Game Development Giant

Just when everyone was marveling at the sales of Diablo in the new week instead of falling, and on the fourth day of the second week, the sales for that day once again reached 50,000 units, which was even more shocking. It broke everyone's teeth.

You know, generally speaking, the highest sales point of a game is almost certainly on the day of release.

By the same token, the week with the highest sales is definitely the first week.

The month with the highest sales volume must be the month of release. This sales convention is generally not wrong, even in Jester's era, this was the case.

Of course, things happen that don't conform to these conventions from time to time.

But there's a reason for that.

For example, a very large publicity plan has just been launched, and a large amount of financial resources and manpower have been added to carry out the publicity.

This naturally drives sales.

However, Diablo does not have this kind of treatment. Mars Entertainment has increased its efforts in promoting this game because of the relationship that Jester values, but that's all. This amount of effort is not enough for the entire game. It is of no great use to increase the sales of the game.

Most importantly, this high-intensity support is mainly concentrated in the first week.

Starting from the second week, the intensity of this support will naturally decrease. The sales volume in the second week will definitely not be as good as the first week, and then the remaining promotion efforts will naturally be given to newly launched games.

But under this circumstance, the sales of Diablo unexpectedly experienced an amazing reversal.

His sales volume in the second week is very likely to be comparable to that in the first week, that is to say, it can also reach more than 200,000 copies. In this way, the sales volume in two weeks will be as high as 4.5 million copies. Jay The million copies sold that Ste previously mentioned. It doesn't seem that difficult to achieve, and after thinking about this, whether you are from Mars Entertainment or people outside Mars Entertainment, looking at Jester is like looking at an alien.

Can you guess this?

You know, when Jester knew that the first-day sales of Diablo were only 50,000 copies, he also asserted that this game would definitely exceed one million copies.

This is completely different from the previous prediction of one million copies.

At that time, others thought that Jester was trying to make a fool of himself and were unwilling to give in, but now they think about it. That's not the case. It's a real miraculous calculation, and everything is well understood.

Is this method still human?

Suddenly, Jester's reputation was once again unparalleled.

Of course, Jester's reputation and prestige in the industry are unmatched.

In fact, in Jester's opinion, this is a normal thing, because he is familiar with the original sales curve of Diablo. We know his sales performance, and he is even more attractive to this type of game, especially after adding Battle.net and Ladder. Extremely confident.

Therefore, this reverse growth phenomenon occurred in the second week. However, this phenomenon can only last for half a week at most.

It is impossible for sales to remain at such a high level.

The start of the ladder for the first season of Diablo is scheduled for the weekend of next week. This sales peak is almost over, and we should be able to pick up another wave of sales in the next week. But it is impossible to reach the current level of more than 200,000, which is about 150,000 or 600,000, or 650,000 in three states.

It is certain that such a number will exceed one million in the future.

After the sales statistics for the second week were calculated, Diablo lived up to expectations, reaching an astonishing 240,000 copies, which was tens of thousands more copies than in the first week.

The celebration party before was not in vain.

Jester also took time out to meet with Mike Mowaimi and Rob Pardo. At the same time, he introduced Bill Rogge to them. Although Rob Pardo's next game is Invincible Heroes will no longer be responsible for the sequel of this project. However, he is one of the main producers of the first game after all, and he has some own understanding of this game.

This time, it is also very important for Bill Rogge who just took over.

In terms of seniority, Bill Rogge is actually higher than Mike Mowaimi and Rob Pardo in Mars Entertainment, but the problem is that this time the brilliant performance of Diablo Success has made up for all this, and the ability of a development team that can develop million-level platinum sales will not be questioned.

Of course, the producers of this development team don’t either.

Therefore, Bill Rogge can only serve as Mike Mowaimi's deputy in the newly established development team.

Jester then chatted with a few people for a few more words, all of which were dispensable words to liven up the atmosphere. After that, he left and let a few people get to know each other, especially Bill Rogge and Mike Mo. Huai Mi, after all, the development responsibility of Diablo 2 still falls on them.

I wasn't worried about Jester at all.

After all, Bill Rogge was originally the father of darkness, and Mike Mowaimi was also known in Blizzard for knowing people, making good use of them, and retreating bravely. Although his ability is not the highest, I think he has the talent to be willing to be a green leaf.

In fact, from what Jester learned, during the development of the first part of Diablo, Mike Mowaimi realized that there was a gap between his abilities and Rob Pardo. , therefore, the main decision-making power was basically handed over to Rob Pardo, and he himself was willing to play a supporting role. Such a producer who does not fight for rights is relatively rare in Mars Entertainment.

However, everyone is willing to cooperate with such a producer.

As long as Bill Rogge can prove his ability, then Mike Mowaimi will naturally be willing to let him take the lead.

After all, after the success of this game, the fame and fortune gained are shared by two people, not just one person.

Jester's training of Mike Mowaimi was not to make him go further and further in the game development industry, but the more important reason was to train him into an administrative talent.

This is his best position.

In the future, he will definitely have to take a back seat. At that time, he will not be able to continue to be in the company. At that time, the company will need some manpower to take over the administrative side. Now he is doing well in Japan. Satoru Iwata was his chosen candidate, and Mike Mowaimi was also his chosen candidate. (To be continued...)