to give birth to a monkey?
There is such a good thing in this world!
The sudden surprise made Mengzi crazy with joy. He quickly ordered the tool man to open my official WeChat account while the iron was hot and publish some information that would be beneficial to publicity.
By the way, let’s promote the new toys!
The Xin Chou Ox limited series includes Kuuga's newborn Almighty Pegasus and other forms. Because the IP is not well-known, but the selling price is sky-high, sales are not ideal.
Many people shook their heads when they saw the pricing.
There's nothing we can do about it!
After all, Kuuga has not started broadcasting, and there is no support from popular works. It is difficult to support the selling price of several thousand yuan based on the shape and workmanship alone.
Meng Lang originally thought that the backlog of Xin Chou Niu Kong Wo action figures in the warehouse would be sold out after Kong Wo had aired at least a dozen episodes and accumulated a certain amount of popularity.
But now the opportunity has come!
Although long on me and short on me is just a joke, many people don't even know what a short on me leather jacket looks like. But there are also some people who, after hearing this sentence, will always be curious to know about Empty Self.
With this understanding, they fell into a trap!
Kuuga's appeal is still very strong, not to mention the leather jacket and fighting, as well as the plot that can't be seen now. This setting alone is already very charming.
The most typical example, Gurungi!
In the entire film and television industry, it is not common to fictionalize a language and text for a work, right?
Most of the films that have this honor are movies with huge investment, such as Na'vi in Avatar and Elvish in The Hobbit. Among these works, Kuuga appears to be particularly special.
First, it’s a TV series!
Second, it focuses on the youth market!
To this day, some people within the PD still criticize Bai Cang, believing that he has used funds to do some useless work. The so-called Gurungi language can neither improve the ratings nor the positive ratings. It is completely a waste of water.
Fortunately, Meng Lang supported him!
Not to mention that the original version of Kuuga has this fictional language, even if the original version does not, he still supports Shirokura tinkering with this.
The reason is simple!
Although the fictional language thing does not help much with the ratings and praise ratings. But it is of great help in improving the world view and improving details, and the derivatives are also promising.
As long as Kongga can become popular, Gurungivan must be a gold mine. Meng Lang can come up with N kinds of profit plans casually.
For example, Gurungi comparative dictionary, copybooks, seal cutting, personalized T-shirts...
This is a foreign language!
Just imagine, the Chinese characters commonly used in our lives all have copyrights. How much money can this business make?
Some trolls may be dissatisfied and question whether fictional texts are so profitable, why don’t others do it?
The answer is simple!
Although it is a bit difficult to make up a language and text, the threshold is not very high. The real difficulty is how to get other people to accept and identify with the language and words you create?
Simply put, how to become popular?
Meng Lang has time for me, so he doesn't have to worry about this problem. As long as Kongwo is popular, people will naturally pay attention to Gurungi, and his derivatives will not worry about sales.
But can others do it?
Not only Gurungi, Meng Lang is also planning to hire a group of experts in ancient writing research to invent an exclusive language and writing for the Kingdom of Light, the ultra-ancient civilization of Tiga, and the Demonic Castle.
Maybe decades or even hundreds of years later, an experienced PD can open a Pengda University of Foreign Languages!
It’s interesting to think about it…
I tried my best and will continue tomorrow
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