From car overlord to the world's top tycoon
Chapter 162
The emergence of the SKYACTIV system, coupled with the strong tuning ability of the Bauaio Group for the powertrain, makes the Qin PRO a car that is very powerful in terms of comprehensive fuel consumption performance.
Many owners who bought the SKYACTIV blue sky version of the Qin PRO found that the fuel consumption of this car is really super low after driving for more than ten days.
Even if it is opened in the urban area, the comprehensive fuel consumption will not be much more than the official given in the case of congestion, and the maximum time is within the comprehensive fuel consumption of 6L!
This powerful fuel economy spread among users in an instant.
One to ten, ten to hundred.
It almost took less than half a month for the reputation of Qin PRO SKYACTIV Blue Sky Edition to be promoted by the users themselves.
Many car owners who bought Qin PRO will spontaneously introduce this car to the people around them.
sometimes
No matter how much money manufacturers spend to advertise the advantages of their models, it is not as good as users spontaneously advertising them.
Liji's Qin PRO is completely on fire!
Relying on its low price, exquisite workmanship, the most important thing.
Or Qin PRO, whether it is the model design or the powertrain, is from the Baoao Group.
Now the consumers of the Celestial Empire have great trust and support for Baoao Group.
But all the vehicles produced by Baoao have unconditional support and trust.
The reason is that relying on the reputation of Wuling and Audi, as well as Lin Feng's personal image, in the hearts of the people of the Celestial Empire, he is definitely a national enterprise and a conscientious entrepreneur full of positive energy!
In the first month, 20,000 more orders were received than when the Civic was popular.
220,000 units were sold in one month.
This is a very scary number.
This has led to another decline in the sales of cars of the same class of other car companies.
And that includes the Civic, of course!
In the first month of its listing, the Civic sold 200,000 units, which made the Wasada puppy who formulated the Civic simple distribution price reduction plan praised by the family from the Hijima headquarters.
200,000 units a month, which is equivalent to the total sales of Honda Civic in the world in a month.
The people at Honda's headquarters were stunned by this sales.
But
After the first month of glory, after the Qin PRO was launched, Honda instantly fell into a very embarrassing situation.
Because of the impact of the videos posted on the Internet by Civic owners before, many people are full of disgust for the Civic.
But at that time, there was really no car in the same class that could compete with it!
But
After the Qin PRO came out, many consumers who were already disgusted with the Civic were immediately fascinated by this new car full of Chinese style.
All the technical support from Baoao has made countless consumers full of confidence in this car.
And Qin PRO also lived up to expectations, with its solid and good reputation, quickly won the recognition and satisfaction of consumers.
Even the most discerning consumers can't find anything bad about this car.
Therefore, it stands to reason that the Civic was crushed by Qin PRO.
In the second month, when the sales of 220,000 units of Qin PRO came out, it instantly detonated the entire automotive industry.
Baoao Group and Ligi Automobile have also instantly become the envy of other car companies.
The person in charge of many car companies is sour, and they don't understand why Baoao pushes a new car and fires a new car.
And when Hayada Inu, who was very proud before, learned about it, he angrily smashed everything in his office.
"Baga! I'm so angry!"
"Damn Qin PRO, damn Liji, damn Baoao!"
"This month, the Civic has sold less than 10,000 units! Tell me, why?"
Originally, if Qin PRO hadn't come out, the plan made by Hayada Inu would definitely have been very successful.
Relying on the sales of the Civic, it completely opened the market for Honda, and then after the replacement of other models, it completely occupied the low-end car market of the Celestial Empire by reducing the price of simple accessories.
His plan had already succeeded, but now it had been completely destroyed.
Can Hayada puppies not be angry!
The most hateful thing is that the Civic, which sold 200,000 units last month, only sold less than 10,000 units this month.
"Hayata-kun, because Liji's new car is cheaper than our Civic, many people have chosen their car. "
The price of Qin PRO is nearly 20,000 yuan cheaper than that of Civic, which is also something that makes Honda helpless.
Because their current price has dropped very low, and even in order to maintain huge profits, although they have reduced the price, but in order to save the cost, they have reduced all the configurations that can be saved.
"Bastards, these damned Celestial Empire people, a car is sold so cheaply, their profit margin is definitely not more than 15%. "
"What is our Civic profit margin right now?"
Hayata's face was very gloomy, and he asked the person in charge of Honda next to him.
Now the sales of the Civic have plummeted, which is very bad for the Hayada puppy who has always wanted to make a difference and prove himself.
Because at the beginning, he tried his best to override the public opinion and alone decided the policy of reducing the price of the Civic to promote sales, but he was dissatisfied and opposed by many people.
However, in the end, because of his identity and status, many people were dissatisfied, but they didn't dare to say it.
Plus,
Last month, the Civic's sales were indeed at their highest level ever.
This month, though, it's back to square one.
It's not even as good as the original!
The loss of the Civic must be recovered as soon as possible, otherwise his Hayada puppy will become the target of public criticism.
When the time comes, he will be recalled by his grandfather who is at the Hijima headquarters, so his plan to attack Junko Toyoda and Lin Feng will not work.
"Hayata-kun, our Civic's profit margin has always remained at 30%!"
The person in charge replied respectfully.
Hayada nodded when he heard this, and said: "The simple match can't be reduced anymore, otherwise it will have a great impact on our Honda's image, and if you want to compete with Richie's new car, you can only reduce the profit margin to increase sales!"
No one is a fool, although Hayada Puppy knows that the image of Japanese cars in the minds of the people of the Celestial Empire is that they are thin-skinned and do not collide.
But that doesn't mean the car is just a paper shell.
In order to maintain enough profits, he has changed all the places that can be simplified, and if he reduces it again, then these two cars are really no different from paper paste.
So he decided to start with profit margins, sacrificing a certain amount of profit to compete with Lidge's new car sales.
"Go, notify all dealers, the price of all Civic models will be reduced by 10,000, and more equipment will be given, and I must be sure to snatch back the sales!"
"Hey, my subordinates will do it, Hayata-kun rest assured, we will definitely snatch back the sales of the Civic!"
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