From Car Overlord To The World's Top God

Chapter 183

Why this brand is so popular is because of the unique car-making concept of Cyber.

Committed to creating a professional racing car that everyone can buy and can legally go on the road, so the research and development of all their models and technology are based on this theory.

At the beginning, after more than ten years of research and development, Cyberspace finally created a model that made this car company famous in one fell swoop.

GT355 two-door convertible sports car.

This car was made according to the standards of professional racing cars at the time, and the price was relatively cheap.

then,

As soon as this car came out, it quickly won the favor of consumers in many countries, laying a foundation for the rise of cyber.

With money,

Of course it continues to research and develop,

After years of development, in 1970, Cyber ​​developed a generation of classic models, Cyber ​​901!

This is also a small two-door two-seater sports car.

This car has a racing chassis, rear-mounted engine, racing engine, strong grip and maneuverability, and precise handling.

As soon as the 901 came out, with its powerful performance and maneuverability, it completely became a “sacred car”.

During that time, the madness of cyberspace was unimaginable. Countless people waved their banknotes, hoping to buy a 901.

Because this car is so good.

It is also this car, which completely established the brand positioning of Cyber. With this car, Cyber ​​took the opportunity to launch as many as a dozen models of 901 models.

Relying on 901’s famous cyberspace, it gradually built its brand into an ultra-luxury luxury accessory.

A luxury brand in the automotive industry.

Many Cyber ​​90X series models were subsequently launched, the most famous of which was the Cyber ​​908 super sports car, which was launched in 2010 with a limited edition of 908 units worldwide.

The 908, priced at RMB 13 million, set a record for sales of the world’s fastest limited edition super sports car.

The 908 limited editions were all sold out in just half a month.

Even now, not only has the price of the 908 model not been reduced over time, but because of its particularity, each 908 has increased in value by at least 20%.

Many people are looking for a second-hand 908 and want to store it.

Chanel in the automotive industry is talking about the Cyber ​​brand.

It is no exaggeration to say that Cyber ​​has countless enthusiastic fans all over the world.

Lin Feng knows so much about this brand.

Now the Cyber ​​brand belongs to Volkswagen.

“Interestingly, at this time, Volkswagen introduced the Cyber ​​brand to the world. It seems that it wants to use this brand to drive the brand image and sales of other Volkswagen brands!”

Looking at the video, there are more than a dozen different models of the Cyber ​​Classic 901, and the heads of Cyber ​​and Volkswagen jointly announced that the Cyber ​​brand will enter the Chinese market after March next year.

And at that time, Cyber ​​will create a ‘exclusive’ model for the Tianchao users.

“It seems that the life of the public during this period is very difficult, otherwise it will not bring its super-luxury brands to the sky.”

After Lin Feng finished reading it, he sneered and shook his head.

The intention of Volkswagen’s move is obvious, that is, to use the Cyber ​​brand to suppress other luxury brands in China.

For example, Audi!

Early or late or late, but all the brands under Volkswagen introduced an ultra-luxury brand when the celestial dynasty was overwhelmed by Audi.

All fools know that this is for Audi.

“Mr. Lin, do we want to make arrangements in advance so that Cyberspace enters the celestial market, and it won’t be too passive.”

Sun Bing also guessed the public’s intentions, so he came to Lin Feng for the first time and asked him whether he should formulate any strategies to plan ahead.

Lin Feng meditated, based on the positioning of Cyber, if Audi is used to compete with it, it is obviously not dominant.

Because there is no model of Cyberspace that is less than one million yuan, which is why it has a higher brand positioning than Audi.

This car company has similarities with previous Porsches, from the concept of the car to the name of the model.

but,

It’s just the same idea, technology and design are not a concept at all.

“It just so happens that I have always wanted to establish a brand new brand to enrich Baoao’s brand categories. Since Volkswagen wants to introduce Cyber, then let’s take out Porsche to compete with each other!”

“At the moment, the R&D department and the design department just don’t have any new projects, so let’s leave Porsche models and technologies to them and develop them slowly.”

Originally, Lin Feng planned to wait for Audi to enter the North American market for a while, and then take the opportunity to launch the Porsche brand to fight with Audi on both sides and fight with other luxury and ultra-luxury brands.

But now the public’s move is obviously to do things in Lin Feng’s hometown, which of course can’t be used to them.

Subsequently,

Lin Feng went to the laboratory and found Tang San. He bought Porsche’s exclusive engine, racing suspension, and various unique technologies from the system and handed him over.

Then I went to the design department. Now that several new models of Audi have all been developed, the people in the design department are studying the design of future changes in advance.

Gather most of the people together.

Lin Feng directly took out a design sketch, which is a design sketch of a Porsche classic 911, only giving a rough line and a classic frog front face.

As for the others, none.

“This is a concept design that I had a sudden inspiration in my spare time recently. You have also seen it. This design style is completely different from our Audi. So what I mean is to establish a brand new brand with this design concept, Xingtian !”

“The positioning of this brand is higher than that of the Audi brand. It is a brand that we will use to focus on the ultra-luxury market in the future. Our design concept is to create a racing car that runs on paved roads. The first car, It will be a two-door sports car 0…”

“I have written the specific design concept in this document. After your own research, Lao Huang will lead the team to form a design team for the first car of the Xingtian brand.”

The design of the 911 model was handed over to Huang Zhiming, and the name of Porsche was changed by Lin Feng to Xing Tian, ​​who was named after the god of war in the ancient mythology.

Because,

The name Porsche was named after the founder’s surname in the previous life. It is impossible to use this name when it comes to Lin Feng.

Tianchao’s super luxury brand must have its own brand name.

People in the design department can slowly develop and design the model. Lin Feng is not in a hurry. As long as the design is done before the Detroit Auto Show next year, he can take this car to participate in the auto show and make the brand out.

in addition,

The launch of the Porsche brand can also lay a certain foundation for Lynk & Co, a joint venture with Liji in the future.

The name Porsche is enough to bring considerable attention to Lynk & Co.

As for the technical department, with Tang San in, Lin Feng doesn’t have to worry about it at all, and can safely explain everything to him in detail.

After finishing the assignment, Lin Feng went back to the office and looked online to see if there was any movement from the foreign brands today.

…

The fishing vessel jointly promoted by Toyota and Honda forced European and American car companies to express their views on whether to implement EU standards in the Celestial Dynasty.

last night,

The heads of all the European car companies Tianchao sat together to discuss this matter.

However, it is a thief that all car companies have given decision-making power to Volkswagen, because in Europe 3.7, Volkswagen is a well-deserved giant.

It is also the leader of European car companies, Big Brother!

Therefore, after the heads of other auto companies reported the situation of Tianchao to the parent company, the company’s board of directors made it clear that as long as Volkswagen implements this standard in Tianchao, they will unanimously implement EU standards.

At this moment, it can be maddening to the top of the public.

At other times, why don’t you recognize that Volkswagen is your big brother, and now that European car companies are being pushed to the fore, you have launched this big brother to take the lead in expressing your stance.

Once the EU standards are implemented, everyone will lose together.

On the contrary, if Volkswagen does not agree, then these car companies will have an excuse to shift this responsibility to Volkswagen, saying that Volkswagen pressured them not to implement EU standards.

How could Volkswagen not see the ideas of these car companies.

However, although angry, the top executives of Volkswagen are helpless, because on the surface, European car companies have an Auto Union, and the leader of the Auto Union is Volkswagen. .