Global Monopoly of Technology
Chapter 234: [3 piece set]
, The latest chapter in the latest global monopoly of technology!
"The virtual idol plan took nearly half a year. The budget expenditure was US $ 1 billion, and the actual expenditure has accumulated US $ 837 million." He Chaoxuan, who was present at the meeting, reported to Luo Sheng the progress of his work.
"US $ 163 million left? Well, the remaining money will be used for publicity." Luo Sheng immediately made a decision.
The cost of such publicity is about one-third higher than that of Hollywood A-level large-scale production movies, which is a lot lower than that of Avatar. The cost of this movie is also exaggerated, and the total cost of production and publicity exceeds 500 million. US dollars.
This new element of virtual idols does not have any audience base, and it will definitely take a lot of effort and financial expenditure to promote it.
It is difficult to make more money without spending money.
However, for a while, He Chao continued to report: "The three major sections of the virtual idol project have been completed, and the film and television section Hideaki Takino has completed the production of advertising films, and it has been done in the later stages. In addition, the official version of the sound production software "SINGOID" has been determined to be released, and the official version of the music rhythm game "Hatsune Miku: The Singer Plan" has also been finalized. It is also in preparation for release. "
These three sets constitute the core of Blue Star's virtual idol project. The promotional video "Hatsune Miku: In the Name of Love" burned half of the budget expenditure. The initial budget was $ 450 million and the final budget was $ 495 million. The internal screening was very satisfactory.
At least it won the approval of the project team. Everyone was not optimistic or very worried about it.
Takino Hideaki's hands and feet are kept.
The final development cost of the sound production software "SINGOID" is $ 82 million. This software product collects human voice samples first, and then creates a singing database. However, the singing database is not available. The actual version is developed by a third party. Is user-generated content, a typical web2.0 model, so the database and copyright will also be open source and free.
This is the key to building a "Hatsune Miku" self-contained ecosystem that everyone can participate in and share.
This sound production software is called "SINGOID". The origin of the name represents two meanings. One is the English word "Sing (singing)" and the affix "oid (similar)", which means "software that can sing." , Another meaning is "Sing" and "Android (robot)", meaning "robot that can sing."
The third game section, Hatsune Miku: The Singer Plan, has a budget of up to $ 260 million, of which $ 155 million has been used to build an engine system called "Bingxin", and the game engine is still being improved. Consider whether to open source it.
The content of this music rhythm game is very rich. You can obtain props and components to dress up the custom mode of Hatsune Miku. The development team has designed a lot of costumes, shapes, scenes and so on.
In the music rhythm mode, the player presses the corresponding button according to the rhythm block on the screen. When the input timing is correct, you can hear the voice of the initial sound and the song is interrupted if the input fails.
When special conditions are met, close-up pictures of Hatsune Miku's expressions and actions will appear, and there are more than one or two, but hundreds of random draws, allowing players to immerse themselves in an impromptu singing atmosphere.
There is also a dress-up system. Under the rhythm game, new clothing shapes can be unlocked through special conditions. After replacing the clothing, it will be reflected in each mode.
In addition, it is a photography system. In the game, you can use the appreciation mode to use the background for photography. You can also change clothing and shoot according to your favorite posture. It can be used in various scenes.
Then there is the scene, yes, the player can also arrange the scene as he wants, get various props to arrange in the game, and Hatsune will have different expressions, actions and voice interaction due to different scenes and different decorations.
Finally, there is a powerful free editing system. Players can make rhythm game content by themselves, and they can also use their favorite clothing props to make PVs, including background stage, dance moves, target configuration, expressions, camera angle directions, etc., which can be freely set. .
Subsequent new item updates will be purchased in the form of a similar game DLC.
This is definitely a loss-making super 3A game masterpiece, it is impossible to recover the production cost, because it requires players to understand a lot, it is destined to be a niche game.
However, Luo Sheng has never thought of relying on games to make money. Its fundamental goal is to shape the IP of "Hatsune Miku". Use this game to enrich the video about Hatsune Miku and encourage "big **** players" to generate video content through this game platform. And enrich ACG culture.
Bluestar's "virtual idol" plan is almost ready to go, and everything is ready.
...
In December, the next job is to officially launch the "virtual idol" plan conference as the end of this year's plan.
"General Luo, what's the order?"
Staring at the work computer, Luo Sheng heard the voice drop the job at hand and looked at Zhang Bowen who entered the office and said, "One week later is the launch conference of the" virtual idol "plan. I want to buy two Japanese companies. Get this done. "
Zhang Bowen asked directly: "Acquisition of the company?"
Luo Sheng succinctly said, "Call with Pixiv. Let's take another shot early next year. It's not a good time to make a bottom."
Zhang Bowen nodded: "I understand."
He didn't ask anything, the boss wanted to buy it, just pay for it.
The subprime mortgage crisis can no longer be suppressed in North America. The further systemic financial crisis that will sweep the world next year is a disaster for others, and a good time for Luo Sheng to make a big acquisition.
When cash is king, money can really do whatever you want.
The acquisition of these two companies is actually not much money, but the money of Blue Star Technology is not brought by the wind. Although Luo Sheng ’s means of spending are not different from outsiders, it is because the outside world does not understand His layout and thinking.
Is a barrage video website, an online video sharing website launched in 2006, similar to Bluestar Video's Bluestar Video sharing website model.
Be regarded as a half follower.
However, there are also some innovations of its own. For example, the message will appear on the film in the form of a barrage. This is the first time for a streaming video website. Luo Sheng is not in a hurry to make the video barrage function available on his own video website.
The Pixiv website is a community network service website with artistic illustrations, a new site for sharing fan art and illustrations, and a new website that was established only in September this year.
The purpose of acquiring these two websites is to enrich the entire ecological chain of the "virtual idol" program, and also to expand the Japanese market and its in-depth development, and encourage users to publish related works of Hatsune Miku on the Pixiv community.
...
On December 3 ~ www.wuxiaspot.com ~ the most prominent homepage of the official website of Bluestar Technology Group released the latest news, and officially announced on December 8 that a new product launch conference will be held in Akihabara, Japan.
The official website also released a poster, the image of a girl with a long double ponytail, but it was just a shadow, and the poster did not show the true content, and she was holding a registered new logo.
The meaning is self-evident, the outside world clearly understands that this is a brand new brand launched by Bluestar Technology.
The press conference is scheduled in Akihabara because the ACG culture and animation industry in Japan is leading the world. There is no doubt that it is an important market for Blue Star ’s “virtual idols”. At present, there is no foundation at all in China, even a blank state. Luo Sheng did not want the intermittent inexplicable and continuous cold field at this conference, and went to Akihabara honestly.
After the news was disclosed, it immediately aroused widespread concern in the industry. Following the high-profile entry into the e-sports industry in the second half of the year, Bluestar Technology Group once again made a major move, and once it was disclosed, it triggered a media competition.
At the same time, an announcement budget of more than $ 150 million for the launch of the "virtual idol" plan is also on the horizon.
...
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